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Libraries Connect:
                                                                                       Volume 55, No. 1
                                                                                           Spring 2012




                                              Generations with a Love for Learning

                                Users with
                               Information




                                              Library Professionals with Each Other,
                                              New Ideas, and Learning Opportunities

                                                               Florida Library Association
                              Patrons
                                with                           2012 Annual
                            Technology                        Conference and
                                and                              Exhibits
                          Internet Access
                                                                  April 18 - 20, 2012
                                                                Wyndham Orlando Resort




                                 In This Issue
       Message from the President • Vivace! Music for the Masses • Shifting into
   Overdrive: How a Small Public Library Raised Funds to Offer Downloads • Friends
   Indeed: Nonprofit Resources for Friends Groups from Stetson University College of
Law Library • Florida Reads: Why Florida? • Exploring Leadership: The FLA “One Book,
One State” Program • Snapshot: A Day in the Life of Florida Libraries • Floridiana with a
             Twist: PRINT IT! • 2012 FLA Conference and Exhibits Preview
A Message from the President……............................................3                         Volume 55, Issue 1
     By Gloria Colvin                                                                                       Spring 2012
                                                                                            Florida Libraries is published twice a year for the

T    Vivace! Music for the Masses …...……......................................4
     By Lisa B. Buggs
                                                                                            members of the Florida Library Association. It is
                                                                                            indexed in Library Literature, Wilson OmniFile,
                                                                                            and EBSCO Academic Search Premier. Articles in
A                                                                                           the fall issue of each year are refereed.

     Shifting into Overdrive: How a Small Public Library Raised Editor & Designer
B    Funds to Offer Downloads………………………. …...……..........7 Maria Gebhardt, Broward County Libraries
                                                                mariagfla@gmail.com
     By Katie Tyler, Courtney Moore, and Nicole Heintzelman
L
     Friends Indeed: Nonprofit Resources for Friends Groups from
E                                                                                   FLA Executive Board 2011-2012
     Stetson University College of Law Library................................10 President – Gloria Colvin
     By Faye Roberts                                                             Florida State University Libraries

                                                                                            Vice President/President-elect
     Florida Reads: Why Florida?................………………..........…12 Barbara Stites
     By Joyce Sparrow                                               Florida Gulf Coast University

O                                                                                           Secretary – Ruth O’Donnell
     Exploring Leadership: The FLA “One Book, One State”                                    Library Consultant
F    Program....................................................................................14 Treasurer – Susan Dillinger
     By Anne Marie Casey and Kristen Davis                                                         New Port Richey Public Library

                                                                                            Past President – John Callahan
     Snapshot: A Day in the Life of Florida Libraries ....…………...16 Palm Beach County Library System
     By Ava M. Iuliano and Nuria V. Curras                          Director – Sarah Hammill
C                                                                                           Florida International University

     Floridiana with a Twist: PRINT IT!.............................…….......19 Director – Marilyn Matthes
O    By Nancy Pike                                                              Collier County Public Library

N                                                                                           Director – Elizabeth Killingsworth
     2012 FLA Conference and Exhibits Preview...............……......21 University of Central Florida Libraries
T                                                                                           Director – Gene Coppola
                                                                                            Palm Harbor Library
E    Message from the Executive Director.......................................27
                                                                                  Director – Barbara Gubbin
     By Faye C. Roberts
N                                                                                 Jacksonville Public Library

                                                                                            Director – Linda McCarthy
T                                                                                           College Center for Library Automation

S                                                                                           ALA Councilor – Alan Kornblau
                                                                                            Delray Beach Public Library

                                                                                            State Librarian – Judith Ring

                                                                                            FLA Executive Director
                                                                                            Faye Roberts, faye.roberts@comcast.net
       Send articles for Florida Libraries to Editor Maria Gebhardt,
    Broward County Libraries, mariagfla@gmail.com by January 7 for
               the Spring issue; July 15 for the Fall issue.                                http://www.flalib.org            ISBN 0046-414


Page 2                                                                                                                   Florida Libraries
C hange has been a constant during my entire library career,           will discuss the advantages and disadvantages of
but recently my head has been spinning at the dizzying pace            moving to the cloud.
at which change is taking place. Ebooks, mobile devices,           Library consultant Allan Kleiman will lead several
social media, changes in scholarly publishing, new technolo-           sessions on library services and spaces for seniors.
gies — all are transforming the way in which information is        American University law professor Peter Jaszi will pro-
communicated and shared and having a significant impact                vide a briefing on the newly released Code of Best
on the work we do.                                                     Practices for Fair Use in Academic Libraries.
                                                                   NPR librarian Kee Malesky will close the conference
   This year, we’ve talked a lot about libraries as vibrant and        with her reflections on working for one of the nation’s
vital organizations. In part, our libraries remain vibrant and         premier news organizations.
vital because we embrace these changes that are taking
place and find ways to use them to offer new services or            In addition to all of the programs, there will be opportuni-
improve existing ones.                                            ties to network with other attendees in informal settings and
                                                                  at social events; see the latest technologies, publications,
   One of the goals in planning this year’s annual FLA Con-       and products and meet with vendors in the exhibits hall;
ference has been to offer speakers and programs that will         learn about innovative projects in the poster sessions; see
be both instructive and stimulating so that attendees will be performers display their talent in the Performers’ Show-
able to return home with skills, information, and ideas to en- case; and relax and enjoy the beautiful grounds and facili-
sure that Florida’s libraries will continue to be vibrant and     ties of the Wyndham Orlando Resort.
vital. As you look through the conference schedule, you’ll
find an array of programs that will appeal to a wide range of       As I look forward to the conference, I’m also looking back
interests.                                                        and reflecting on the past year. It’s been an honor to serve
                                                                  as President of FLA this year. I’ve enjoyed visiting a num-
   There are so many exciting topics and I don’t have space ber of libraries, working with the dedicated members of FLA
to mention them all, but I’d like to highlight some of the na-    Committees, the Board, and staff, and getting to know FLA
tional speakers we’re fortunate to have on the program this members. During the year, FLA sponsored a successful
year.                                                             Library Snapshot Day; launched an informational effort
                                                                  about elections and voting; advocated for funding for public
 Michael Porter, President of Library Renewal and ALA           libraries, multi-type library consortia, and the successor to
     Council member, will lead off the conference as the key- FCLA and CCLA; and raised awareness of the importance
     note speaker at the Opening General Session. He’ll talk of keeping public libraries public. We coordinated a mini-
     about the role that Library Renewal is taking to assure      conference in the Panhandle, offered an online course on
     the ongoing role of libraries in electronic content delivery Audacity, and initiated a One Book, One State reading pro-
     in the face of competition from for-profit entities.         gram. Florida Libraries was designated as an open-access
 Sue Polanka, author of No Shelf Required and No Shelf publication. Our membership grew
     Required 2, a 2011 Library Journal Mover and Shaker,         and our financial base remained sta-
     and national expert on ebooks and libraries, will present ble. I want to thank everyone who
     a program on the latest ebook trends and news and an- generously gave of their time and tal-
     other on ebook readers.                                      ents and contributed to making this a
 Virginia Tech librarians Rebecca Miller and Carolyn Mei- successful year and I look forward to
     er will present ideas for integrating iPads and tablet       seeing you all in Orlando!
     computers into your library.
 Edward Corrado and Heather Moulaison, co-authors of
     Getting Started with Cloud Computing: a LITA Guide,                                   Gloria Colvin
                                                                          President, 2011 - 2012
Spring 2012                                                                                                             Page 3
By Lisa B. Buggs
G  one are the days of reverent silence during
 library hours. Visitors of the Main Library of the
                                                           said Ed Lein, who holds master-level degrees in
                                                           library science and music. “The concerts were
Jacksonville Public Library (JPL) may encounter            another reason for folks to come downtown on
resonant melodies from centuries past, velvety jazz,       Sunday afternoons and to attract people to the library
the roar of rock’n’roll, or the booming voice of a DJ      who might not otherwise come.”
layered over music from the last four decades.
                                                             The concerts showcase the artistry of prominent
  “Libraries today offer so much more than books,”         First Coast musicians, as well as the emerging talents
said Barbara Gubbin, director of the Jacksonville          of gifted students from among the area's many
Public Library. “Music programs open the door to a         outstanding music education programs. In addition to
new library experience; for some customers, it             players from the Jacksonville Symphony and faculty
serves as their first library experience.”                 artists from the University of North Florida and
                                                           Jacksonville University, the series has featured visit-
   Music lovers of all ages can be found accessing         ing musicians, including the internationally-acclaimed
tunes from the library through live performances,          chamber ensemble enhakē; Trio Solis, faculty artists
downloadable media, personalized assistance from           from Florida State University; Italian pianist Laura
librarians, or listening to public radio stations.         Nocchiero; and Noteworthy Duo, faculty artists from
                                                           Vanguard University of Southern California. The
Music @ Main Intermezzo Sunday Concerts                    series even served as the American debut of Iraqi
  Classical music is the foundation of the popular         pianist and television personality Abbas Abboud.
Music @ Main Intermezzo Sunday Concerts, which
began in February 2006, several months after the              Program guides accompany each performance,
opening of the new Main Library.                           highlighting information about the compositions and
                                                           performers, as well as selective listings of related
   Taking advantage of the superior acoustics of the       reading and listening materials available from the
library's Hicks Auditorium, program offerings have         library's collection of music resources.
ranged from a concert version of Purcell's opera,
Dido and Aeneas, complete with chorus and
chamber orchestra, to cutting-edge pieces for              Teen Battle of the Bands
unaccompanied violin. Performances have included             Throngs of screaming teens can be seen and heard
world premieres of more than a dozen newly-                in the Conference Center at JPL for at least one
composed works in a variety of vocal, choral, and          Saturday afternoon each June. It’s not due to the
instrumental styles.                                       appearance of a professional athlete, a reality
                                                           television personality, or a Top Ten singer – it’s the
   The Intermezzo series is presented in partnership       Annual Teen Battle of the Bands.
with the Jacksonville Symphony Orchestra, Friday
Musicale – Jacksonville's oldest community music              Started in June 2005 by the Teen Department staff
society, and area schools, colleges and universities.      at the Main Library, the event was conceived as a
All of the performers freely donate their time and         way for teens to showcase their musical talents, let
talents for the opportunity to perform in the series.      them know that the library has more to offer in addi-
“I originally started library concerts in the late 1980s   tion to books and encourage use of the library by
under the series name Ex Libris, in the old Main           young people who might not normally be aware of
Library, when we first began opening on Sundays,”          JPLs resources.
Page 4                                                                                            Florida Libraries
The community enthusiastically supports the Battle of the Bands each year.
Businesses donate prizes including musical equipment, music shop gift
certificates, and studio recording time. Restaurants contribute meals for band
members and judges, and area musicians and music teachers volunteer for
roles as judges or as the competition emcee. Youth that attend the Battle can
enter their names into a drawing to sit as the teen judge.

  After the Battle has been won, teens continue to access music CDs and
downloadable media, and attend other programs. The library isn’t necessarily
a quiet place any more and our teens like it that way.

Music Club
   Children and tweens ages eight through twelve are not left out of the JPL
musical experience. Music Club, a bi-weekly series, allows them to explore
different types of music and learn about particular artists, composers,
instruments and theory through the most engaging way possible – enjoying
live bands and performers.

  The guests share their personal histories as musicians and talk about the
places they play and record. Each musician goes in depth about his or her
instrument of choice – its history, how he or she learned to play it and how it
works. Music Club sessions are designed to allow plenty of time for perfor-
mances, discussion, audience questions, and musical interaction. During
some sessions the children are divided into groups and directed to stations
where they have the chance to hold and play some of the instruments.

Music Club Featured:
        Von Barlow's Jazz Journey, a Jazz Hall of Famer who has played
           with the likes of Ray Charles, Etta James, and Harry Connick Jr.

        Tony Steve, an internationally-touring percussion professor from
           Jacksonville University whose presentation focused on percussion
           in film.

        Tropic of Cancer, a New World jazz fusion band complete with
           vibraphones, focusing on interactive activities incorporating
           Reggae, Samba and African rhythms.

        After The Bomb Baby; an electro-punk band featuring an unlikely
           mix of synthesizers, contact microphones, and a trombone. They
           conjured up a hands-on digital music experience and an audience
           of children of all ages doing the “Backwards Frankenstein.”

        Manatella, focused on women in rock ’n’ roll. Singer/songwriter
           Christina Wagner conducted a class on rock song structure, lyric
           writing and performance.


               Music produces a kind of pleasure which
                 human nature cannot do without.
                                  ~ Confucius
Spring 2012                                                                       Page 5
All performances feature time when the youth get to
play along and create music with the performers. If
you watch closely, you will see parents, grandparents
and caregivers joining in on the fun!

Fresh Picked
   Ever notice how readers advisory gets all the love?
Avid readers are enjoying the personalized reading
lists offered by libraries all over the world. Librarians
are even running their own in-house readers advisory
services with nifty innovations like reading maps.

   “I started wondering why libraries didn’t similarly
offer music advisory services to their patrons,” said
librarian Matthew Moyer. “Sure, established sites
already offer listening advice, but librarians shouldn’t
have to leave music advisory up to commercial
services based on search algorithms.”

  Moyer and fellow librarian and music aficionado
Andrew Coulon decided the time had come to provide            A blog, http://jplmusicadvisory.wordpress.com/,
personalized playlists for JPL customers.                   of content-rich playlist responses are archived
                                                            online providing more searchable resources for
                                                            other users.

                                                             Coulon explains, “We defined three goals when
                                                            we began the project last spring:

                                                                   1 - Match listeners with albums
                                                                       they might like
                                                                   2 - Increase catalog usage, circulation and
                                                                       awareness of JPL’s excellent music
                                                                       collection
                                                                   3 - Have fun at work.”

                                                              Coulon and Moyer also share their love of music
                                                            with the community by hosting Lost in the Stacks, a
                                                            weekly, hour-long radio show airing on 89.9 WJCT
                                                            Public Broadcasting. Each Thursday at 11 p.m.,
                                                            they uncover gems from the library’s diverse music
                                                            collection, focusing on influential and overlooked
                                                            albums from a variety of genres and performers.

                                                              Music is naturally a vital component of a vibrant
                                                            community and the Jacksonville Public Library
                                                            provides the melodies – in various genres and
  The service allows library users to submit an online
                                                            formats – to its customers. Vivace!
form, http://jpl.coj.net/lib/music-advisory2.html,
detailing their taste in music. Within four days
customers receive a list of listening recommendations           Lisa Brown Buggs, a former public broadcasting
with direct links to items in the JPL catalog based on       producer, is the Community Education and Enrichment
their preferences.                                           Program Supervisor for the Jacksonville Public Library.

Page 6                                                                                             Florida Libraries
By Katie Tyler, Courtney Moore, and Nicole Heintzelman

                                                                                                    “I heard
                                          “Hi! I heard I                                             you had
                                          can get audio                                              e-books.
                                           books for my                                             I’ve got a
                                              iPod.                                                   Nook.
                                       How do I do that?”                                           How can I
                                                                                                       get a
                                                                                                      book?”

