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H O W T O B E C O M E M O R E
by Julian Reisinger
Hey! Nice to meet you, I'm Julian.
this guy
I am a co-founder, branding expert,
and lifestyle strategist at
Reconnected.
I don’t know about you, but I
always wanted to be the most
interesting guy in the room.
Even as a child.


(yes, that cutie is me)
I wanted to be the one others
gathered around to listen to.
I wanted beautiful women to become
fascinated by me.
And, of course, I wanted to become
interesting in order to climb the
career ladder and become known by
the rich, powerful and famous.
My motivation to become
interesting was clearly fueled by
my ego.
Yours might be, too. But that’s ok.
Because your ego is a great
place to start.
It can provide the initial motivation
towards long-term positive change.
Because to become more
interesting you need to live an
interesting life.
A life that YOU find interesting, to
be precise.
And that ain’t easy.
See, every one of us is constantly
communicating.
PAUL WATZLAWICK
One cannot not communicate.
And what you communicate to the
world is how it perceives you.
I’ll give you an example.
What impression could someone
get from the woman on the next
slide?
Designer shades


“She probably has money.”
Well-kept hair


“Hygiene, fashion,
styling is important to
her.”
Seems
fi
t


“She probably
works out a
couple of times
a week.”
Perfect makeup


“Maybe she’s a bit super
fi
cial.”
You see, even if you don’t say a
word, others get a lot of clues from
just looking at you.
Of course, which clues they get
depends on their character,
upbringing, prior experiences…
Another person could perceive the
woman from the image before
completely differently:
Fake designer shades,
“She probably can’t
a
ff
ord the real ones.”
Bad hair color


“I don’t think hazel
suits her.”
Too much makeup


“What is she hiding
under there?”
Strange blouse


“I’d never wear this. She has no
fashion sense whatsoever.”
Where one person sees a wealthy
model, another sees a girl without
any fashion sense.
That brings me to my first key
lesson.
INTERESTING TO WHOM?
You have to accept that you can't be
interesting to everyone. Some folks
will always think you are a bore no
matter how hard you try.
So never try to convince these
naysayers otherwise. Instead, focus
on yourself and what you
fi
nd
interesting.
INTERESTING TO WHOM?
L E S S O N
Try to appeal to everyone
and you’ll end up appealing
to no one.
Ok, now that we’ve covered the
basics, let’s dive right in and talk
about 8 ways to become more
interesting.
Some of them may be more your
style than others and that’s
perfectly normal.
Just pick the ones that seem to fit
your personality well.
Let’s get started with the first one.
1. CONTRAST
Contrast is a mismatch between
how you expect a person to be and
what they present to you.


There are numerous ways to apply
contrast.
For example, imagine a nerdy and
strict math teacher who, one day,
reveals a huge back tattoo and
makes you wonder, “What other
surprises does she have in store?”
Let's apply the principle of
Contrast to another example.
Humans are full of stereotypes.
E.g., most people’d expect an investment banker to be male,
wear a suit, live in a modern downtown apartment, work
long hours, and dine at exclusive restaurants.
Most people would expect an investment banker to be male, wear a suit,
live in a modern downtown apartment, work long hours, and dine at
exclusive restaurants.
Contrast is created whenever you
can challenge a stereotype.
Now, what could challenge the
stereotype of the wealthy,
calculating banker in our example?
Here comes text over image text that looks really sexy.
How about a banker who takes his clients and colleagues on home-made picnics
instead of stiff dinners?
Here comes text over image text that looks really sexy.
Or how about one who refuses to carry a smartphone?
The reaction you want to aim for is,
"Maybe he's not like the others."
The reaction you want to aim for is,
"Maybe he's not like the others."
CURIOSITY/MYSTERY BRE AKI NG TH E MOL D
+
= CON TRAST
= INTE RE ST ING
L E S S O N
Make people misjudge you
and you'll be perceived as
interesting.
2. EXTRAORDINARY EXPERIENCES
Whenever you do something that
others won't do or are unable to do,
like sing in front of a crowd, you win
their respect and their interest.
For example, a friend of mine spent
the last two years traveling from
Austria to India over the land route,
all by himself.
He made many detours and stops in
Armenia, Turkey, Laos, and Iran. He
hardly brought any money and only
got by with jobs he discovered on
the road.
Personally, I'd never do what he did.
I'd be so scared.

