Retail Solutions HP

Brochure
Exceptional
customer
experienceTake your business to the next level with HP Retail Solutions

2
Brochure | HP Retail Solutions
The future of retail: It’s all
about the experience
Building customer loyalty is first and foremost about the brand
experience—across all channels. Providing a personalized experience is
key to turning consumers into loyal customers. Whether it’s the barista at
the coffee shop or the associate at a clothing store, if they are empowered
with the right tools and information to personalize the experience, you’ll
keep that customer coming back.
3 Why choose HP Retail Solutions?
HP Retail Solutions can help you quickly respond in today’s dynamic marketplace
4 HP Point of Sale Systems
Empower exceptional customer service with robust and reliable systems
5 HP Mobile solutions
Improve operational flexibility with anytime, anywhere technology
6 HP Retail peripherals
Build your own solutions with everything you need and nothing you don’t
7 HP Self-Service solutions
Maximize convenience with versatile, interactive kiosks
8 HP Digital Signage solutions
Capture customer attention with a visually impactful digital experience
10 Retail and Hospitality solutions
Keep customers coming back for more by delivering a seamless service experience with
innovative retail technology from HP
“As much as 123% more
revenue is brought in from
the sales of educated and
engaged store associates
who can meet consumers’
demands.”
Retail TouchPoints
“5 Ways Mobile Apps Are Driving The Store
Of The Future” White Paper

3
Why choose HP Retail
Solutions?
We’ve got this. For over 40 years, HP has been helping retailers evolve with the dynamics of a
changing marketplace, delivering solutions and services from the corporate office to the store
front and everywhere in between.
Flexibility? Check. Reliability? Absolutely. Affordability? You bet. Whether you need a traditional
POS system and a host of peripherals for every outlet from Toledo to Taiwan or something more
mobile to serve your customers out on the sales floor, we have a solution for you. And we don’t
stop there. We can help you enhance and personalize the customer engagement and improve
operational efficiency with energy-efficient designs, built-in protection, and manageability features
that help lower your costs and increase your revenue.
We have the whole package—hardware, software, consulting, and services—and we back
these solutions up with differentiating analytic insights, cost-saving cloud infrastructures, and
sustainability-enabling risk management.
Ground-breaking breadth
of portfolio that meets
retailer’s needs from the
enterprise to the store and
everywhere in between
Flexibility allows you to
standardize on one retail
platform from the back
office to the store floor
and then customize each
complete solution with your
choice of software and retail
peripherals
Best-in-class products
leveraging our world class
supply chain and volume to
lower cost and drive leading
edge technology
Award winning, consumer-
centric hardware designs
that are intuitive to use and
add to the overall store
aesthetics
Innovation and thought
leadership delivered
through HP labs and
Enterprise Services
Outstanding limited
warranty and Care Pack1
offerings and round the clock
support extend the useful
life of HP Retail Solutions
“50% of shoppers expect
a retailer’s product
offerings to be the same
across different shopping
channels.”
Operating Seamlessly: Integrating Operations to
Deliver the Non-Stop Customer Experience
2013 Accenture Report

4
Deliver exceptional
customer service and
grow your business
HP Point of Sale Systems
Deliver the convenient, consistent service that your customers expect
with technology solutions that you can count on. No matter how large
or small your business is, HP Point of Sale Systems offer the power,
performance, and flexibility you need to keep customers coming back
for more.
HP RP7 Retail System
The elegant powerhouse
Effortlessly integrate this attractive all-in-one solution into your current environment and
customize it to fit your needs. Start by choosing the latest Intel® processor technologies and
storage options, and then pick your touchscreen2
technology and integrated peripherals. Available
in both fan-based and fan-less models, the HP RP7 is designed for deployment in your most
demanding environments.
Sleek, stylish and great for small spaces
Add a touch of class with this compact all-in-one with a 14-inch diagonal touchscreen that fits
wherever you need it. Tailor the system to your specific environment with your choice of operating
system and touch technology, and an expanded portfolio of HP Point of Sale (POS) peripherals3
that meet your needs now and in the future.
The platform for every retail detail
Efficiently manage your retail business from the store floor to the back office with HP’s highest-
performing retail platform that delivers maximum flexibility for a range of deployments. Excel
in even the most demanding environments with your choice of operating systems, latest Intel®
processors, and storage to help you take on every retail challenge. And enjoy simple, low-cost
management with built-in features that help ensure the security of your customer data and
terminals.
All retail. No compromise.
Free up valuable counter space with this compact and affordable system which provides retailers
of all sizes with reliability and connectivity features that help maximize operating cost efficiency.
Deploy as a traditional client or a thin computing platform in distributed store environments.

