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8.9.11 CHSOCM Tweetchat Transcript
1. Tuesday, August 9, 2011
Note Data and transcript from HashTracking.com.
#CHSOCM HashTracking.com Report
580 tweets generated 1,504,170 impressions, reaching an audience of 122,366 followers
within the past 24 hours| Generated Wed Aug 10 2011 00:07:29 GMT-0400 (Eastern
Daylight Time)
Top 10 by number of impressions Top 10 by number of tweets
1. paulsteinbrueck: 534,704 1. meredithgould: 61
2. drothamel: 271,762 2. justinwise: 45
3. meredithgould: 225,761 3. chsocm: 44
4. justinwise: 181,080 4. drothamel: 34
5. rampracer: 37,094 5. lutherangrldchz: 29
6. yarby: 26,280 6. penelopepiscopl: 27
7. jeanalawrence: 22,230 7. rev_david: 27
8. amyl_bishop: 21,735 8. tijuanabecky: 24
9. rev_david: 18,792 9. amyl_bishop: 23
10. tijuanabecky: 17,952 10. trinitylimerock: 22
1
2. Transcript
Transcript has been edited by chat moderator,
Meredith Gould (@meredithgould).
chsocm: Alrighty! Let's try that again from the correct account! Welcome to tonight's church social
media chat!
hughmacken: @JustinWise welcome!
paulsteinbrueck: Going to attempt a simultaneous dual chat now with #getrealchat &
rev_david: @JustinWise Welcome, Justin! Great to have you on the convo
theologybird: @paulsteinbrueck Brave man!
chsocm: As ever, we begin our chat with prayer: Almighty God, we give thanks for this time together
as people of faith.
paulsteinbrueck: @rev_david @hughmacken @JustinWise Hello peeps!
JustinWise: @paulsteinbrueck @rev_david @chsocm @hughmacken Hey all!
penelopepiscopl: @rev_david How many kids are you juggling tonight, David?
chsocm: May your Holy Spirit guide our chat about using social media wisely & well. Amen.
rev_david: @paulsteinbrueck @chsocm @lutherandrldchz Welcome!
rev_david: RT @chsocm: May your Holy Spirit guide our chat about using social media wisely &
well. Amen.
lutherangrldchz: @chsocm Amen.
rampracer: Amen! RT @chsocm: May your Holy Spirit guide our chat about using social media
wisely & well. Amen.
chsocm: Next up: brief self-introductions!
SteveCassady: Good Luck! RT @paulsteinbrueck: Going to attempt a simultaneous dual chat now
with #getrealchat & #getrealchat
chsocm: @meredithgould: moderating. Sociologist, author, keen on using social media to build faith
and community. Also active in #hcsm
tijuanabecky: Hi @paulsteinbrueck @rev_david @JustinWise @chsocm @drothamel
@penelopepiscopl @hughmacken
2
3. penelopepiscopl: Penny Nash, Episcopal priest, Diocese of Atlanta (GA)
penelopepiscopl: @rev_david not a good time for a play date, huh?
betweenthelakes: betweenthelakes @trinitylimerock here
drothamel: I'm Daniel, from VA. I am what my twitter profile says I am, and I have what it says I
have, I can do what it says I can do
lutherangrldchz: Joe McGarry, ELCA Pastor in Baldwinsville, NY (outside of Syracuse)
JustinWise: Ex-church staffer at ELCA church in Des Moines, IA. Now, social media director for
@MonkDev!
theologybird: Robyn, Episcopal Priest, Montana, Cluster of 3 (yes, 3) parishes
betweenthelakes: sorry - first time with tweetchat
paulsteinbrueck: Founder/CEO of OurChurch.Com, blogger at Christian Web Trends
http://blog.ourchurch.com & LiveIntentionally.org
chsocm: Great to see folks who have been here since chat #1 and newcomers. Super glad for
content & convo being exchanged in between chats.
hughmacken: happy to be here. i'm originally from new york, now living in the heart of green bay
packer country in wisconsin :)
paulsteinbrueck: @JustinWise Didn't realize you were on staff at @MonkDev. Congrats!