                                                                          “I’m sorry but we only offer
    “I’m sorry. We don’t offer downloadable                              Netlibrary ebooks. The
          materials at this time.”                                      downloadables are on our
                                                                            wish list, though.”



T   hese were common exchanges at the Winter Park
 Public Library prior to August 2011. Patrons and staff
                                                          budget cuts. The Library Board decided the answer
                                                          was to have a fundraiser. For several years our
 alike desired access to digital downloads but our        patrons had been increasingly vocal about their
 small library felt it was beyond our meager budget.      desire to see us offer digital downloads, so we took
 As the larger county library systems began to offer      our financial dilemma to them.
 OverDrive, the most popular downloadable service,          Winter Park is a suburban, yet cultural city locat-
 more and more pressure was placed on Winter Park         ed just outside Orlando, FL. It has a population of
 to join them. Something had to be done! The staff        approximately 30,000 and according to the most
 knew it. The director knew it. But how does a small,     recent U.S. Census, a majority of residents earn an
 public library meet the public demand for digital        annual average of $50,000 - $74,999. The Winter
 materials?                                               Park Public Library has been a community staple
    Our biggest – and perhaps only – challenge was        since 1885 and has received tremendous communi-
 finding the funds to pay for the endeavor. We            ty support over the years. Therefore, we felt confi-
 could not rearrange our materials budget; it had         dent the community would rise to meet the Over-
  already been stripped down in response to annual        Drive fundraising challenge, especially given past
                                                          fundraising successes.

Spring 2012                                                                                             Page 7
In 2009 the city of Winter Park put up a $40,000
match to help prevent a shortfall at the end of our           “We know from past
fiscal year. We were able to raise the funds to
meet the match (for a total of $80,000) within a
                                                           campaigns that our donors
two-month period. Other successes include the            love matching opportunities,”
Bash for Books event that brings in $40,000 to
$50,000 each year and the thirty plus endowment              acknowledged Library
funds which total $4.5 million.
   It was decided that the best way to raise money
                                                            Director Bob Melanson.
for OverDrive would be a matching opportunity.
“We know from past campaigns that our donors
                                                         the new service as library staff offered classes all day
love matching opportunities,” acknowledged
                                                         to show them how to navigate the new OverDrive Web
Library Director Bob Melanson. Patrons were made
                                                         site. They had full access to the downloadable materials
aware of the campaign through letters and e-
                                                         two weeks before everyone else. This cost-free thank
blasts. As a secondary measure, the library’s Web
                                                         you was appreciated by all who attended; donors felt
site and Facebook page included information
                                                         recognized and staff became acquainted with our
about the fundraiser. Our library’s growing list of
                                                         philanthropists.
Facebook friends has long been an indicator that
our patrons are interested in more digital options.         To maintain the small budget, it was decided all title
                                                         selection would be done by the director. Then
  The fundraising goal for OverDrive was reached
                                                         another cost-cutting decision was made by Library
in just one month, a testimony to the community’s
                                                         Administration: library staff would manually import the
level of enthusiasm for the new technology. After
                                                         records into OverDrive. This saved the library $1.50 per
reaching the goal in such a short amount of time,
                                                         title. With the cooperative effort of the Technical
the Board decided to continue raising money to
                                                         Services department and the Reference staff, all the
secure funds for additional titles down the road.
                                                         records were transferred in just under three weeks.
The fund eventually exceeded $20,000.
   To familiarize the library staff with eReaders, the
library purchased what we determined to be the
three most popular readers on the market: a
Kindle, a Nook and an Apple iPad. The reference
staff learned how to use the devices, experiment-
ing on the beta OverDrive page. Eventually, staff
trainings were offered where the reference librari-
ans sat down one on one with members of the
staff. The idea was for every person on staff to be
able to identify a Kindle, Nook or iPad by sight and
offer very basic OverDrive assistance if reference
librarians were unavailable.
   To thank everyone who gave to the cause,
donors were given the opportunity to request a
title to be included in the digital collection. We
also offered Donor Day in advance of the public
launch: donors enjoyed an exclusive sneak peak at

Page 8                                                                                           Florida Libraries
Since our budget is initially very small, we purchase                      OverDrive service. Due to the high number of
limited titles, only one copy of each title, and set a                        inquiries, the Reference staff decided to teach a
maximum of two checkouts at a time. Some of our                               series of classes to introduce the public to Over-
patrons inquired about these restrictions, asking us                          Drive. Patrons were encouraged to bring their
when additional titles would appear in the catalog. The                       eReader devices so they could be walked through
addition of public domain titles from Project Gutenberg                       the process of checking out and downloading an
provided 34,000+ classics to our collection but we                            eBook.
knew patrons were hungry for newer titles. So we                                  Five months after offering OverDrive, WPPL did
countered this by offering donations cards, stressing                         not offer classes as frequently but regularly assisted
to patrons that as our funds grew, so would our col-                          patrons who stopped by the desk for help. The
lection. Each donation card included a line for a “Title                      holiday season ushered in new eReaders, tablets
Suggestion” to encourage the idea that the OverDrive                          and mobile devices to more patrons, therefore
endeavor, beginning to end, is patron-driven.                                 classes restarted in January.
  As word spread and interest grew, an increasing                                And, at last, a common exchange between
number of patrons came in to ask about our new                                librarian and patron is:




                                                                                        “Hi! I heard your
                                                                                    offer ebooks. How do I
                                                                                       download them?”


                                                                                    To which we reply, with
                                                                                 a smile (and great relief ):


                                                                                      “What kind of device
                                                                                        do you have?”


NOTES:
1 - U.S. Census Bureau, “State and County QuickFacts,” last modified October 18, 2011, http://quickfacts.census.gov/qfd/states/12/1278300.html.


Katie Tyler is a reference librarian at the Winter Park Public Library. She received her MLIS from Florida State University in 2008.

Courtney Moore is a reference librarian at the Winter Park Public Library. She earned her MLIS from Florida State University.

                        Nicole Heintzelman is Head of Reference and Archives at the Winter Park Public Library.
                                          She earned her MLS from Florida State University.


Spring 2012                                                                                                                                Page 9
By Faye Roberts
Friends of Library groups provide valuable financial
 and advocacy support for Florida’s libraries. To sur-
 vive and thrive, these groups need to operate within
 the law and to be well run.
    Unfortunately, clear, reliable information on tax and
 legal issues facing Friends groups can be difficult to
 find. Now, thanks to the pro bono work of lawyer/
 librarians from Stetson University College of Law
 Library, this problem has been solved.
   Stetson Law Professor Rebecca Trammell, who
 also directs the Stetson Law Library, developed a
 program on tax and legal issues for nonprofits. Us-
 ing a survey of Friends groups distributed by FLA,
 Trammel researched topics of concern, including tax
 exempt status, fundraising, volunteers and risk man-
 agement. She then prepared short talks on each
 topic and recorded these in eight separate video
 sessions.
   The entire set of sessions was presented at six
 locations around Florida during October, 2011 with
 Trammell or her colleagues, Stetson law librarians
 Robert Brammer and Whitney Curtis, attending each
 session in person to answer attendees’ questions.
   A total of 104 persons registered for the workshops
 which were promoted by FLA’s Friends, Foundations
 and Boards member group. The workshops were
 held in libraries in Delray Beach, Jacksonville,
 Naples, Ocala, Orlando, and Palm Harbor with
 refreshments provided by the library or its Friends
 group. A member of the FLA Board attended each
 workshop and served as onsite coordinator.
        Trammell’s recordings and accompanying

 Page 10                                                      Florida Libraries
slides are now available on the FLA Web site at http://www.flalib.org/friends_found_boards.php Al-
so available is a list of Frequently Asked Questions that Trammell has provided since the workshop
to address questions that arose at the various sessions.

  Thanks to the contributions of all who helped, the workshops were a resounding success and
Florida Friends have a lasting resource.




                                    O ut:
                              he ck
                          to C links)
                       ber hese
                 mem on t
              Re       k                ues
                                    Iss er
                   Clic
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                                  s Fl
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                   Faye Roberts is the Executive Director of the Florida Library Association.


Spring 2012                                                                                     Page 11
By Joyce Sparrow  

I  had the opportunity to correspond with three
   authors who set their newest novels in Florida. My
question is always: Why Florida? Why did the author
                                                          how years ago, doctors prescribed Florida’s fresh air
                                                          and sunshine to help cure “bad humors”. Reed’s book
                                                          is not to be missed.
choose to set the novel in the Sunshine State?

                                                          Burdette, Lucy. An Appetite for Murder
Reed, Deborah. Carry Yourself Back to Me                  (Penguin, 2012).
(Amazon Encore, 2011).
                                                            Hayley Snow arrives in Key West from New Jersey,
  This original love story and family history set in      following her new boyfriend Chad Lutz, only to find
present-day central Florida involves forty year old       she is one of several loves in his life. Luckily, Haley’s
popular singer and song writer Annie Walsh who es-        freshman college roommate Connie lives on a house-
capes the limelight by living in a pale creamsicle-       boat in Key West. Hayley decides to stay in Key
colored bungalow cloaked by over grown trees. It is       West. She applies for a job as food critic at a new
a foggy, cold December. Annie’s boyfriend has left        magazine. As complications build, soon Haley is
her and her brother is in jail accused of murder.         questioned in the murder of one of Chad’s other
Reed said: “I moved to Central Florida from Michigan      girlfriends.
as a teenager, and though I was already finished
with high school, it was really in Florida that I came
of age. Back then (in the early 80s) there was still so
much rural area right around Orlando—I'm thinking
particularly of the eastside, out past Goldenrod and
up in the Howell Branch Road area. In fact, this is
the area I had in mind when I wrote the chapters
with Annie and Calder as children. Coming from
Michigan, you can imagine how exotic Florida was for
me. And so beautiful. I had never seen or experi-
enced anything like it. The area I thought of for An-
nie's house as an adult is west around Clermont”.
Reed writes beautifully about Florida’s weather and
builds a strong sense of place. She even mentions
Page 12                                                                                          Florida Libraries
Burdette comments on why she chose to set her                 Craig Pittman, a Tampa
amateur sleuth mystery in Florida:                           Bay Times award-winning
My husband and I visited Key West about five years           environmental reporter has
  ago. The town has so many layers, reaching from            written The Scent of Scan-
   the richest of the rich at one end to a significant       dal: Greed, Betrayal, and
  homeless population on the other. There are folks          the World's Most Beautiful
 who were born and raised on the island and lots of          Orchid for the University
   others who come to party or who come because              Press of Florida’s Florida
they don't quite fit into a traditional lifestyle but feel   History and Culture Series.
 comfortable here. There's a thriving artistic scene,        The book’s focus is the
 great food, and a fabulous literary history. And the        2003 - 2004 federal trials of
  island is gorgeous and tropical. So when thinking          the Marie Selby Botanical
 about pitching a new series, Key West was a natu-           Gardens Orchid Identifica-
    ral! Key West is really like no other town and it        tion Center scientists and
seemed as though the way to show that was by us-             James Michael Kovach, the
   ing key details in my descriptions. The challenge         man accused of smuggling
 with that is to avoid slowing the story down with a         a new orchid species into
 travelogue! Burdette’s new mystery will be popular          the United States from Pe-
                     with readers.                           ru. Pittman tells the conse-
                                                             quences of Kovach bringing
                                                             orchids to the Selby Gar-
                                                             dens in order for the
                                                             scientists to name if for
                                                             him. This book has a broad
                                                             appeal to all readers who
                                                             like a good crime story.


Mandel, Emily St. John. The Lola Quartet                       And finally new series releases: Nancy J. Cohen
(Unbridled Books, 2012)                                      has published a new book in her Bad Hair Day series.
  Brooklyn resident Mandel set her latest novel in           Coincidentally, Shear Murder (Gale Cengage Learning,
Florida to expose the state’s exotic wildlife problem.       2012) has an orchid smuggling story line surrounding
The novel opens with Gavin, a New York City re-              the marriage of her main character Marla Shore and
porter being sent back to Sebastian, his home town,          Dalton Vail.
to report on the problem with pythons creeping
closer and closer to the homes built near canals and            Steven M. Forman just published Boca Daze (Tor
swamps. Gavin visits his sister, Eilo, who is a real         Doherty Associates Book, 2012) the third comic mys-
estate agent dealing in foreclosed homes. Eilo               tery where retired Boston cop Eddie Perlmutter inves-
shows Gavin a photo of a ten year old girl, Chloe            tigates the problems of pill mills financial scams, and
Montgomery, who Eilo saw when she recently visit-            homelessness in Boca Raton.
ed a house for a new real estate listing. The photo
sends Gavin on a quest to find Anna Montgomery,
his high school girlfriend, to find out if he is the fa-
ther of the little girl. Mandel does a good job expos-                Joyce Sparrow can be reached at
ing Florida’s contemporary problems while telling                      joycehopesparrow@gmail.com.
the story of four high school musicians who per-
formed as the Lola Quartet.
Spring 2012                                                                                                 Page 13
I  n late 2011, Florida Library Association (FLA) Presi-
 dent Gloria Colvin announced the selection of Our Ice-
                                                                   By Anne Marie Casey and Kristen Davis

                                                              ship and contribute to continuous improvement of
berg is Melting: Changing and Succeeding under Any            library services in Florida.”5
Conditions1 for the inaugural “One Book, One State”
program at the 2012 FLA Annual Conference. The pro-
                                                                 Colvin chose this particular book for several rea-
gram, sponsored by the FLA Leadership Development
                                                              sons. She reviewed a number of titles that were
Committee, provides a way to create a network of activ-
                                                              submitted by members of the FLA Leadership De-
ities and conversations about leadership throughout the
                                                              velopment Committee. She found Our Iceberg Is
state,2 in the words of committee member, Elizabeth
                                                              Melting to be particularly timely in the current peri-
Curry, who proposed the idea. Curry stated that in an
                                                              od of rapid change in libraries. Also, since this is
era where travel to professional development activities
                                                              the first title of one of the Committee’s annual
is often not possible, a program such as this offers op-
                                                              “Leadership Legacy” initiatives, she wanted one
portunities for librarians and library staff around the
                                                              that has wide appeal and is accessible to many
state of Florida, regardless the area of librarianship, to
                                                              librarians and library staff members in order to
share ideas about leadership based on the common
                                                              encourage broad participation. This short book,
experience of reading the same book.
                                                              with many illustrations, is available in a variety of
                                                              formats and is easy to read.
   The idea of creating environments for communities to
come together and hold discussions on particular is-
                                                                 Our Iceberg Is Melting: Changing and Succeed-
sues through the framework of one book has become
                                                              ing under any Conditions is a fable that focuses
increasingly popular in the twenty-first century. The
                                                              on a group of penguins and illustrates how each
state of Rhode Island instituted a one book, one state
                                                              individual works as part of a team to solve a melt-
program in order to encourage communities to discuss
                                                              ing iceberg crisis. The book uses the penguin
ways to improve literacy. The Reading across Rhode
                                                              story as an example to discuss how people can
Island program was designed to stimulate conversa-
                                                              work together to adapt to the constant changes
tions about the importance of literacy in the state.3
                                                              occurring in both our professional and personal
                                                              lives. The penguins encounter obstacles much
  Another example is the project in Nebraska in 2005
                                                              like we do in our everyday lives, including mem-
implemented to encourage citizens of that state to read
                                                              bers who are resistant to change. The book de-
and discuss native daughter, Willa Cather’s, My Anto-
                                                              scribes how members of the penguin colony work
nia.4 The book Colvin selected for the 2012 FLA pro-
                                                              together to overcome the obstacles with clever
gram involves a leadership theme that is particularly
                                                              tactics and heroic action.
relevant in a climate of change in libraries -- how to lead
an organization through change. Curry suggests that
“the project would enhance the development of leader-           The fable draws considerably from the frame-

