There are many brilliant designers in the graphic design industry, but it's hard to find women role models to aspire to. These women are not only insightful about their craft, they clearly have a firm grasp on what design thinking truly means.

1. Design Thinking – Insightful Quotes from Women in the Design Industry about Design

2. “Design is the search for a magical balance between business and art;
art and craft; intuition and reason; concept and detail; playfulness and
formality; client and designer; designer and printer; and printer and
public.” –Valerie Pettis

3. “Awell-designedtextwillseem
weightlessafteratime;theinitial
feelofthebookfadesawayasthe
mindbecomesengrossedinthe
words.”–ManyBrown

4. “I’m convinced that without bad design, the world would be a far less
stimulating place; we would have nothing to marvel over and nothing
to be nostalgic about.” –Carrie Phillips

5. “You have to go outside your comfort
zone. Andy Warhol said ‘say yes to
everything’.” –Cynthia Rowley

6. “Many desperate acts of design (including gradients, drop shadows,
and the gratuitous use of transparency) are perpetuated in the absence
of a strong concept. A good idea provides a framework for design
decisions, guiding the work.” – Noreen Morioka

7. “Anyone who says you can’t see a thought simply doesn’t know art.” –
Wynetka Ann Reynolds

8. “Have a plan, but be willing to deviate from it if awesome opportunities arise.
While it’s important to think about your future and what you want to be doing in
5 years, don’t let that plan be so concrete that you ignore opportunities around
you.” –Cynthia Rowley

9. “Design is intelligence made visible.” – Alina Wheeler

10. Design is as much an act of spacing as an act of marking.” – Ellen Lupton

11. “Don’t design for everyone. It’s impossible. All you end
up doing is designing something that makes everyone
unhappy.” –Leisa Reichelt

12. “For me, design is like choosing what I’m going to wear for
the day – only much more complicated and not really the
same at all.” – Robynne Raye

13. “Design is one of the few disciplines that is a science as well as an art.
Effective, meaningful design requires intellectual, rational rigor along with
the ability to elicit emotions and beliefs.” – Debbie Millman

14. “Waste is a design flaw.” – Kate Krebs

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