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Tips And Tricks

  1. 1. Tips and Tricks to Using LinkedIn ® Viveka von Rosen [email_address] www.linkedin.com/in/linkedinexpert www.integratedalliances.com 970-212-4711 © Copyright 2003-2007 - Integrated Alliances - All Rights Reserved
  2. 2. Sponsored By:
  3. 3. Disclaimer and Disclosure <ul><li>Linked into Business (LIB) and The Executive Center (TEC) are not associated in any way with LinkedIn® Corp . LIB and TEC are independent companies that cater to the networking needs of end users of such systems. Any reference to the contrary is purely accidental. </li></ul><ul><li>Feel free to share information, but please reference the author. Any unauthorized use of this information will result in liability for any and all damages incurred by LIB directly or proximately resulting from any unauthorized disclosure. </li></ul>© Copyright 2003-2008 - Integrated Alliances - All Rights Reserved
  4. 4. Tips and Tricks Brought to you by Linked Into Business
  5. 5. LinkedIn ® Tricks <ul><li>Treat your LinkedIn profile like a website. Make sure it is formatted, clean, and most importantly, filled with search engine friendly keywords. </li></ul><ul><li>Create a LI Profile Word template to create and edit your profile. This will guard against spelling and grammatical errors, and can be easily copied into other social media platforms to keep your branding unified. </li></ul>
  6. 6. Tips <ul><li>Keep you name clean – LinkedIn can’t find you if your name looks like this: ALVAREZ A. ( [email_address] ), PABLO A. </li></ul><ul><li>Keep your photo professional. Headshot only. LinkedIn doesn’t like logos. </li></ul>
  7. 7. Tips <ul><li>Keep the “What are you doing now” function updated. </li></ul><ul><li>Get Recommendations! </li></ul><ul><li>You only get 3000 invitations in a lifetime – use them wisely. </li></ul>
  8. 8. Tricks <ul><li>Personalize your websites by using “other” to reflect you business name and not just “My Website” </li></ul><ul><li>“Experience” is not your resume. Make sure the jobs you choose to list support each other. </li></ul>
  9. 9. Tricks <ul><li>&quot;Experience” is also a great section to list “wins”, different companies you have helped, seminars or workshops you have presented, a mini-shot of your personal website. </li></ul><ul><li>Personalize your “public profile” to reflect your name, your business, or your area of expertise: http:// www.linkedin.com/in/linkedinexpert </li></ul>
  10. 10. Tricks <ul><li>Make sure you list your certifications and licenses as well as traditional education. </li></ul><ul><li>Use “forward profile” function to alert people in your network of your expertise, upcoming events. (This is a bit tricky and must be reached through your public profile – make sure to edit header!) </li></ul>
  11. 11. Tricks <ul><li>Join strategic groups – then invite strategic members to build your network. </li></ul><ul><li>Create a group - fill with interesting and relevant information. </li></ul>
  12. 12. Tips <ul><li>Use “Answers” sections to position yourself as an expert, get exposure. </li></ul><ul><li>Use Answers section to get free, valuable advice. </li></ul>
  13. 13. Etiquette Tips <ul><li>Always be courteous. </li></ul><ul><li>“Give to” more than you try and “get from” other LinkedIn members. </li></ul><ul><li>Be relevant! </li></ul>
  14. 14. Etiquette <ul><li>Don't IDK – if an invite is clearly spam, report it, otherwise just &quot;archive&quot; the invitation. Someone spend one of their valuable invites. Don't be mean. </li></ul><ul><li>Respond to a request within 48 hours if possible </li></ul><ul><li>Don't use one person to forward all your introductions </li></ul>
  15. 15. More Useful URL's <ul><li>LinkedIn www.linkedin.com </li></ul><ul><li>My public profile (and immediate access to over a million people in my network) </li></ul><ul><li>Download the best social networking book ever – and it’s free: </li></ul><ul><li>www.thevirtualhandshake.com/free-book-download.html </li></ul>
  16. 16. LION or LaMB* <ul><li>www.themetanetwork.com (LIONs home page and place to join to get an excel list of people who will accept your invites) </li></ul><ul><li>www.toplinked.com (List of 4000 people who will accept your invite & opportunity to receive invites - for a fee) Remember YOU only have 3000 invites. </li></ul><ul><li>www.inviteswelcome.com (Have people invite YOU to join THEIR network for a small monthly fee) </li></ul><ul><li>http://www.toplinked.com/top50.html (Invite these people IMMEDIATELY to build your network strategically – even if you want to be a LaMB) </li></ul><ul><li>*Look at My Buds – Courtesy Of Laurie Macomber and Blue Skies Marketing </li></ul>
  17. 17. The Brilliance of CommonCraft <ul><li>What is a Social Network?   </li></ul><ul><li>http:// tinyurl.com/ccsocialnetwork </li></ul><ul><li>(or Google: YouTube AND commoncraft AND social network) </li></ul><ul><li>What is LinkedIn? http:// tinyurl.com/CCLinkedIn (or Google: YouTube AND commoncraft And LinkedIn) </li></ul><ul><li>What the difference between a Wiki and a Blog: http:// www.youtube.com/watch?v =AsFU3sAlPx4 </li></ul>
  18. 18. Integrated Alliances <ul><li>www.linkedin.com (LinkedIn home page) </li></ul><ul><li>www.integratedalliances.com/Public/Documents/index.cfm (Great networking docs) </li></ul><ul><li>http://www.integratedalliances.com/Public/Training/LinkedInWebinars/index.cfm (Advanced LinkedIn webinars) </li></ul><ul><li>http://www.integratedalliances.com/Public/Training/LinkedInWorkshops/index.cfm (Company Workshops and Seminars) </li></ul>
  19. 19. Great Books to Read <ul><li>I’m On LinkedIn – Now What??? </li></ul><ul><li>By Jason Alba </li></ul><ul><li>The Virtual Handshake – Opening Doors and Closing Deals Online </li></ul><ul><li>David Teten and Scott Allen </li></ul><ul><li>www.TheVirtualHandshake.com (free download) </li></ul><ul><li>Happy About Online Networking </li></ul><ul><li>By Liz Ryan – founder of World WIT - published 2006: </li></ul><ul><li>Amazon link is http://tinyurl.com/yeaeu3 </li></ul><ul><li>Words that Sell </li></ul><ul><li>By Richard Bayan </li></ul>
  20. 20. Contact Me <ul><li>Please feel free to invite me to connect: [email_address] </li></ul><ul><li>Join one of my groups: The Executive Center or Link into Northern Colorado </li></ul><ul><li>Tweet me @LinkedInExpert </li></ul><ul><li>Call me at: (970) 212-4711 </li></ul>

Hinweis der Redaktion

  • IA LinkedIn 101 Workshop for Job Hunters April 5, 2008 Alan Case - AlanCase1@aol.com - 303-768-9335 Get computers set up and going Open up PowerPoint, MSWord, MSOutlook, Internet Explorer with LinkedIn Profile Ask everyone to open up to the presentation and LinkedIn Profiles