Page 14                                                                                           Florida Libraries
works for leading and managing change that           addition, she envisions this program will spur discussions
Kotter proposed in earlier works6 as well as a       in which members can begin to develop structures for
short training exercise about the penguins de-       addressing change and produce examples that FLA
signed by Rathgeber. The authors’ state, “Our        members can apply in their own libraries.
goal in writing Our Iceberg Is Melting was to
draw on the incredible power of good stories to
                                                       For more information, please contact Gene Coppola,
influence behavior over time -- making individu-
                                                     Chair of the FLA Leadership Development Committee,
als and their groups more competent in handling
                                                     gene@phlib.org or Elizabeth Curry, FLA Leadership De-
change and producing better results.”7 Their
                                                     velopment Committee member and program organizer,
story raises questions for discussion group
                                                     elizabethcurryFL@gmail.com.
members to ponder after reading it and offers
an eight-step process of successful change that
participants can use to develop procedures for
their organizations.
                                                           NOTES:
   Colvin views the discussion of change in Our
Iceberg Is Melting as a complement to the con-       1 – Kotter, John P. and Holger Rathgeber, Our Iceberg Is Melting: Changing and
ference theme. As she stated in an interview         Succeeding under Any Conditions (New York: St. Martin's Press, 2006).
about this program, part of what she means to        2 – Elizabeth Curry, e-mail message to authors, December 16, 2011.
convey through the conference theme is how
librarians and library staff have to make changes    3 – Arvidson, Anne J. and Pamela Blanco, "Reading across Rhode Island: One
in order to maintain libraries that are “vital” in   Book, One State, Many Successful Readers," English Journal 93, no. 5 (2004): 47-
their communities currently and into the future.     53.
 She added that library employees need to em-        4 – Monaghan, Peter, "Their Antonia," The Chronicle of Higher Education 51, no.
brace new ideas and let go of traditions that no     33 (Apr 22, 2005): A.6-A6.
longer support “vibrant” library services.
                                                     5 – Elizabeth Curry, e-mail message to authors, December 16, 2011.
                                                     6 – Particularly: Kotter, John P., Leading Change (Boston: Harvard Business
   The “One Book, One State” program features
regional group discussions centered on Our Ice-      School Press, 1996) and Kotter, John P. and Dan S. Cohen, The Heart of Change:
berg Is Melting, which will take place throughout    Real-life Stories of How People Change Their Organizations (Boston: Harvard
the state of Florida beginning in early 2012. A      Business School Press, 2002).
formal program which includes a discussion of        7 – Kotter and Rathgeber, Our Iceberg is Melting, 142.
the book will be hosted by the Leadership Devel-
opment Committee at the 2012 FLA conference.
Part of the program will offer an opportunity for
participants to share advice and guidelines with
colleagues who wish to initiate local book talks
and start conversations about how to deal with
                                                       Anne Marie Casey is the director of the Hunt Library at Embry-Riddle
change. These local groups may include any-           Aeronautical University in Daytona Beach, FL. She has an AMLS de-
one from the library community as well as library     gree from the University of Michigan and a PhD in Managerial Leader-
staff members from every level of the organiza-             ship in the Information Professions from Simmons College.
tion.
                                                      Kristen Davis is the Hunt Library Evening Circulation Library Technical
                                                      Assistant at Embry-Riddle Aeronautical University in Daytona Beach,
   Through her choice of this book and support of      FL. She is enrolled in the Master of Science degree program at the
the program, Colvin hopes to stimulate discus-        Florida State University School of Library and Information Studies with
sions statewide and to encourage librarians and                       an anticipated graduation in May 2012.
library staff to consider the need for change. In


Spring 2012                                                                                                                  Page 15
By Ava Iuliano and Nuria Curras

   This year’s Florida Library Association’s “Florida    Snapshot Day hosted in January 2011, this is an in-
Library Snapshot Day” is an event that provides a        crease of nearly 30,000 visitors (253,168 in January
strong tool for advocacy that is sorely needed by all    versus 287,631 in November). Florida libraries circu-
libraries, public, academic and special. Library         lated at least one item for every patron that walked
Snapshot Day is a nationwide effort that focuses on      through the doors, 3,061 library cards were issued and
collecting library use data (gate counts, workshops,     33,673 reference questions were answered in a single
questions, circulation statistics, photographs, user     day.
feedback, etc.) for one single day out of the year as       It is well-known that in times of economic hardship,
a way for librarians and library staff members to        the library becomes a central access point for library
show their communities how they serve their mem-         visitors to use current technologies such as computers,
bers every day. It is one of the best times to be a      the Internet, online government services, e-Books, and
Florida Library, but also one of the worst. Consid-      other resources. Library Snapshot Day revealed just
ering that we are in the midst of an economic re-        how much libraries aid the community by providing
cession and spiraling budget cuts, Florida libraries     computer access and instruction. A total of 56,813
on the other hand have seen a boom in their us-          people used computers in a single day, with 8,872 pa-
age. In such times when libraries are caught be-         trons receiving computer skills instruction. The state of
tween two directly opposing forces, there is only        Florida is home to a diverse population, including sen-
one strategy that we can follow to help get us out of    ior citizens, people pursuing second careers, and Eng-
this dire situation: the use of clear and strong ad-     lish language learners. Computer skills are essential
vocacy.                                                  for success in today’s technological society and librar-

  Library Snapshot Day, according to the American
Library Association Web site, was originally con-
ceived in New Jersey through the collective efforts
of the New Jersey Library Association and the New
Jersey State Library. Soon, other states followed
suit, creating their own Library Snapshot Days. In
support of the efforts of the ALA, the Florida Library
Association has charged its Public Relations Com-
mittee with overseeing and coordinating Library
Snapshot Day throughout the state of Florida.


  The November 2nd, 2011 Library Snapshot Day
event had 538 participating libraries throughout
Florida, including 299 public, 56 academic, 11 spe-
cial and joint-use libraries and 175 school media           Photograph shared on the Florida Library Snapshot Day’s
                                                             Flickr account, a free digital photograph hosting site, of a
centers. These libraries had over a quarter of a
                                                          librarian assisting patrons at the TNC Technology Class at a
million visitors. Compared to the previous Library           Hillsborough County Public Library Cooperative location.

Page 16                                                                                               Florida Libraries
ies are front and center in providing the much-needed
instruction and access to technology. Libraries also
assisted 1,447 job seekers in their searches for em-
ployment and 1,383 people needing access to govern-
ment-provided services.
  Students and children also benefit from the pro-
grams in their libraries. “The school library has helped
me a lot because I don’t have a library close to my
house,” wrote Emily, a student in Orange Park. Many
public libraries have suffered budget cuts that have led
to decreased hours and staffing, which has inconven-
ienced library visitors and increased the workload for
the remaining library staff members. Due to the eco-
nomic conditions, students in elementary, middle and
high schools have become more dependent on their           Clearwater Library System shared a photograph of patrons
                                                                         using computers (from Flickr).
school libraries and media centers while the number of
certified media specialists in school libraries has de-    nology and information. Many academic libraries
creased. 13,710 children (age 12 and under) attended       circulate laptops to students who cannot afford their
program sponsored by the library or media center,          own.
nearly double the number of children in the beginning
of the year (7,875 in January 2011). Libraries also
                                                             Visit the FLA Library Snapshot Day Web site,
welcomed nearly double the number of young adults
                                                           http://www.flalib.org/snapshot_day_results_nov_2011.php,
as well; 2,924 young adults (ages 13 through 17) at-
                                                           to see even more statistics, stories and pictures
tended a library instruction program or special event in
                                                           documenting libraries and librarians hard at work to
November versus 1,596 in January. Additionally, stu-
                                                           serve their communities. It is important to note that
dents received help with schoolwork in their local
                                                           all statistics were gathered for a single day and only
school or public library, a number that has grown from
                                                           reflect participating libraries. In actuality, library use
5,780 students in January to 8,968 students in Novem-
                                                           is much higher. FLA’s Library Snapshot Day gives
ber. These increases were influenced by the dramatic
                                                           libraries across the state a venue to collaborate and
surge in media centers and school libraries participat-
                                                           build a comprehensive picture of how communities
ing in Snapshot Day. During the January event 27 lo-
                                                           use their libraries. By providing a clear picture of
cations participated while during the November Snap-
                                                           how libraries affect their communities, decision-
shot Day 175 locations submitted statistics!
                                                           makers and local residents can see exactly how
                                                           budget cuts would impact the daily lives of Florida
  Academic libraries provide key instruction programs      citizens.
and research support to students and faculty. 33,673
students in universities and colleges across the state       The ultimate purpose of Library Snapshot Day is
received bibliographic instruction at their campus li-     to provide an advocacy tool grounded in statistics
braries. “The library helps by providing an environ-       and evidence. Touting the inherent ‘good’ of librar-
ment where I can work on my homework without dis-          ies does not reveal what ‘good’ libraries do on a dai-
traction. It also provides me with a computer which I      ly basis. In providing numbers, photos, stories and
don’t really have at home,” wrote Angelica, a student      quotes, Library Snapshot Day celebrates the daily
at USF Polytechnic in Lakeland. Many students com-         work of libraries in addition to arming librarians and
pleting degree and certificate programs have been im-      staff with a strong tool for advocacy. Economic
pacted by tuition increases and reductions in available    hardships often place legislators and government
grant funds. Academic librarians and library staff as-     officials in difficult situations. By providing a clear
sist students by continuing to provide access to tech-     picture of libraries’ roles in the lives of Florida resi-

Spring 2012                                                                                                 Page 17
dents, library advocates can educate and enable de-                It is worth mentioning a few examples of some of the
cision-makers to make the best decision for the en-              “16 Ways to Make Snapshot Day a Success,” available
tire community.                                                  on the Florida Library Snapshot Day Web site to show
                                                                 just how Snapshot Day might work as an advocacy or
Using Your Library Snapshot Day Statistics for                   public relations tool for any library:
Advocacy Purposes
                                                                     Use the quotes and comments collected in the
  The Florida Library Snapshot Day entailed a lot of                   library’s annual report.
planning and work by the FLA Public Relations Com-                   Feature information about the library’s participation
mittee. One of its ongoing tasks was to send out                       in the next newsletter.
emails to all types of libraries in Florida. The commit-             Share the results with library’s board.
tee also created customizable statistical forms, pro-                Make a slideshow of the Flickr photographs.
motional materials (press releases, bookmarks, stick-                Ask if the library’s governing agency can feature
ers) and a series of Result Templates (Microsoft                       the slideshow and results on their Web site.
Word, Publisher and Power Point). Links to these
resources, available on the Florida Library Snapshot      All of these advocacy tools create an impact on a
Day Web site, allow librarians and staff to enter theirsmall or large scale in the community. An example of
results, including photographs, comments, and share    this was last seen in an article published in the St.
                                                       Petersburg Times on November 6, 2011 shortly follow-
this information with their own patrons, staff, adminis-
trators, and funding agencies.                         ing Florida Library Snapshot Day titled “Statistics show
                                                       Floridians love their libraries” by Bill Maxwell who at-
                                                       tended the event. The article highlighted the value of
  Much emphasis was placed on encouraging partici-
                                                       libraries, showcased some of the important programs
pation and to make it even easier the FLA Public
                                                       available at the St. Petersburg Public Libraries, and
Relations Committee made available resources and
                                                       shared the results of the Florida Libraries Snapshot
tools to make the most out of the event and results.
                                                       Day event. The results were conclusive in showing
Participating and sharing the results with FLA was an
                                                       that Floridians love their libraries, but there is still more
accomplishment for most libraries. Libraries wanting
                                                       to be done to ensure that libraries continue to receive
to create a greater impact in their community utilized
                                                       the tax dollars and support they need in order to offer
the customizable press releases, flyers, bookmark-
                                                       their services and resources to all the taxpayers and
ers, and stickers to advertise the event. Others used
                                                       visitors who need them.
ideas from “16 Ways to Make Snapshot Day a
Success” to get the most out of the results.

                                                                      NOTES:
                                                                  1- American Library Association. Library Snapshot Day: A Day in the Life
                                                                  of Your Library.
                                                                  http://www.ala.org/ala/issuesadvocacy/advleg/statelocalefforts/snapshotda
                                                                  y/index.cfm.

                                                                  2- Data gathered from responses from a survey created by the FLA’s Pub-
                                                                  lic Relations Committee on November 2nd Florida Library Snapshot Day.



                                                                      Ava Iuliano, a graduate of the USF School of Information, works
                                                                  as the International Relations Librarian for the FIU Green Library.
                                                                          Nuria Curras, a graduate of USF School of Library &
                                                                       Information Science, is currently the UCF Regional Campus
                                                                      Librarian at the University of Central Florida/Valencia College
    Audubon Elementary (Brevard Public Schools) shared a
      photograph on Flickr highlighting that “Collaborative        West Campus Library. Ava and Nuria are also part of the Florida
instruction is infused with technology for 21st Century learning.”        Library Association Public Relations Committee.

