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We make ICT strategies work
Detecon
Integral Business
June 2014

2. ©Detecon
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Our Understanding
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3. ©Detecon
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 Population Growth
 Megacities
 Aging of Society
Global changes in environment and society have a direct impact on the way of doing business …
Ecological
Transformation
Demographic
Transformation
Digital
Transformation
Societal
Transformation
 Digital transformation
 CSR
 Management of disruptive
developments
Supply Chain
 Sustainable SCM
 Risks of Near/offshoring
with regard to CSR
 Ecological/social factors
concerning production
Workforce
 Demography
 Generation Y/Z
 Flexible Working
environment
 Diversity
… therefore companies need to re-think business in the face of our 21st century challenges.
 Climate Change
 Resources Shortage
 Balance of Nature
 Extinction of species
Digital Transformation
 Digitalization
 Connected life/work
 Collaboration
 Zero Distance
 Poverty
 Divides: Digital,
educational, health-
wise

4. ©Detecon
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Integrate
Organizational
Perspective
INTEGRAL TRANSFORMATION PROCESS
Environmental
Perspective
 Re-think
ecological
approaches
Societal
Perspective
 Re-think societal
structures and
solution
Clients & Customers
Perspective
 Re-think products
and services
 Re-think models,
methods, structures,
processes & culture
 Consistency of values, financial performance, and social responsibility is a prerequisite for success: it drives
customer loyalty and ensures a high level of attractiveness as an employer in the battle for talent.
 This means to us, we are not only looking at our business’s impact on society and environment, but integrate
diverse perspectives in a joint development of business approaches.
 The integral transformation process is a holistic and integrating approach of co-creating with and for our
stakeholders: employees, customers, society & environment.
Integral business means to develop business structures, -models, and -processes
that and thereby include not only a financial and technological perspective
but also the ecological and societal perspective.

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Our Approach
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6. Energy & CO2 Management
Approach for the elaboration
and achieving of energy- and CO2
reduction aims of clients.
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Integral Business Trend Monitoring
Identification of opportunities for the development of new
markets and business segments in the area of
sustainability.
Sustainable Procurement /
Supply Chain
Integral „(R)esponsible (S)upply
(C)hain“ approach for the reduction of
sustainability risks in the supply
chain.
Sustainability Reporting
Approach for an efficient
sustainability reporting, development
of KPIs, preparation for standards (e.g.
GRI G4).
Datacenter
Optimization
Approach for the optimization of data
center, realization of audits, creation
of business cases.
Efficient Telco Network
Operations
Approach for the evaluation of telco
networks under aspects regarding
energy efficience, benchmarking,
derivation of optimization measures.
Transformation Design/ Smart Networks
Participatory approach in favour of a company internal
and cross-company transformation with social
impact, e.g. New Work, PPP, alternative business
models, etc.
Integrated Funding
Opportunities for funding of projects for the social
transformation both cross sector and cross medial, e.g.
crowdfunding.
Building trust
Participatory approaches in support of the trusting
relationship between employees and managers as well
as between company and society. Application of online
and offline formates.
OngoingProject experience
Integral TransformationIntegral Optimization
Strategy Check „Sustainability“
Internal and external analysis as well as definition of selected future oriented approaches
Integral Business Portfolio

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 Project Coordination & Organization
 Project Performance reporting & controlling
 Stakeholder analysis
 Problem solving techniques
 Information management & reporting
 Documentation management
 Resource planning
 Configuration & Change management
 Quality management
We integrate well-known methods of the
business-as-usual …
… but also explicitly include methods of the
creative economy, non-linear and bottom-up
methods.+
Conflict
Management
Corporate Culture
Development
Creativity techniques
Leadership techniques
Teambuilding techniques

8. ©Detecon
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Our References
3

9. Client Reference
Development of a CO2-emission forecast and reduction strategy.
©Detecon
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20140624_INTEGRALBUSINESS@DETECONSTORY_V35.PPTX
The Challenge - Initial Situation
 Rising energy costs, regulatory pressure, increasing interest of socially responsible investors as well as
competitive movements require Deutsche Telekom to take their environmental commitment seriously
 In order to mitigate risks and economize on the opportunities, the main challenge is to gain transparency over
the expected development of the CO2-emissions within a complex ecosystem of technical developments (e.g.
mobile & fixed networks, datacenters) and subsidiaries scattered all-over the globe
The Task
 Development of CO2-emission forecasts for all international subsidiaries
 Analysis of CO2-emissions according to the clusters networks (fixed & mobile), datacenters, buildings, fleet,
travel and office IT; for all group-wide carriers and T-Systems units
 Evaluation of energy efficiency measures and market development
 Definition of a group-wide CO2-emission reduction target, the associated monitoring process and definition of
next steps
Client Benefit
 Reduction of financial and reputational risks (e.g. rising energy costs, carbon tax, negative publicity)
 Credibility to market own „green“ products & solutions
 Strengthening of the group-wide cooperation and collaboration

