Matthew Falzun's Credentials Profile (SlideShare Version)

1. Creative Director Designer internationally 20+ years extensive experience knowledge success Matthew FalzunI think. I create. I lead. most important business success dedicated powerful skill-set envision the next level Head of Design JIB Digital Consult user-centered web app communications Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro Google Slides Version Link on 4th Slide (SlideShare’s Strange Setup)

2. Creative Concept Branding App Design Art Direction Web Design Logo Design Product DesignAd Design Brochure Design Collaterals Design Color Grading Communication Strategy Copywriting Visual Identity Design Graphic Design Retouching3D Graphics 3D Visualization Icon Design Game Design Presentations Character Design Billboard Design Annual Reports Creative • standout differentiate • Capture inﬂuence take action Make Your First Impression Impressive • Gain build trust smart • lower risk increase success Services Include Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

3. User Research User Journey Site Mapping Information Architecture Heuristic Analysis UI Design Interaction DesignBehavior Research Persona Development Wireframing Prototyping Flow Charting Usability Testing A / B Testing Iterative Design User Centered Design • Increase conversion eﬃcient • Increase growth retention intuitive The Art and Science of Successful Product Design • Lower the risk understanding • Sustain success continual testing iterative Services Include Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

4. Matthew Falzun +66 898 973 086 matthew@falzun.com Google Slides Version Link

5. Motion Design • most engaging effective • visual learners, engage, excite educate impactful Engage, Excite and Educate • engaging easy • increases conversion 80% Creative Concept Communication Strategy Creative Concept PreVisualization 2D / 3D Animation Motion Graphics Visual Effects Compositing Audio Engineering Editing Color Grading Color Correction SVG Animation Editing Color Grading Color Correction 2D / 3D Logo Animation Instructional Videos Promotional Videos Product Demo Videos Social Media Videos Corporate Videos TV Commercial Production Presentation Videos Services Include Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

6. The Process Research Planning Design Testing User Needs User Behaviors Objectives Competitor Research User Insights Creative Concept Visual Direction Animation Direction Site Mapping Content Planning User Journey Storyboarding Wireframing Visual Design Copywriting UX Writing Content Design Animation Design Interactive Design Prototyping Stylesheets HTML Element Output Usability Testing A/B Testing Site Analytics Creative Concept Validation Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

7. Objective Launch Rabbit into Bangkok Thailand Solution Ad visuals, POP materials, skytrain wrap, 2D + 3D character animation, 3D mascot, Corporate video, instruction + promotion videos, website + app design, and kiosk prototype Result • Brand launch success • Corporate videos acquire new Business partners for Rabbit • Rabbit Card Thailand’s number e-money service Rabbit Card is Thailand’s e-money service that functions across transits, retail networks, and much more Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

8. TQM - Thailand's leading insurance and ﬁnancial advisor Objective Increase social media engagement, drive more traﬃc and conversion for facebook posts Solution Design new ads, following persona data and creating impactful visuals combining 2D and 3D graphics Result • Increase in user engagement Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

9. CIMB Group is a leading ASEAN universal bank, one of the largest Asian investment banks Objective Create an easy to use digital platform that is easy to use and accessible for CIMB preferred member to access exclusive privileges Solution Create a mobile app and website that are integrated together. Both platforms promote the application, exclusive privileges and partners of CIMB. Result • Overall Privilege usage increased • Web + App platform resulted in partner growth • 7000 users actively using the app Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

10. Prudential is an international ﬁnancial services group operating in Asia, the United Kingdom, the United States and Africa Objective Develop new corporate publications, company proﬁle, website, and corporate video with a brand new key logo animation Solution Create and lead the entire corporate video production. Designed the new website with an update platform and visual look. New logo animation Result • Corporate Video - Used across Asia • Animated logo used internationally • Website UX Design increased Conversion and aquisition • Prudential partner expansion Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

11. United Overseas Bank is a Singaporean multinational bank with branches across Southeast Asia Objective Launch and promote UOB’s “AAA’’ promotion Solution Print ads, POP materials, photoshoot and TVC production. New UOB Thai website, microsite speciﬁc towards the campaign to gauge results. Result • Increase in sign-up conversion with new website UX design • Campaign results exceeded target • Microsite collected invaluable data, for future campaigns Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

12. Objective Launch and promote Electrolux’s new product range into the Thai market Solution Product marketing materials, POP materials, promotion & instruction videos, event, TV commercial and photoshoot Result • Event Launched successfully, exceeding client expectations • Sales increased beyond expectation Electrolux shapes life for the better by reinventing wellbeing Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

13. Inhouse Brand Works is a brand communication and engagement agency strategically located in Bangkok, Thailand Objective Hired as a digital and VFX consultant, playing a lead role in growing the brand and gaining new business that drove the companies success Solution Innovative, award winning creative. Company proﬁle, company credentials video showcase. Websites, apps, corporate videos, presentations, motion graphics, CGI visualization, product development, and events Result • Credentials showcases used for 18+ Years (Still being used) • Gained new clients and business for the company • ICOM Award for credentials showcase Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

14. JIB Digital Consult’s vision is to make digital transformation possible for organizations of all sizes. Objective Create an online platform to build brand awareness and promote brand services Solution Logo design, creative concept, branding, icon pattern design, 3D logo treatment, copywriting, visual Design, web design, advanced interactive SVG animation design, Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

15. One of Sweden’s leading manufacturers of interiors, kitchens, bathrooms, and storage. Objective Convince the board of directors to grant the expansion of Kvik into South East Asia, with a brief timeline of only 8 days Solution An innovative Powerpoint presentation; Integrating HD full-motion video, looped video backgrounds, while maintaining standard Power Point functionality for the client usage and input Result • 100M THB budget granted • Kvik Expands into SEA • Local infrastructure established “Perfect presentation, I got my 100 million baht for the project, they loved the video, thanks.” Carsten B. Andersen CEO / Managing Director Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

16. KVIK revolutionizes kitchen concepts with innovative Danish design with 150 stores across 10 countries Objective Hired as the Creative Director & Marketing Director to expand the brand into the Thai market with a super tight budget Solution A marketing plan with a focus on brand collaboration to save costs. Creative executions to impress and acquire partners and brands. Developing sales campaigns, events, promotions, presentations, new products for both B2B and B2C Result • Expansion of 16 stores • Flagship store launch • Increased Kvik’s brand awareness • Event leader @ Impact Arena • New products for B2C + B2B Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

17. Imagination is a global games and media company with oﬃces and distribution in the United States, Canada, United Kingdom, Europe, Australia and New Zealand Objective Hired as a designer, I was assigned to develop new game platform systems, integrating physical board games with interactive software technology Solution With my extensive knowledge of 3D graphics and animation I developed innovative systems that pushed the vision of the company’s patented technologies potential even further Result • $500M+ Global Sales • Platform template • Platform used for multiple brands Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

18. Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

19. Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro ...with Ingenious Creative, Delightful User Experiences, and Impactful Exciting Visuals Let’s Get Started! Take Your Business to the Next Level... +66 898 973 086 matthew@falzun.com www.falzun.com

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