2. Biology Degree
Analytical Chemistry and
Electrophoresis Product
Marketing Background
Digital / Social / Web
Marketing and Technical
Knowledge and Training
Experience
Strong Project Management
& Teambuilding Skills
managed, hands-on 100+
projects concurrently for
which I was often lead
contributor/project owner
while also successfully
managing and motivating
30+ member teams to
successfully achieving
challenging goals
Detail Oriented & Strong
Technical Writer /
Communicator a
multitude of published
technical writing in the
areas of biochemistry,
analytical chemistry,
social media marketing,
digital marketing,
website generation
Projects Included: white papers,
product summaries, product
brochures, 400-page catalog, technical
bulletins, user guides, instruction
manuals, webinars, online tutorials,
monthly newsletter articles, social
media content, advertorial, sales tools
and promotional programs
MAX BARRETT www.BoldToTheMax
.com
3. COPYWRITING www.BoldToTheMax
.com
“There are only two people I would trust
to run the Marketing Department, [ x ] and Max Barrett”
Fasha Mahjoor, President & CEO, Phenomenex Inc.
8. TECHNICAL
COPYWRITING
“He always delivers beyond expectations and his creativity goes well beyond
any bounds I have ever seen. Working with Max is a fun adventure”
ANNIE L., THEN A GRAPHIC ARTIST, PHENOMENEX INC.
17. PRODUCT DEVELOPMENT www.BoldToTheMax
.com
“This soap is rad, funny, playful and gets the job done”
David Bryan P., San Diego, CA, HeartOn Soap Customer
“Your handmade soaps… they’re perfectly scented.
I receive these precious gifts which hold your heart”
Kazuey S. , Berkeley, CA, HeartOn Soap Customer
“I LOVE the product.
It looks beautiful
and smells WONDERFUL.
Christina E. , Dove Creek, CO, HeartOn Soap Customer
25. DIGITAL MARKETING www.BoldToTheMax
.com
Good. I feel like working with Max is great because we bounce
a lot of ideas off of each other and keep the inspiration going.
I feel like my brain is always working to figure new ways to keep
things fresh.
Z57 Customer Service Rep
31. TOOLS & TRAINING www.BoldToTheMax
.com
"We could not be happier with the
results we have gotten since
going through the Z57 Academy.
We have been getting at least 2-3
offers a week off of the leads we
have generated through this site."
William V., REALTOR®, San Diego, CA
Hello Max,
Many thanks for walking me through what the Buyer must do on the
website. This was a first for me and I do so much appreciate what you
did for me, so I am able to understand and help my Buyers. Keep up
your good work. Take care, and God bless.
Mary T., Z57 Client
Max was so great! He helped me to understand how to best utilize
my website, helped and walked me through so many of the
features. I couldn't have had a better experience.. He was patient,
extremely helpful, knowledgeable and very willing to answer all my
questions. STELLAR!!
Joanne D., Z57 Client
33. CLIENTRESOURCES
Max was so great! He helped me to understand
how to best utilize my website, helped and
walked me through so many of the features. I
couldn’t have had a better experience. He was
patient, extremely helpful, knowledgeable and
very willing to answer all my questions.
STELLAR!!
JOANNE D., REALTOR®, Z57 CLIENT
37. INTERNALTOOLS
“Max is a think-outside-the-box leader, team unifier, and goal oriented. His ability to get the job done along with
his unique style sets him apart from other managers I’ve worked with.” PHILLIP L., Z57 EMPLOYEE
39. MAX BARRETT
Customer-focused, social media and
marketing expert dedicated to
achieving profit expectations and
building brand loyalty while
continuously improving process.
Results-oriented and solution
seeking to resolve problems and
open new markets or revenue
opportunities.
For Resume Visit:
www.BoldToTheMax.com
Product Marketing: Implemented marketing strategies which resulted in
30% Growth in annual sales and profit and $80 million in sales.
Brand/Business Development: over 15 product/brands launched
worldwide from concept to completion: marketing strategy, collateral
development, copy writing, sales promotions and incentives successfully
exceeding revenue expectations. Best ever: analytical chemistry product
launch with $1 million in the first month of sales.
Social Media & Internet Marketing: Conceived and developed 6
courses, resources and newsletter articles about exposure to drive traffic,
internet lead capture, engaging social content, and lead nurturing. Also
maintained a Facebook Page with engaging social content examples that
could be reused by clients.
Customer Service: Conceived and implemented programs which
improved Customer Service Call Center, Answer Service Factor (ASF) by
15%, improved short-term, client retention by 50% and released 7 new
product resources to clients improving customer satisfaction, increased
daily ASF by 20% to 95%.
Staff Development: Hired, Coached and Motivated over 66 employees
throughout career successfully fostering about 1 out of 5 employees into
receiving a substantial promotion or career advancement into a higher
paying position in another department.