Spring 2012                                                                                                                     Page 18
A   lthough ebooks fill ever more space in both li-        Housed in some instances by universities, these
 braries and in the publishing news, there are still     presses produce small editions of beautifully crafted
 craftsmen and -women who print books the old            books, pamphlets, broadsides and artist prints. Orig-
 fashioned way, by hand, at the same kind of equip-      inal artwork and elegant typography on handmade
 ment that was used over a hundred years ago.            paper, individually bound, with decorative covers and
                                                         unusual formats are some characteristics of fine
   Private printing presses, as opposed to commer-
                                                         press work. Some presses specialize in graphic art.
 cial presses, grew out of the arts and crafts move-
                                                         Florida has several fine presses.
 ment at the turn of the twentieth century. With its
 dedication to quality handmade items, William Mor-        John Cutrone and Seth Thompson in Fort Worth
 ris’ Kelmscott Press in England was perhaps the         are proprietors of Convivio Bookworks where they
 best known. These fine presses printed limited edi-     have been using antique letterpress equipment and
 tion, artistically designed books and other printed     making books by hand since 1995. John is also the
 items made basically by hand of high quality mate-      director of the Jaffe Center for the Book Arts at Flori-
 rials.                                                  da Atlantic University and Seth is Collections
                                                         Specialist. Their Web site not only shows their work
   As the arts and crafts movement spread to the
                                                         but also offers a monthly message to which you can
 United States, so did fine presses. While the eco-
                                                         subscribe as well as their monthly Book of Days.
 nomics of mechanized and digitized printing have
                                                         http://www.conviviobookworks.com/index.html
 made it difficult for small presses to survive finan-
 cially, there are still some in our country, even in      Small Craft Advisory Press, lead by Denise
 Florida, devoted to their small niche in the printing   Bookwalter, is an artists’ book press at Florida State
 universe.                                               University in Tallahassee, Florida. “Our mission is to


Page 19                                                                                          Florida Libraries
enable artists and scholars to create artists’ book                  http://www.youtube.com/watch?v=zwJaFl5ZmwM
editions that push the boundaries and traditions of the                Hoopsnake Press operated by Ke and Mary
book arts,” explains the Web site:                                   Francis has offices in Oviedo, FL. Hoopsnake
http://smallcraftadvisorypress.art.fsu.edu/. Denise                  Press, www.hoopsnakepress.com, publishes limited
describes the origins of the press on a Book Artists and edition fine art prints and artist's books, sharing
Poets podcast available at iTunes or                                 equipment at a privately sponsored space in the
http://www.bookarts.ua.edu/podcast/podcasts.html.                    UCF Foundation's facility at Research Park,
You can listen to John Cutrone and Seth Thompson at                  Orlando.
this site, as well.
                                                                       Graphicstudio at the University of South Florida
  Flying Horse Editions is “the University of Central                is not only a press. The Web site:
Florida’s fine art research facility and non-profit pub-             http://ira.usf.edu/GS/gs_about.html states,
lisher of limited-edition prints, artist books, and art ob-          “Graphicstudio is a university-based atelier engaged
jects by internationally renowned artists,” according to             in a unique experiment in art and education,
their Web site: http://flyinghorse.cah.ucf.edu/ Theo                 committed to research and the application of
Lotz is the director. Lotz demonstrates and describes                traditional and new techniques for the production of
the printing process, in this YouTube video:                         limited edition prints and sculpture multiples.”




     Want to know more?
  A history of the private press is outlined in The Private Press by
  Roderick Cave. (Bowker, 1983) For those who want to try printing,
  see Letterpress Printing: a manual for modern fine press printers
  by Paul Maravelas. (Oak Knoll Press, 2006)

  The American Printing History Association publishes a newsletter
  and bi-annual journal called Printing History. The Web site,
  www.printinghistory.org, provides membership information.


  For a directory of artists’ books collections at museums and librar-
  ies, including some in Florida and some with online images, visit:
  http://www.andrew.cmu.edu/user/md2z/ArtistsBooksDirectory/Artis
  tsBookIndex.html.



                      Nancy Pike is former Director of the Sarasota County Library System and former President
                                                  of the Florida Library Association.


Spring 2012                                                                                                         Page 20
tionships and outreach to            Edward Corrado & Heather           Regional Library System
  Wednesday,                       assure the future of libraries.      Moulaison, co-editors of Get-      Sponsor: Learning Support
                                                                        ting Started with Cloud            Member Group
   April 18                        11:30 A.M. – 12:30 P.M.              Computing: A LITA Guide            Is an open source integrated
                                   Continuing Education                 The speakers will cut through      library system right for your
8:00 – 8:45 A.M.                                                        the hype about “The Cloud”
                                   Committee Roundtable                                                    library? Find out how this soft-
New Member and First-Time          Discussions and Member               and dispel some of the myths       ware is working out at some
Conference Attendee                Group Discussion                     surrounding cloud computing        libraries that have made the
Orientation                        Tables (cash lunch)                  as they introduce the concept      switch. Speakers will share
Speakers: Gloria Colvin, FLA       Table Leaders: Linda Chanc-          and how it pertains to librar-     lessons learned and what’s
President; John                    ey, Polk County Library Co-          ies. They will discuss ad-         happening in this increasingly
Callahan, FLA Past President;      operative; Gene Coppola,             vantages and disadvantages         attractive approach to ILS.
Gene Coppola, FLA Board            Palm Harbor Community                of moving to the cloud,
Director; Christy Koontz, FLA      Library; Elizabeth Henry &           including issues of privacy,       Library Snapshot Day –
Member                             Rachel Longstall, Saint Leo          security, staff workload and       The Results and How to Use
                                   University; Mary Page, Uni-          overall cost.                      Them
Sponsor: New Members
                                   versity of Central Florida                                              Salena Coller, Sanford-Brown
Round Table Member Group                                                Meet the Keynoter, Michael
                                   Sponsors: Continuing Educa-          Porter                             Institute; Lisa Horton, Emerald
This session provides new
                                   tion Committee                       Get up close and personal          Cove Middle School; Karen
FLA members and first-
                                   Pick up some lunch, check-           with Michael Porter, Presi-        Kaufman, Seminole State Col-
time conference attendees
                                   out the Roundtable topics            dent of Library Renewal. This      lege of Florida; Brian Smith,
with an overview of the
                                   and make your own topic at           is your chance to get in-depth     Delray Beach Public Library
Florida Library Association,       discussion tables for FLA            answers to questions raised        Sponsor: Public Relations
association involvement, and       Member Groups.                       by his Opening Session             Committee
conference highlights to help
                                                                        speech.
“newbies” navigate the pro-        1:00 – 2:00 P.M.                                                        Snapshot Day is more than
gram. Speakers will discuss                                                                                just the great pictures and
                                   FLA Student Member Mixer
opportunities for getting active                                        The Choice is Yours: Teen          customer stories – results from
in FLA and getting the most        Vital Reference in a Vibrant
                                                                        GLBT Titles for a New Era          the day are a tool for library
out of your FLA membership         Society                              Authors David Matthew-             advocacy. Learn about the day
and conference attendance.         Tony Garrett & John Phil,            Barnes, Steve Berman, Sam          in all library types and how you
                                   Troy University                      Cameron & Greg Herren,             can use the published results
9:15 – 11:15 A.M.                                                                                          to promote services and
                                   Making information and refer-        Bold Strokes Books
                 Opening Gen-      ence services vital through                                             funding.
                 eral Session                                           Sponsor: GLBT Library Ser-
                                   using non-traditional tools          vices Support Member Group
                 Florida’s new     such as QR codes, Zotero,                                               2:15 – 3:30 P.M.
                 Secretary of      cloud computing, apps,               The authors discuss their
                 State, Ken                                             recent works and the               Back to Work @ Your
                                   text/mobile reference, eBook
                 Detzner will                                           significance of these titles for   Library
                                   readers – this program co-
                 bring greetings   vers it all to help you discover     teens grappling with identity      Stephanie Race, Florida De-
                 from his de-      ways to bring your services          and their place in the world.      partment of State, Division of
  Michael Porter partment. Mi-     into the 21st Century.               Future trends in the genre         Library and Information Ser-
                 chael Porter,                                          will also be discussed.            vices; Paolo Melillo, Orange
keynote speaker and                Nothin’ But Blue Skies Do I                                             County Library System; Brian
President of Library Renewal       See: Cloud Computing in              Open Minded: Moving to an          Smith, Delray Beach Public
as well as Communications          the Library                          Open Source ILS                    Library.
Manager for Web Junction                                                Paul Alford & Adam Brooks,         Today’s challenging economy
will talk about the leading role                                        Hernando County Public Li-         brings many people to a library
Library Renewal is taking in                                            brary System; Brendan Gal-         seeking assistance. Learn
charting the future of electron-                                        lagher, ByWater Solutions;         about the services libraries
ic content delivery in libraries                                        Cheryl Pulliam, Three Rivers       provide to meet the needs of
and its work in research, rela-
                                   Edward Corrado   Heather Moulaison
Spring 2012                                                                                                                      Page 21
the unemployed and under-          Every Child Ready to Read           services such as teen tech        Ormilla Vengersammy,
employed, small business           2nd Edition: What’s differ-         tutors, senior socials, blogs,    Orange County Library
owners, and people seeking         ent? What’s the same?               and more. Some services are       System
financial literacy assistance.                                         taken to seniors where they       Technology programs for kids
                                   Sue                                 live and gather.                  enhance learning, exploration
                                   McCleaf                                                               and creativity. The speakers
                                                                       3:45 – 4:45 P.M.                  share their motivating and edu-
                                   Nespeca,
                                   Kid Lit Plus                        Legal Research – The              cational programs developed
                                   Consulting                          Basics for Assisting              using instructional design prin-
                                                                       Library Customers                 ciples.
                                   A national
                                   expert will                         Eric Young, Shepard Broad
Rebecca Miller   Carolyn Meier                                         Law Center, Nova Southeast-
                                                                                                         Opening up Open Access:
                                   bring you up to speed on the                                          Open Access is Not Just an
Integrating iPads and Tablet       updated and expanded 2nd            ern University
                                                                                                         Academic Library Issue
Computers into Your Library        edition of Every Child Ready        Florida citizens need access
                                   To Read which incorporates                                            Lee Dotson, University of Cen-
Rebecca Miller & Carolyn Mei-                                          to legal information and a
                                   simple research-based prac-                                           tral Florida; Christine Ross,
er, University Libraries at                                            basic ability to navigate its
                                   tices to help parents and                                             University of Florida; Jonathan
Virginia Tech                                                          complexities. Learn how you
                                   other caregivers develop                                              Miller, Rollins College; Isabelle
                                                                       can help your customers
Tablet devices offer major         early literacy skills in children                                     Silver, University of Florida;
                                                                       when they have legal infor-
potential for enhancing library    from birth to age five.                                               Micah Vandegrift, Florida State
                                                                       mation needs.
services and instruction as                                                                              University
well as increasing staff produc-   Engaging Students in Infor-                                           The panel will discuss how
                                                                       Top 10 Mobile Apps for
tivity. The speakers will share    mation Literacy: The First                                            open access has been, and
                                                                       Libraries
their experiences with a multi-    Year and Beyond                                                       can be, brought out of the aca-
faceted tablet program and                                             Chad Mairn, Novare Library
                                   Elana Karshmer & Jacalyn                                              demic library and into the
provide guidance on building                                           Services
                                   Bryan, Saint Leo University;                                          broader community through
your own program, from                                                 Smartphones are every-            efforts such as institutional
                                   Anna Carlin, Florida Gulf
choosing and purchasing                                                where! Hear about the best        open access mandates and
                                   Coast University; Diane Fulk-
through deployment.                                                    of the best apps for library      public library advocacy. The
                                   erson, University of South
                                                                       staff and users from a librari-   future of open access as a
                                   Florida Polytechnic; Portia
                                                                       an who is in the app develop-     movement will also be dis-
                                   McQueen, Florida State Uni-
Implementing Web Scale                                                 ment business.                    cussed.
                                   versity
Discovery without a Map
                                   The speakers will present a         Soy Culto! Connecting with        Designing
Rhonda Kitchens, State Col-        variety of innovative strate-       the Hispanic Population           and Build-
lege of Florida, Manatee-          gies for teaching information
Sarasota; Jean Phillips, Flori-                                        Wendi Bost, Orange County         ing a Gold
                                   literacy skills with a focus on
da Center for Library Automa-                                          Library System; Sami              Level Certi-
                                   first-year students. Topics will
tion; Danielle Rosenthal, Flori-                                       Haiman-Marrero, Urbander          fied LEED
                                   include creating and using
da Gulf Coast University; Jane                                         Business Development &            Library
                                   online tutorials, using Google
Strudwick, Florida Atlantic                                            Marketing; Dr. Joyce Nutta &      Cay Hohmeister, LeRoy Collins
                                   to teach research skills, de-
University; Dave Whisenant,                                            Alison Youngblood, Universi-      Leon County Public Library;
                                   signing instruction for incom-
College Center for Library                                             ty of Central Florida School      Ivan Johnson, Johnson Peter-
                                   ing engineering majors, and
Automation                                                             of Teaching, Learning &           son Architects; Judith Rundel,
                                   creating videos to address
                                                                       Leadership                        Eastside Branch Manager;
                                   problem-based learning situ-
Providing a single point of ac-    ations.                             Orange County Library Sys-        John M. Ward, Leon County
cess to a broad range of li-                                           tem’s partnership with UCF is     Facilities Management
brary materials seems to be        Meeting Seniors in the              breaking down barriers to         The new Eastside Branch of
emerging as the Holy Grail of      Community                           serving Hispanic residents        the Leon County system
the library world and vendors      Isabelle Fetherston & Mary          through a concentrated effort     opened in fall 2011 and has all
have responded with an array       Keesling, Pasco County              involving collection develop-     the latest bells and whistles to
of products. Speakers will dis-    Library System; Kathy Mayo,         ment, English language            sustain and protect our envi-
cuss a variety of these tools      Lee County Library System;          classes, and education about      ronment. The major players in
and provide practical, useful      Roberta Reiss, Collier Coun-        available resources.              this building project take you
information on implementation      ty Public Library                                                     on the grand tour, sharing what
and whether the tools were                                             Shaping Kids with Today’s         worked and what didn’t as they
                                   Librarians from three public        Technology for
successful in their academic                                                                             sought gold level LEED
                                   library systems describe how        Tomorrow’s Future
library settings.                                                                                        certification for the building.
                                   they delight seniors and en-
                                                                       Brian Knoll, Tony Orengo &
                                   rich lives with personalized
Spring 2012                                                                                                                     Page 22
Central Florida                   of ebooks in libraries from        the country will also be pre-
     Thursday,                    Learn all about elevator          the early morning session by       sented.
                                  speeches – those short but        getting into the nitty-gritty of
      April 19                    very to the point advocacy        ebook hardware. She will           RDA for Beginners
                                  talks so fast they can be de-     discuss types of devices and       Jeanne Piascik, University of
8:30 – 9:30 A.M.                  livered in an elevator ride.      lending programs, provide          Central Florida
Ebooks: What’s Hot, What’s        Participants will develop their   guidelines for establishing        Sponsor: Technical Services
Not                               own elevator speeches and         such programs, device pur-         Member Group
                                  try them out on partners.         chasing and training.
Sue Polanka,                                                                                           The why and how of RDA
                                  Chocolate goes to the best!
Wright State                                                                                           (Resource Description & Ac-
                                                                    The Future of Florida
University,                                                                                            cess), the new cataloging
                                                                    Academic Libraries
author of                         Organizing for Online                                                code, will be explained with
                                                                    Jim Corey, Florida Center for
No Shelf Re-                      Presentation                                                         examples and interactive ex-
                                                                    Library Automation; Don
quired and an                     Christie Koontz and Michelle                                         ercises.
                                                                    Muccino, College Center for
ebook blog                        Kazmer, Florida State Uni-        Library Automation; Shirley
Well known for her blog and       versity College of Communi-       Hallblade, University of North     Ethnographic Assessment
other ebook-related activities,   cation & Information, School      Florida; Deborah Robinson,         Techniques: A Mini Work-
Sue Polanka brings her exper-     of Library & Information          Tallahassee Community Col-         shop, Part One
tise and a national view to       Services                          lege
                                                                                                       Rachel Besara, Rebecca
provide the latest information    Organization is key to pre-       Sponsor: LINCC Users Fo-           Bichel & Kirsten Kinsley, Flori-
on ebook trends such as busi-     senting online. Learn from        rum & State University Li-         da State University
ness models, new technolo-        speakers who have been            braries Member Groups
gies, statistics, and innova-     teaching online for many                                             This two part mini-workshop
tions in libraries.                                                 A Florida legislative mandate      offers hands-on experience on
                                  years and have learned the
                                                                    to form a new organization         how to use less common qual-
                                  hard way how to be prepared
                                                                    out of FCLA and CCLA re-           itative assessment techniques
Telling Tales: Fun Ways to        to present webinars, classes
                                                                    sulted in the work of the Aca-     such as charrettes, photo dia-
Use Folk Tales with School        and other online events.
                                                                    demic Libraries Task Force.        ries, and photos of users in
Age Children                                                        Speakers will summarize            the library. Workshop leaders
Sue McCleaf Nespeca, Kid Lit      Prezify Yourself!                 Task Force results but the         will teach several alternate
Plus Consulting                   Gary Scott Brown, Nova            focus will be on implementa-       assessment techniques, when
Need some ideas for program-      Southeastern University and       tion and the future. Brief         to use them, data gathering
ming for elementary age chil-     Loanis Menendez-Cuesta,           meetings of State University       techniques and data analysis.
dren? Explore ways to share       Delray Beach Public Library       Libraries and LINCC Users
folk literature with children                                       Group Member Groups will
                                  Meet Prezi, a new and intui-                                         Serving Older
through story sharing, poetry,                                      be held at the end of the
                                  tive Web-based presentation                                          Adults:
music, creative dramatics,                                          program.
                                  program that uses time,                                              Generation-by-
reader’s theatre and puppetry.    space and movement to de-                                            Generation
                                  velop a unique way of shar-       Building a Library Founda-
                                                                                                       Allan Kleiman,
Survey Says: Assessing the        ing your story. Prezi takes       tion from the Ground Up:
                                                                                                       Library
Value of Library Sponsored        your presentation skills to the   Hardhats Optional
                                                                                                       Consultant
Tutoring in Higher Education      cloud so get ready to purge       Sarabeth Kalajian, Sarasota
                                  the linear presentation mind-     County Library System; Pe-         Seniors come in
Michelle Demeter & Rebecca
                                  set and enter the Prezi Zone.     ter Pearson, Library Founda-       all shapes,
Reibman, Florida State Univer-
                                  Best of all, you can get start-   tion for the St. Paul (MN)         sizes and generations. Learn
sity
                                  ed for FREE!                      Public Library                     how libraries can develop pro-
Florida State University’s li-
                                                                                                       grams and services to meet
brary tutoring service will be                                      The public library support         the needs of Baby Boomers,
described along with the meth-    10:30 A.M. – 12:00 P.M.           groups in St. Paul are lead-       the Silent Generation and the
ods for assessing its success,                                      ers in taking assistance to
                                  Ebook Reader Lending:                                                Greatest Generation with
including how to implement                                          libraries to the highest levels.
                                  The Hardware Side of                                                 more than just large print
and interpret a social survey.                                      One of their leaders and a
                                  Ebooks in Libraries                                                  books and homebound ser-
                                                                    Florida director who has re-       vices! Models of successful
Award Winning Elevator            Sue Polanka, Wright State
                                                                    cently gone through the pro-       programs will be provided.
Speeches: Be                      University, author of
                                                                    cess describe the role private
Prepared with Anywhere,           No Shelf Required and an
                                                                    funding should play in a pub-
Anytime Advocacy                  ebook blog                                                           Performers’ Showcase I
                                                                    lic library’s budget and how
for your Library                  The No Shelf Required librar-     to form a foundation.              Watch and participate in eight
Meg Scharf, University of         ian continues her discussion      Success stories from around        minute sketches by perform-