5
The flexibility to meet
customers’ needs anytime,
anywhere
HP Mobile Solutions
Adapt the sales flow to meet customer needs and deliver an exceptional
experience.
HP MX10 Retail Solution
Meet your sale—at the counter and throughout the store
Be everywhere your customers are with HP’s convertible solution that combines all the advantages
of mobile and traditional point of sale in a single solution. Verify prices, check inventory and
complete transactions right on the sales floor4
. Or snap the mobile device on the HP Retail
Expansion Dock3
to gain access to a full suite of peripherals.
HP ElitePad Mobile Point of Sale Solution
Meet your customers where they are
Running a business is about more than just offering products or services—it’s about providing
an excellent customer experience. With the HP ElitePad and HP Retail Case or HP Retail Jacket in
hand, you can react quickly to your customers’ unique needs, right where they are.4
HP Retail Case for ElitePad
Service on the go
Turn your HP ElitePad into a powerful POS tool designed to help you assist customers out on the
floor, conduct inventory, and mobilize transactions5
with a range of payment devices. The cradle
areas on the HP Retail Case offer compatibility with a range of third-party mobile payment devices5
or PEDs (PIN entry devices) including MSR, EMV, and NFC. Simply attach the PED of your choice to
the HP Retail Case and take POS to your customers.
HP Retail Jacket for ElitePad
Take to the floor with confidence4
A jacket designed specifically for retail with a built-in barcode scanner and magnetic strip reader to
enable secure mobile transactions* as well as a hand strap for ease of use.
“27% of consumers
want the sales associate
to be able to take their
payment without going to
the cash register.”
11th Annual IHL
PwC Global Total Retail Survey 2013
* Not available in EMEA

6
Build the solution that’s
right for you
HP Retail Peripherals
From barcode scanners to receipt printers with a variety of cash drawers
and displays in between, customize your POS solution to fit your unique
needs.
* Not available in Asia Pacific and EMEA
** Not available in EMEA
‡
Available in EMEA only
For additional HP Retail peripherals, please visit
hp.com/go/pos
Receipt Printers
• HP Hybrid Receipt Printer with MICR
• HP Thermal Receipt Printers (Serial/USB
and PUSB)
• HP Value Receipt Printers (Serial/USB and
PUSB)
• Epson TM-H6000IV Multifunction Receipt
Printer
• Epson TM-T88V Thermal Receipt Printers
(Serial/USB and PUSB)
Barcode Scanners
• HP Imaging Barcode Scanner
• HP Linear Barcode Scanner
• HP Presentation Barcode Scanner
• HP Wireless Barcode Scanner
• HP Retail Integrated Barcode Scanner
Keyboards and MSRs
• HP POS Keyboard*
• HP POS Keyboard with Magnetic
Stripe Reader
• HP Mini Magnetic Stripe Reader
with brackets
• HP Retail Integrated Dual-Head MSR
Cash Drawers
• HP Heavy Duty Cash Drawer
• HP Standard Duty Cash Drawer
• HP USB Standard Duty Cash Drawer**
• HP Flip-Top Cash Drawer‡
Displays
• HP L6017tm 17-inch Retail Touch Monitor
• HP L6015tm 15-inch Retail Touch Monitor
• HP L6010 10.4-inch Retail Monitor
• HP L5009tm 15-inch LCD Touchscreen
Monitor
• HP L5006tm 15-inch LCD Touchscreen
Monitor
• HP L1506x 15-inch LED Monitor
• HP Retail RP7 10.4-inch CFD Display
• HP Retail Integrated 7-inch CFD Display
• HP Pole Displays
MPOS
• HP ElitePad Retail Jacket
• HP Retail Expansion Dock for ElitePad
• HP Retail Charging Dock for ElitePad
Additional options
• HP Retail RP7 Value Stand
• HP Height Adjustable Stand for
Touch Monitors
• HP Dual Position L6010 Stand
• HP Retail Adjustable Stand
• HP Retail Integrated Fingerprint Reader
• HP Care Pack Services1

7
Offer a customer experience
that keeps them coming back
for more
Self-service solutions powered by HP
Build a customized self-service solution that meets your needs, and your
customers’. Choose from tablet-based kiosks, all-in-one POS systems,
digital media players, and large format digital signage players.
Customer service reinvented.
Online shopping offers lots of choices, but lacks the sensory persuasion of an in-store shopping
experience. The in-store experience sells with a smile and a silver bullet: instant gratification.
Now, imagine a shopping experience with the best of in-store and online shopping. What if your
customers had both: the efficiencies of ecommerce—like the “endless aisle” of products and
one-click transactions, self check-in, one-click ordering, or even games to engage them with your
brand—included in the in-store experience?
This is the future—a blending of on- and off-line experiences.
Together, we can take the customer experience to the next
level.
From tablet-based kiosks to all-in-one POS systems, from digital media players to large-format,
touchscreen digital signage, HP offers a broad portfolio of solutions to fit your unique needs.
We work with a number of enclosure companies to meet the needs of our clients around the globe.
Our primary self-service partner, Mzero, delivers a wide variety of self-service enclosures, from
standard offerings that can be easily configured with an array of pre-certified peripherals, to highly
stylized custom kiosks which complement any environment.
For additional kiosk information,
please visit http://mzero.com.

