We have just started the process of raising a $6m (£4m) funding round for Veeqo, and I wanted to share the pitch deck we are using for this. Veeqo is SaaS startup focused on helping retail brands sell and ship everywhere. We took (deep) inspiration from the Front pitch deck for this (thanks Mathilde Collin!). Two weeks in, and following 12 meetings, we’ve had some really positive feedback from VCs and progressing to next steps with all of them. Going into the process I really didn’t know what to expect. I had a fear that our traction or growth was not impressive enough compared the stories you read on TechCrunch. The reality is we have been so heads-down and self-critical over the last few years, we didn't have a clue how well we were doing. Turns out, pretty good - lots of nice comments so far, but I await to see the terms sheets :-) Prior to any face-to-face meeting with VCs, I always send over all the other documents that make up our investor pack. I prefer they have everything in advance, so that we’re not wasting each other's time. The documents I always include are: 1/ Our go-to market strategy (slides) 2/ Product Roadmap (slides) 3/ 3-year financial forecast (giant Excel sheet) I found it interesting that whilst all VC care about the key things like market size, team, product etc, that each VC has a bias to one area. For example, so far only one VC has had a strong bias towards product and roadmap. A few were focused on the market and its TAM, and a few others on commercials and the business’s ability to scale. I invested about a week to create the investor pack, and had a lot of support from key members of my team. It was a great exercise anyway to review our current strategy and progress to date.