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“With an enormous following 
on Pinterest, Mitzi's active 
audience seeks her guidance, 
tips, and favorites and they 
are very engaged! The pins 
featuring her watermelon 
picks were favorited and 
repinned thousands of times, 
providing a huge reach with a 
simple message. When 
America's Nutrition Expert 
recommends, people follow!" 
Stephanie Barlow 
Director of PR & Social Media 
National Watermelon 
Promotion Board 
Pinterest’s uniqueness is using pictures rather 
than words by allowing users to create “Virtual 
Pinboards”. Pinterest “stokes an enormous 
buying impulse” 
–Fast Company, October 2012 
Pinterest users are also the ones making food 
buying decisions: 
-80% female, mostly 25-54 years old 
-Pinners care more about food and recipes than 
average Internet user 
Fastest growing website in HISTORY! 
-Over 70 million users 
Mitzi has over 3.6 MILLION Pinterest followers! 
Mitzi is ranked #3 Pinner in THE WORLD in Health and 
Fitness and #1 Registered Dietitian! 
Mitzi is ranked #36 Top Overall Pinner in THE WORLD! 
Mitzi was chosen as #5 Top Online Influencer Helping 
America Eat Better behind Andrew Weil and Jamie Oliver. 
Mitzi shares healthy and delicious recipes that look 
amazing influencing her followers to take action!
When Mitzi Pins People Take Action! 
Mitzi Can Help Your Brand! 
-Get your product in front of millions and “live” on her pinboards 
-Build content onto your site to drive web traffic 
-Recipe development with food photography 
-Blog 
-Stay on top of social media trends 
-Conduct press and promote products 
-Media tours/desksides 
Pinterest Users TAKE ACTION & BUY 
Products Seen 
On Pinterest More Than Other Social Media: 
Twitter $68.78 
Facebook $80.22 
Pinterest $179.36 
Recipe Pins see a 
47% higher click-through 
rate than 
other types of pins.
Mitzi’s Incredible Engagement With Her Pinterest Followers: 
Contact Info: 
Julie May, Manager, Julie@MediaMotionIntl.com 310.459.7310 
Mitzi’s Website: www.NutritionExpert.com
Contact Info: 
Julie May, Manager, Julie@MediaMotionIntl.com 310.459.7310 
Mitzi’s Website: www.NutritionExpert.com

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Mitzi's Pinterest Reach and Engagement Driving Sales

  • 1. “With an enormous following on Pinterest, Mitzi's active audience seeks her guidance, tips, and favorites and they are very engaged! The pins featuring her watermelon picks were favorited and repinned thousands of times, providing a huge reach with a simple message. When America's Nutrition Expert recommends, people follow!" Stephanie Barlow Director of PR & Social Media National Watermelon Promotion Board Pinterest’s uniqueness is using pictures rather than words by allowing users to create “Virtual Pinboards”. Pinterest “stokes an enormous buying impulse” –Fast Company, October 2012 Pinterest users are also the ones making food buying decisions: -80% female, mostly 25-54 years old -Pinners care more about food and recipes than average Internet user Fastest growing website in HISTORY! -Over 70 million users Mitzi has over 3.6 MILLION Pinterest followers! Mitzi is ranked #3 Pinner in THE WORLD in Health and Fitness and #1 Registered Dietitian! Mitzi is ranked #36 Top Overall Pinner in THE WORLD! Mitzi was chosen as #5 Top Online Influencer Helping America Eat Better behind Andrew Weil and Jamie Oliver. Mitzi shares healthy and delicious recipes that look amazing influencing her followers to take action!
  • 2. When Mitzi Pins People Take Action! Mitzi Can Help Your Brand! -Get your product in front of millions and “live” on her pinboards -Build content onto your site to drive web traffic -Recipe development with food photography -Blog -Stay on top of social media trends -Conduct press and promote products -Media tours/desksides Pinterest Users TAKE ACTION & BUY Products Seen On Pinterest More Than Other Social Media: Twitter $68.78 Facebook $80.22 Pinterest $179.36 Recipe Pins see a 47% higher click-through rate than other types of pins.
  • 3. Mitzi’s Incredible Engagement With Her Pinterest Followers: Contact Info: Julie May, Manager, Julie@MediaMotionIntl.com 310.459.7310 Mitzi’s Website: www.NutritionExpert.com
  • 4. Contact Info: Julie May, Manager, Julie@MediaMotionIntl.com 310.459.7310 Mitzi’s Website: www.NutritionExpert.com