1. LYNN M. SIECK
5 Wild Lilac Rd., Three Forks, MT 59752 * (406) 570-3960 * firstname.lastname@example.org
SENIOR SALES & MARKETING MANAGER
Highly accomplished, self-directed, and extremely motivated senior sales and marketing strategist with more than
nineteen years of increasingly more responsible roles, and exemplary, versatile business experience in various
environments,predominantlyinthe B2C arena. Demonstratedpassionforidentifyingcustomerneedsandwithf ocused
cross-functional collaboration, delivering solution driven products and services. Responds to business challenges with
resilience,creativity and flexibility. Crafts tailored initiatives to encourage staff engagement and motivationto increase
sales revenues and control/reduce operating expenses. Respected by colleagues and business leaders alike for
professionalism, consistent top-tier performance, enthusiasm, and unwavering commitment to excellence.
Billion Auto Group, Bozeman, MT 2015-2016
DIRECTOR, BUSINESS DEVELOPMENT CENTER
InstitutedFixedOperationsBusinessDevelopmentCenter (BDC) formultipointfranchise autodealership. Workedunder
directsupervisionof uppermanagementtoinstitute fullyoperational BDCDepartmenttoincrease vehicle carcount and
Coordinated with upper management in hiring and training BDC staff. Trained employees on all software and
word tracks to maximize appointment count and thoroughly assess customers vehicle needs.
Developed monthly e-mail bulletins utilizing state of the art Customer Retention Management software.
Implemented individual and department tracking system to assess daily appointment objectives, outbound call
objectives and monthly goal assessments.
Conducteddailyandmonthlyemployeeguidanceandassistance inhelpingthemmeetorexceedindividual goals.
Provided BDC oversight for Fixed Operations Managers and upper management to ensure that shop loads were
kept to proper levels to ensure customer satisfaction indexes.
Month over month, year over year, the Service Departments showed significant increases in car count and
Berkshire Hathaway Enterprises – Van Enterprises, Phoenix, AZ 1998-2004, 2006-2014
Camelback VW-Subaru-Mazda, ABC Nissan/Midway Chevrolet/Infiniti of Scottsdale
DIRECTOR, CUSTOMER SERVICE
Managed the CustomerService fora multi-pointfacility,includingSales,Finance andService. Workedas a keyplayerin
developing a step-by-step process and procedures manual for incoming members of our Sales Team. Worked hand in
hand with all management staff to assure client satisfaction.
Trained incoming Sales Associates on proper processes and procedures.
CoordinatedwithSales&ServiceManagerstomaintainproperProducttraining,including100% staff certification.
Conducted daily one on one’s with Sales Associates to discuss outstanding issues or concerns that they
encountered. Rectified the problem with the clients.
Consistentlyscoredator above Region inCustomerSatisfaction forall three franchisees monthovermonth,and
year over year, for three consecutive years.
Recognized by Corporate Customer Service Director for exemplary results.
In an unfavorable marketplace and facing high turnover of business leaders and colleagues, accountable for the sale of
aftermarket finance products and services to retail customers. Collaborated with the Sales Department to facilitate
structured deals for lending institutions. Met with each customer to ensure the accurate completion of their finance
application(s) and related credit history. Subsequently, provided consistent follow up with lenders to ensure timely
funding of vehicle contracts.
2. Cultivatedcritical collaborativebusinessrelationshipswithlendersresultinginlongterm, productive alliancesto
facilitate rapid processing of customer contracts.
Intently focused on superior customer service, leading directly to increased customer retention.
Ranked consistently as one of the top performers in PVR and Customer Satisfaction Ranking.
DIRECTOR, INTERNET SALES
With a staff of up to 14 Internet Sales Associatesand two Internet SalesManagers, oversaw the dailyinternet activities
and directsalesto individual consumersandcorporate clients. Accountable fordailyscreeningof the website’scontent
and accuracy. Initiatedindividualcontact witheachpotentialleadtoleverage theirexpressedinterest. Maintainedclose
collaborationwiththe Finance Departmenttostaycurrenton recentfinancingtrends,resultinginmaximizingfront/back
profits per deal, minimizing contract rewrites and increasing measurable customer satisfaction ratings.
Generated more than $2.3Mgross profit per year by effectively coaching and monitoring Sales Team.
Provided fair and effective Management oversight to minimize Sales Associate turnover, resulting in higher
department sales and profitability.
site providing a cutting edge, inviting customer experience.
Department was recognized month over month; ranking in the top 10 for sales volume and gross profit.
ASSISTANT DIRECTOR, FINANCE
Providedcritical oversightof the Finance Departmentincludingtraining,coaching,andperformancemanagement,aswell
as cultivatingstrongbankand creditunionrelationships,toensure anefficientnetworkforrapidprocessingof customer
Successfullytrackedupto700 contracts permonthinthe lendingprocess pipelinetomitigate unforeseendelays,
maximize cash flow and ensure customer satisfaction.
Cultivated strong and profitable relationships with regional lenders.
As a team leader, assisted the Director in consistently putting on between 700K-1M in finance revenue month
Directappointmenttothispositionfromownerbasedon consistentproveneffortsandexcellence inthe fieldof finance
andinsurance. Revampedpreviousdepartment –streamliningthe processbetweensalesand finance;maximizingoverall
profitability. Increased volume based on cooperative work environment and knowledge of full bank spectrum loans.
Carriedthe responsibilityfordrivingFinance profitabilityforthe dealershipbyefficientlyguidingcustomerlending
applications and collaborating with regional bank network.
Trained and coached staff on product presentation, objection handling and sales techniques.
Reestablished productive relationships with regional lenders; repairing damage created by past Directors.
Drove an increase in the Finance PVR up 100% from previous Directors; yielding an aggregate monthly profit of
up to 65K.
Legacy Toyota, Union City, GA 2005-2006
GENERAL SALES MANAGER
With up to 100 employees,heldbroadaccountabilityforthe salesand finance departments;includingretail sales,talent
acquisition, profitability, inventory management, and overall functioning of the sales floor. Partnered closelywithback
office supportpersonnel andthe Finance Departmenttoverifythatall requiredandrelateddocumentsforeachsalewere
properly executed and processed according to best business practices and established procedures.
As a result of spearheading sustainable increase in turn rate of sales at or above region monthly objectives,
enabled the improvement of the quality and quantity of new inventory distribution to the dealership.
Completely rebuilt and trained sales and finance personnel by conducting effective talent acquisition initiatives
and restructuring compensation plans to market the dealership as the employer of choice.
Stimulatedthe increase innewcar salesvolume bymore than 80% year overyear (recordsetting),andusedcar
sales by more than 50% year over year, resulting in increased gross revenue of 1.8M.
3. EDUCATION & PROFESSIONAL DEVELOPMENT
MONTANASTATE UNIVERSITY,Bozeman, MT
VanTuyl School of Finance
Certificate of Completion –Finance Management
State of Arizona– Life & DisabilityInsurance License
Versatile andeffective trainingandemployeedevelopment.
Highlevel performancecomputerskillsandabilitytoquicklyadapttonew software.
Exemplaryone-on-one customerservice skillswiththe abilitytotrouble shootcustomerproblemsandeasily
Capable of workingbothindividuallyandaspart of team inbothsmall and large businessplatforms.