Phish Fryer Presentation #5

1. Phish Fryer
SecureIoT@umich.edu
Kiley Judge, and Mel Savich, Erica
Sietsema

2. Our Product
Chrome Extension for
non-technical people
who are dissatisfied
with complicated
security tools. Our app
is a more
comprehensive phish
blocker than Chrome’s
default settings.
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3. Feedback
Importance Satisfaction
UI Message Fix 4.7 3.2
Click-through
Button
2.5 4.1
Automatically
Blocks Site
4.8 4.5
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4. “
I love the idea but it is still a little
glitchy.
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5. “
There should not be a
click-through button for the red
warning.
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6. Phish Fryer Use Case
User
navigates
to site.
Phish Fryer
warns user
about
malicious
site.
User takes
the risk, or
avoids.
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7. 7

8. 8

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10. Conclusions
Hypothesis
○Users would like to avoid risky sites.
○Users would understand the meaning in our UI.
Based on the data: Users did want to avoid
risky sites but appreciated the different levels
of warning.
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11. The Product
it’s hard to
know what
a customer
wants until
you get
feedback
making a
working
product for
customers
is hard
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12. Thanks!
Any questions?
You can find us at:
SecureIoT@umich.edu
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