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Crowdsourcing
Innovation Examples
MITID Innovation
You must be aware that crowdsourcing is
the process of enlisting the help of a large
number of people to achieve a common
goal. It's best used while developing new
ways to address complex problems or
reduce time-consuming operations. Well,
we'll get through the whole topic in this
post, and also, we'll see a few of the
crowdsourcing innovation examples in the
further portion.
Jeff Howe invented the phrase in a 2006
article about the practice. Though
crowdsourcing has existed in some form for
centuries, it became increasingly popular
about the same time as commerce, social
media, and smartphone culture.
In practically every industry on the globe,
crowdsourcing is generating a buzz. It can
be highly efficient when utilized in the right
area at the perfect time. The intense interest
in the activity is primarily due to increased
communication between people worldwide.
Crowdsourcing has become a powerful
tool for organizations to use in various
areas, including data collecting,
operational efficiencies, and issue solving
in general. Many companies have been
able to scale at an unprecedented rate
due to this strategy, which has changed
entire industries.
What is the Methodology for
Crowdsourcing
Based on the company’s objective,
crowdsourcing can take various forms. To
properly crowdsource a project, a
company must first divide it into smaller
micro-tasks.
Workers will then band together to tackle
the micro-tasks one by one, effectively
accelerating the process. The company
may use a more specialized industry-
specific framework for more complex
tasks requiring specific skills.
Throughout the last two decades,
especially since the introduction of
crowdsourcing tools, it has been simpler
than ever for businesses to crowdsource
innovation, whether inwardly (from
workers or stakeholders) or from outside
(from customers, brand fans, external
experts, or the general public).
Crowdsourcing Innovation Examples:
Some Remarkable Ones
Many companies have used
crowdsourcing to develop some of
their most notable products. Some
excellent crowdsourcing innovation
examples are as follows:
The Climate CoLab, based at MIT's Center for
Collective Intelligence, drew almost 10,000
people to their crowdsourcing platform to
develop climate change ideas.
The $10,000 Grand Prize was granted to Dr.
Geoffrey Hay (University of Calgary) and his
crew for their Heat Energy Assessment
Technology (HEAT) concept. HEAT directs
people to a free online application that allows
them to quickly discover heat loss in their
homes.
Climate Colab at MIT
A universe is a large place, and
deciphering its intricacies necessitates
sifting through a massive amount of data.
The Moon Zoo crowdsourcing initiative was
created by Zooniverse, enabling regular
folks to examine and arrange high-
resolution lunar photographs.
Approximately four million lunar photos
have been analyzed to date.
Zooniverse
The LEGO Ideas platform was designed to
allow people to contribute new LEGO set ideas.
The platform encourages the creation of new
ideas and enables LEGO to check whether
there is a market for them or not. LEGO
evaluates each notion that has received over
10,000 votes. If a concept is selected, the
presenter will have the opportunities to
collaborate with the LEGO team, turn his vision
into reality, and receive royalties from revenue
growth.
LEGO
After the millennial market share began
to decline in 2012, the 'Do Us a Flavor'
campaign was launched. PepsiCo asks
customers for feedback on various items
every now and then, such as when they
requested customers to share their
favorite new potato chip flavor for the
company's Lay's brand. An incredible 14
million submissions were received.
Cheesy Garlic Bread came out on top.
PepsiCo
Sales increased by 8% as an outcome
of this outstanding crowdsourcing
innovation endeavor.
So yes, the above-mentioned are a few
crowdsourcing examples. You can learn
about these in innovation courses at
MIT ID Innovation. Our Institute is
among the best leading institutes in
India for innovation-related courses.
MIT ID Innovation Programme curates
knowledge and experiences that
challenge the very paradigm of evolution.
And that's why we have set out to define
the future of industries, communities,
cities and ecosystems. MIT ID Innovation
offers the best Innovation Courses in
Pune.
Conclusion
We’d love to
hear
from you.
