We all know that shoppers prefer a personalized experience based on their historical interactions with a Retailer (skeptical? 85% of shoppers say they want that!). So why do we fall short of delighting them with the experiences they're asking for? Get real strategies for gaining true customer loyalty
Crunching “Big Data” to Drive 2012 Revenue Growth: The 5 Myths of Sales & Mar...
How to Improve Customer Loyalty in Retail
1. You Had Me At Hello
Gaining, growing and maintaining customer loyalty in
the world of personalization and social technology
Becky Johns
Vice President, Head of Retail &
Consumer Solutions
rjohns@market-bridge.com