Spring 2012                                                                                                                  Page 23
Spring 2012 Issue of "Florida Libraries"
Spring 2012 Issue of "Florida Libraries"
Spring 2012 Issue of "Florida Libraries"
Spring 2012 Issue of "Florida Libraries"
Spring 2012 Issue of "Florida Libraries"

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Spring 2012 Issue of "Florida Libraries"

  • 1. Libraries Connect: Volume 55, No. 1 Spring 2012 Generations with a Love for Learning Users with Information Library Professionals with Each Other, New Ideas, and Learning Opportunities Florida Library Association Patrons with 2012 Annual Technology Conference and and Exhibits Internet Access April 18 - 20, 2012 Wyndham Orlando Resort In This Issue Message from the President • Vivace! Music for the Masses • Shifting into Overdrive: How a Small Public Library Raised Funds to Offer Downloads • Friends Indeed: Nonprofit Resources for Friends Groups from Stetson University College of Law Library • Florida Reads: Why Florida? • Exploring Leadership: The FLA “One Book, One State” Program • Snapshot: A Day in the Life of Florida Libraries • Floridiana with a Twist: PRINT IT! • 2012 FLA Conference and Exhibits Preview
  • 2. A Message from the President……............................................3 Volume 55, Issue 1 By Gloria Colvin Spring 2012 Florida Libraries is published twice a year for the T Vivace! Music for the Masses …...……......................................4 By Lisa B. Buggs members of the Florida Library Association. It is indexed in Library Literature, Wilson OmniFile, and EBSCO Academic Search Premier. Articles in A the fall issue of each year are refereed. Shifting into Overdrive: How a Small Public Library Raised Editor & Designer B Funds to Offer Downloads………………………. …...……..........7 Maria Gebhardt, Broward County Libraries mariagfla@gmail.com By Katie Tyler, Courtney Moore, and Nicole Heintzelman L Friends Indeed: Nonprofit Resources for Friends Groups from E FLA Executive Board 2011-2012 Stetson University College of Law Library................................10 President – Gloria Colvin By Faye Roberts Florida State University Libraries Vice President/President-elect Florida Reads: Why Florida?................………………..........…12 Barbara Stites By Joyce Sparrow Florida Gulf Coast University O Secretary – Ruth O’Donnell Exploring Leadership: The FLA “One Book, One State” Library Consultant F Program....................................................................................14 Treasurer – Susan Dillinger By Anne Marie Casey and Kristen Davis New Port Richey Public Library Past President – John Callahan Snapshot: A Day in the Life of Florida Libraries ....…………...16 Palm Beach County Library System By Ava M. Iuliano and Nuria V. Curras Director – Sarah Hammill C   Florida International University Floridiana with a Twist: PRINT IT!.............................…….......19 Director – Marilyn Matthes O By Nancy Pike Collier County Public Library N Director – Elizabeth Killingsworth 2012 FLA Conference and Exhibits Preview...............……......21 University of Central Florida Libraries T Director – Gene Coppola Palm Harbor Library E Message from the Executive Director.......................................27 Director – Barbara Gubbin By Faye C. Roberts N Jacksonville Public Library Director – Linda McCarthy T College Center for Library Automation S ALA Councilor – Alan Kornblau Delray Beach Public Library State Librarian – Judith Ring FLA Executive Director Faye Roberts, faye.roberts@comcast.net Send articles for Florida Libraries to Editor Maria Gebhardt, Broward County Libraries, mariagfla@gmail.com by January 7 for the Spring issue; July 15 for the Fall issue. http://www.flalib.org ISBN 0046-414 Page 2 Florida Libraries
  • 3. C hange has been a constant during my entire library career, will discuss the advantages and disadvantages of but recently my head has been spinning at the dizzying pace moving to the cloud. at which change is taking place. Ebooks, mobile devices,  Library consultant Allan Kleiman will lead several social media, changes in scholarly publishing, new technolo- sessions on library services and spaces for seniors. gies — all are transforming the way in which information is  American University law professor Peter Jaszi will pro- communicated and shared and having a significant impact vide a briefing on the newly released Code of Best on the work we do. Practices for Fair Use in Academic Libraries.  NPR librarian Kee Malesky will close the conference This year, we’ve talked a lot about libraries as vibrant and with her reflections on working for one of the nation’s vital organizations. In part, our libraries remain vibrant and premier news organizations. vital because we embrace these changes that are taking place and find ways to use them to offer new services or In addition to all of the programs, there will be opportuni- improve existing ones. ties to network with other attendees in informal settings and at social events; see the latest technologies, publications, One of the goals in planning this year’s annual FLA Con- and products and meet with vendors in the exhibits hall; ference has been to offer speakers and programs that will learn about innovative projects in the poster sessions; see be both instructive and stimulating so that attendees will be performers display their talent in the Performers’ Show- able to return home with skills, information, and ideas to en- case; and relax and enjoy the beautiful grounds and facili- sure that Florida’s libraries will continue to be vibrant and ties of the Wyndham Orlando Resort. vital. As you look through the conference schedule, you’ll find an array of programs that will appeal to a wide range of As I look forward to the conference, I’m also looking back interests. and reflecting on the past year. It’s been an honor to serve as President of FLA this year. I’ve enjoyed visiting a num- There are so many exciting topics and I don’t have space ber of libraries, working with the dedicated members of FLA to mention them all, but I’d like to highlight some of the na- Committees, the Board, and staff, and getting to know FLA tional speakers we’re fortunate to have on the program this members. During the year, FLA sponsored a successful year. Library Snapshot Day; launched an informational effort about elections and voting; advocated for funding for public  Michael Porter, President of Library Renewal and ALA libraries, multi-type library consortia, and the successor to Council member, will lead off the conference as the key- FCLA and CCLA; and raised awareness of the importance note speaker at the Opening General Session. He’ll talk of keeping public libraries public. We coordinated a mini- about the role that Library Renewal is taking to assure conference in the Panhandle, offered an online course on the ongoing role of libraries in electronic content delivery Audacity, and initiated a One Book, One State reading pro- in the face of competition from for-profit entities. gram. Florida Libraries was designated as an open-access  Sue Polanka, author of No Shelf Required and No Shelf publication. Our membership grew Required 2, a 2011 Library Journal Mover and Shaker, and our financial base remained sta- and national expert on ebooks and libraries, will present ble. I want to thank everyone who a program on the latest ebook trends and news and an- generously gave of their time and tal- other on ebook readers. ents and contributed to making this a  Virginia Tech librarians Rebecca Miller and Carolyn Mei- successful year and I look forward to er will present ideas for integrating iPads and tablet seeing you all in Orlando! computers into your library.  Edward Corrado and Heather Moulaison, co-authors of Getting Started with Cloud Computing: a LITA Guide, Gloria Colvin President, 2011 - 2012 Spring 2012 Page 3
  • 4. By Lisa B. Buggs G one are the days of reverent silence during library hours. Visitors of the Main Library of the said Ed Lein, who holds master-level degrees in library science and music. “The concerts were Jacksonville Public Library (JPL) may encounter another reason for folks to come downtown on resonant melodies from centuries past, velvety jazz, Sunday afternoons and to attract people to the library the roar of rock’n’roll, or the booming voice of a DJ who might not otherwise come.” layered over music from the last four decades. The concerts showcase the artistry of prominent “Libraries today offer so much more than books,” First Coast musicians, as well as the emerging talents said Barbara Gubbin, director of the Jacksonville of gifted students from among the area's many Public Library. “Music programs open the door to a outstanding music education programs. In addition to new library experience; for some customers, it players from the Jacksonville Symphony and faculty serves as their first library experience.” artists from the University of North Florida and Jacksonville University, the series has featured visit- Music lovers of all ages can be found accessing ing musicians, including the internationally-acclaimed tunes from the library through live performances, chamber ensemble enhakē; Trio Solis, faculty artists downloadable media, personalized assistance from from Florida State University; Italian pianist Laura librarians, or listening to public radio stations. Nocchiero; and Noteworthy Duo, faculty artists from Vanguard University of Southern California. The Music @ Main Intermezzo Sunday Concerts series even served as the American debut of Iraqi Classical music is the foundation of the popular pianist and television personality Abbas Abboud. Music @ Main Intermezzo Sunday Concerts, which began in February 2006, several months after the Program guides accompany each performance, opening of the new Main Library. highlighting information about the compositions and performers, as well as selective listings of related Taking advantage of the superior acoustics of the reading and listening materials available from the library's Hicks Auditorium, program offerings have library's collection of music resources. ranged from a concert version of Purcell's opera, Dido and Aeneas, complete with chorus and chamber orchestra, to cutting-edge pieces for Teen Battle of the Bands unaccompanied violin. Performances have included Throngs of screaming teens can be seen and heard world premieres of more than a dozen newly- in the Conference Center at JPL for at least one composed works in a variety of vocal, choral, and Saturday afternoon each June. It’s not due to the instrumental styles. appearance of a professional athlete, a reality television personality, or a Top Ten singer – it’s the The Intermezzo series is presented in partnership Annual Teen Battle of the Bands. with the Jacksonville Symphony Orchestra, Friday Musicale – Jacksonville's oldest community music Started in June 2005 by the Teen Department staff society, and area schools, colleges and universities. at the Main Library, the event was conceived as a All of the performers freely donate their time and way for teens to showcase their musical talents, let talents for the opportunity to perform in the series. them know that the library has more to offer in addi- “I originally started library concerts in the late 1980s tion to books and encourage use of the library by under the series name Ex Libris, in the old Main young people who might not normally be aware of Library, when we first began opening on Sundays,” JPLs resources. Page 4 Florida Libraries
  • 5. The community enthusiastically supports the Battle of the Bands each year. Businesses donate prizes including musical equipment, music shop gift certificates, and studio recording time. Restaurants contribute meals for band members and judges, and area musicians and music teachers volunteer for roles as judges or as the competition emcee. Youth that attend the Battle can enter their names into a drawing to sit as the teen judge. After the Battle has been won, teens continue to access music CDs and downloadable media, and attend other programs. The library isn’t necessarily a quiet place any more and our teens like it that way. Music Club Children and tweens ages eight through twelve are not left out of the JPL musical experience. Music Club, a bi-weekly series, allows them to explore different types of music and learn about particular artists, composers, instruments and theory through the most engaging way possible – enjoying live bands and performers. The guests share their personal histories as musicians and talk about the places they play and record. Each musician goes in depth about his or her instrument of choice – its history, how he or she learned to play it and how it works. Music Club sessions are designed to allow plenty of time for perfor- mances, discussion, audience questions, and musical interaction. During some sessions the children are divided into groups and directed to stations where they have the chance to hold and play some of the instruments. Music Club Featured:  Von Barlow's Jazz Journey, a Jazz Hall of Famer who has played with the likes of Ray Charles, Etta James, and Harry Connick Jr.  Tony Steve, an internationally-touring percussion professor from Jacksonville University whose presentation focused on percussion in film.  Tropic of Cancer, a New World jazz fusion band complete with vibraphones, focusing on interactive activities incorporating Reggae, Samba and African rhythms.  After The Bomb Baby; an electro-punk band featuring an unlikely mix of synthesizers, contact microphones, and a trombone. They conjured up a hands-on digital music experience and an audience of children of all ages doing the “Backwards Frankenstein.”  Manatella, focused on women in rock ’n’ roll. Singer/songwriter Christina Wagner conducted a class on rock song structure, lyric writing and performance. Music produces a kind of pleasure which human nature cannot do without. ~ Confucius Spring 2012 Page 5
  • 6. All performances feature time when the youth get to play along and create music with the performers. If you watch closely, you will see parents, grandparents and caregivers joining in on the fun! Fresh Picked Ever notice how readers advisory gets all the love? Avid readers are enjoying the personalized reading lists offered by libraries all over the world. Librarians are even running their own in-house readers advisory services with nifty innovations like reading maps. “I started wondering why libraries didn’t similarly offer music advisory services to their patrons,” said librarian Matthew Moyer. “Sure, established sites already offer listening advice, but librarians shouldn’t have to leave music advisory up to commercial services based on search algorithms.” Moyer and fellow librarian and music aficionado Andrew Coulon decided the time had come to provide A blog, http://jplmusicadvisory.wordpress.com/, personalized playlists for JPL customers. of content-rich playlist responses are archived online providing more searchable resources for other users. Coulon explains, “We defined three goals when we began the project last spring: 1 - Match listeners with albums they might like 2 - Increase catalog usage, circulation and awareness of JPL’s excellent music collection 3 - Have fun at work.” Coulon and Moyer also share their love of music with the community by hosting Lost in the Stacks, a weekly, hour-long radio show airing on 89.9 WJCT Public Broadcasting. Each Thursday at 11 p.m., they uncover gems from the library’s diverse music collection, focusing on influential and overlooked albums from a variety of genres and performers. Music is naturally a vital component of a vibrant community and the Jacksonville Public Library provides the melodies – in various genres and The service allows library users to submit an online formats – to its customers. Vivace! form, http://jpl.coj.net/lib/music-advisory2.html, detailing their taste in music. Within four days customers receive a list of listening recommendations Lisa Brown Buggs, a former public broadcasting with direct links to items in the JPL catalog based on producer, is the Community Education and Enrichment their preferences. Program Supervisor for the Jacksonville Public Library. Page 6 Florida Libraries
