This document discusses modernizing the NASA mobile app based on user personas and feedback. It describes two user personas - Alex, a university student interested in learning more about NASA, and Victoria, a science reporter who wants to stay up-to-date on NASA developments. Both users find the current app difficult to navigate and lacking in organization. The document also reviews features of related apps like NPR, Instagram, and Tumblr that could inspire improvements to the NASA app, such as personalized user profiles and accounts, saved bookmarks, and social sharing capabilities. The goals of the proposed redesign are to allow users to create accounts, save and organize content, and share findings on the app.

1. NASA 2050
APP REVAMP
MARITZA GARCIA | DIG-180 | SPRING 2020

2. Educational application that shares
all the latest news from around the
National Aeronatics and Space
Administration.
Current app showcases recent
events in the aerospace community.
NASA 2050
The App

3. PERSONAS

4. Alex is a university student taking a
course in astronomy. He wants to dive
into NASA and learn more about the
organization and the news about the
new Artemis Program.
Although Alex is inspired by the
application and what it has to offer, he’s
discouraged by the lack of conversation
between users on the app. He wants a
way to communicate his thoughts on
new findings and images to others.
To learn more about NASA and
aerospace.
To find quick facts about topics in
the application to help with the
research report.
Biography
Alex Gallardo
AGE:
WORK:
FAMILY:
LOCATION:
ARCHETYPE:
19
Student
Single, Dependent
Covina, CA
The Explorer
Photo by Daniel Nieto from Pexels
Goals
Frustrations
Confusing UX while navigating for
information.
Lack of search bars for word
specific articles.
Personality
Intovert Extrovert
Sensing Intuition
Thinking Feeling
Judging Percieving
Motivations
Functionality
Convenience
Saves Time
Creativity

5. Victoria is a reporter for TIME maga-
zine’s Science section and has been
with them since 2018. She believes in
keeping up with all of NASA’s updates
and posts.
Although she is excited about the cur-
rent mobile application, Victoria is a bit
discouraged by the lack of organization
of the app and a lack of navigating
within different categories.
To stay up to date with develop-
ments and findings within the
community and those involved.
To have a custom profile saved for
friends and colleagues to see your
interests in the community.
Biography
Victoria Tanaka
AGE:
WORK:
FAMILY:
LOCATION:
ARCHETYPE:
25
Reporter
Single, not-married
Arcadia, CA
The Researcher
Goals
Frustrations
Lack of story bookmarks/
organization.
No emphasis on top stories or hot
topic articles on applications.
Personality
Intovert Extrovert
Sensing Intuition
Thinking Feeling
Judging Percieving
Motivations
Functionality
Convenience
Saves Time
Creativity
Photo by mentatdgt from Pexels

6. USER JOURNEY
FROM CURRENT APP

7. User Journey
Stages of
Journey
Mobile App
Applicaiton
Screen
User wants to search
for specific image on
“images” tab among all
other saved images.
Lands on home page Lands on images tab Liked images feed. Instagram related saved
bookmarks feed.
User goes to images
tab and presses heart
(saved) images.
User struggles to find
specific image within
clutter of unsirted liked
images.
User finds image after scrolling for
about two minutes of searching.
They unsave the image and
bookmark it under a saved
category.
NASA astronaut Christina Koch will participate in a postflight
news conference at 3:30 p.m. EST Wednesday, Feb. 12, from
NASA’s Johnson Space Center in Houston. The 30-minute news
conference will air live on NASA Television and the agency’s
NASA astrona
news conferen
NASA’s Johns
conference wi
NASA astronaut Christina Koch will participate in a
postflight news conference at 3:30 p.m. EST Wednesday,
Feb. 12, from NASA’s Johnson Space Center in
Houston. The 30-minute news conference will air live on
NASA Television and the agency’s website.
This will be Koch’s first news conference after returning
to Earth from a 328-day mission aboard the International
Space Station, the longest spaceflight ever for a woman.
To attend the briefing in person, U.S. media must request
credentials from the Johnson newsroom at 281-483-5111
no later than noon Wednesday, Feb. 12. To ask questions
by phone, media must call the Johnson newsroom no
later than 3:10 p.m. on Wednesday, Feb. 12. Those
following the briefing on social media may ask questions
using #AskNASA.
Koch launched in March 2019 with NASA astronaut
Nick Hague and Russian cosmonaut Alexey Ovchinin.
She landed Feb. 6 with ESA (European Space Agency)
astronaut Luca Parmitano and cosmonaut Alexader
Skvortskov. On her first flight into space, Koch
participated in experiments that will provide researchers
Media invited to Speak with
Record-Breaking NASA
Astronaut Christina Koch

8. RESEARCH
RELATED APPS / INSPO

9. https://apps.apple.com/us/app/npr/id324906251
- NPR’s homepage begins with the
hottest/most recent news article of
the day.
Bottom menu w/icons + names:
- Topics tab is categorized through
text only. (does not distract users).
Settings:
- Settings tab for app usage is satis-
factory for user.
NPR
Pros

10. Instagram
https://apps.apple.com/us/app/instagram/id389801252
- Feed has button to save/bookmark
images/posts.
Personal profile:
- personalized settings, activity, and
saved posts can be located within
user’s profile on app.
- with login
Bookmarks/Saved Images:
- Bookmarked/saved images/posts
can be organized ot user’s
tastes/needs. personal hub.
Pros
agency’s plans to land the first woman and next man on
the Moon under the Artemis program and prepare for
human exploration of Mars.
Koch’s mission spanned 5,248 orbits of the Earth – a
journey of 139 million miles -- roughly the equivalent of
291 round trips to the Moon. She conducted six
spacewalks during her 11 months on orbit, including the
first three all-woman spacewalks, spending 42 hours and
15 minutes outside the station. She also supported the
arrivals and departures of more than a dozen Soyuz and
cargo resupply spacecraft from the U.S., Japan, and
Russia. Her mission was the second longest single
spaceflight by a U.S. astronaut after retired astronaut
Scott Kelly, placing her seventh on the list of American
space travelers with the most time in space.
For links to videos, b-roll, images, and additional
information about her mission, visit:
https://go.nasa.gov/31uF1uv
-end-
Stephanie Schierholz
Headquarters, Washington
202-358-1100
stephanie.schierholz@nasa.gov
Megan Sumner
Johnson Space Center, Houston
281-483-5111
megan.c.sumner@nasa.gov

11. Tumblr
https://apps.apple.com/us/app/tumblr/id305343404
- Tumblr has the capability to have
organization and categories.
- Featured categories or tags made
from users themselves. Users can
follow specific tags on a topic.
Pros

12. Modernize and create
individuality on app with
creation of user account with
function to have saved
photos/articles/pages.
Expand to have a social media
tab to allow users to like and
share stories, images, and
videos to their page or another
external outlet.
GOALS