rev_david: Wow. Interesting to watch the denominations switch from week to week.
yarby: Checking out what's going on with the tweetchat stream. Hey everyone
chsocm: @betweenthelakes Not to worry. Everyone is very friendly & helpful.
lutherangrldchz: Sorry to hear that @hughmacken
rampracer: Blogger at Wheelie catholic, hi everyone
JustinWise: @rampracer Hi Ramp ;)
frdavidken: David Kendrick, Episcopal priest, Dio. of Ala.
rev_david: @MeredithGould Absolutely!
chsocm: Another minute or so to gather & then we'll swing into the first topic.
rampracer: @JustinWise hi Justin :)
3
4. hughmacken: @lutherangrldchz lol!
tijuanabecky: If you're looking to learn more about church and social media you're welcome to
come join chat happening right now on Twitter.
betweenthelakes: going to re-join as @trinitylimerock
chsocm: Preamble: The topics have been chosen in part based on @rev_david's comments this week
about how people are interested in basics
sethhinz: reppin' #lcms at tonight
RevWeb: If youre looking to learn more about church and social media youre welcome to come join
chat happening right now on Twitter.
chsocm: We're going to zoom in on Facebook & it won't be the only or last time!
rampracer: RT @tijuanabecky: looking to learn more re church and social media you're welcome to
come join chat happening right now on Twitter.
lutherangrldchz: Thanks @drothamel - that's great! A town that I actually know in CNY!
chsocm: T1: Facebook has evolved as a social media tool. How have you used FB to build
community?
AmyL_Bishop: @JustinWise What is the chat about?
rampracer: RT @chsocm: We're going to zoom in on Facebook & it won't be the only or last time!
AmyL_Bishop: RT @chsocm: T1: Facebook has evolved as a social media tool. How have you used
FB to build community?
lutherangrldchz: RT @chsocm: T1: Facebook has evolved as a social media tool. How have you used
FB to build community?
drothamel: T1: Yes. But that depends on the definition of "community."
MeredithGould: @drothamel Feel free to factor in your own definition!
lutherangrldchz: We have a facebook page! That's a start right?!? I try and post upcoming events
and interesting links that people might find useful
JustinWise: T1: We have done some research for this at @MonkDev
chsocm: @tijuanabecky On your church/organization's FB page.
paulsteinbrueck: @chsocm T1: Right now our church isn't building community on its FB page. Just
using it as another broadcast channel.
theologybird: T1--It varies wildly depending on how FB oriented the parish is/is willing to be. Can
be useful for ministry over distance, or not
4
5. tijuanabecky: A1: Asking questions and trying to relate your posts to real life has helped me build
community.
Bayathread: Baya Clare, Sister of St Joseph of Carondelet, St Paul, Minnesota. Greetings!
RevWeb: T1 FB is parish bulletin board, phone tree, confidential messaging platform
w/parishioners. Event invites bring together folks too.
drothamel: T1: Our church currently has two FB presences. One is a public page, the other is a
closed group.
hughmacken: T1 we've posted audio of pastor's homily on wall. 1 elderly woman told me she could
hear it on FB better than in Church
rev_david: @chsocm Yes, our church page is more broadcasting (mostly, not entirely) and
community building seems to happen on my profile
JustinWise: T1: Result #2 - http://cl.ly/2B1b2L2X3m3e0x3w
TrinityLimeRock: 2 FB pages: one for general parish, one for our sports program
lutherangrldchz: @dothamel Do people actually use the closed group?
JustinWise: T1: Result #3 - http://cl.ly/3t2P1M0G0c1J2k1q
TrinityLimeRock: both tend to be broadcast channels
chsocm: @JustinWise Would you provide a 140 char synopsis for each result?
hughmacken: T1 we also occasionally give away a free coffee card to the first person who likes the
giveaway post - for fun
klamach: RT @frdavidken: T1 I use FB to make my daily prayer more "common" in a time where
the church bell doesn't bring the village together
chsocm: T1a Do you have one FB account or different ones for each ministry?
christinaauch: RT @rev_david: RT @frdavidken: T1 I use FB to make daily prayer more "common"
where church bell doesnt bring the village together
rev_david: T1 - FB makes me available - through comments, through messaging, etc in ways that are
otherwise not possible
MeredithGould: MT @Anj1: I'm from diocese of raleigh. T1 we've had a page for 1 year & it's been a
slow progression from broadcast to engagement
JustinWise: T1: Result 3 - Facebook excelled at promoting events and activities.