  • 7. By Katie Tyler, Courtney Moore, and Nicole Heintzelman “I heard “Hi! I heard I you had can get audio e-books. books for my I’ve got a iPod. Nook. How do I do that?” How can I get a book?” “I’m sorry but we only offer “I’m sorry. We don’t offer downloadable Netlibrary ebooks. The materials at this time.” downloadables are on our wish list, though.” T hese were common exchanges at the Winter Park Public Library prior to August 2011. Patrons and staff budget cuts. The Library Board decided the answer was to have a fundraiser. For several years our alike desired access to digital downloads but our patrons had been increasingly vocal about their small library felt it was beyond our meager budget. desire to see us offer digital downloads, so we took As the larger county library systems began to offer our financial dilemma to them. OverDrive, the most popular downloadable service, Winter Park is a suburban, yet cultural city locat- more and more pressure was placed on Winter Park ed just outside Orlando, FL. It has a population of to join them. Something had to be done! The staff approximately 30,000 and according to the most knew it. The director knew it. But how does a small, recent U.S. Census, a majority of residents earn an public library meet the public demand for digital annual average of $50,000 - $74,999. The Winter materials? Park Public Library has been a community staple Our biggest – and perhaps only – challenge was since 1885 and has received tremendous communi- finding the funds to pay for the endeavor. We ty support over the years. Therefore, we felt confi- could not rearrange our materials budget; it had dent the community would rise to meet the Over- already been stripped down in response to annual Drive fundraising challenge, especially given past fundraising successes. Spring 2012 Page 7
  • 8. In 2009 the city of Winter Park put up a $40,000 match to help prevent a shortfall at the end of our “We know from past fiscal year. We were able to raise the funds to meet the match (for a total of $80,000) within a campaigns that our donors two-month period. Other successes include the love matching opportunities,” Bash for Books event that brings in $40,000 to $50,000 each year and the thirty plus endowment acknowledged Library funds which total $4.5 million. It was decided that the best way to raise money Director Bob Melanson. for OverDrive would be a matching opportunity. “We know from past campaigns that our donors the new service as library staff offered classes all day love matching opportunities,” acknowledged to show them how to navigate the new OverDrive Web Library Director Bob Melanson. Patrons were made site. They had full access to the downloadable materials aware of the campaign through letters and e- two weeks before everyone else. This cost-free thank blasts. As a secondary measure, the library’s Web you was appreciated by all who attended; donors felt site and Facebook page included information recognized and staff became acquainted with our about the fundraiser. Our library’s growing list of philanthropists. Facebook friends has long been an indicator that our patrons are interested in more digital options. To maintain the small budget, it was decided all title selection would be done by the director. Then The fundraising goal for OverDrive was reached another cost-cutting decision was made by Library in just one month, a testimony to the community’s Administration: library staff would manually import the level of enthusiasm for the new technology. After records into OverDrive. This saved the library $1.50 per reaching the goal in such a short amount of time, title. With the cooperative effort of the Technical the Board decided to continue raising money to Services department and the Reference staff, all the secure funds for additional titles down the road. records were transferred in just under three weeks. The fund eventually exceeded $20,000. To familiarize the library staff with eReaders, the library purchased what we determined to be the three most popular readers on the market: a Kindle, a Nook and an Apple iPad. The reference staff learned how to use the devices, experiment- ing on the beta OverDrive page. Eventually, staff trainings were offered where the reference librari- ans sat down one on one with members of the staff. The idea was for every person on staff to be able to identify a Kindle, Nook or iPad by sight and offer very basic OverDrive assistance if reference librarians were unavailable. To thank everyone who gave to the cause, donors were given the opportunity to request a title to be included in the digital collection. We also offered Donor Day in advance of the public launch: donors enjoyed an exclusive sneak peak at Page 8 Florida Libraries
  • 9. Since our budget is initially very small, we purchase OverDrive service. Due to the high number of limited titles, only one copy of each title, and set a inquiries, the Reference staff decided to teach a maximum of two checkouts at a time. Some of our series of classes to introduce the public to Over- patrons inquired about these restrictions, asking us Drive. Patrons were encouraged to bring their when additional titles would appear in the catalog. The eReader devices so they could be walked through addition of public domain titles from Project Gutenberg the process of checking out and downloading an provided 34,000+ classics to our collection but we eBook. knew patrons were hungry for newer titles. So we Five months after offering OverDrive, WPPL did countered this by offering donations cards, stressing not offer classes as frequently but regularly assisted to patrons that as our funds grew, so would our col- patrons who stopped by the desk for help. The lection. Each donation card included a line for a “Title holiday season ushered in new eReaders, tablets Suggestion” to encourage the idea that the OverDrive and mobile devices to more patrons, therefore endeavor, beginning to end, is patron-driven. classes restarted in January. As word spread and interest grew, an increasing And, at last, a common exchange between number of patrons came in to ask about our new librarian and patron is: “Hi! I heard your offer ebooks. How do I download them?” To which we reply, with a smile (and great relief ): “What kind of device do you have?” NOTES: 1 - U.S. Census Bureau, “State and County QuickFacts,” last modified October 18, 2011, http://quickfacts.census.gov/qfd/states/12/1278300.html. Katie Tyler is a reference librarian at the Winter Park Public Library. She received her MLIS from Florida State University in 2008. Courtney Moore is a reference librarian at the Winter Park Public Library. She earned her MLIS from Florida State University. Nicole Heintzelman is Head of Reference and Archives at the Winter Park Public Library. She earned her MLS from Florida State University. Spring 2012 Page 9
  • 10. By Faye Roberts Friends of Library groups provide valuable financial and advocacy support for Florida’s libraries. To sur- vive and thrive, these groups need to operate within the law and to be well run. Unfortunately, clear, reliable information on tax and legal issues facing Friends groups can be difficult to find. Now, thanks to the pro bono work of lawyer/ librarians from Stetson University College of Law Library, this problem has been solved. Stetson Law Professor Rebecca Trammell, who also directs the Stetson Law Library, developed a program on tax and legal issues for nonprofits. Us- ing a survey of Friends groups distributed by FLA, Trammel researched topics of concern, including tax exempt status, fundraising, volunteers and risk man- agement. She then prepared short talks on each topic and recorded these in eight separate video sessions. The entire set of sessions was presented at six locations around Florida during October, 2011 with Trammell or her colleagues, Stetson law librarians Robert Brammer and Whitney Curtis, attending each session in person to answer attendees’ questions. A total of 104 persons registered for the workshops which were promoted by FLA’s Friends, Foundations and Boards member group. The workshops were held in libraries in Delray Beach, Jacksonville, Naples, Ocala, Orlando, and Palm Harbor with refreshments provided by the library or its Friends group. A member of the FLA Board attended each workshop and served as onsite coordinator. Trammell’s recordings and accompanying Page 10 Florida Libraries
  • 11. slides are now available on the FLA Web site at http://www.flalib.org/friends_found_boards.php Al- so available is a list of Frequently Asked Questions that Trammell has provided since the workshop to address questions that arose at the various sessions. Thanks to the contributions of all who helped, the workshops were a resounding success and Florida Friends have a lasting resource. O ut: he ck to C links) ber hese mem on t Re k ues Iss er Clic ( Le gal y s Fl T ax & profit Non df file ) for (.p ons t a ti Pr es en Faye Roberts is the Executive Director of the Florida Library Association. Spring 2012 Page 11
  • 12. By Joyce Sparrow   I had the opportunity to correspond with three authors who set their newest novels in Florida. My question is always: Why Florida? Why did the author how years ago, doctors prescribed Florida’s fresh air and sunshine to help cure “bad humors”. Reed’s book is not to be missed. choose to set the novel in the Sunshine State? Burdette, Lucy. An Appetite for Murder Reed, Deborah. Carry Yourself Back to Me (Penguin, 2012). (Amazon Encore, 2011). Hayley Snow arrives in Key West from New Jersey, This original love story and family history set in following her new boyfriend Chad Lutz, only to find present-day central Florida involves forty year old she is one of several loves in his life. Luckily, Haley’s popular singer and song writer Annie Walsh who es- freshman college roommate Connie lives on a house- capes the limelight by living in a pale creamsicle- boat in Key West. Hayley decides to stay in Key colored bungalow cloaked by over grown trees. It is West. She applies for a job as food critic at a new a foggy, cold December. Annie’s boyfriend has left magazine. As complications build, soon Haley is her and her brother is in jail accused of murder. questioned in the murder of one of Chad’s other Reed said: “I moved to Central Florida from Michigan girlfriends. as a teenager, and though I was already finished with high school, it was really in Florida that I came of age. Back then (in the early 80s) there was still so much rural area right around Orlando—I'm thinking particularly of the eastside, out past Goldenrod and up in the Howell Branch Road area. In fact, this is the area I had in mind when I wrote the chapters with Annie and Calder as children. Coming from Michigan, you can imagine how exotic Florida was for me. And so beautiful. I had never seen or experi- enced anything like it. The area I thought of for An- nie's house as an adult is west around Clermont”. Reed writes beautifully about Florida’s weather and builds a strong sense of place. She even mentions Page 12 Florida Libraries
  • 13. Burdette comments on why she chose to set her Craig Pittman, a Tampa amateur sleuth mystery in Florida: Bay Times award-winning My husband and I visited Key West about five years environmental reporter has ago. The town has so many layers, reaching from written The Scent of Scan- the richest of the rich at one end to a significant dal: Greed, Betrayal, and homeless population on the other. There are folks the World's Most Beautiful who were born and raised on the island and lots of Orchid for the University others who come to party or who come because Press of Florida’s Florida they don't quite fit into a traditional lifestyle but feel History and Culture Series. comfortable here. There's a thriving artistic scene, The book’s focus is the great food, and a fabulous literary history. And the 2003 - 2004 federal trials of island is gorgeous and tropical. So when thinking the Marie Selby Botanical about pitching a new series, Key West was a natu- Gardens Orchid Identifica- ral! Key West is really like no other town and it tion Center scientists and seemed as though the way to show that was by us- James Michael Kovach, the ing key details in my descriptions. The challenge man accused of smuggling with that is to avoid slowing the story down with a a new orchid species into travelogue! Burdette’s new mystery will be popular the United States from Pe- with readers. ru. Pittman tells the conse- quences of Kovach bringing orchids to the Selby Gar- dens in order for the scientists to name if for him. This book has a broad appeal to all readers who like a good crime story. Mandel, Emily St. John. The Lola Quartet And finally new series releases: Nancy J. Cohen (Unbridled Books, 2012) has published a new book in her Bad Hair Day series. Brooklyn resident Mandel set her latest novel in Coincidentally, Shear Murder (Gale Cengage Learning, Florida to expose the state’s exotic wildlife problem. 2012) has an orchid smuggling story line surrounding The novel opens with Gavin, a New York City re- the marriage of her main character Marla Shore and porter being sent back to Sebastian, his home town, Dalton Vail. to report on the problem with pythons creeping closer and closer to the homes built near canals and Steven M. Forman just published Boca Daze (Tor swamps. Gavin visits his sister, Eilo, who is a real Doherty Associates Book, 2012) the third comic mys- estate agent dealing in foreclosed homes. Eilo tery where retired Boston cop Eddie Perlmutter inves- shows Gavin a photo of a ten year old girl, Chloe tigates the problems of pill mills financial scams, and Montgomery, who Eilo saw when she recently visit- homelessness in Boca Raton. ed a house for a new real estate listing. The photo sends Gavin on a quest to find Anna Montgomery, his high school girlfriend, to find out if he is the fa- ther of the little girl. Mandel does a good job expos- Joyce Sparrow can be reached at ing Florida’s contemporary problems while telling joycehopesparrow@gmail.com. the story of four high school musicians who per- formed as the Lola Quartet. Spring 2012 Page 13
  • 14. I  n late 2011, Florida Library Association (FLA) Presi- dent Gloria Colvin announced the selection of Our Ice- By Anne Marie Casey and Kristen Davis ship and contribute to continuous improvement of berg is Melting: Changing and Succeeding under Any library services in Florida.”5 Conditions1 for the inaugural “One Book, One State” program at the 2012 FLA Annual Conference. The pro- Colvin chose this particular book for several rea- gram, sponsored by the FLA Leadership Development sons. She reviewed a number of titles that were Committee, provides a way to create a network of activ- submitted by members of the FLA Leadership De- ities and conversations about leadership throughout the velopment Committee. She found Our Iceberg Is state,2 in the words of committee member, Elizabeth Melting to be particularly timely in the current peri- Curry, who proposed the idea. Curry stated that in an od of rapid change in libraries. Also, since this is era where travel to professional development activities the first title of one of the Committee’s annual is often not possible, a program such as this offers op- “Leadership Legacy” initiatives, she wanted one portunities for librarians and library staff around the that has wide appeal and is accessible to many state of Florida, regardless the area of librarianship, to librarians and library staff members in order to share ideas about leadership based on the common encourage broad participation. This short book, experience of reading the same book. with many illustrations, is available in a variety of formats and is easy to read. The idea of creating environments for communities to come together and hold discussions on particular is- Our Iceberg Is Melting: Changing and Succeed- sues through the framework of one book has become ing under any Conditions is a fable that focuses increasingly popular in the twenty-first century. The on a group of penguins and illustrates how each state of Rhode Island instituted a one book, one state individual works as part of a team to solve a melt- program in order to encourage communities to discuss ing iceberg crisis. The book uses the penguin ways to improve literacy. The Reading across Rhode story as an example to discuss how people can Island program was designed to stimulate conversa- work together to adapt to the constant changes tions about the importance of literacy in the state.3 occurring in both our professional and personal lives. The penguins encounter obstacles much Another example is the project in Nebraska in 2005 like we do in our everyday lives, including mem- implemented to encourage citizens of that state to read bers who are resistant to change. The book de- and discuss native daughter, Willa Cather’s, My Anto- scribes how members of the penguin colony work nia.4 The book Colvin selected for the 2012 FLA pro- together to overcome the obstacles with clever gram involves a leadership theme that is particularly tactics and heroic action. relevant in a climate of change in libraries -- how to lead an organization through change. Curry suggests that “the project would enhance the development of leader- The fable draws considerably from the frame- Page 14 Florida Libraries
