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Professor Zoe J Radnor 
Professor of Service Operations Management 
Co-Director for the Centre of Service Management 
Loughborough University
Making and Delivering 
Services that Matter
Lean not just for the Private Sector… 
Plus Local Government, Fire and Rescue Services………
Lean: Power of 3 
• 3 Principles: 
• Value, Flow and Reduction of Waste 
• 3 Types of tools: 
• Assessment, Monitoring and Improvement 
• 3 Stages of the Lean journey: 
• Engage, establish and embed
Whole system view 
Embedded continuous improvement behaviours 
Stable robust efficient and effective processes 
Training and Development 
Steering Group and Project Team 
Committed 
Create Value Process 
Leadership Communication 
Link to 
Strategy 
Understand 
Demand 
View 
Co- 
Production 
Rapid Improvement 
Events: Process 
Mapping and 5 ‘s 
Visual Management: 
Managed by the front 
line staff 
Developing Local/ 
Internal Champions 
and Facilitators 
Monitoring of end to end 
Services/Processes: 
Quality, Cost and Delivery 
Identifying and managing 
variation and demand 
Workplace Audits 
Leadership 
Challenging: Go, See 
and Do 
Regular Structured 
Problem Solving
Challenges of Lean in Public Services 
1. A focus and over reliance on lean workshops 
2. A tool based approach to lean implementation 
3. Impact of public sector culture and structures 
4. Lack of focus on the customer (service user) and understanding 
of service process 
Lean has to date simply been a catalyst to address the prior poor 
design of the public service. Once waste has been removed the 
larger issue still remains of designing public services to meet the 
needs of end-users and to add value to their lives. 
Radnor, Z.J and Osborne, S.P. (2013),’Is Lean a failed theory for Public Service?’, Public 
Management Review
RIEs Vs. Full Implementation 
Improvement 
Opportunity 
CULTURE CHANGE 
Greater, sustained 
results achieved 
Improvement levelled off and 
eventually stopped due to lack 
of realizing “true” lean 
opportunity 
Lost and repeated results 
due to no sustainability 
Short term 
gains made 
Kaizen Blitz 
Rapid Improvement Events 
Awareness, education, Time 
organization structure 
created to support lean 
Source: Chris Craycraft, Whirlpool
Understand Demand 
140 
120 
100 
80 
60 
40 
20 
0 
23 
24 
25 
26 
27 
28 
29 
30 
1 
2 
3 
4 
5 
6 
7 
8 
9 
10 
11 
12 
13 
14 
15 
16 
17 
18 
19 
20 
21 
22 
23 
24 
25 
26 
27 
28 
29 
30 
31 
1 
2 
3 
4 
5 
6 
7 
June July August 
Serials 
East, West, Central Queues Combined 
BRI LID Queue 
Local Incident Desk implemented 
“We are better able to plan resources to meet workload. Work is broken 
down into specific tasks and resources are moved across to make sure we 
can manage all the tasks”
Process View 
“The understanding of process here has changed, especially for those who attended the 
Lean event. They were able to see how the work linked together across the court. But 
the other staff need to attend more Lean events to get a better understanding”
Co-Production
Service Management 
• Much of the public management and public services built on product and 
manufacturing logic. 
• The majority of ‘public goods’ are in fact not ‘public products’ but rather 
‘public services’. 
• Need to draw from service management logic to ‘unpack’, understand, 
manage and operationalise public services. 
• Move from a public sector to public service ethos 
• Public services need to embrace a (public) service dominant logic 
• Service dominant logic argues placing the user at the heart of the service 
Osborne, S., Z. J. Radnor and G. Nasi (2013). "A new theory for public service management? Towards a 
service-dominant approach." American Review of Public Administration
What is makes a Service a Service? 
Three core characteristics of services which differentiate them from manufacturing 
goods : 
1. Whilst a product is invariably concrete a service is intangible 
– Services can not be stored. 
2. There is a different production logic for manufactured products and for 
services. 
– For manufacturing production and consumption occur separately. With services 
production and consumption occur simultaneously. 
3. The role of the end-user is qualitatively different for manufactured products 
and services 
– In manufacturing they are ‘simply’ purchasers and consumers. For services, the user 
is also a co-producer of the service. 
Osborne, S., Z. J. Radnor and G. Nasi (2013). "A new theory for public service management? Towards a 
service-dominant approach." American Review of Public Administration
Lean in Public Services 
Need to consider Lean not as a quick fix but as a implementation philosophy. 
“A series of RIEs does not Lean make!” 
There is a need to develop a mindset within the organisation of process and customer 
view 
“Public Service not Public Sector ethos” 
Move thinking from task/ policy to value/ process. 
Opportunity to redefine the end to end process 
Need to develop an awareness of variation, demand and capacity relationships. 
“See the variable as the work not the demand/ customer” 
Create and focus on improving stable processes 
Standardise the process not the outputs and outcomes 
Need to ensure that there is strong and committed leadership and there is a link to 
strategy. 