That’s why I’m one of the many
people who hang on to his every
word when he talks about his
adventures.
L E S S O N
Do things that are too hard
or scary for most people and
you’ll be interesting. Period.
3. RARE OR UNUSUAL
In our world, rare is good. Just as
the rarest metals are the most
valuable, rare achievements, traits,
and possessions spark everyone's
interest.
So what do I mean by rare? Here
are some examples:
Being the star in a movie is rare. So
is owning a Yacht. So is looking like
a model. And so is being able to
play the guitar like Santana.
Rare can also relate to eccentric
hobbies.


A friend of mine owns 18 terrariums
and hosts bird spiders in them. They
are on display in his living room.
THAT’S AN ACTUAL PHOTO OF HIS TERRARIUMS
Most people who he talks to think
the spiders are gross and they’d
never want any in their home.
But everyone, without exception,
fi
nds the spiders fascinating and
asks question after question about
them.
They even relate emotionally with questions like, “Aren’t you
afraid they will escape and bite you in your sleep?”
L E S S O N
Do you have something that
most people don't have?
Show it. Talk about it.
Embody it.
4. LEADING INSTEAD OF
FOLLOWING
Most people hate decision making
and taking on responsibility. That's
why following is so much easier
than leading.
Truly interesting people, however,
are only concerned with doing what
they
fi
nd interesting, no matter if
someone's joining them or not.
“Woohoo!!! Why
did I ever think I
need others to
have fun?”
What's funny is that humans usually
fi
nd what others do more
interesting than what they themselves do. You can see this all
the time with children.
L E S S O N
Do things alone and have fun.
Soon you’ll become irresistibly
interesting to others who will
want to join in.
5. NOVELTY
I remember vividly when the
fi
rst
iPhone came out in Austria and I
bought one pretty early. It was the
fi
rst smartphone in my circle of
friends.
Believe me, for a while, everyone
wanted to hold my phone, touch it,
play with it, or just watch me use it.
It was something magical that no one had ever seen before.
Whenever the screen lit up so did the eyes of everyone around.
Interestingly, even remixes of old
stu
ff
and vintage items are
perceived as novel.

Just think of the record player hype
or the rise of Electro Swing, a new
music genre.
(Completely o
ff
topic, but if you’ve
never listened to Electro Swing,
make sure to check out the
awesome band Parov Stelar)
So how can you apply novelty
practically?
Got a drone? Tell people who have never
fl
own one what it feels
like. Or better yet, let them
fl
y it.
Ever tried a VR headset? Tell VR virgins what it was like.
Ever
fl
ew in an A380? Most people would love to, some day,
but in the meantime they want to hear all about it.
L E S S O N
If you have something that's
brand new or vintage, let
others know about it. Novel is
interesting.
6. BREAKING OUT OF YOUR
ROUTINE
Surrounding yourself with the same
people and places day in and day
out makes you boring.
Why is that?
Because, over time, you learned
everything there was to learn about
these people and places and now
there is nothing left that's new or
surprising to you.
Every story is already known, every
activity repeated time and again.
You start boring yourself just talking
about it. (and thus won’t talk in an
interesting and engaging fashion)
If you know this feeling, then it's
time for a little break.
By far the most popular way to
break out of your usual environment
is travel.


It forces you to leave your comfort
zone, make new experiences, and
meet new people, especially when
you travel alone.
But not everyone is a huge fan of
venturing out on their own.
Fortunately, there are other ways
to refresh your lifestyle.
One of my favorites is changing
the routes in your life.
You probably take the same route to work or school every day
because it's the fastest way.
On your route, I bet you pass all kinds of interesting things.
But you might not see them if you just try to get from point A to
point B as fast as possible.
When you miss out on seeing those new
things, you don’t have as many interesting
things to share.
So, tomorrow, how about you figure out a
new route to work? Who knows who or
what you’ll meet on your way.
L E S S O N
Don't live your life on autopilot.
You'll gain more experiences that
will provide you with interesting
stories.
7. AUTHENTICITY
People who are unapologetically
themselves are interesting. We even
have a term for them: “true
originals”.
A great example of a true original
that everyone knows is my fellow
Austrian, Mr. Universe as well as Mr.
Olympia, Terminator, and former
Governor of California, Arnold
Schwarzenegger.
Attribution: Gage Skidmore / CC BY-SA (https://
creativecommons.org/licenses/by-sa/3.0)
Back when he was starting out as
an actor, Schwarzenegger thought
of his German accent as a
hindrance to his career.