  • 15. works for leading and managing change that addition, she envisions this program will spur discussions Kotter proposed in earlier works6 as well as a in which members can begin to develop structures for short training exercise about the penguins de- addressing change and produce examples that FLA signed by Rathgeber. The authors’ state, “Our members can apply in their own libraries. goal in writing Our Iceberg Is Melting was to draw on the incredible power of good stories to For more information, please contact Gene Coppola, influence behavior over time -- making individu- Chair of the FLA Leadership Development Committee, als and their groups more competent in handling gene@phlib.org or Elizabeth Curry, FLA Leadership De- change and producing better results.”7 Their velopment Committee member and program organizer, story raises questions for discussion group elizabethcurryFL@gmail.com. members to ponder after reading it and offers an eight-step process of successful change that participants can use to develop procedures for their organizations. NOTES: Colvin views the discussion of change in Our Iceberg Is Melting as a complement to the con- 1 – Kotter, John P. and Holger Rathgeber, Our Iceberg Is Melting: Changing and ference theme. As she stated in an interview Succeeding under Any Conditions (New York: St. Martin's Press, 2006). about this program, part of what she means to 2 – Elizabeth Curry, e-mail message to authors, December 16, 2011. convey through the conference theme is how librarians and library staff have to make changes 3 – Arvidson, Anne J. and Pamela Blanco, "Reading across Rhode Island: One in order to maintain libraries that are “vital” in Book, One State, Many Successful Readers," English Journal 93, no. 5 (2004): 47- their communities currently and into the future. 53. She added that library employees need to em- 4 – Monaghan, Peter, "Their Antonia," The Chronicle of Higher Education 51, no. brace new ideas and let go of traditions that no 33 (Apr 22, 2005): A.6-A6. longer support “vibrant” library services. 5 – Elizabeth Curry, e-mail message to authors, December 16, 2011. 6 – Particularly: Kotter, John P., Leading Change (Boston: Harvard Business The “One Book, One State” program features regional group discussions centered on Our Ice- School Press, 1996) and Kotter, John P. and Dan S. Cohen, The Heart of Change: berg Is Melting, which will take place throughout Real-life Stories of How People Change Their Organizations (Boston: Harvard the state of Florida beginning in early 2012. A Business School Press, 2002). formal program which includes a discussion of 7 – Kotter and Rathgeber, Our Iceberg is Melting, 142. the book will be hosted by the Leadership Devel- opment Committee at the 2012 FLA conference. Part of the program will offer an opportunity for participants to share advice and guidelines with colleagues who wish to initiate local book talks and start conversations about how to deal with Anne Marie Casey is the director of the Hunt Library at Embry-Riddle change. These local groups may include any- Aeronautical University in Daytona Beach, FL. She has an AMLS de- one from the library community as well as library gree from the University of Michigan and a PhD in Managerial Leader- staff members from every level of the organiza- ship in the Information Professions from Simmons College. tion. Kristen Davis is the Hunt Library Evening Circulation Library Technical Assistant at Embry-Riddle Aeronautical University in Daytona Beach, Through her choice of this book and support of FL. She is enrolled in the Master of Science degree program at the the program, Colvin hopes to stimulate discus- Florida State University School of Library and Information Studies with sions statewide and to encourage librarians and an anticipated graduation in May 2012. library staff to consider the need for change. In Spring 2012 Page 15
  • 16. By Ava Iuliano and Nuria Curras This year’s Florida Library Association’s “Florida Snapshot Day hosted in January 2011, this is an in- Library Snapshot Day” is an event that provides a crease of nearly 30,000 visitors (253,168 in January strong tool for advocacy that is sorely needed by all versus 287,631 in November). Florida libraries circu- libraries, public, academic and special. Library lated at least one item for every patron that walked Snapshot Day is a nationwide effort that focuses on through the doors, 3,061 library cards were issued and collecting library use data (gate counts, workshops, 33,673 reference questions were answered in a single questions, circulation statistics, photographs, user day. feedback, etc.) for one single day out of the year as It is well-known that in times of economic hardship, a way for librarians and library staff members to the library becomes a central access point for library show their communities how they serve their mem- visitors to use current technologies such as computers, bers every day. It is one of the best times to be a the Internet, online government services, e-Books, and Florida Library, but also one of the worst. Consid- other resources. Library Snapshot Day revealed just ering that we are in the midst of an economic re- how much libraries aid the community by providing cession and spiraling budget cuts, Florida libraries computer access and instruction. A total of 56,813 on the other hand have seen a boom in their us- people used computers in a single day, with 8,872 pa- age. In such times when libraries are caught be- trons receiving computer skills instruction. The state of tween two directly opposing forces, there is only Florida is home to a diverse population, including sen- one strategy that we can follow to help get us out of ior citizens, people pursuing second careers, and Eng- this dire situation: the use of clear and strong ad- lish language learners. Computer skills are essential vocacy. for success in today’s technological society and librar- Library Snapshot Day, according to the American Library Association Web site, was originally con- ceived in New Jersey through the collective efforts of the New Jersey Library Association and the New Jersey State Library. Soon, other states followed suit, creating their own Library Snapshot Days. In support of the efforts of the ALA, the Florida Library Association has charged its Public Relations Com- mittee with overseeing and coordinating Library Snapshot Day throughout the state of Florida. The November 2nd, 2011 Library Snapshot Day event had 538 participating libraries throughout Florida, including 299 public, 56 academic, 11 spe- cial and joint-use libraries and 175 school media Photograph shared on the Florida Library Snapshot Day’s Flickr account, a free digital photograph hosting site, of a centers. These libraries had over a quarter of a librarian assisting patrons at the TNC Technology Class at a million visitors. Compared to the previous Library Hillsborough County Public Library Cooperative location. Page 16 Florida Libraries
  • 17. ies are front and center in providing the much-needed instruction and access to technology. Libraries also assisted 1,447 job seekers in their searches for em- ployment and 1,383 people needing access to govern- ment-provided services. Students and children also benefit from the pro- grams in their libraries. “The school library has helped me a lot because I don’t have a library close to my house,” wrote Emily, a student in Orange Park. Many public libraries have suffered budget cuts that have led to decreased hours and staffing, which has inconven- ienced library visitors and increased the workload for the remaining library staff members. Due to the eco- nomic conditions, students in elementary, middle and high schools have become more dependent on their Clearwater Library System shared a photograph of patrons using computers (from Flickr). school libraries and media centers while the number of certified media specialists in school libraries has de- nology and information. Many academic libraries creased. 13,710 children (age 12 and under) attended circulate laptops to students who cannot afford their program sponsored by the library or media center, own. nearly double the number of children in the beginning of the year (7,875 in January 2011). Libraries also Visit the FLA Library Snapshot Day Web site, welcomed nearly double the number of young adults http://www.flalib.org/snapshot_day_results_nov_2011.php, as well; 2,924 young adults (ages 13 through 17) at- to see even more statistics, stories and pictures tended a library instruction program or special event in documenting libraries and librarians hard at work to November versus 1,596 in January. Additionally, stu- serve their communities. It is important to note that dents received help with schoolwork in their local all statistics were gathered for a single day and only school or public library, a number that has grown from reflect participating libraries. In actuality, library use 5,780 students in January to 8,968 students in Novem- is much higher. FLA’s Library Snapshot Day gives ber. These increases were influenced by the dramatic libraries across the state a venue to collaborate and surge in media centers and school libraries participat- build a comprehensive picture of how communities ing in Snapshot Day. During the January event 27 lo- use their libraries. By providing a clear picture of cations participated while during the November Snap- how libraries affect their communities, decision- shot Day 175 locations submitted statistics! makers and local residents can see exactly how budget cuts would impact the daily lives of Florida Academic libraries provide key instruction programs citizens. and research support to students and faculty. 33,673 students in universities and colleges across the state The ultimate purpose of Library Snapshot Day is received bibliographic instruction at their campus li- to provide an advocacy tool grounded in statistics braries. “The library helps by providing an environ- and evidence. Touting the inherent ‘good’ of librar- ment where I can work on my homework without dis- ies does not reveal what ‘good’ libraries do on a dai- traction. It also provides me with a computer which I ly basis. In providing numbers, photos, stories and don’t really have at home,” wrote Angelica, a student quotes, Library Snapshot Day celebrates the daily at USF Polytechnic in Lakeland. Many students com- work of libraries in addition to arming librarians and pleting degree and certificate programs have been im- staff with a strong tool for advocacy. Economic pacted by tuition increases and reductions in available hardships often place legislators and government grant funds. Academic librarians and library staff as- officials in difficult situations. By providing a clear sist students by continuing to provide access to tech- picture of libraries’ roles in the lives of Florida resi- Spring 2012 Page 17
  • 18. dents, library advocates can educate and enable de- It is worth mentioning a few examples of some of the cision-makers to make the best decision for the en- “16 Ways to Make Snapshot Day a Success,” available tire community. on the Florida Library Snapshot Day Web site to show just how Snapshot Day might work as an advocacy or Using Your Library Snapshot Day Statistics for public relations tool for any library: Advocacy Purposes  Use the quotes and comments collected in the The Florida Library Snapshot Day entailed a lot of library’s annual report. planning and work by the FLA Public Relations Com-  Feature information about the library’s participation mittee. One of its ongoing tasks was to send out in the next newsletter. emails to all types of libraries in Florida. The commit-  Share the results with library’s board. tee also created customizable statistical forms, pro-  Make a slideshow of the Flickr photographs. motional materials (press releases, bookmarks, stick-  Ask if the library’s governing agency can feature ers) and a series of Result Templates (Microsoft the slideshow and results on their Web site. Word, Publisher and Power Point). Links to these resources, available on the Florida Library Snapshot All of these advocacy tools create an impact on a Day Web site, allow librarians and staff to enter theirsmall or large scale in the community. An example of results, including photographs, comments, and share this was last seen in an article published in the St. Petersburg Times on November 6, 2011 shortly follow- this information with their own patrons, staff, adminis- trators, and funding agencies. ing Florida Library Snapshot Day titled “Statistics show Floridians love their libraries” by Bill Maxwell who at- tended the event. The article highlighted the value of Much emphasis was placed on encouraging partici- libraries, showcased some of the important programs pation and to make it even easier the FLA Public available at the St. Petersburg Public Libraries, and Relations Committee made available resources and shared the results of the Florida Libraries Snapshot tools to make the most out of the event and results. Day event. The results were conclusive in showing Participating and sharing the results with FLA was an that Floridians love their libraries, but there is still more accomplishment for most libraries. Libraries wanting to be done to ensure that libraries continue to receive to create a greater impact in their community utilized the tax dollars and support they need in order to offer the customizable press releases, flyers, bookmark- their services and resources to all the taxpayers and ers, and stickers to advertise the event. Others used visitors who need them. ideas from “16 Ways to Make Snapshot Day a Success” to get the most out of the results. NOTES: 1- American Library Association. Library Snapshot Day: A Day in the Life of Your Library. http://www.ala.org/ala/issuesadvocacy/advleg/statelocalefforts/snapshotda y/index.cfm. 2- Data gathered from responses from a survey created by the FLA’s Pub- lic Relations Committee on November 2nd Florida Library Snapshot Day. Ava Iuliano, a graduate of the USF School of Information, works as the International Relations Librarian for the FIU Green Library. Nuria Curras, a graduate of USF School of Library & Information Science, is currently the UCF Regional Campus Librarian at the University of Central Florida/Valencia College Audubon Elementary (Brevard Public Schools) shared a photograph on Flickr highlighting that “Collaborative West Campus Library. Ava and Nuria are also part of the Florida instruction is infused with technology for 21st Century learning.” Library Association Public Relations Committee. Spring 2012 Page 18
  • 19. A lthough ebooks fill ever more space in both li- Housed in some instances by universities, these braries and in the publishing news, there are still presses produce small editions of beautifully crafted craftsmen and -women who print books the old books, pamphlets, broadsides and artist prints. Orig- fashioned way, by hand, at the same kind of equip- inal artwork and elegant typography on handmade ment that was used over a hundred years ago. paper, individually bound, with decorative covers and unusual formats are some characteristics of fine Private printing presses, as opposed to commer- press work. Some presses specialize in graphic art. cial presses, grew out of the arts and crafts move- Florida has several fine presses. ment at the turn of the twentieth century. With its dedication to quality handmade items, William Mor- John Cutrone and Seth Thompson in Fort Worth ris’ Kelmscott Press in England was perhaps the are proprietors of Convivio Bookworks where they best known. These fine presses printed limited edi- have been using antique letterpress equipment and tion, artistically designed books and other printed making books by hand since 1995. John is also the items made basically by hand of high quality mate- director of the Jaffe Center for the Book Arts at Flori- rials. da Atlantic University and Seth is Collections Specialist. Their Web site not only shows their work As the arts and crafts movement spread to the but also offers a monthly message to which you can United States, so did fine presses. While the eco- subscribe as well as their monthly Book of Days. nomics of mechanized and digitized printing have http://www.conviviobookworks.com/index.html made it difficult for small presses to survive finan- cially, there are still some in our country, even in Small Craft Advisory Press, lead by Denise Florida, devoted to their small niche in the printing Bookwalter, is an artists’ book press at Florida State universe. University in Tallahassee, Florida. “Our mission is to Page 19 Florida Libraries
