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The Millennial Mindset

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Millennials are reshaping hospitality. With a spending power of up to 200 billion, learn more about Millennials in this infographic. To download your complimentary copy of the full eBook, visit LRSUS (http://lrsus.com/ebooks/millennial-mindset-reshaping-hospitality/) to get it now.

Veröffentlicht in: Marketing
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The Millennial Mindset

  1. 1. The Millennial Mindset How a Generation is Reshaping Hospitality
  2. 2. There are roughly 0 80-100 MILLION people between the ages of 17 and 35 making up America's “Millennial Generation”
  3. 3. ;. IEf: -~. mf. :§: s dine out more . .;~. .._-an w.
  4. 4. This generation exercises more than in direct spending power every year
  5. 5. This group is of spending on products or services that they feel Or are environmentally responsible
  6. 6. NEARLY HALF of Millennial consumers said they buy at least one brand a month that supports what they consider to be “a good cause”
  7. 7. say they rate products or services online, either on review sites such asYelp or via other social media V outlets x?
  8. 8. NEARLY 25% seek opinions on social media before making purchases
  9. 9. at ta to 29 l-yfi'(“n r~-c 3» zrca" : .,: :. ;y' J are watching their F «6
  10. 10. "i': -: _i-. e i-. i‘: _Ii'i I IT’-—>": : ‘: SOME OTHER STATS: 3/ . /o research businesses on their smartphones report that technology makes their lives easier More than 50% of tablet owners are Millennials 0 . '73 like the convenience of using a smartphone or tablet to research a product “on the go"
  11. 11. In the next few years, this generation will make up roughly 40 percent of the U. S. population. As a restaurant owner, what are you doing to prepare to meet your Millennial customers where they are? The wisest restaurant leaders are working to understand the mindset of the Millennial and determine quickly how to best leverage technology to ofier what matters most: speed of service, responsiveness, great value, and constant connection.
  12. 12. Contact our team today at www. lrsus. com to learn how we can help you meet your customers where they are. Sources: "Millennials: Confident, Connected, Open to Change. ‘ Pew Research: http: //www. pewsocialtrends. org/2010/O2/24/mil lennials-confi'dent~connected-open~to~change/ ‘How Millennials are Changing the Face of Retail Shopping. ’ Hanover Research: http: //www. hanoverresearch. com/ in- sights/ how-millennials-are-changing-the-face-of—retail—shopping/7i: transportation—logistics . Provided by LRS LONG RANGE SYSTEMS I LRSUS. COM I 1-800-437-4996 Copyright © 2014 Long Range Systems, LLC. All rights reserved.