So he started to take accent
removal classes.
Attribution: Gage Skidmore / CC BY-SA (https://
creativecommons.org/licenses/by-sa/3.0)
However, he soon found out that his
accent was one of the things that
made him stand out. What he
thought was his biggest
disadvantage was actually a major
di
ff
erentiator.
Attribution: Gage Skidmore / CC BY-SA (https://
creativecommons.org/licenses/by-sa/3.0)
ARNOLD SCHWARZENEG GER
Th
e things that the agent said will be a
detriment and will be impossible for me to
get a job, all of a sudden became an asset for
me.
No matter what your opinion of
Arnold is, he certainly did a great
job of becoming interesting to lots
of people.
L E S S O N
The things you are ashamed of and
try to hide are usually the things
that make you unique. And others
are interested in unique.
8. REMOVING THE FILTER
Many of us prevent every chance of
being interesting by running what
we want to say through a
fi
lter that
makes sure it's appropriate.
“I’d love to tell her how
nervous I was before I came
here but I don’t want her to
think I’m insecure.”
This is a sure
fi
re way to
fi
lter out
everything that's interesting about
you.


Even worse, you prevent others
from becoming curious about you.
But all this worry is misplaced
because it’s always better to say
something stupid and apologize
afterwards than to censor yourself.
That’s because humans are drawn
to emotion.
This is how the emotional wave of
your conversational partner looks
like when you filter yourself:
“I work as a senior consultant in a
multi-national
fi
rm. Mostly, I help
family-owned SMEs to delegate
management responsibility.”
And this is what it looks like when you
just say what comes to mind:
“Frankly, most of my job is telling others what
to do. I lo
v
e it because even as a child I was a
small dictator among my peers.”
L E S S O N
Speak your mind more often
and you’ll be perceived as
interesting more often.
Ok. That’s all for today. I hope you
found some of my tips helpful and
can apply them in your own life.
And never forget:
Th
e most interesting people don’t try to be
interesting to others. Instead, they focus on
leading a life that’s interesting to them.
See you around and
take care!

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How To Become A More Interesting Person