10. Client Reference
Short, mid and long term finance concepts & new market strategies.
“Smart Wallet for sustainable growth!“
©Detecon
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20140624_INTEGRALBUSINESS@DETECONSTORY_V35.PPTX
The Task
 Detailed research on foundations and assessment on the basis of a checklist
 Development of a more detailed concept to attract sponsors
 Application of business model methods
 Developing a business case for mid and long term finance
 Developing approaches for marketing solutions
Deliverables/solution
 Recommendation of suitable foundations for short term finance
 Development of a multi channel strategy
 Best practice comparisons
 Statistical analyses
 Business case for chosen multi channel strategy
 Marketing concepts
Client Benefit
 Suggestions for new finance partners/strategies
 Improved strategies for better marketing for the community as well as the foundation

11. Client Reference
Sustainable Supply Chain Management concept.
Implementation of Responsible Supply Chain Management.
©Detecon
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20140624_INTEGRALBUSINESS@DETECONSTORY_V35.PPTX
The Task
 Organization and implementation of the project structure and content
 Supply chain mapping
 Development of an attempt for sustainability within the supply chain
 Creation of transparency in the supply chain concerning sustainability
 Identification and assessment of risks in the supply chain
Client Benefit
 Strategy:
 Development of a sustainability strategy for procurement, derived from the firm strategy
 Tools/methods:
 Overview of CR-Standards
 Classification of risks for suppliers concerning sutainability
 Procedures:
 Escalation processes for topics on sustainability in procurement
 Communication processes for topics on sustainability in procurement
 Policies:
 Activities for dealing with critical suppliers concerning topics on sustainability

12. Client Reference
Implementation of „(R)esponsible (S)upply (C)hain“: Responsible Procurement und
Supply Chain.
©Detecon
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20140624_INTEGRALBUSINESS@DETECONSTORY_V35.PPTX
The Task
 Organization and carrying out of Corporate Responsibility tasks in purchase
 Specification of DTAG standards of supply
 Development and implementation of Action Plans in the Supply Chain
 Performance measuring and improving
 Stakeholder communication
Client Benefit
 Supply management
 Selection process with criteria for sustainable criteria
 Risk management:
 Identification of a critical supply path
 Creating an „Audit Pool“ for the specific use of social audits
 Communication& training:
 Introduction and calculation of KPIs for the initiation of “sustainable procurement”
 Procedures & regulations:
 communications- and escalation procedures for a sustainable purchase
 Integrated operations for sustainability in the supply chain

13. Client Reference
Corporate Responsibility Interims Management.
©Detecon
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20140624_INTEGRALBUSINESS@DETECONSTORY_V35.PPTX
The Task
 Supporting the CR Teams in the area of sustainable supply chain management
 Governance
 CR Ratings
 Stakeholder engagement
Deliverables / Solution
 Restructuring and conception of the sustainable procurement working group
 Concept of a sustainable procurement dialog day
 Development of a method to do quantitative risk evaluation concerning the implementation of the sustainable
procurement strategy
 Determining new demands due to GRI G4 including recommended course of action based on a gap analysis

14. Client Reference
Energy efficiency in the data centre. Green IT cost-benefit analysis
©Detecon
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20140624_INTEGRALBUSINESS@DETECONSTORY_V35.PPTX
The Task
 Analysis of the components of the infrastructure in a data centre
 Working with energy data under consideration of the client as well as data scaling effects, costs for expansion
of the buildings area etc
 Preparation of suggestions for the procedure to sustainably improve energy efficiency in the data centre.
Deliverables
 Presentation and documentation of positive effects of the introduction of server virtualization technology on the
computing infrastructure in data centers
 Establishing a ratio system to assess the server virtualization on the basis of KPI
Client Benefit
 Detailed basis for future policies concerning energy efficiency and decisions concerning investment decisions
 Transparency of the savings divided in operating and investment costs
 Quantifying positive effects with a sustainability strategy throughout the company
 Opportunity for the external presentation of achieved successes

15. ©Detecon
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Our Team
4

16. – 16 –
Christoph
Rathgeb
Oliver
Sill
Jochen
Straub
Florian
Rummel
Moritz
Schüngel
Sven
Garrels
+41 79 4027479
Guy A.
Djopmo
Philipp
Bodenbenner
Roman
Sominsky
Elena
Rabbow
Marc Wagner
Transformation & HR Management
Sponsor of Integral Business Community
Julia
Troll
Hanane
Bouzidi
Hanna Nari
Kahle
+49 170 4769678
Benjamin
Henkes
Philip
Maas
Philipp
Bodenbenner
Dr. Hans-Rüdiger
Vogel
Frederike
Engel
Huyen Mi
Hua
Our Team
Tugba
Akyazi
Iska
Becker
Dorian
Schallich
Tanja
Misiak