Presentation given by Maritz Motivation Wellness Expert at Rewarding Healthy Behaviors Conference. While more than 90 percent of large companies offer some type of wellness benefit, low participation and lackluster results are common. This presentation will summarize the research framework, methodologies, and the remarkable health outcomes achieved by participants in a study Maritz conducted surrounding ways to make an impact on wellness behavior.

1. WELLNESS
Better Lives. Better
Business.
Amy Kramer, Solution Design Strategist
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2. Why are wellness programs important?
• 3rd largest expense for companies is benefits
• $4.6 trillion in healthcare costs by 2020
• 19.8% of GDP
• 125 billion in national absenteeism costs annually
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3. Current healthcare environment
• Erosion of corporate profitability
• Individuals are disengaged from their own care
• Direct correlation between lifestyle and healthcare claims
• Shifting employee health behavior from treatment to prevention
• Employee disengagement – low ROI on wellness initiatives
due to lack of participation and engagement
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4. How do we get better wellness outcomes?
Develop a
sense of
personal
A B
D C responsibility
.
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5. Extraordinary Measures:
A study on impacting workplace wellness
• What is the impact of rewards on
wellness behavior?
• What is the impact of having a
choice of wellness activities?
• What is the impact of social
support?
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6. What have we found successful
in wellness programs?
• Rewards = an average of 1 mile
more per day
• Rewards = completion of
journaling tasks 25 percent more
often
• Choice = higher goal completion
• Social support = increase in
average daily steps
*Maritz Research Study, 2012
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7. More results
• 1 of 3 participants reported weight loss
• 1 in 2 reported more energy
• >50 % reported a more positive mindset.
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8. How do we design a more effective program?
• Understand and apply human
sciences
• Understand and apply wellness best
practices
• Align with your culture and
organizational values
• Executing the right program
components
Based on the work of Paul Lawrence and Nitin Nohria at Harvard Business School
©2011 The Maritz Institute. All rights reserved. Proprietary and Confidential © 2013 Maritz 8

9. Tap into the drives of people
acquire bond
choice
defend create
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10. Apply wellness best practices
• Make it personal
• Apply insights and knowledge of your participants to drive more meaning
• Connect to organization’s culture and lead from the top
• Make is fun, make it easy
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11. How do we incorporate wellness into existing
employee/member experience?
Recognition
Training Sales
Incentives
Rewards Service
Innovation Platform Anniversary
Wellness Safety
Top
Performer
One platform. One currency. One engaging
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12. Executing the “right” program elements
Strategy Education
& Design Communications
Model Behaviors Measurement
Technology & Feedback
Improved
Performance
Program
Rewards Management
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13. Goal: Drive Advocacy and Influence
Influence
Achieving brand
alignment and program
advocacy
Commitment
Driving active and sustained
commitment to program
objectives and personal
health
Participation
Enabling enrollment and
encouraging initial activity
Awareness
Creating interest
in the program and
the concept of wellness
Proprietary and Confidential © 2013 Maritz

14. How does this translate into economic value?
3:1 ROI
Total Economic
Well-Being Total Healthcare Performance Value Increases
Improves Cost Decreases Increases
$68 billion
27% $254 billion
$60 billion
Source: *University of Michigan, 2007 ** Milken Institute, 2007
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15. What other values are we creating?
Organization
y
nc Ad
p are vo
ans ca
cy
Tr n
t io En
ga
ica ge
un me
mm nt
Co
Tr
u st us
t
Tr
Employee
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16. Thank you.
Amy Kramer, CRP
Wellness Subject Matter Expert
Solution Design Strategist
636.827.4839
amy.kramer@maritz.com
www.maritzmotivation.com
http://maritzmotivationsolutionsblog.com/
@wellnessdynamo
Proprietary and Confidential © 2013 Maritz