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Golfalong pitch deck

Pitch Deck for Golfalong, a disruptive tech startup connecting golfers and golf courses like never before. A total golf lifestyle platform for all golfers and all things golf. A backend data analytics for golf courses connecting with golfers in real time.

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Golfalong pitch deck

  1. 1. Connect. Share. Golf.
  2. 2. 2 The Ultimate Golf Platform Solution for Golf Courses and Golfers
  3. 3. ‹#› Meet our team The key of the growth is the perfect team Michael Huh CEO & Founder Rich O’Brien Golf/Business Meli Lussier Marketing Patrick Traverse Business Oscar Luykenaar Finance Danielle Davenport Advisor/Mentor Asha Saxena Advisor/Mentor Christina Kim LPGA Golfer/Advisor Jesper Parnevik PGA Golfer/Advisor SG Interactive Technology Partner and Development Team
  4. 4. ‹#› What’s the Problem? “Well, if it can be thought, it can be done, a problem can be overcome,” Lack an open and flexible course management solution Golf Courses Need a better way to connect with golfers, and have access to key stats/ demographics Lack a place allowing them to combine all of their golfing activities and manage groups Need a complete golf lifestyle platform to play more golf, compete, connect, learn, and shop Golf Courses Golfers Golfers
  5. 5. ‹#› Golfalong Solution “Cleanliness makes it easier to see the details.” ! Golfer User Profile Detailed golfer user profile ! Golf Social Network Users will share and connect their golfing experiences and follow friends and interests !Play Golf Golfalong users can search golf courses, book tee times, and create their perfect foursome  Deals and Stats Golfalong users can find great deals and rewards with Golfalong points and track their scores and stats u Challenge Friends Play and challenge your friends even if you can’t physically play together, and compete in virtual tournaments à Group Manager Easy and simple group manager. No more emails back and forth. Live scoring, leaderboards, events, and forums
  6. 6. ‹#› Golfalong User Platform The Total Golf Lifestyle Platform for all Golfers and all things Golf Book Tee Times and see the latest reviews/ratings of golf courses Create your perfect foursome with ease. No more getting paired up with golfers who don’t fit your playing style Golf group total manager with leaderboards
  7. 7. 7 The Competition Our Differentiator Advanced Technology and Methods - Golfalong solves a golfers needs on the front end, and gives golf courses a back end data capturing and analytics system tied to the social graph First mover - We are the only solution that provides an open and scalable backend solution focused on increasing golf course revenue. We tie the user psychographics with the course management system for a complete and actionable view of the customer.
  8. 8. ‹#› Our Competition “It is often the same people that buy the same times each day....and often they were our customer before GolfNow...I've seen it …" The main competitor GolfNow provides no detailed analytics or psychographics of golfers playing their golf course. Golf courses only receive a print out and email confirmation with the golfers name, date and time of tee time, and their phone number. GolfNow’s aggressive pricing model and barter on cheap rounds of golf hurt the golf courses revenue growth and their perceived value
  9. 9. ‹#› The Golfalong Golf Course Solution • Golf courses get actionable and insightful tools to engage golfers • Detailed Analytics tied to the user psychographics • Open and scalable back end data aggregator • Detailed view of tee time golfers • Golf courses can see exactly who is playing their course, and why golfers chose not to book a tee time • Demographic and golf user lifestyle information Total Golf Course Marketing Platform
  10. 10. ‹#› Actionable Insightful Tools and Data to Engage Golfers “Data is the new oil!” Golfers Playing Style, Handicap, Age, and Golf Brand Golf Courses will know the playing style, handicap, age and favorite golf brand of golfers playing their course Lost Tee Times Golf Courses will know the insights of why a golfer searched for their golf course to book a tee time and decided not to Membership Growth and Reviews Golf Courses search for golfers based on occupation and age to increase memberships and see their course reviews and ratings Golf Courses Receive
  11. 11. ‹#› Total Addressable Market (TAM) Target Goal 40% 61.1M 32,000 $69B Golfers World Wide 26M in the US 465 Million Rounds of Golf in US 2014 11% increase in Average Revenue per Round of Golf to $89.53 Growth of 3 Million Golfers by 2020 Golf Courses World Wide 16,000 in the US Direct Spending $167.8B in Indirect Spending
  12. 12. ‹#› Business Model 1 Golf Course Subscription, Multi-Tiered re-occurring Revenue ($99/month - $399/month) 2 Analytics/Ads Data aggregation and target marketing/ads 3 Forum Brand Boost Zorem apsum color oit met insectetur cdipiscing elit. Vestibulum commodo enim vitae nunc facilisis, non iaculis nisi vulputat cibus felis. Proin zcm egestas aliquam 4 Cloud Storage Information Zorem apsum color oit met insectetur cdipiscing elit. Vestibulum commodo enim vitae nunc facilisis, non iaculis nisi vulputat cibus felis. Proin zcm egestas aliquam Financial Projections
  13. 13. ‹#›
  14. 14. ‹#›Our Strategic Partners
  15. 15. ‹#› Raising $900K 18 Month Burn Rate Team Marketing Business Development Product Development Use of Funds Product Development 30% Business Development 25% Marketing 25% Team 20%
  16. 16. ‹#› Contact Information Michael Huh mike@golfalong.com (843) 475-6774