3. 3
BizExcel – Business Planning
What are your Goals?
BIZ Goals
• Ease of operation
• Transferability
• Tax benefits
• Liability protection
• Self-Employment tax
• Flexibility
Personal Goals
• Life/Stage of Business
• Risk Management
• Control of growth
4. Purpose of Entity Choice
Liability Protection
Flexibility
Managing Partners
6. 6
BizExcel – Business Planning
Typical Scenario – Preferred Choice
•Limited Liability Company or S Corporation
• Flexibility, Tax benefits, taxed at owner rate
• Liability protection to owner
• Works for single or multiple owners
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BizExcel – Business Planning
When To Choose Other Entity Types
• C Corporation
• Need for control at the top
• Shareholders who would have trouble with pass-through
income
• Special needs shareholders, “stranger” shareholders
• Limits movements of assets and cash
• WATCH – Dividends are double-taxed.
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BizExcel – Business Planning
When To Choose Other Entity Types
• Partnership
• Well-suited for short-term project
• Can be adapted or evolved into LLC
• Can be terminated at end of project
• Highest liability issues and joint-partner risk
• Sole Proprietor
• Greatest liability risk – both business and personal assets at
stake
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BizExcel – Business Planning
Entity Structure and Risk Management
• Liability Insurance – adapted for every entity type,
but does not make you “risk-proof”
• Entity structure can either “keep in” or “keep
out” risk
• You cannot insure against your own bad
behavior
• Does not protect against financial liability (bad
debt, bad business decisions, over-extended
credit)
10. 10
BizExcel – Business Planning
Insurance
•Basic liability insurance
•Basic casualty insurance
•Vehicle insurance
•Workers Comp
•Umbrella/Operations insurance
•Life insurance
Usually combined
into one policy
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BizExcel – Business Planning
Sales Tax
• Sales Tax reports – payment and paperwork
• Sales tax you collect –
• Must collect sales tax if you sell a product more than 30
days out of the year, or are “in the business” of sales
• Must submit forms and payment regularly
• Sales tax you pay –
• Not everything you purchase is subject to sales tax
• Exempt items – Materials and Equipment - used “in the
direct production of” your business
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BizExcel – Business Planning
Employment Tax
• You must withhold and pay employment tax for any “Employees”
• Employees have -
• Required hours
• Specific Duties
• Supervision
• Does not matter if “work from home”
• Independent Contractors have
• Specific Expertise
• You are NOT their only client
• They can determine their work schedule as long as they meet
your deadline
W2 Tax Form
1099NEC Tax Form
14. 14
BizExcel – Business Planning
Self-Employed Income Tax
• You must pay quarterly Estimated Tax on profit
• Due April – June – September – January
• Pay FED and STATE
• You have a year (sort of) to figure it out when you start a
business.
• TALK TO A TAX PROFESSIONAL to get started
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BizExcel – Business Planning
Business Tax Myths
•MYTH: Home-based business does not have to pay sales tax
•TRUTH – Any sales of product must collect and remit sales tax to State
of Indiana
•MYTH: I can deduct “bad debts” on unpaid accounts
•TRUTH – Can only deduct if you have declared that amount as income
(accrual taxpayers)
•MYTH: If I have inventory, I must use the Accrual method of accounting
•TRUTH – Accrual Method is only required for certain sales threshold
limits. However, since accrual is more “accurate” in terms of
profitability, inventory-based businesses may prefer this method.
16. Talk to a Professional
Getting Started
Ongoing Services
17. 17
BizExcel – Business Planning
Attorney Consultation
•Legal advice for YOUR situation
•Discussion of business models as applies to your BIZ
•Formation of an Entity
•LLC/Corp - $100 @ IN SOS
•Reservation of Name (DBA) $10 @ IN SOS
•Legal fees ~ $400 - $600 for basic set up and contracts
•Ongoing services
•Project based services
•Subscription based services – Dial-An-Attorney
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BizExcel – Business Planning
Basics of Intellectual Property
• What is IP (Intellectual Property)?
• Patents – Invention
Invention that is useful, novel, and non-obvious
• Trademarks - Name
Identification of goods and services
• Copyright - Creative
Creative Expressions fixed in form
• Creative Commons – Deliberately making your work
available for use by others.
Patents - Trademarks – Copyright – Creative Commons
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BizExcel – Business Planning
Patents
•Patent – exclusive rights to an
invention in exchange for public
disclosure
• Must be new, inventive, useful,
industrially applicable
• Good for 20 years
Inventions and Processes
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BizExcel – Business Planning
Trademarks
•Trademarks (also Service Marks)
• Commercial methods to identify and distinguish goods and
services from competitors
Industry Identification