TrinityLimeRock: @anj1 how do you get progess from broadcast to engagement started?
5
6. lutherangrldchz: T1a - I have one FB account - between FB, Twitter and now G+ I don't know how
someone could keep track of two accounts!
MeredithGould: RT @JustinWise: T1: Result 1 - Facebook excelled at rewarding and encouraging
the online community.
MeredithGould: RT @JustinWise: T1: Result 2 - Growing online community itself.
MeredithGould: RT @JustinWise: T1: Result 3 - Facebook excelled at promoting events and
activities.
RevWeb: T1-Love following youth group at St. James-Midvale UT. They use it as fundraising tool,
notice board, rallying point.
TrinityLimeRock: T1a - 2 FB pages (parish and sports program)
penelopepiscopl: @hughmacken Just shows you, you never know. Great story.
MeredithGould: @hughmacken You know the joke right: FB is the party your parents have crashed!
hughmacken: RT @RevWeb: T1-Love following youth group at St. James-Midvale UT. They use it as
fundraising tool, notice board, rallying point.
frdavidken: Would be interested to know if anyone has advertised their church's facebook page
mgoins: @JustinWise Thank you for the tweets and for directing me to the chat! I love the
resources you keep pointing me towards!
paulsteinbrueck: RT @MeredithGould: @hughmacken You know the joke right: FB is the party your
parents have crashed!
chsocm: @drothamel Feel free to factor in your own definition!
rev_david: @frdavidken No, but I have thought about it ... maybe around Xmas this year
drothamel: @frdavidken we advertise ours on the website, and we have advertised it on mail-
drops.
JustinWise: @mgoins My pleasure :)
AmyL_Bishop: T1: #FB Groups help specific ministries share meeting details & continue the convo
with members, esp. college/-somethings.
sethhinz: To follow a conversation on church social media follow #chsocm
drothamel: @frdavidken I'm actually going to teach a FB class to our membership later this month,
to help people get involved.
MeredithGould: IMrHO, social media badges & links should be on every piece of communication
coming from the church.
6
7. TrinityLimeRock: Announced lots. Never advertised.
MeredithGould: @frdavidken Oh...okay.
rev_david: @frdavidken @MeredithGould Ah, That's what I thought. Not yet. Considering it.
TrinityLimeRock: Too many bad visceral reactions to FB from some older parishioners
chsocm: T2 is coming up and ties in nicely. Get ready!
lutherangrldchz: Is the purpose to gain 1,000 fans on FB or to mainly have church members know
what is happening in the life of the parish?
AmyL_Bishop: @drothamel @frdavidken It's also important & easy to include links to all #SM
channels in any email newsletters you distribute.
yarby: @justinwise haha, you got me with that tantalizing #hashtag.
sethhinz: Best keywords for FB targeted ads?
RevWeb: FB ads: St. Thomas-Dupont Circle in DC uses FB ads. Have not heard results.
chsocm: T2: How do you use different FB features (e.g., notes, video)? Or do you simply use the
Wall?
yarby: @drothamel I think that class is necessary. I've encouraged other churches to do the same
thing that face lack of involvement.
lutherangrldchz: @RevWeb is it for the church or for the FB fan page?
rev_david: @lutherangrldchz Purpose of SM = building community; by generating conversation,
sharing information, & making connections
TotusTuus: @Anj1 Thanks. Church FB...open dialogue or do u find some challenges to moderate? Do
older parishoners/non tech feel left out?
rampracer: RT @chsocm: T2: How do you use different FB features (e.g., notes, video)? Or do you
simply use the Wall?
