We are sharing our introduction to OKR - Objectives and Key Result for other companies to get inspired by an intuitive way of introducing OKRs to their teams.

1. OKR Introduction

2. Intro: OKR Framework
Principles of OKRs
Setting Measurable Key Results
Translating Mission into HeyJobs
Objectives + Key Results 2019
01 Intro to OKRs
02 OKRs - Principles
03 Training Exercise
04 OKRs at HeyJobs
HeyJobs OKR Session - AGENDA
LUNCH BREAK

3. Goal Setting Framework used in Silicon
Valley
Simple system to create alignment and
engagement around measurable and
dynamic goals, usually reset every
quarter
OKRs = Objectives + Key Results
01. Intro to OKRs

4. Google.
Using OKRs enabled the company
to scale from 40 to +60.000
01. Intro to OKRs

5. 02. OKRs - Principles: Focus + Priorities

6. 02. OKRs - Principles: Objectives and Key Results
‘I will (Objective) as measured by (set of Key Results)’
Overarching Objectives:
- an inspirational and
memorable description of
what we want to achieve
- short
Key Results:
- 1 to 5 per Objective
- ambitious
- has a number (!)
- make progress measurable

7. EXAMPLE: OKRs for the season at your favourite football club
Club Boss
Objective
Be the best and
most popular
football club this
season
Key Results
1. No.1 of League Table at
the end of season
2. Fill stadium to 88% for
season averageAmbitious!
Numerical!
Measurable!
2-5 Key Results
per Objective!

8. Key Results
1. Win football league
2. Fill stadium to 88%
Football Team
Objective
Win Football
League
Key Results
1. Score over 30
goals
2. Least goals
conceded in
league
Commercial Team
Objective
Fill stadium
to 88%
Key Results
1. Hire 3 very
talented youth
players
2. New pricing
implemented
Club Objective
Be best and most popular
football club this season
Tightly aligned
with Club Key
Result
Numerical,
measurable key
results
Key result is project
completion

9. Football Team
Key Results
1. Score over 30 goals
2. Least goals conceded in league
Commercial Team
Key Results
1. Hire 3 very talented youth
players
2. New pricing implemented
Club Objective
Be best and most popular
football club this season
Objective: Score over 30 goals
Key Results
● 3 heading trainings
completed with external
coach
● Increase sprint speed to
10s / 100m
Striker

10. Key Results
1. Win football league
2. Fill stadium to 88%
Coach
Objective
Win Football
League
Key Results
1. Score over 30 goals
2. Least goals
conceded in league
Commercial director
Objective
Fill stadium
to 88%
Key Results
1. Hire 3 very
talented players
2. New pricing
implemented
Manager Objective
Be best and most popular
football club this season
Objective: Score over 30 goals
Key Results
● 3 heading trainings
completed with external
coach
● Increase sprint speed to
10s / 100m
Striker

11. 02. OKRs - Principles: Principles to recap
● Memorable company objectives
● Measurable & ambitious key results on all levels
● Transparent throughout the organization
● Top-Down & Bottom-Up

12. 02. OKRs - Principles: How to set Key Results
How are we going to measure our progress?… as measured by (set of Key Results)’
Key Results are
- specific
- relevant to the objective
- results, not tasks
(wording needs to be: x%, done, shipped, achieved)
- and always contain a number
(if it doesn’t have a number, it’s not a Key Result)

14. 03. Training Exercise
“You, dear Christopher Columbus, shall set
your eyes on finding India to explore the
world.
Now go and and only return after you have
found the new land.”

15. Exercise 1: Set overall Key Results
1. Split up in teams of 4!
Imagine you are Christopher Columbus. What are your key
results for the objective: “Find India to explore the world”
(15 min)
Columbus’ objective
Find India to explore
the world
KR1 ...
KR2 ...
KR3 ...

16. Exercise 1: Set overall Key Results
1. Split up in teams of 4!
Imagine you are Christopher Columbus. What are your key
results for the objective: “Find India to explore the world”
(15 min)
Columbus’ objective
Find India to explore the
world
KR1 Sails set by Mid-February
KR2
Found India in 180 days and
returned before the end of the
year
KR3 Brought back collection of 10
cultural items from India

17. Exercise 2: Set team Key Results
2. Pick a team you want to be, pick 1 key result from Christopher
that your team can contribute to (= team objective) and define
good team key results and present to the group (15 min)
The scientist team The military team The shipbuilder team The HR team

18. Exercise 3: Set Individual Key Results
3. Now imagine you are one junior employee in your team, what
would be your individual objectives (10 min)
Junior Scientist Spear Thrower Nail expert Recruiter

19. OKRs at HeyJobs

20. Our OKR process at HeyJobs: the timeline
Company Objectives
and Key Results clear
Company OKR
Training and
brainstorm
Finalised Team
OKRs Q1
2018 2019
Re-Start Process:
Decide on
Company
Objectives Q2.
DecNov Jan End.Feb
Monitor Progress with
regular check-ins and
updates
Individual
OKRs Q1

21. Great strategy says no to 90% of ideas
Great OKRs focus on 10% of ideas with most impact

22. Our vision:
Enable everyone to get the right job, to live a fulfilling life.
Where do we want to go as a company?
How do we get there in 2019?

23. XYXY
How do we get there in 2019
Our company objectives 2019:
XY
Our vision:
Enable everyone to get the right job, to live a fulfilling life.

24. What do we NOT do? #Focus
● XY
● XY
● XY
● XY
● XY
● XY