Not just about cost cutting and efficiency but about effectiveness
A SUSTAINABLE BUSINESS MODEL FOR 
PUBLIC SERVICE ORGANISATIONS
THE SERVICE MODEL
• S - public service system as the unit of 
analysis 
• E – embed in genuine sustainability 
• R – work at relationships as a key 
resources 
• V – focus on creating external value 
• I – Innovation is essential for effectiveness 
• C – co-production is the core of public 
services 
• E – use knowledge to drive service 
experience
In summary: Public 
Services need to recognise 
they are a Service so make 
and delivery Services that 
matter

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Professor Zoe Radnor - Making and Delivering Services that Matter

  • 1.
  • 2. Professor Zoe J Radnor Professor of Service Operations Management Co-Director for the Centre of Service Management Loughborough University
  • 3. Making and Delivering Services that Matter
  • 4. Lean not just for the Private Sector… Plus Local Government, Fire and Rescue Services………
  • 5. Lean: Power of 3 • 3 Principles: • Value, Flow and Reduction of Waste • 3 Types of tools: • Assessment, Monitoring and Improvement • 3 Stages of the Lean journey: • Engage, establish and embed
  • 6. Whole system view Embedded continuous improvement behaviours Stable robust efficient and effective processes Training and Development Steering Group and Project Team Committed Create Value Process Leadership Communication Link to Strategy Understand Demand View Co- Production Rapid Improvement Events: Process Mapping and 5 ‘s Visual Management: Managed by the front line staff Developing Local/ Internal Champions and Facilitators Monitoring of end to end Services/Processes: Quality, Cost and Delivery Identifying and managing variation and demand Workplace Audits Leadership Challenging: Go, See and Do Regular Structured Problem Solving
  • 7. Challenges of Lean in Public Services 1. A focus and over reliance on lean workshops 2. A tool based approach to lean implementation 3. Impact of public sector culture and structures 4. Lack of focus on the customer (service user) and understanding of service process Lean has to date simply been a catalyst to address the prior poor design of the public service. Once waste has been removed the larger issue still remains of designing public services to meet the needs of end-users and to add value to their lives. Radnor, Z.J and Osborne, S.P. (2013),’Is Lean a failed theory for Public Service?’, Public Management Review
  • 8. RIEs Vs. Full Implementation Improvement Opportunity CULTURE CHANGE Greater, sustained results achieved Improvement levelled off and eventually stopped due to lack of realizing “true” lean opportunity Lost and repeated results due to no sustainability Short term gains made Kaizen Blitz Rapid Improvement Events Awareness, education, Time organization structure created to support lean Source: Chris Craycraft, Whirlpool
  • 9. Understand Demand 140 120 100 80 60 40 20 0 23 24 25 26 27 28 29 30 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 1 2 3 4 5 6 7 June July August Serials East, West, Central Queues Combined BRI LID Queue Local Incident Desk implemented “We are better able to plan resources to meet workload. Work is broken down into specific tasks and resources are moved across to make sure we can manage all the tasks”
  • 10. Process View “The understanding of process here has changed, especially for those who attended the Lean event. They were able to see how the work linked together across the court. But the other staff need to attend more Lean events to get a better understanding”
  • 12. Service Management • Much of the public management and public services built on product and manufacturing logic. • The majority of ‘public goods’ are in fact not ‘public products’ but rather ‘public services’. • Need to draw from service management logic to ‘unpack’, understand, manage and operationalise public services. • Move from a public sector to public service ethos • Public services need to embrace a (public) service dominant logic • Service dominant logic argues placing the user at the heart of the service Osborne, S., Z. J. Radnor and G. Nasi (2013). "A new theory for public service management? Towards a service-dominant approach." American Review of Public Administration
  • 13. What is makes a Service a Service? Three core characteristics of services which differentiate them from manufacturing goods : 1. Whilst a product is invariably concrete a service is intangible – Services can not be stored. 2. There is a different production logic for manufactured products and for services. – For manufacturing production and consumption occur separately. With services production and consumption occur simultaneously. 3. The role of the end-user is qualitatively different for manufactured products and services – In manufacturing they are ‘simply’ purchasers and consumers. For services, the user is also a co-producer of the service. Osborne, S., Z. J. Radnor and G. Nasi (2013). "A new theory for public service management? Towards a service-dominant approach." American Review of Public Administration
  • 14. Lean in Public Services Need to consider Lean not as a quick fix but as a implementation philosophy. “A series of RIEs does not Lean make!” There is a need to develop a mindset within the organisation of process and customer view “Public Service not Public Sector ethos” Move thinking from task/ policy to value/ process. Opportunity to redefine the end to end process Need to develop an awareness of variation, demand and capacity relationships. “See the variable as the work not the demand/ customer” Create and focus on improving stable processes Standardise the process not the outputs and outcomes Need to ensure that there is strong and committed leadership and there is a link to strategy. Not just about cost cutting and efficiency but about effectiveness
  • 15. A SUSTAINABLE BUSINESS MODEL FOR PUBLIC SERVICE ORGANISATIONS
  • 17. • S - public service system as the unit of analysis • E – embed in genuine sustainability • R – work at relationships as a key resources • V – focus on creating external value • I – Innovation is essential for effectiveness • C – co-production is the core of public services • E – use knowledge to drive service experience
  • 18. In summary: Public Services need to recognise they are a Service so make and delivery Services that matter