  • 1. H O W T O B E C O M E M O R E by Julian Reisinger
  • 2. Hey! Nice to meet you, I'm Julian.
  • 4. I am a co-founder, branding expert, and lifestyle strategist at Reconnected.
  • 5. I don’t know about you, but I always wanted to be the most interesting guy in the room.
  • 6. Even as a child. (yes, that cutie is me)
  • 7. I wanted to be the one others gathered around to listen to.
  • 8.
  • 9. I wanted beautiful women to become fascinated by me.
  • 10.
  • 11. And, of course, I wanted to become interesting in order to climb the career ladder and become known by the rich, powerful and famous.
  • 12.
  • 13. My motivation to become interesting was clearly fueled by my ego.
  • 14. Yours might be, too. But that’s ok.
  • 15. Because your ego is a great place to start.
  • 16. It can provide the initial motivation towards long-term positive change.
  • 17. Because to become more interesting you need to live an interesting life.
  • 18. A life that YOU find interesting, to be precise.
  • 20. See, every one of us is constantly communicating.
  • 21. PAUL WATZLAWICK One cannot not communicate.
  • 22. And what you communicate to the world is how it perceives you.
  • 23. I’ll give you an example.
  • 24. What impression could someone get from the woman on the next slide?
  • 25.
  • 26. Designer shades “She probably has money.” Well-kept hair “Hygiene, fashion, styling is important to her.” Seems fi t “She probably works out a couple of times a week.” Perfect makeup “Maybe she’s a bit super fi cial.”
  • 27. You see, even if you don’t say a word, others get a lot of clues from just looking at you.
  • 28. Of course, which clues they get depends on their character, upbringing, prior experiences…
  • 29. Another person could perceive the woman from the image before completely differently:
  • 30. Fake designer shades, “She probably can’t a ff ord the real ones.” Bad hair color “I don’t think hazel suits her.” Too much makeup “What is she hiding under there?” Strange blouse “I’d never wear this. She has no fashion sense whatsoever.”
  • 31. Where one person sees a wealthy model, another sees a girl without any fashion sense.
  • 32. That brings me to my first key lesson.
  • 33. INTERESTING TO WHOM? You have to accept that you can't be interesting to everyone. Some folks will always think you are a bore no matter how hard you try.
  • 34. So never try to convince these naysayers otherwise. Instead, focus on yourself and what you fi nd interesting. INTERESTING TO WHOM?
  • 35. L E S S O N Try to appeal to everyone and you’ll end up appealing to no one.
  • 36. Ok, now that we’ve covered the basics, let’s dive right in and talk about 8 ways to become more interesting.
  • 37.
  • 38. Some of them may be more your style than others and that’s perfectly normal.
  • 39. Just pick the ones that seem to fit your personality well.
  • 40. Let’s get started with the first one.
  • 41. 1. CONTRAST Contrast is a mismatch between how you expect a person to be and what they present to you. There are numerous ways to apply contrast.
  • 42. For example, imagine a nerdy and strict math teacher who, one day, reveals a huge back tattoo and makes you wonder, “What other surprises does she have in store?”
  • 43. Let's apply the principle of Contrast to another example.
  • 44. Humans are full of stereotypes.
  • 45. E.g., most people’d expect an investment banker to be male, wear a suit, live in a modern downtown apartment, work long hours, and dine at exclusive restaurants. Most people would expect an investment banker to be male, wear a suit, live in a modern downtown apartment, work long hours, and dine at exclusive restaurants.
  • 46. Contrast is created whenever you can challenge a stereotype.
  • 47. Now, what could challenge the stereotype of the wealthy, calculating banker in our example?
  • 48. Here comes text over image text that looks really sexy. How about a banker who takes his clients and colleagues on home-made picnics instead of stiff dinners?
  • 49. Here comes text over image text that looks really sexy. Or how about one who refuses to carry a smartphone?
  • 50. The reaction you want to aim for is, "Maybe he's not like the others."
  • 51. The reaction you want to aim for is, "Maybe he's not like the others." CURIOSITY/MYSTERY BRE AKI NG TH E MOL D + = CON TRAST = INTE RE ST ING
  • 52. L E S S O N Make people misjudge you and you'll be perceived as interesting.
  • 53. 2. EXTRAORDINARY EXPERIENCES Whenever you do something that others won't do or are unable to do, like sing in front of a crowd, you win their respect and their interest.
  • 54. For example, a friend of mine spent the last two years traveling from Austria to India over the land route, all by himself.
  • 55. He made many detours and stops in Armenia, Turkey, Laos, and Iran. He hardly brought any money and only got by with jobs he discovered on the road.
  • 56. Personally, I'd never do what he did. I'd be so scared. That’s why I’m one of the many people who hang on to his every word when he talks about his adventures.
  • 57. L E S S O N Do things that are too hard or scary for most people and you’ll be interesting. Period.
  • 58. 3. RARE OR UNUSUAL In our world, rare is good. Just as the rarest metals are the most valuable, rare achievements, traits, and possessions spark everyone's interest.
  • 59. So what do I mean by rare? Here are some examples:
  • 60. Being the star in a movie is rare. So is owning a Yacht. So is looking like a model. And so is being able to play the guitar like Santana.
  • 61. Rare can also relate to eccentric hobbies. A friend of mine owns 18 terrariums and hosts bird spiders in them. They are on display in his living room. THAT’S AN ACTUAL PHOTO OF HIS TERRARIUMS
  • 62. Most people who he talks to think the spiders are gross and they’d never want any in their home.
  • 63. But everyone, without exception, fi nds the spiders fascinating and asks question after question about them.
  • 64. They even relate emotionally with questions like, “Aren’t you afraid they will escape and bite you in your sleep?”
  • 65. L E S S O N Do you have something that most people don't have? Show it. Talk about it. Embody it.