TrinityLimeRock: T2 - wall, photo albums, events is about it
RevWeb: @lutherangrldchz @RevWeb Both. Drive folks to FB fan page. Also invite folks to church.
drothamel: @yarby thanks. I'll probably do more than one. I like helping people discover what is
possible with SM.
JustinWise: T2: Does anyone use custom tabs? A la http://fb.me/hopewdm?
AmyL_Bishop: T2: I think it's important for churches to utilize a welcome/landing tab, email signup
form, discussions and video applications.
7
8. lutherangrldchz: @rev_david I agree, I don't see why someone would buy a FB ad just to gain fb
fans? But I suppose someone in their community could C
klamach: not sure why all members need to be on board with Facebook
yarby: @sethhinz we ran 1 camp. tht targeted non-churched, tht liked pages of ppl tht needed to be
reached. & 1 for ppl familiar w/ church.
penelopepiscopl: Agree!!! RT @klamach: @chsocm not sure why all members need to be on board
with Facebook
christinaauch: @lutherangrldchz FB purpose is mixed - higher # likes/more visibility/more shares
means expanding beyond members and into neighbors
rev_david: @lutherangrldchz It's not about the #s, It's about connecting the page w/ new ppl (in &
out of the congregation) & raising awareness
TrinityLimeRock: klamach the ones who are not on board are loudly not on board
frdavidken: @penelopepiscopl @klamach @chsocm They'll feel left out
lutherangrldchz: @rev_david Agreed
drothamel: @penelopepiscopl @klamach not ALL members need to be involved, but the more, the
better.
yarby: @justinwise yes. Custom tabs are amazing at telling ppl what their about to dive into and
give them a broader understanding.
lutherangrldchz: @christinaauch: Good point!
TotusTuus: What I'd like to see. RT @chsocm: post what you think are great examples of FB pages
for others to see.
rampracer: RT @chsocm: During the week, please feel free to post what you think are great
examples of FB pages for others to see.
mirgray: But if U cld pick only 1? RT @ I think it's impt for the FB page, website, blog & Twitter acct
to be integrated re: design & tone.
penelopepiscopl: Re left out: use all tools to reach wide audience. Some don't want phone calls -
doesnt mean we dont call those who do.
tijuanabecky: @OurChurchDotComand @lifechurchtv 's pages are great as well as tons of others!
rev_david: Tapping out to play dolls with my little one, y'all have a good night ... Parting shot --
AmyL_Bishop: I'm so happy my Tweetchat finally started working!
drothamel: @rev_david Enjoy your evening!
8
9. rev_david: There is a real hunger to engage on FB -- our members are there (and many would be, to
see the g'kids picture if only they knew how)
chsocm: T2a Who manages the FB acct for your organization? Do you have a designated community
mgr?
lutherangrldchz: @MeredithGould you mean all of the webpages on a website should match?! ;)
shamike2009 We use the Notes feature for announcements, Video is mainly pastor, wall for chat
and prayer request.
tijuanabecky: Glad you're here @AmyL_Bishop!
yarby: The thing 4 churches 2 understand is Social Media is merely abt engaging, interacting,
cultivating community. Extend beyond Sunday
drothamel: @rev_david bingo!
AmyL_Bishop: Yes. Online branding consistency is key! RT @drothamel @MeredithGould lack of
cohesive purpose is a problem. Design conveys purpose
rev_david: How do we, the churches & leaders, enable those who want to connect in this way?
G'night!
JustinWise: Here's a GREAT post by @djchuang about top church FB pages --->
http://monk.so/qPS3qH
MeredithGould: @lutherangrldchz Shocking, yes. And here's another shocker: there shouldn't be
bazillion fonts on every page.
chsocm: @lutherangrldchz Of course!
AmyL_Bishop: RT @JustinWise: Heres a GREAT post by @djchuang about top church FB pages -->
http://monk.so/qPS3qH
MeredithGould: RT @JustinWise: Here's a GREAT post by @djchuang about top church FB pages --
> http://monk.so/qPS3qH
theologybird: Me too! (Well, very nearly) RT @TrinityLimeRock: I manage everything actually I do
everything
lutherangrldchz: I wonder about tagging people in pictures - should we or shouldn't we?
