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SMK Open at M+ Open Up Talk Series 2019

Contributing to an Open Society Through Digitised Museum Collections
Public talk in the 'Open Up: Museum Learning in the 21st Century' talk series, hosted by M+ museum for 20th and 21st century visual culture in West Kowloon District, Hong Kong
15 February 2019

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SMK Open at M+ Open Up Talk Series 2019

  1. 1. CONTRIBUTING TO AN OPEN SOCIETY THROUGH DIGITISED MUSEUM COLLECTIONS slideshare.net/meretesanderhoff @msanderhoff Open Up: Museum Learning in the 21st Century M+ Hong Kong, 15 February 2019
  2. 2. Art historian, curator and senior advisor Sharing is Caring and Europeana Creative re-use and social impact
  3. 3. National Gallery of Denmark Western art from 1300 to present day 300,000 visitors a year 260,000 artworks 66 % in public domain 30 % digitised
  4. 4. The diametric opposite?
  5. 5. https://www.smk.dk/en/exhibition/danh-vo-take-my-breath-away/
  6. 6. How can the digital era inspire museums to rethink its status as hubs of knowledge exchange, democratic dialogue, and genuine social experiences in an open society? Shared questions
  7. 7. Climate crisis Increasing inequality Migration Technological disruption Decreasing trust in political systems A time of global challenges
  8. 8. New impulses coming from contemporary art and culture
  9. 9. Danh Vo, We The People, 2012, SMK
  10. 10. Olafur Eliasson, artist and co-founder of UN Live Museum for the United Nations, projected in Copenhagen “UN Live is a platform which, through culture, tackles the subjects and conflicts UN is engaged in. Culture is a language that enables us to talk about subjects that can seem abstract. One of its foremost qualities is that it makes its subject visceral. I have great faith in UN as a system, but it fails to make itself understandable to ordinary people. That’s why the very important agendas of UN need to be expressed in new ways. UN is ours, yours and mine. It works and negotiates on our behalf. It’s the basic idea of we the peoples. “
  11. 11. Relevance
  12. 12. “Relevance is a key that unlocks meaning. It opens doors to experiences that matter to us, surprise us, and bring value into our lives. Nina Simon The Art of Relevance, 2016
  13. 13. Participation
  14. 14. “As more people become accustomed to participatory learning and entertainment experiences, they want to do more than just “attend” cultural events and institutions (…) They expect the ability to discuss, share, and remix what they consume. When people can actively participate with cultural institutions, those places become central to cultural and community life. “Nina Simon The Participatory Museum, 2010
  15. 15. We want to be a catalyst of users’ creativity SMK’s first digital strategy 2009
  16. 16. smk.dk/en/article/smk-open/
  17. 17. 2016-2020 We open up SMK’s digitised collections and knowledge for all to use and enjoy smk.dk/en/article/smk-open/
  18. 18. smk.dk/en/article/free-download-of-images/
  19. 19. The images belong to all. You have the right to use them for learning, play, creativity, research, innovation, commercial purposes etc. PUBLIC DOMAIN
  20. 20. Democratisation
  21. 21. smk.dk/en/section/about-smk/
  22. 22. “Being the national gallery and main art museum in Denmark , SMK carries an important responsibility towards the entire country and beyond. The vast collection of 700 years of art is common national property and ideally, everyone who lives in Denmark share a sense of ownership to this unique cultural heritage. “
  23. 23. “Our work is based on the conviction that the artworks in our rich collection has a role to play in the society that surrounds us, through its ability to deepen our understanding of the world, its peoples and histories. We believe that the development museums have undergone in the past decades holds the key to engage far more, and more different people than we reach today. “
  24. 24. How can digitised cultural heritage contribute to meaningful personal experiences, relevant new insights, and ultimately societal development?
  25. 25. How can we measure such things?
  26. 26. ?
  27. 27. Measure what is important, don’t make important what you can measure Robert McNamara
  28. 28. What is Europeana? A platform of +58 million cultural items from +3000 partners A network of +2000 professionals A platform of +58 million cultural items from +3000 partners A network of +2000 professionals What is Europeana?
  29. 29. What is impact? Changes that occur for stakeholders in society, as a result of activities for which the organisation is accountable.
  30. 30. New role as facilitators
  31. 31. Digital + physical six years of external partnerships - a world of opportunities
  32. 32. Learners
  33. 33. Wiki Labs Culture at SMK Enriching the open encyclopedia through collaboration
  34. 34. +30 million page views per year
  35. 35. 7 Danish cultural institutions
  36. 36. Art Calendar in 24 videos by Danish tv celebrity, now art historian, Peter Kær Many stories in a single artwork
  37. 37. Impressions +120,000 impressions of the Art Calendar website +35,000 FB impressions +50,000 video views, 86 % watching to the end across SMK, Bruun Rasmussen* and Peter Kær’s channels *Danish auction house supporting/partnering in the project
  38. 38. SMK + Skoletube pilot project Learning through playing with art
  39. 39. www.skoletube.dk/video/1192757/a7a7ad6f8bbbb700f7df 3 ressource channels SMK Images – 142 digitised artworks SMK Moving Images – 40 videos feat artworks at SMK Student Productions – students’ interpretations of artworks 7 education designs co-created with school teachers and tested in 19 schools
  40. 40. Creatives
  41. 41. VanGoYourself at SMK
  42. 42. 3D scanning the SMK collection
  43. 43. Apollo Belvedere
  44. 44. KAS11KAS434/1 Nuleinn & Oscar Jakobsen www.nuleinn.net
  45. 45. Vizgu app medium.com/smk-open/instant-smk-art-info-theres-an-app-for-that-81a836e17eed
  46. 46. Second Canvas app medium.com/smk-open/new-app-lets-you-explore-every-tiny-detail-c252733ba2f3
  47. 47. Europeana Creative Culture Cam at SMK
  48. 48. Europeana Creative + SMK Remix exhibition
  49. 49. Filip Vest, 22 Skies
  50. 50. Harald Slott-Møller, Danish landscape, 1891, SMK, public domain Product of Public Domain
  51. 51. Vilhelm Hammershøi, Interior in Strandgade, Sunlight on the Floor, 1901, SMK, public domain
  52. 52. Kati Hyyppä, As light goes by
  53. 53. Shapeways + SMK Open contest
  54. 54. Lucas Cranach the Elder, Melancholia, 1532, SMK, public domain
  55. 55. medium.com/smk-open/art-jewels-has-a-winner-f2a2db0d7e08 Winning design by 3different
  56. 56. C. N. Gijsbrechts, Trompe l'Oeil with Trumpet, Celestial Globe and Proclamation by Frederik III, 1670, SMK, public domain
  57. 57. www.shapeways.com/product/6SB8RQXAV/gijsbrechts-calligraphy-pendant Design by Latte.A.L
  58. 58. SMK + Copenhagen Metro Company Art on construction sites
  59. 59. Young People’s Art Labs + SMK Open at the Young People’s Meeting
  60. 60. pro.europeana.eu/post/statens- museum-for-kunst-the-social-impact- of-using-art-to-increase-civic- participation-of-young-people-2018
  61. 61. more Europeana impact impkt.tools
  62. 62. More in common than meets the eye
  63. 63. Thank you, I’m open for questions. slideshare.net/meretesanderhoff @msanderhoff Open Up: Museum Learning in the 21st Century M+ Hong Kong, 15 February 2019