presentation

1.  Name: Mohsin Ramzan
 Roll No: BMC-2C-F18-132
 Class : BS Mass communication
 Presented To: Prof Zahid Ashraf kmina

2. PRINT MEDIA
ADVERTISING

3. Key Terms
3
Advertising:
A paid-for form of communication.
Media:
The agencies, means or instruments used to
convey
advertising messages.
Print Media:
Includes advertising in newspapers, magazines,
transit and
billboards.

4. Classification
4
Print Media
Print
Newspapers
Magazines
Place
Billboards
Transit

5. Print- Newspaper
5
National Newspapers

6. Print- Newspaper
6
Local Newspapers

7. Print- Newspaper
7
Types of Newspapers advertisements
Classified Ads

8. Print- Newspaper
8
Types of Newspapers advertisements
Spotlight Ads

9. Print- Newspaper
9
Types of Newspapers advertisements
Business Card Ads

10. Print- Newspaper
10
Types of Newspapers advertisements
Circular Ads

11. Print- Newspaper
11
Types of Newspapers advertisements
Display Ads

12. Print- Newspaper
12
Advantages
•Geographic targeting
•High credibility
•High information potential