MIT INSTITUTE OF DESIGN
Rajbaug,, Loni-Kalbhor, Pune-412201
innovation@mitid.edu.in
+91-7038982225 / +91 9834092369

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Crowdsourcing Innovation Examples - MIT ID Innovation

  • 2. You must be aware that crowdsourcing is the process of enlisting the help of a large number of people to achieve a common goal. It's best used while developing new ways to address complex problems or reduce time-consuming operations. Well, we'll get through the whole topic in this post, and also, we'll see a few of the crowdsourcing innovation examples in the further portion.
  • 3. Jeff Howe invented the phrase in a 2006 article about the practice. Though crowdsourcing has existed in some form for centuries, it became increasingly popular about the same time as commerce, social media, and smartphone culture. In practically every industry on the globe, crowdsourcing is generating a buzz. It can be highly efficient when utilized in the right area at the perfect time. The intense interest in the activity is primarily due to increased communication between people worldwide.
  • 4. Crowdsourcing has become a powerful tool for organizations to use in various areas, including data collecting, operational efficiencies, and issue solving in general. Many companies have been able to scale at an unprecedented rate due to this strategy, which has changed entire industries. What is the Methodology for Crowdsourcing
  • 5. Based on the company’s objective, crowdsourcing can take various forms. To properly crowdsource a project, a company must first divide it into smaller micro-tasks. Workers will then band together to tackle the micro-tasks one by one, effectively accelerating the process. The company may use a more specialized industry- specific framework for more complex tasks requiring specific skills.
  • 6. Throughout the last two decades, especially since the introduction of crowdsourcing tools, it has been simpler than ever for businesses to crowdsource innovation, whether inwardly (from workers or stakeholders) or from outside (from customers, brand fans, external experts, or the general public). Crowdsourcing Innovation Examples: Some Remarkable Ones
  • 7. Many companies have used crowdsourcing to develop some of their most notable products. Some excellent crowdsourcing innovation examples are as follows:
  • 8. The Climate CoLab, based at MIT's Center for Collective Intelligence, drew almost 10,000 people to their crowdsourcing platform to develop climate change ideas. The $10,000 Grand Prize was granted to Dr. Geoffrey Hay (University of Calgary) and his crew for their Heat Energy Assessment Technology (HEAT) concept. HEAT directs people to a free online application that allows them to quickly discover heat loss in their homes. Climate Colab at MIT
  • 9. A universe is a large place, and deciphering its intricacies necessitates sifting through a massive amount of data. The Moon Zoo crowdsourcing initiative was created by Zooniverse, enabling regular folks to examine and arrange high- resolution lunar photographs. Approximately four million lunar photos have been analyzed to date. Zooniverse
  • 10. The LEGO Ideas platform was designed to allow people to contribute new LEGO set ideas. The platform encourages the creation of new ideas and enables LEGO to check whether there is a market for them or not. LEGO evaluates each notion that has received over 10,000 votes. If a concept is selected, the presenter will have the opportunities to collaborate with the LEGO team, turn his vision into reality, and receive royalties from revenue growth. LEGO
  • 11. After the millennial market share began to decline in 2012, the 'Do Us a Flavor' campaign was launched. PepsiCo asks customers for feedback on various items every now and then, such as when they requested customers to share their favorite new potato chip flavor for the company's Lay's brand. An incredible 14 million submissions were received. Cheesy Garlic Bread came out on top. PepsiCo
  • 12. Sales increased by 8% as an outcome of this outstanding crowdsourcing innovation endeavor. So yes, the above-mentioned are a few crowdsourcing examples. You can learn about these in innovation courses at MIT ID Innovation. Our Institute is among the best leading institutes in India for innovation-related courses.
  • 13. MIT ID Innovation Programme curates knowledge and experiences that challenge the very paradigm of evolution. And that's why we have set out to define the future of industries, communities, cities and ecosystems. MIT ID Innovation offers the best Innovation Courses in Pune. Conclusion
  • 14. We’d love to hear from you. MIT INSTITUTE OF DESIGN Rajbaug,, Loni-Kalbhor, Pune-412201 innovation@mitid.edu.in +91-7038982225 / +91 9834092369