Bedre sikkerhed, styring, produktivitet og nye devices er på agendaen hos de fleste organisationer. Alt dette understøttes i højere grad med vores nye styresystem Windows 10. Få en præsentation af Windows 10, og hør hvordan du kan spare penge ved at opgradere til Windows 10. v. Martin Thorning, Produktdirektør, Windows, Microsoft

2. Easy for users to get
& stay current
Unified core
and app platform
Windows 10
Converged
OS kernel
Converged
app model

3. Phone Small
Tablet
2-in-1s
(Tablet or Laptop)
Desktops
& All-in-Ones
Phablet Large
Tablet
Classic
Laptop
Xbox
IoT
Surface Hub
HoloLens

4. Natural
User Inputs
Monetization
+ Distribution
Adaptive UI
+ Controls
Full Support for
Existing Code
Live Tiles +
Notifications

10. Security
is a top
concernWe need to
adopt new
technologies as
fast as our
customers Too many
tools and
too much
fragmentation
No more big
deployments We want an
open dialogue
with Microsoft
What we are hearing…

11. €130-€146
per device/year
Cost of keeping end user
devices up to date and
secure *
€22
per incident
Estimated password reset
costs - up to 30% of the
helpdesk overall costs *
€569,000
per company/year
Ave. cost of leaked corp.
data, up 23% in last 12
months **
€11.3
million
Ave. cost cybercrime per US
company this year **
17%
of helpdesk costs
Driven by support
of mobile devices *
€296
per device
Estimated hardware cost
of mobile devices *
Thousands
of euro per device
Cost of specialized LOB
devices
€1,718
per PC
Cost of upgrading Windows
XP to Windows 7
*Gartner: Use TCO to Assess Choices in Devices, Support Policies and Management Approaches, November 4, 2014
**Ponemon Institute: 2014 Cost of Data Breach Study.
All dollar values converted to euro July 2015.

12. Investments for business
Windows 10
Be more
productive
Protection against
modern security
threats
Managed for
continuous innovation
Innovative devices
for your business

13. Protection against modern security threats

14. Targeting
Sophistication
2003–2004 2005–present 2012–beyond

15. Biometrics
Hardware-based
multi-factor
Windows Hello
Microsoft Passport
Replace
passwords
Hardware-based
credential isolation
Credential Guard
Protect corporate
identities
Automatic encryption
Persistent protection
Enterprise Data
Protection
Protect sensitive
corporate data
Only run software
you trust
Eliminate Malware on
corporate devices
Secure Boot
Device Guard

16. Managed for continuous innovation

17. Move to a single MDM
platform for all Windows
10 devices
Mobile Device
Management
Simplify device
management
Eliminate the heavy lifting
and inefficiency
In-place upgrades
Dynamic Provisioning
App compat
End “wipe-and-
replace” deployment
Enterprise-class cloud,
universal app model, and
store for business
Azure AD Join
Universal Apps for Windows
Windows Store for Business
Embrace mobile-first,
cloud-first

19. Gartner Advocates for Windows 10
"Windows 10 marks a new era
for Windows and the PC focused
on the experience rather than
the technology”
“It is quite likely that Windows 10 will beat
Windows 7's adoption in the first year”

20. Be more productive

21. Intelligent
assistants
Get proactive and
personalized help
from a true assistant
Cortana
Your screen adapts to
your device and task
Continuum
Continuum for
Phone
Get the best
experience
Every user is a first
class citizen
Mouse and keyboard
Pen and Ink
Touch
Voice
Interact the way
you want
Access your apps and
data from any
Windows device
Universal Windows Apps
User state roaming with
Azure AD Join
Always have what
you need

22. Innovative devices for your business

23. Windows 10 works
great on Windows 7 PCs
In place upgrade
Hardware
Compatibility
Bring innovation to
your current PCs
Support your Line of
Business scenarios
Windows 10 IoT
Granular UX control
Ruggedized devices
Industry strength
solutions
Revolutionary new
devices
Redefine
productivity
Surface Hub
HoloLens
Range of innovative
devices across 2-1s,
tablets, phones
Surface
Lumia
3rd party devices
Chose devices that
are right for you

28. Speed of change drives our customers need for increased agility
Fragmented environments have inherent limits and increase complexity.
Why Windows as a service?

29. Why Windows as a service?
Consumer devices
Updates installed via Windows
Update as they arrive
Keeping millions of consumers up to date
and secure on the Current Branch
Large and diverse user base helps drive
quality of the OS updates
BYOD devices are up to date & secure
No new functionality on
Long Term Servicing Branch
Regular security updates
Control with WSUS
Examples: Air Traffic Control,
Emergency Rooms
Specialized systems
Update their devices
after features are validated
in the market
Current Branch for business
Windows Update for Business
Business users

30. Market driven quality: external and internal
*Conceptual illustration only
Current Branch for BusinessCurrent Branch
Microsoft
Insider Preview
Branch
Broad
Microsoft
internal
validation
Engineering
builds
Customer
Internal Ring
I
Customer
Internal Ring
II
Customer
Internal Ring
III
Customer
Internal Ring
IV
Users
10’s of
thousands
Several Million
Hundreds
of millions
Time
4 to 6 months
4 months
8 months

32. 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020
Windows 7
Windows 7
Windows 7, Windows 8
Windows 8.1. Windows 10
Windows 10
Windows 7