Part of GSMA Mobile World Congress, the event for the global mobile industry, with 85,000+ attendees, 4,500 CEOs, and 1,800+ exhibitors.

1. An event of

2. A solid business and networking platform for international
startups, investors and corporations.
A perfect place to discover disruptive innovation in the
mobile digital space.
Part of GSMA Mobile World Congress, the event for
the global mobile industry, with 85,000+ attendees, 4,500
CEOs, and 1,800+ exhibitors.
3 full days of inspiring talks, interactive workshops and
unique networking opportunities.
5,000+ attendees from 70 countries.
WE ARE...

3. An opportunity for STARTUPS to meet your potential
partners and investors, and grow your business
An ideal platform for CORPORATIONS to identify and
capture best mobile innovations
A chance for INVESTORS to discover investment
opportunities in the mobile ecosystem

4. WHAT THEY SAY ABOUT US
“The hottest showcase for new technology
at this year’s Mobile World Congress”
Sam Schechner
The Wall Street Journal
256 JOURNALISTS
14 COUNTRIES
1,300+ MEDIA MENTIONS
AROUND €2,230,000 MEDIA COVERAGE
280,000 WEBSITE VISITS
25,000 TWITTER FOLLOWERS

5. International Mobile & Digital Entrepreneurs
Global Venture Capital Firms
Business Angels & Private Investors
Corporate Innovation Directors
Mobile World Congress Attendees
Incubator and Accelerator Managers
Government Agencies
Hackers, Makers and Mobile Developers
Global Media
WHO ATTENDS
BY TYPE (2014)
58%
STARTUPS
8%
INVESTORS
13%
CORPORATIONS
7%
ADVISORS
2%
MEDIA

6. GENDER
MEN 65%
WOMEN 27%
DEMOGRAPHICS 2014
PURCHASING
POWER
40-75K /
42%
67 COUNTRIES
5 CONTINENTS
60% DOMESTIC
40% INTERNATIONAL
TOP COUNTRIES
SPAIN
UK
US
GERMANY
FINLAND..
2015 EDITION
5000 EXPECTED
ATTENDEES
60% DOMESTIC
40% INTERNATIONAL

7. 3-DAY PROGRAME
+1 DAY AT THE MOBILE WORLD CONGRESS
150+ SPEAKERS
44 SESSIONS
40 WORKSHOPS
160+ HOURS OF ADVANCED CONTENT
3 STARTUP COMPETITIONS
1,000+ STARTUP COMPETITION PARTICIPANTS
800+ PREBOOKED INVESTOR MEETINGS
3 DYNAMIC AFTERWORK EVENTS
1,000+ OFFICIAL PARTY ATTENDEES

8. MARTIN VARSAVSKY, FON
JAN KOUM, WHATSAPP
KEN MORSE, MIT
NATHAN BLECHARCZYK,
AIRBNB
DI-ANN EISNOR, WAZE
MASSIMO BANZI, ARDUINO
LAST YEAR’S SPEAKERS
…among many others

9. 3 DAYS, 3 TRACKS
DISRUPTED BY MOBILE
INTERNET OF THINGS
DIGITAL MEDIA
Disrupted by Mobile
Mobile technology presents
a new challenge for
traditional industries. No
one will be left behind.
DESIGNING FOR TOUCH
CONTEXT MATTERS
HYPER-LOCAL SERVICES
BIG DATA
NEW BUSINESS MODELS
PRIVACY AND
CYBERSECURITY
Internet of Things
Bridging the gap between
all things physical and
digital. Using the reality to
enhance the virtual world.
CONNECTED HOME
QUANTIFIED SELF
WEARABLES
RAPID PROTOTYPING
3D PRINTING
PRODUCT DESIGN
Digital Media
Exploring content
creation, delivery and
consumption.
CONTENT STRATEGY
STORYTELLING
TRANSMEDIA
NEW ENTERTAINMENT FORMS
ALTERNATIVE EDUCATION
MODELS
CROSS-PLATFORM PERFECTION

10. EACH DAY...
BUSINESS PLATFORM
FOUNDERS & INVESTORS
MEETING LOUNGE
MOBILE WORLD CONGRESS
PREMIUM MEETING ASSISTANCE
GET INSPIRED
KEYNOTE SPEECHES
PANELS
STARTUP COMPETITIONS
STARTUP PITCHES
HANDS-ON WORKSHOPS
MEET & GREET
MEETINGS IN OUR MAIN
SQUARE (PLAÇA MAJOR)
NETWORKING ACTIVITES
ONLINE NETWORKING TOOL
AFTERWORK ACTIVITES
OFFICIAL PARTY

11. OUR ONLINE
NETWORKING TOOL
my4YFN
Reach a startup audience as well as Mobile World
Congress attendees before, during and after the event.
Get the most out of the event, discover and meet mobile
talent thanks to my4YFN, our powerful networking tool.
Your event experience begins the moment you register
and lasts long after the event has closed it’s doors.

12. OUR INNOVATION MARKET
STARTUP & CORPORATE EXHIBITORS
INCUBATORS AND ACCELERATORS
GADGET AREA
Mobile Startup Arena

13. 3-DAY
STARTUP
STAND
$1,000
* VAT not included
Stand
• 1 stand with your company logo, printed on
the front.
• 2 stools
• Carpet 84sqm
• Logo and brief company description will be
visibly printed on the wall of the booth.
• lighting
• electrical panel
• wifi
Meeting Area
2 meeting areas of 3x3, including:
• Tables and chairs
• coffee corner
• flat screen TV
Passes
• Two 4YFN event tickets including general
access to Mobile World Congress on March
5th

14. STARTUP STANDS

15. THE VENUE
HALL M8
FIRA BARCELONA MONTJUIC
AVINGUDA MARIA CRISTINA S/N
(NEAR PLAZA ESPAÑA)
10 minutes away from the Mobile World Congress
(free shuttle buses available)
PL. ESPAÑA
4YFN
PL. ESPAÑA
WORKSHOPSAGORA STAGE
BACKYARD
INNOVATION MARKET
4YFN BARCELONA
WALL
PLAÇA
MAJOR
THEATRE
3,600sqm
reserved for startups

16. THANK YOU
4YFN.COM
An event of
Contact us for sign up and more information
For more information about 4YFN and Startup Arena:
anna@oscar4b.com
+972-3-644-0271