TotusTuus: BEyond SUnday, YES.RT @yarby: 4 churches 2 understand Soc Media is abt engaging,
interacting, cultivating community beyond Sunday
paulsteinbrueck: RT @yarby: Th thing 4 churches 2 understand is Social Media is abt engaging,
interacting, cultivatng community. Extend beyond Sunday
9
10. lutherangrldchz: @drothamel Comic Sans drives me NUTS!
JustinWise: #WIN // RT @drothamel: so many church websites look like Geocities and Comic Sans
had a baby. It’s sad.
AmyL_Bishop: Ha :) RT @drothamel: @MeredithGould @lutherangrldchz so many church websites
look like Geocities & Comic Sans had a baby. It’s sad.
penelopepiscopl: @MeredithGould @drothamel Hey, I like comic sans. Use it for my sermons. Easy
to read.
christinaauch: @chsocm T2a We have 2 mgrs for page "in case one gets hit by a bus"; a different one
for the closed group b/c affinity
tijuanabecky: RT @yarby: Th thing 4 churches 2 understand is Social Media is abt engaging,
interacting, cultivatng community. Extend beyond Sunday
Anj1: @lutherangrldchz I think not, because people can tag themselves if they want to. I don't like
to be tagged in unflattering pics!
TrinityLimeRock: Have media releaese; still don't tag kids
lutherangrldchz: @theologybird What do you suggest? I have tagged the minors parents before and
we always have a media release
theologybird: RT @TrinityLimeRock: Have media release; still dont tag kids
yarby: RT @justinwise: #WIN // RT @drothamel: so many church websites look like Geocities and
Comic Sans had a baby. It’s sad.
chsocm: During the week, please feel free to post what you think are great examples of FB pages for
others to see.
jeanalawrence: what's the topic?
drothamel: @penelopepiscopl perhaps @MeredithGould can conduct a typography
intervention/exorcism. ;-)
JustinWise: @jeanalawrence Yeah! Glad you're here....
chsocm: The tagging issue raises another subtopic: T2b: What sorts of privacy settings do you
recommend?
penelopepiscopl: RT @drothamel: @penelopepiscopl perhaps @MeredithGould can conduct a
typography intervention/exorcism-->y'all aren't the boss of me.
MeredithGould: @penelopepiscopl I'm telling God on you!
theologybird: My profile: High, Church's page: open with disclaimers
10
11. JustinWise: We did a webinar on the topic of social media privacy settings for ministers/pastors ---
> http://justinwise.net/webinars
yarby: at a recent church I worked w/ there was a Comm Mgr & wrkd w/ them to implement a VOL
team to act as contact b/w depts.
tijuanabecky: How do you get started with getting ppl to engage and interact on your page?
penelopepiscopl: @MeredithGould God, creator of everything that is, seen and unseen, and called it
good LIKES comic sans.
jeanalawrence: @tijuanabecky ah, thanks
MeredithGould: @penelopepiscopl LOLOL...and tiaras!
AmyL_Bishop: T3: What kind of privacy are we talking about? Personal profiles, pages, groups?
Anj1: @tijuanabecky I've found people like polls!
MeredithGould: RT @Anj1: @tijuanabecky I've found people like polls!
drothamel: @Anj1 what kind of topics do you use for the polls?
RevWeb: @JustinWise My last count was 3 different URLs in response to different topics. Tell us.
Don't just drive us.
JustinWise: @Anj1 @tijuanabecky Polls are the joint. Posts that have "Where" "When" "Would" or
"Should" garner % more interaction.
drothamel: @RevWeb later, @JustinWise put each of the slides in text form in tweets.
lutherangrldchz: RT @jeanalawrence: Before you build a community, you and church leadership
need to write down the goals for the community
christinaauch: RT @justinwise: @Anj1 @tijuanabecky Posts that have "Where" "When" "Would" or
"Should" garner % more interaction.
yarby: @jeanalawrence totally agree. Step 1 to developing strategy.
jeanalawrence: @tijuanabecky you've got to have something worth talking about
chsocm: Let the convo continue but get ready to weave topic 3 into it...
