What kind of media institution might distribute your media product and why?
1. WHAT KIND OF MEDIA
INSTITUTION MIGHT
DISTRIBUTEYOUR
MEDIA PRODUCT AND
WHY?
2. Production and Distribution
Production Company - A production company or
a production house provides the physical basis for works in
the realms of the performing arts, new media art, film,
television, radio, and video.
Distribution Company - Distribution is the process of
making a service available for the consumer or business user
that needs it.This can be done directly by the service
provider, or using indirect channels with intermediaries. The
other three parts of the marketing mix are product, pricing,
and promotion
3. Production Company
If we were to create the film professionally we would chose Studio
Canal as our production company.This is because Studio Canal
work with the BFI which is who would we approach for funding.
Closely linking to my first point, Studio Canal is also an appropriate
choice because they make films that appeal to mainly British
audiences, they work with UK film makers to produce films which is
why they appeal to UK audiences.
4. Distribution Company
The distribution company we would use would be Pathe.We would
use Pathe as our distribution company because they are a niche
company and work on niche films, like ours. As the distribution
company is central to the success of a film we need a company that
will market the film to the correct audience, which Pathe will do.