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Partnership marketing, lead Generation, database building…whatever you prefer to call it you should be doing it, whether you run your own small businesses or manage the marketing for a big brand.
Partnership marketing is a particularly cost effective marketing strategy that will help you fill your sales funnel.
Brand partnerships can help you collect emails and customer data from new prospective customer groups. They will help you pull people into your sales funnel off the back of the exposure you receive. You’ll also benefit from social reach and engagement.
Such a strategy will essentially help you with lead generation, building new audiences and pulling people into the Awareness stage of your sales funnel (i.e. the top of your funnel).
Have a flick through the slides to see what we've achieved for our clients across the food, drink and tourism sectors.