  • 66. 4. LEADING INSTEAD OF FOLLOWING Most people hate decision making and taking on responsibility. That's why following is so much easier than leading.
  • 67. Truly interesting people, however, are only concerned with doing what they fi nd interesting, no matter if someone's joining them or not. “Woohoo!!! Why did I ever think I need others to have fun?”
  • 68. What's funny is that humans usually fi nd what others do more interesting than what they themselves do. You can see this all the time with children.
  • 69. L E S S O N Do things alone and have fun. Soon you’ll become irresistibly interesting to others who will want to join in.
  • 70. 5. NOVELTY I remember vividly when the fi rst iPhone came out in Austria and I bought one pretty early. It was the fi rst smartphone in my circle of friends.
  • 71. Believe me, for a while, everyone wanted to hold my phone, touch it, play with it, or just watch me use it.
  • 72. It was something magical that no one had ever seen before. Whenever the screen lit up so did the eyes of everyone around.
  • 73. Interestingly, even remixes of old stu ff and vintage items are perceived as novel. Just think of the record player hype or the rise of Electro Swing, a new music genre.
  • 74. (Completely o ff topic, but if you’ve never listened to Electro Swing, make sure to check out the awesome band Parov Stelar)
  • 75. So how can you apply novelty practically?
  • 76. Got a drone? Tell people who have never fl own one what it feels like. Or better yet, let them fl y it.
  • 77. Ever tried a VR headset? Tell VR virgins what it was like.
  • 78. Ever fl ew in an A380? Most people would love to, some day, but in the meantime they want to hear all about it.
  • 79. L E S S O N If you have something that's brand new or vintage, let others know about it. Novel is interesting.
  • 80. 6. BREAKING OUT OF YOUR ROUTINE Surrounding yourself with the same people and places day in and day out makes you boring.
  • 82. Because, over time, you learned everything there was to learn about these people and places and now there is nothing left that's new or surprising to you.
  • 83. Every story is already known, every activity repeated time and again. You start boring yourself just talking about it. (and thus won’t talk in an interesting and engaging fashion)
  • 84. If you know this feeling, then it's time for a little break.
  • 85. By far the most popular way to break out of your usual environment is travel. It forces you to leave your comfort zone, make new experiences, and meet new people, especially when you travel alone.
  • 86. But not everyone is a huge fan of venturing out on their own.
  • 87. Fortunately, there are other ways to refresh your lifestyle.
  • 88. One of my favorites is changing the routes in your life.
  • 89. You probably take the same route to work or school every day because it's the fastest way.
  • 90. On your route, I bet you pass all kinds of interesting things.
  • 91. But you might not see them if you just try to get from point A to point B as fast as possible.
  • 92. When you miss out on seeing those new things, you don’t have as many interesting things to share.
  • 93. So, tomorrow, how about you figure out a new route to work? Who knows who or what you’ll meet on your way.
  • 94. L E S S O N Don't live your life on autopilot. You'll gain more experiences that will provide you with interesting stories.
  • 95. 7. AUTHENTICITY People who are unapologetically themselves are interesting. We even have a term for them: “true originals”.
  • 96. A great example of a true original that everyone knows is my fellow Austrian, Mr. Universe as well as Mr. Olympia, Terminator, and former Governor of California, Arnold Schwarzenegger. Attribution: Gage Skidmore / CC BY-SA (https:// creativecommons.org/licenses/by-sa/3.0)
  • 97. Back when he was starting out as an actor, Schwarzenegger thought of his German accent as a hindrance to his career. So he started to take accent removal classes. Attribution: Gage Skidmore / CC BY-SA (https:// creativecommons.org/licenses/by-sa/3.0)
  • 98. However, he soon found out that his accent was one of the things that made him stand out. What he thought was his biggest disadvantage was actually a major di ff erentiator. Attribution: Gage Skidmore / CC BY-SA (https:// creativecommons.org/licenses/by-sa/3.0)
  • 99. ARNOLD SCHWARZENEG GER Th e things that the agent said will be a detriment and will be impossible for me to get a job, all of a sudden became an asset for me.
  • 100. No matter what your opinion of Arnold is, he certainly did a great job of becoming interesting to lots of people.
  • 101. L E S S O N The things you are ashamed of and try to hide are usually the things that make you unique. And others are interested in unique.
  • 102. 8. REMOVING THE FILTER Many of us prevent every chance of being interesting by running what we want to say through a fi lter that makes sure it's appropriate.
  • 103. “I’d love to tell her how nervous I was before I came here but I don’t want her to think I’m insecure.”
  • 104. This is a sure fi re way to fi lter out everything that's interesting about you. Even worse, you prevent others from becoming curious about you.
  • 105. But all this worry is misplaced because it’s always better to say something stupid and apologize afterwards than to censor yourself.
  • 106. That’s because humans are drawn to emotion.
  • 107. This is how the emotional wave of your conversational partner looks like when you filter yourself: “I work as a senior consultant in a multi-national fi rm. Mostly, I help family-owned SMEs to delegate management responsibility.”
  • 108. And this is what it looks like when you just say what comes to mind: “Frankly, most of my job is telling others what to do. I lo v e it because even as a child I was a small dictator among my peers.”
  • 109. L E S S O N Speak your mind more often and you’ll be perceived as interesting more often.
  • 110. Ok. That’s all for today. I hope you found some of my tips helpful and can apply them in your own life.
  • 112. Th e most interesting people don’t try to be interesting to others. Instead, they focus on leading a life that’s interesting to them.
  • 113. See you around and take care!