8
Capture customer attention
and create an enhanced
in-store experience
HP Digital Signage Solutions
Go big or go home. You’ve got to be bold and memorable for your brand
to stand out from the crowd. Stunning HP Digital Signage and interactive
solutions enable you to enhance the customer experience and increase
loyalty.
Value Digital Signage Displays*
The right fit for customers seeking essential features at lower cost levels. Available in 31.5 and 42
inch diagonal displays, they’re built for extended daily operation, and provide a slim, sleek design.
Value-added features include a built-in USB media player and streaming network video support,
allowing you to play full HD content in popular file formats as well as stream content from various
sources.
Features
• Video-over-Ethernet input
• Flexible connectivity options
• Out-of-the-box productivity
Performance Digital Signage Displays
See the difference on a dynamic, touch or non-touch 42 or 47-inch* diagonal digital signage
display. These displays include factory-integrated multi-touch, touch screens with advanced IR
technology for accurate touch recognition, and support of numerous gestures with no “ghosting.”
They are plug and play and Windows® HID compliant for quick and easy installation.
Features
• Touch and non-touch displays
• Embedded USB Media Sign Player
• Designed for 24/7 play
• Local or remote management

9
Video Wall Displays
Perfect for stunning, large format video wall installations that capture customers’ attention. The
47-inch diagonal displays include striking technology and performance in a micro-thin bezel that’s
nearly invisible between tiled displays. For high traffic areas, a protective Corning® Gorilla® Glass
option is available.
Features
• Video-over-Ethernet input
• Flexible connectivity options
• DreamColor quality
HP MP4 Digital Signage Player*
Compact, affordable digital signage player
Attract and inform your customers with HP’s ultra-thin digital signage player designed to drive
static screen layouts and full-screen video signage content.
Features
• Next-generation dual-core AMD APU6
• Dual display support with two DisplayPort outputs
• Enhanced reliability that comes from no moving parts and a fan-less design
• Windows Embedded Standard 7 64-bit7
or FreeDOS
HP MP9 Digital Signage Player*
Ultra small, high performance digital signage player
Boost sales and engage customers with compelling dynamic and interactive signage content
driven by HP’s smallest and most powerful digital signage player.
Features
• Power and performance of the latest Intel® technologies
• Dual digital displays support at full 1080p resolution
• Easy remote management capabilities on select models
• Windows Embedded Standard 7 64-bit7
or FreeDOS

10

11
Retail
Capture customer attention with stunning digital signage. Make a customer sale on the store
floor. Take care of business with sleek, stylish point of sale systems that free up valuable counter
space. Create an exceptional customer experience with retail technology from HP.
Specialty Retail Department Store
Maximize your capabilities
Built for maximum configurability and flexibility, HP
Retail Systems are sleek and stylish with compact
footprints that can free up valuable counter space.
Customize your retail system
Flexible and powerful systems easily adapt to
operate as POS, back-office, kiosk, or digital signage.
Get out of the back office
Optimize store manager productivity with
HP Mobile POS Solutions that allow them to
schedule employees, look up inventory, or access
real-time sales numbers right on the sales floor.
Information at their fingertips
Deploy convenient self-service solutions and your
customers can access additional inventory, place
orders and review their rewards while in the store.
While you’re here
Let customers waiting in one department know
about the great deals in another. Use HP Digital
Signage to take advantage of cross-department
sales opportunities.
Get out on the floor
Enhance the customer experience by arming sales
associates with HP Mobile POS Solutions to look
up information about customer preferences, access
inventory information on the fly, or even complete
the transaction without leaving the customer’s side.
Give customers choice and convenience
Offer choice and convenience with unique self-
service solutions that enable customers to look up
product information, check available inventory, and
place orders within the store.
Stand out from the crowd
Attract customers with HP Digital Signage and
extend your product information and promotional
messages within your store in a most impactful way.
11

