1. Q4 Quarterly
Product Release
NOVEMBER 2017

2. 2
Housekeeping
Quarterly Product
Release Overview 15 min
Questions and
Answers 15 min

3. Nice to meet you!
3
Lakshmi
Harikumar
Product Marketing,
India
Pamela Foo
Sr. Customer
Success, APAC
SpeakersModerator
Yvonne Chow
Product Marketing,
APAC

4. Today’s
agenda
● Context
● Overview of Q4 enhancements
● Enhancements in-depth
● Q&A
4

5. VISION
Create economic opportunity
for every member of the global
workforce

6. MISSION
Connect the world’s
professionals to make them more
productive and successful

7. COMPANYJOB SEEKER
Connections
Education
Skills
Open Candidate
Industry
Location Interest
Salary
Job searches
Job views
Content views
Companies followed
Connections at company
Hires
Industry
Company size
Experience
Current employees
Similar companies
Macro labor trends
Alumni
Location
Culture & Values
The Talent Marketplace

8. The Person Behind The Profile
IDENTITY
AFFINITY
INTENT
POTENTIAL

9. Data-driven insights create an advantage.
Talent Intelligence
Where Instincts & Insights meet.
The Data Advantage

10. We are excited to share this quarter’s
new products and enhancements
PERFORMANCE
SUMMARY REPORT
RESUME
ASSISTANT
MORE
ENHANCEMENTS
New self-service report on
LinkedIn’s product
utilization & performance
Your LinkedIn Jobs are now
featured in Microsoft Word
automatically
Job Analytics Report
Apply with LinkedIn
Website Demographics
Skills Search Enhancements

11. Resume Assistant
Your LinkedIn Jobs are now featured in Microsoft Word automatically
A whole new channel to show off your jobs
LinkedIn has partnered with Microsoft to bring Linkedin Jobs
directly in Word when candidates update their resumes.
Find candidates earlier in their job search
As jobseeker’s edit their resume in Microsoft Word, they’ll see job
recommendations, like yours, and can go directly to your job posts
without having to search.
Grow your recruiting pipeline without any
extra effort
We’ll surface your LinkedIn Jobs automatically in Word based on the
role, industry, and location the candidate is crafting their resume for.
Engage with interested candidates faster
Candidates can indicate that they are open to new opportunities, so
you can prioritize who you connect with.

12. Resume Assistant - How It Works
Begin resume edits and enter
role and industry
Get inspired by work
experiences and craft theirs
Add skills to highlight their
expertise to recruiters

13. Resume Assistant - How It Works
View job opportunities and with one click
can land on LinkedIn Jobs
Turn on Open Candidates to signal to
recruiters that they are open to new
opportunities

14. Office 365 subscribers in​ 15
English-speaking countries
Accessed via automatic detection
and the Review tab in Microsoft
Word on Windows desktop​

15. Access your product
performance and utilization data
whenever you need it.
Performance
Summary Report
NEW with Talent Solutions

16. Performance Summary Report
New self-service report on LinkedIn’s product utilization & performance
Rich insights at your fingertips
Get a summary on how your LinkedIn products are
performing with a few clicks
Drive strategic decisions
Get insights into the influenced hires and your overall
talent flows to drive strategic conversations
Get the most of your LI products
View the performance and utilization of your LinkedIn
products (InMails, Jobs, etc) with tips and resources to
improve your performance
Empower your team to take action
Coach your team on their performance and give them
direct access to the report so they can also learn key
insights.

17. Performance Summary Report: Metrics at a glance
● Linkedin Influenced Hires
● InMail Response Rate
● Job Slot Utilization
● Departure + Hiring Trends
● Company Followers
● Sponsored Jobs Update

18. More
Enhancements
Job Analytics Report
Apply with LinkedIn
Website Demographics
Skills Search Enhancements

19. Simple, intuitive insights
Easy to read, self-serve reports with hourly updates
to see trends in current jobs performance
Identify candidates who are likely to apply
Utilize new segments to understand the types of
candidates who are viewing & applying to your jobs
to inform future strategy
Know how many job applicants are
coming from LinkedIn
When you install the LinkedIn conversion pixel, you
can see exactly how many finished applicants you're
getting from LinkedIn.
Job Analytics Report
Rich insights into your jobs performance to improve your overall jobs strategy

20. Apply with LinkedIn
A plugin for your organization’s career site, that allows candidates to use their LinkedIn profile information to fill-
out the application. Applicant data is then made available in your ATS as well as LinkedIn Recruiter

21. Apply with LinkedIn
A new version of Apply with LinkedIn, which offers new benefits to you and to your candidates
Anyone who begins the application process is
automatically surfaced in Recruiter as an Apply
Starter. Apply Starters are 4x more likely to respond to
an InMail from your company than the average
candidate.
Applicants that have a LinkedIn Profile are
automatically logged-in. We’ve removed a step in the
process, improving the flow for candidates and helping
customers capture more of their website traffic.
1
2
Apply with LinkedIn is offered as an
integration with preferred ATS partners.
To learn whether your ATS provider
supports Apply with LinkedIn, visit:
business.linkedin.com/talent-solutions/ats-partners
Or talk to your LinkedIn Relationship
Manager or ATS Account Executive

22. Access new talent - Reach a broader talent pool
by searching on all kinds of skills not just the
standardized skills as defined by LinkedIn
Leverage boolean expertise - For recruiters
who are boolean experts, they can now enter
boolean strings in the skills filter.
Skills Search Update
Enter boolean search strings or “free-form” text when searching for skills

23. ● Access Professional Insights for your
off-LinkedIn website - Better understand
what types of talent are visiting your
website; filter traffic by eight different
dimensions including job title, company,
seniority, and more
● Inform your content strategy - By
understanding professional makeup of
visitors, you can tailor content to improve
relevancy
● Make sure you’re attracting the talent
you need - Build a smarter candidate
attraction strategy based on who is/isn’t
engaging with you already
Website Demographics
Discover the professional traits of LinkedIn members who visit your website

24. 3rd Party Impression Tracking
Measure and verify ad performance for Recruitment Ads through your independent vendor
● View Reporting in One Place - measure
LinkedIn performance in parallel to your
other ad channels
● Independent Verification provides
transparency in the tracking and attribution
of your campaigns

25. Quarterly webcasts
Lnkd.in/productupdates
Product Updates
NEW WEBSITE FOR

26. QUESTIONS
AND
ANSWERS
More @ lnkd.in/productupdates
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