  • 20. enable artists and scholars to create artists’ book http://www.youtube.com/watch?v=zwJaFl5ZmwM editions that push the boundaries and traditions of the Hoopsnake Press operated by Ke and Mary book arts,” explains the Web site: Francis has offices in Oviedo, FL. Hoopsnake http://smallcraftadvisorypress.art.fsu.edu/. Denise Press, www.hoopsnakepress.com, publishes limited describes the origins of the press on a Book Artists and edition fine art prints and artist's books, sharing Poets podcast available at iTunes or equipment at a privately sponsored space in the http://www.bookarts.ua.edu/podcast/podcasts.html. UCF Foundation's facility at Research Park, You can listen to John Cutrone and Seth Thompson at Orlando. this site, as well. Graphicstudio at the University of South Florida Flying Horse Editions is “the University of Central is not only a press. The Web site: Florida’s fine art research facility and non-profit pub- http://ira.usf.edu/GS/gs_about.html states, lisher of limited-edition prints, artist books, and art ob- “Graphicstudio is a university-based atelier engaged jects by internationally renowned artists,” according to in a unique experiment in art and education, their Web site: http://flyinghorse.cah.ucf.edu/ Theo committed to research and the application of Lotz is the director. Lotz demonstrates and describes traditional and new techniques for the production of the printing process, in this YouTube video: limited edition prints and sculpture multiples.” Want to know more? A history of the private press is outlined in The Private Press by Roderick Cave. (Bowker, 1983) For those who want to try printing, see Letterpress Printing: a manual for modern fine press printers by Paul Maravelas. (Oak Knoll Press, 2006) The American Printing History Association publishes a newsletter and bi-annual journal called Printing History. The Web site, www.printinghistory.org, provides membership information. For a directory of artists’ books collections at museums and librar- ies, including some in Florida and some with online images, visit: http://www.andrew.cmu.edu/user/md2z/ArtistsBooksDirectory/Artis tsBookIndex.html. Nancy Pike is former Director of the Sarasota County Library System and former President of the Florida Library Association. Spring 2012 Page 20
  • 21. tionships and outreach to Edward Corrado & Heather Regional Library System Wednesday, assure the future of libraries. Moulaison, co-editors of Get- Sponsor: Learning Support ting Started with Cloud Member Group April 18 11:30 A.M. – 12:30 P.M. Computing: A LITA Guide Is an open source integrated Continuing Education The speakers will cut through library system right for your 8:00 – 8:45 A.M. the hype about “The Cloud” Committee Roundtable library? Find out how this soft- New Member and First-Time Discussions and Member and dispel some of the myths ware is working out at some Conference Attendee Group Discussion surrounding cloud computing libraries that have made the Orientation Tables (cash lunch) as they introduce the concept switch. Speakers will share Speakers: Gloria Colvin, FLA Table Leaders: Linda Chanc- and how it pertains to librar- lessons learned and what’s President; John ey, Polk County Library Co- ies. They will discuss ad- happening in this increasingly Callahan, FLA Past President; operative; Gene Coppola, vantages and disadvantages attractive approach to ILS. Gene Coppola, FLA Board Palm Harbor Community of moving to the cloud, Director; Christy Koontz, FLA Library; Elizabeth Henry & including issues of privacy, Library Snapshot Day – Member Rachel Longstall, Saint Leo security, staff workload and The Results and How to Use University; Mary Page, Uni- overall cost. Them Sponsor: New Members versity of Central Florida Salena Coller, Sanford-Brown Round Table Member Group Meet the Keynoter, Michael Sponsors: Continuing Educa- Porter Institute; Lisa Horton, Emerald This session provides new tion Committee Get up close and personal Cove Middle School; Karen FLA members and first- Pick up some lunch, check- with Michael Porter, Presi- Kaufman, Seminole State Col- time conference attendees out the Roundtable topics dent of Library Renewal. This lege of Florida; Brian Smith, with an overview of the and make your own topic at is your chance to get in-depth Delray Beach Public Library Florida Library Association, discussion tables for FLA answers to questions raised Sponsor: Public Relations association involvement, and Member Groups. by his Opening Session Committee conference highlights to help speech. “newbies” navigate the pro- 1:00 – 2:00 P.M. Snapshot Day is more than gram. Speakers will discuss just the great pictures and FLA Student Member Mixer opportunities for getting active The Choice is Yours: Teen customer stories – results from in FLA and getting the most Vital Reference in a Vibrant GLBT Titles for a New Era the day are a tool for library out of your FLA membership Society Authors David Matthew- advocacy. Learn about the day and conference attendance. Tony Garrett & John Phil, Barnes, Steve Berman, Sam in all library types and how you Troy University Cameron & Greg Herren, can use the published results 9:15 – 11:15 A.M. to promote services and Making information and refer- Bold Strokes Books Opening Gen- ence services vital through funding. eral Session Sponsor: GLBT Library Ser- using non-traditional tools vices Support Member Group Florida’s new such as QR codes, Zotero, 2:15 – 3:30 P.M. Secretary of cloud computing, apps, The authors discuss their State, Ken recent works and the Back to Work @ Your text/mobile reference, eBook Detzner will significance of these titles for Library readers – this program co- bring greetings vers it all to help you discover teens grappling with identity Stephanie Race, Florida De- from his de- ways to bring your services and their place in the world. partment of State, Division of Michael Porter partment. Mi- into the 21st Century. Future trends in the genre Library and Information Ser- chael Porter, will also be discussed. vices; Paolo Melillo, Orange keynote speaker and Nothin’ But Blue Skies Do I County Library System; Brian President of Library Renewal See: Cloud Computing in Open Minded: Moving to an Smith, Delray Beach Public as well as Communications the Library Open Source ILS Library. Manager for Web Junction Paul Alford & Adam Brooks, Today’s challenging economy will talk about the leading role Hernando County Public Li- brings many people to a library Library Renewal is taking in brary System; Brendan Gal- seeking assistance. Learn charting the future of electron- lagher, ByWater Solutions; about the services libraries ic content delivery in libraries Cheryl Pulliam, Three Rivers provide to meet the needs of and its work in research, rela- Edward Corrado Heather Moulaison Spring 2012 Page 21
  • 22. the unemployed and under- Every Child Ready to Read services such as teen tech Ormilla Vengersammy, employed, small business 2nd Edition: What’s differ- tutors, senior socials, blogs, Orange County Library owners, and people seeking ent? What’s the same? and more. Some services are System financial literacy assistance. taken to seniors where they Technology programs for kids Sue live and gather. enhance learning, exploration McCleaf and creativity. The speakers 3:45 – 4:45 P.M. share their motivating and edu- Nespeca, Kid Lit Plus Legal Research – The cational programs developed Consulting Basics for Assisting using instructional design prin- Library Customers ciples. A national expert will Eric Young, Shepard Broad Rebecca Miller Carolyn Meier Law Center, Nova Southeast- Opening up Open Access: bring you up to speed on the Open Access is Not Just an Integrating iPads and Tablet updated and expanded 2nd ern University Academic Library Issue Computers into Your Library edition of Every Child Ready Florida citizens need access To Read which incorporates Lee Dotson, University of Cen- Rebecca Miller & Carolyn Mei- to legal information and a simple research-based prac- tral Florida; Christine Ross, er, University Libraries at basic ability to navigate its tices to help parents and University of Florida; Jonathan Virginia Tech complexities. Learn how you other caregivers develop Miller, Rollins College; Isabelle can help your customers Tablet devices offer major early literacy skills in children Silver, University of Florida; when they have legal infor- potential for enhancing library from birth to age five. Micah Vandegrift, Florida State mation needs. services and instruction as University well as increasing staff produc- Engaging Students in Infor- The panel will discuss how Top 10 Mobile Apps for tivity. The speakers will share mation Literacy: The First open access has been, and Libraries their experiences with a multi- Year and Beyond can be, brought out of the aca- faceted tablet program and Chad Mairn, Novare Library Elana Karshmer & Jacalyn demic library and into the provide guidance on building Services Bryan, Saint Leo University; broader community through your own program, from Smartphones are every- efforts such as institutional Anna Carlin, Florida Gulf choosing and purchasing where! Hear about the best open access mandates and Coast University; Diane Fulk- through deployment. of the best apps for library public library advocacy. The erson, University of South staff and users from a librari- future of open access as a Florida Polytechnic; Portia an who is in the app develop- movement will also be dis- McQueen, Florida State Uni- Implementing Web Scale ment business. cussed. versity Discovery without a Map The speakers will present a Soy Culto! Connecting with Designing Rhonda Kitchens, State Col- variety of innovative strate- the Hispanic Population and Build- lege of Florida, Manatee- gies for teaching information Sarasota; Jean Phillips, Flori- Wendi Bost, Orange County ing a Gold literacy skills with a focus on da Center for Library Automa- Library System; Sami Level Certi- first-year students. Topics will tion; Danielle Rosenthal, Flori- Haiman-Marrero, Urbander fied LEED include creating and using da Gulf Coast University; Jane Business Development & Library online tutorials, using Google Strudwick, Florida Atlantic Marketing; Dr. Joyce Nutta & Cay Hohmeister, LeRoy Collins to teach research skills, de- University; Dave Whisenant, Alison Youngblood, Universi- Leon County Public Library; signing instruction for incom- College Center for Library ty of Central Florida School Ivan Johnson, Johnson Peter- ing engineering majors, and Automation of Teaching, Learning & son Architects; Judith Rundel, creating videos to address Leadership Eastside Branch Manager; problem-based learning situ- Providing a single point of ac- ations. Orange County Library Sys- John M. Ward, Leon County cess to a broad range of li- tem’s partnership with UCF is Facilities Management brary materials seems to be Meeting Seniors in the breaking down barriers to The new Eastside Branch of emerging as the Holy Grail of Community serving Hispanic residents the Leon County system the library world and vendors Isabelle Fetherston & Mary through a concentrated effort opened in fall 2011 and has all have responded with an array Keesling, Pasco County involving collection develop- the latest bells and whistles to of products. Speakers will dis- Library System; Kathy Mayo, ment, English language sustain and protect our envi- cuss a variety of these tools Lee County Library System; classes, and education about ronment. The major players in and provide practical, useful Roberta Reiss, Collier Coun- available resources. this building project take you information on implementation ty Public Library on the grand tour, sharing what and whether the tools were Shaping Kids with Today’s worked and what didn’t as they Librarians from three public Technology for successful in their academic sought gold level LEED library systems describe how Tomorrow’s Future library settings. certification for the building. they delight seniors and en- Brian Knoll, Tony Orengo & rich lives with personalized Spring 2012 Page 22
  • 23. Central Florida of ebooks in libraries from the country will also be pre- Thursday, Learn all about elevator the early morning session by sented. speeches – those short but getting into the nitty-gritty of April 19 very to the point advocacy ebook hardware. She will RDA for Beginners talks so fast they can be de- discuss types of devices and Jeanne Piascik, University of 8:30 – 9:30 A.M. livered in an elevator ride. lending programs, provide Central Florida Ebooks: What’s Hot, What’s Participants will develop their guidelines for establishing Sponsor: Technical Services Not own elevator speeches and such programs, device pur- Member Group try them out on partners. chasing and training. Sue Polanka, The why and how of RDA Chocolate goes to the best! Wright State (Resource Description & Ac- The Future of Florida University, cess), the new cataloging Academic Libraries author of Organizing for Online code, will be explained with Jim Corey, Florida Center for No Shelf Re- Presentation examples and interactive ex- Library Automation; Don quired and an Christie Koontz and Michelle ercises. Muccino, College Center for ebook blog Kazmer, Florida State Uni- Library Automation; Shirley Well known for her blog and versity College of Communi- Hallblade, University of North Ethnographic Assessment other ebook-related activities, cation & Information, School Florida; Deborah Robinson, Techniques: A Mini Work- Sue Polanka brings her exper- of Library & Information Tallahassee Community Col- shop, Part One tise and a national view to Services lege Rachel Besara, Rebecca provide the latest information Organization is key to pre- Sponsor: LINCC Users Fo- Bichel & Kirsten Kinsley, Flori- on ebook trends such as busi- senting online. Learn from rum & State University Li- da State University ness models, new technolo- speakers who have been braries Member Groups gies, statistics, and innova- teaching online for many This two part mini-workshop tions in libraries. A Florida legislative mandate offers hands-on experience on years and have learned the to form a new organization how to use less common qual- hard way how to be prepared out of FCLA and CCLA re- itative assessment techniques Telling Tales: Fun Ways to to present webinars, classes sulted in the work of the Aca- such as charrettes, photo dia- Use Folk Tales with School and other online events. demic Libraries Task Force. ries, and photos of users in Age Children Speakers will summarize the library. Workshop leaders Sue McCleaf Nespeca, Kid Lit Prezify Yourself! Task Force results but the will teach several alternate Plus Consulting Gary Scott Brown, Nova focus will be on implementa- assessment techniques, when Need some ideas for program- Southeastern University and tion and the future. Brief to use them, data gathering ming for elementary age chil- Loanis Menendez-Cuesta, meetings of State University techniques and data analysis. dren? Explore ways to share Delray Beach Public Library Libraries and LINCC Users folk literature with children Group Member Groups will Meet Prezi, a new and intui- Serving Older through story sharing, poetry, be held at the end of the tive Web-based presentation Adults: music, creative dramatics, program. program that uses time, Generation-by- reader’s theatre and puppetry. space and movement to de- Generation velop a unique way of shar- Building a Library Founda- Allan Kleiman, Survey Says: Assessing the ing your story. Prezi takes tion from the Ground Up: Library Value of Library Sponsored your presentation skills to the Hardhats Optional Consultant Tutoring in Higher Education cloud so get ready to purge Sarabeth Kalajian, Sarasota the linear presentation mind- County Library System; Pe- Seniors come in Michelle Demeter & Rebecca set and enter the Prezi Zone. ter Pearson, Library Founda- all shapes, Reibman, Florida State Univer- Best of all, you can get start- tion for the St. Paul (MN) sizes and generations. Learn sity ed for FREE! Public Library how libraries can develop pro- Florida State University’s li- grams and services to meet brary tutoring service will be The public library support the needs of Baby Boomers, described along with the meth- 10:30 A.M. – 12:00 P.M. groups in St. Paul are lead- the Silent Generation and the ods for assessing its success, ers in taking assistance to Ebook Reader Lending: Greatest Generation with including how to implement libraries to the highest levels. The Hardware Side of more than just large print and interpret a social survey. One of their leaders and a Ebooks in Libraries books and homebound ser- Florida director who has re- vices! Models of successful Award Winning Elevator Sue Polanka, Wright State cently gone through the pro- programs will be provided. Speeches: Be University, author of cess describe the role private Prepared with Anywhere, No Shelf Required and an funding should play in a pub- Anytime Advocacy ebook blog Performers’ Showcase I lic library’s budget and how for your Library The No Shelf Required librar- to form a foundation. Watch and participate in eight Meg Scharf, University of ian continues her discussion Success stories from around minute sketches by perform- Spring 2012 Page 23