Market Research Reports, Inc. has announced the addition of “Consumer Trends Analysis: Understanding Consumer Trends and Drivers of Behavior in the German Ice Cream Market” research report to their offering. See more at- http://mrr.cm/ZPF
2. www.MarketResearchReports.com
Introduction to Report
Launch Date: July 4, 2014
Number of Pages: 56
Geography Coverage: Germany
Available Format: PDF
Price For Single User License: USD 6,320
Price For Site License: USD 12,640
Price For Global User License: USD 18,960
Delivery Time: Within 24 Hours (During Working Days)
3. www.MarketResearchReports.com
About the Report
Understanding Consumer Trends and Drivers of
Behavior in the German Ice Cream Market
provides an overview of the market, analyzing
market data, demographic consumption patterns
within the category, and the key consumer trends
driving consumption.
The report highlights innovative new product
developments that effectively target the most
pertinent consumer need states, and offers
strategic recommendations to capitalize on
evolving consumer landscapes.
4. www.MarketResearchReports.com
Get access to:
Key consumer demographic groups driving
consumption within the German market. The
figures showcase the number of times consumers
of specific ages and genders consume Ice Cream,
as well as identifying whether these demographic
groups "over" consume in the category (i.e. they
account for a higher proportion of occasions than
the proportion of society they represent overall)
Market value and volumes over 2008-2018 for
Germany and nine other countries, to give a global
context
The degree of influence that the 20 key consumer
trends identified by Publisher have on Ice Cream
consumption volumes, with granular analysis on
the extent that the degree of influences varies
between gender and age group
5. www.MarketResearchReports.com
Key Findings:
Over half of ice cream consumption in Germany
is driven by the pursuit of indulgence
German consumers are not driven to seek
healthier ice cream offerings, fearing a sacrifice in
taste
German consumers look to ice cream to help
them relax
German consumers seek value, but are willing to
pay more for indulgence
There will be rising demand for 'kidult' products,
as well as ice cream targeted at Older Consumers
The majority of German consumers will not buy
products for ethical attributes alone
6. www.MarketResearchReports.com
Report Coverage
1. Definitions
2. Market context
3. Demographic cohort consumption patterns
4. Consumer trend analysis
5. Innovation examples
6. Recommended actions
7. Appendix
For more details regarding Report coverage see the last slide
All logos and Images mentioned on this slide belong to their respective owners.
7. www.MarketResearchReports.com
Company Coverage:
1. Cremissimo
2. General Mills
3. Kara
4. La Disfida
5. Magnum
6. Melicena
7. Nestle USA
8. Omega (ZHG)
9. Rio-2
10. RandR Ice Creams
11. Unilever
For more details regarding Report coverage see the last slide
All logos and Images mentioned on this slide belong to their respective owners.
8. www.MarketResearchReports.com
Custom Research:
Are you an industry professional, entrepreneur,
venture capitalist, investors and organization, then let
us know your specific research requirements. Our goal
is to cater to your requirements be it for a custom
market research project, syndicated research report on
a specific market or industry sector, newsletter creation,
case study development or anything else related to
marketing research.
For Any Customization Related query Visit IdeaCenter @
http://www.marketresearchreports.com/idea-center
9. www.MarketResearchReports.com
How To Buy This Report?
Visit following URL to see Table of Content and
purchase this publication:
http://mrr.cm/ZPF
About Market Research Reports, Inc.
Market Research Reports provides a customized set
of reports from reputed Publishers, built on the
intelligence available within organizations and
leverages on our motto of “Intelligence Redefined”.
Contact : Amitava Sen
Email : info@marketresearchreports.com
Phone: +1 302-703-7787 (USA) +91-8762746600 (India)