RevWeb: T?-FB, twitter, blogs, youTube, enewsletters all must be part of larger plan which shud be
part of strategic plan/mission/vision.
TrinityLimeRock: ...so we just do it. Bad, right?
jeanalawrence: @yarby yes, don't build it without clear goals and a strategy
penelopepiscopl: @TrinityLimeRock No, not bad.
11
12. chsocm: T3 What’s your best advice for a church/org just getting started w/FB?
AmyL_Bishop: What kind of privacy are we addressing? Personally I'm on the side of being open
and transparent for all to see.
JustinWise: @tijuanabecky The survey was for Facebook updates in general. No specification on
what type.
drothamel: T3: Have fun with it.
MeredithGould: RT @penelopepiscopl: T3 Watch what others do and learn from them.
rev_david: T3 - Find someone who is doing it well, and ask them to walk you through it.
prkanderson: You've got to find your community on FB first. Find your members, community
leaders....
penelopepiscopl: Agreed! RT @theologybird: @TrinityLimeRock Sometimes you just jump.
yarby: know your intentions, if you're just getting started.
MeredithGould: RT @yarby: know your intentions, if you're just getting started.
drothamel: @JustinWise @AmyL_Bishop even beyond transparent, just be genuine.
lutherangrldchz: RT @rev_david: T3 - Ask lots and lots of questions. Amen!
chsocm: And the fire hose is now open!
penelopepiscopl: Definitely. If it's not fun, you'll run out of steam and maybe not get much response
either. RT @drothamel: T3: Have fun with it.
prkanderson: T3 Listen first. See how people interact and engage and try to match it.
jeanalawrence: @TrinityLimeRock even a little church needs a plan - doesn't have to be very
detailed
paulsteinbrueck: @chsocm T3: Have clear goals & recruit a team/core committed to achieving
them.
TrinityLimeRock: You either feel it or you don't, IMHO. Don't study it to death
christinaauch: @chsocm T3 Have a person who wants to manage it; have images, icon & name;
promote it/ be visible; know how to use the key
JustinWise: We're all about to get schooled. @prkanderson is in the house!
12
13. MeredithGould: T3 Remember that you're engaged in *ministry* & that everything you do must
reflect Gospel values & Christ's love
yarby: be intentional w/ attracting your community, developng your approach & content if you're
just getting started.
AmyL_Bishop: RT @paulsteinbrueck: T3: Have clear goals & recruit a team/core committed to
achieving them.
theologybird: @christinaauch "know how to use the key" lol! Yes!
penelopepiscopl: Yeah, I tend to be in this camp. RT @TrinityLimeRock: You either feel it or you
dont, IMHO. Dont study it to death
MeredithGould: RT @drothamel: @christinaauch On the 8th, or thereabouts, God created the key.
prkanderson: T3. Pick the three things you want me to associate with your congregation. Focus on
those things.
JustinWise: T3: As important to having goals is knowing how to MEASURE them. I'm amazed at how
many churches aren't measuring results.
AmyL_Bishop: RT @prkanderson: T3. Pick the three things you want me to associate with your
congregation. Focus on those things.
jeanalawrence: Unless you have someone (volunteer or staff) that can lead your social media
efforts, don't do it.
MeredithGould: RT @TrinityLimeRock: try it. if it doesn't work, try something else.
TrinityLimeRock: stay on mission
prkanderson: @jeanalawrence But people in the church could be active on FB and you could help
connect them - a more informal presence
JustinWise: Boom. // RT @jeanalawrence: Unless you have someone (volunteer or staff) that can
lead your social media efforts, don’t do it.
christinaauch: @drothamel so now God loves comic sans AND created the key - creatio continua!
penelopepiscopl: @JustinWise I don't really get "measuring." I don't measure relationships.