12

13
Consistent, quality service is critical to run a successful restaurant. Technology can help
provide more information to the customer, increase order accuracy, reduce wait times and most
importantly, improve the customer experience.
Restaurants
Table Service RestaurantsQuick-Serve Restaurants
When M-F, 9 to 5 won’t do
Built to withstand the rigors of a restaurant
environment, HP Retail Systems are designed to
run 24 hours a day, seven days a week, 365 days a
year. Offering maximum configurability, HP offers
both fan-based and fan-less options to meet various
needs.
Restaurant ready
Perfect for server stations, HP Retail Systems
deliver an intuitive, comfortable user experience in
both a fan-based and fan-less design for maximum
performance in a variety of environments.
Get business moving
Increase your speed and efficiency. HP Mobile POS
Solutions give you extra capacity during breakfast,
lunch, and dinner rush times when lines get long and
customers don’t have time to wait.
Keep orders flowing
Enhance the customer’s dining experience and
increase server efficiency with HP Mobile POS
Solutions for table-side ordering and convenient
transaction processing.
Serve up satisfaction
Use convenient, easy-to-use self-service solutions
for customers to place their order without waiting
in line.
Serve up satisfaction
for customers to pre-order, check loyalty rewards,
complete satisfaction surveys, or play promotional
contests.
Made to order
Eye-catching HP Digital Signage lets you to change
your menu from season to season, month to month,
or meal to meal. Quickly and easily localize your
restaurant’s menus, promotions, and advertising
anytime, anywhere.
What’s special
Eye-catching HP Digital Signage lets you promote
what’s fresh or on special the minute customers
walk in the door and easily change your promotions
as needed.
13

14

15
Food and Drug
Retail technology is critical to success in the food and drug industry. To ensure smooth,
productive operations, stores must leverage technology to create an efficient and reliable
checkout process, especially during peak traffic times.
Convenience StoreGrocery
Reliability you can trust
When speed and convenience are a must, reliable
POS systems are critical to keep the checkout line
moving. HP Retail Systems are designed to give
you the performance and flexibility you need and
reliability you can trust.
Small footprint, big screen
Modular and compact, HP Retail Systems offer
flexible configurations perfect for maximizing
counter space. Keep your customers informed with
customer-facing displays options that allow you to
display promotions and advertisements.
Technology where and when you need it
Optimize productivity with HP Mobile POS Solutions
that allow store managers to schedule employees,
look up inventory, or access product information
while on the store floor. A great tool for curbside
pickup of grocery orders, they allow associates to
take the POS to the customer.
Technology where and when you need it
Optimize productivity with HP Mobile POS Solutions
that allow store managers to access product
information and inventory while on the store floor. A
great tool for queue-busting during peak times.
No more lines
Convenient and easy-to-use self-service solutions
let customers place an order at your in-store deli or
bakery without waiting in line.
Give them convenience
for customers to pre-order, check loyalty rewards,
view current promotions, and print coupons.
Empower customers with information
Keep them well informed with HP Digital Signage
deployed across the store as information touch
points or self-service kiosks where customers
can access the latest promotions and product
information on the go.
A sign of the times
Eye-catching HP Digital Signage gives you the ability
to target your advertising and promotions to the
right audience at the right time and change them
easily and quickly.
15

Sign up for updates
hp.com/go/pos
© Copyright 2014-2015 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. The only
warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein
should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.
Intel is a trademark of Intel Corporation in the U.S. and other countries. Microsoft and Windows are U.S. registered trademarks of the Microsoft Group
of companies.
AMD is a trademark of Advanced Micro Devices, Inc.
4AA5-0517ENW, January 2015
1
Care Packs are optional. Service levels and response times for HP Care Packs may vary depending on your geographic location. Service starts on date of hardware
purchase. Restrictions and limitations apply. For details, visit hp.com/go/cpc.
2
Projected capacitive technology is available on 15-inch and 17-inch displays; resistive touchscreen is available on the 15-inch display.
3
Sold separately or purchased as an optional feature
4
Internet access required.
5
The Retail Case must be accompanied by a 3rd party mobile payment terminal or PED (PIN entry device) in order to complete sales transactions.
6
Multi-Core is designed to improve performance of certain software products. Not all customers or software applications will necessarily benefit from use of this
technology. 64-bit computing on Intel® architecture requires a computer system with a processor, chipset, BIOS, operating system, device drivers, and applications
enabled for Intel® 64 architecture. Processors will not operate (including 32-bit operation) without an Intel® 64 architecture-enabled BIOS. Performance will vary
depending on your hardware and software configurations. Intel’s numbering is not a measurement of higher performance.
7
This system may require upgraded and/or separately purchased hardware to take full advantage of Windows 7 functionality. Not all features are available in all editions
of Windows 7. See microsoft.com/windows/windows-7 for details.

Retail Solutions HP

Recommended

Recommended

More Related Content

What's hot

What's hot (17)

Similar to Retail Solutions HP

Similar to Retail Solutions HP (20)

Recently uploaded

Recently uploaded (10)

Retail Solutions HP