MeredithGould: RT @prkanderson: @jeanalawrence But ppl in the church could be active on FB &
you could help connect them - more informal presence
AmyL_Bishop: And stay on brand. Your visual identity (logo, colors, etc) should be consistent across
the web. RT @TrinityLimeRock stay on mission
13
14. drothamel: @christinaauch After creating Comic Sans, God was forced to create the key. :-D
JustinWise: @penelopepiscopl No, but you measure the by-products of those relationships.
chsocm: We're coming up on the hour, friends.
lutherangrldchz: RT @drothamel: @christinaauch After creating Comic Sans, God was forced to
create the key. :-D// haha love it!!
JustinWise: @penelopepiscopl Do you track attendance in your church?
penelopepiscopl: I'm tweeting in Comic Sans next week if I can figure out how.
yarby: RT @justinwise: T3: As important to having goals is knowing how to MEASURE thm. Im
amazed @ how many churches arent measurin results
MeredithGould: RT @prkanderson: Measuring is definitely a fine line in ministry. Some stats are
helpful, some not.
TrinityLimeRock: Sure! And on the web too. BTW do you folks know that you all have high Klout
scores?
sethhinz: "@prkanderson: T3. Pick the three things you want me to associate with your
congregation. Focus on those things. " // nailed it.
jeanalawrence: @prkanderson of you are that "informal" presence, just know that you're the leader
:) people don't distinguish between in/formal
JustinWise: @prkanderson Money/donor dollars is only one very small metric we can track.
jeanalawrence: @christinaauch @drothamel God also loves Papyrus ;)
AmyL_Bishop: @lutherangrldchz @penelopepiscopl @JustinWise Churches using Facebook should
only do so if they have a strategic measurable plan.
JustinWise: @jeanalawrence @christinaauch @drothamel Jesus hates Papyrus:
http://jesushatespapyrus.com/
AmyL_Bishop: @prkanderson @JustinWise @penelopepiscopl I think the most important
measurement is engagement!
tijuanabecky: We do? RT @trinitylimerock: Sure! And on the web too. BTW do you folks know that
you all have high Klout scores?
reckshow: I really need to remember the chat on Tuesdays! *putting it in the calendar*
theologybird: As long as we all remember that God's favorite font is Verdana...
jeanalawrence: @prkanderson @justinwise @penelopepiscopl there are some very good ways to
measure without monetizing - another topic?
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15. prkanderson: @AmyL_Bishop @JustinWise @penelopepiscopl Is that the number of comments,
likes, RTs, etc.? Or one-to-one contact?
christinaauch: RT @penelopepiscopl: ...ministry is creating things that we can't even see. Gospel is
not measured, its lived.
tijuanabecky: I like that font! RT @theologybird: As long as we all remember that God's favorite font
is Verdana...
drothamel: @JustinWise that's awesome. Jesus and typography/design on one site? Love it.
theologybird: @tijuanabecky It's the best!
jeanalawrence: @JustinWise @christinaauch @drothamel LOL, my sentiments exactly
chsocm: And we're at the hour!
JustinWise: In case you're interested, here are ways to measure social media efforts in your church
--> http://jwi.se/mRq7HQ
drothamel: Wherever two or more are gathered in His name, He's there, too; even if they are all
behind a keyboard. ;-)
chsocm: We'll return to the metrics issue in another chat. For sure, it's an ongoing conversation
currently hot among social media experts.
jeanalawrence: Keep it simple. Assign a leader. Set measurable goals. Engage within your brand.
Change the world.
chsocm: Borrowing this prayer from @Virtual_Abbey, which just finished praying Compline:
mirgray: Some of discussion seems big church oriented. Might be good to include membership stat
in intros so we know each other's context.
chsocm: O God of Peace, may we fall asleep at length and peacefully wake up in your likeness for
your tender mercies sake. Amen.
paulsteinbrueck: Social media metrics & ROI would be a great chat topic!
prkanderson: RT @chsocm: O God of Peace, may we fall asleep at length and peacefully wake up in
your likeness for your tender mercies sake. Amen.
chsocm: The night heralds the dawn. Let us look expectantly to a new day, new joys, and new
possibilities.
jeanalawrence: @prkanderson Lots of ways to measure ROI for churches in social media. Let's chat
sometime.
chsocm: The divine Spirit dwells in us. Thanks be to God!
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