This is the prelim of JBIMS Kwizkraft - Annual Open Business Quiz of JBIMS conducted by Learningroots.

1. KwizKraft
PRAYAAG - 2015

2. Rules of the game
25 Questions in the prelim worth 30 points
No negative marking. Feel free to guess.
Exact and complete answer expected.
No part points. Quizmaster’s decision remains final.
Top 6 teams in the finals.
Top 7 teams in the finals if the difference between team 6 and 7 is ≤ 1
2

3. Q.1
Founded in 1960 by Farooq Irani in collaboration with a
Czechoslovakian company, _______ ______ India Ltd was a
Mysore based company which used to manufacture the Yezdi
brand of motorcycles. It became defunct in 2005.
Fill in the blanks.
3

4. Ans.1
Ideal Jawa
4

5. Q.2
She was the CEO of the Clean Water Initiative. A charity, non-
profit organization intent on bringing clean water to
developing, impoverished countries.
During her tenure, she proved to be just as ruthless and
pragmatic as her husband. One example was firing half of the
CWI staff due to unavailability of funds. Also, one of the
main reasons for her even working at CWI was simply to make
herself and her husband seem like caring individuals.
Who is being described?
5

6. Ans.2
Claire Underwood
6

7. Q.3
Identify the company behind this campaign which was taken
down for obvious reasons.
(Image on the next slide)
7

8. 8

9. Ans.3
OnePlus
9

10. Q.4
The 2010 Ig Nobel Prize in Chemistry was awarded to Eric
Adams of MIT, Scott Socolofsky of Texas A&M University,
Stephen Masutani of the University of Hawaii, and X, for
disproving an old belief.
Identify X.
10

11. Ans.4
BP plc (former name British Petroleum)
11

12. Q.5
Identify the company from the print ad.
(Image on the next slide)
12

13. 13

14. Ans.5
Norwegian Air Shuttle / Norwegian
14

15. Q.6
In 2015, Kotak Mahindra Bank launched a new savings
account product aimed at the tech-savvy crowd.
An interesting feature of the account is what the bank calls
________ banking where users can send commands out to
their bank account using _________.
Fill in the blanks (exact word required)
15

16. Ans.6
Hashtag
16

17. Q.7
My name is _______ ___________ and I teach corporate
finance and valuation. I describe myself as a teacher first, who
also happens to love untangling the puzzles of corporate
finance and valuation, and writing about my experiences. As a
result of my activities, I happen to be at the intersection of
three businesses, education, publishing and financial services,
that are all big, inefficiently run and deserve to be disrupted.
I may not have the power to change the status quo in any of
these businesses, but I can stir the pot, and this website is my
attempt to do so.
Who is this?
17

18. Ans.7
Aswath Damodaran
18

19. Q.8
An American actor and former NFL practice squad wide
receiver is widely known as the main character for a series of
X commercials. (X is a brand and refers to him as X man).
Also, if he appears in the US commercials, who appears in the
Indian commercials (Y)?
Identify X and Y.
19

20. Ans.8
X - Old Spice
Y - Milind Soman (Isaiah Mustafa in US commercials)
20

21. Q.9
What are these?
“Please don’t recount this vote.” - Al Gore
“Me. Me. Me. Me. Me.” - Stephen Colbert
“President Obama ... Sounds good, right?” - Arianna
Huffington
“Thank God Conan got promoted” - Jimmy Fallon
“96 year old startup. FTW” - Forbes
21

22. Ans.9
The Webbys (The Oscars of the Internet) acceptance speech
(five words only)
22

23. Q.10
________ is a genus of sea slugs, a nudibranch, a shell-less
marine gastropod molluscs in the family Facelinidae.
________ is also the name of a company founded in 1926.
This Edmund Blair Leighton painting might help you get the
answer. (Image on the next slide)
23

24. 24

25. Ans.10
Godiva
25

26. Q.11
Print ad for?
(Image on the next slide)
26

27. 27

28. Ans.11
De Beers
28

29. Q.12
X was started in 1959, in technical collaboration with Y
(company).
In this 1959 letter, Y’s chairman expresses the confidence that
the products “will be of a desirable and satisfactory quality”.
(Image on the next slide)
Identify.
29

30. 30

31. Ans.12
X: Pressure Cooker and Appliance Private Limited which later
became Hawkins Cookers Limited. The letter was addressed to
H.D. Vasudeva
Y: L. G. Hawkins and Co.
31

32. Q.13
Currently, these two are the largest players in their space in
India.
X - Takes its name from the mean and the standard deviation
of a probability distribution.
Y - “We are geeky enough to call our conference room the
‘Nash Equilibrium Room’,” said Srikanth Velamakanni, Co-
founder and CEO, in a Forbes interview.
Identify X and Y (1 point each)
32

33. Ans.13
X - Mu Sigma
Y - Fractal Analytics
33

34. Q.14
X has a cameo in several films: Around the World in 80 Days
(2004), where he played a hot-air balloon operator; Superman
Returns, where he was credited as a “Shuttle Engineer”.
He also has a cameo in the James Bond film Casino Royale
where he is seen as a passenger going through Miami Airport
security check-in and being frisked. British Airways edited out
his cameo in their in-flight screening of the movie.
Identify.
34

35. Ans.14
Richard Branson
35

36. Q.15
X introduced in 1983 by Y has allowed its fans their choice of
taste, to travel with them, to stay with them, handy for use
anytime and anywhere.
X shares its name with Polianthes tuberosa and is also the name
of a 1974 Hindi film starring Amol Palekar and Vidya Sinha.
Identify X and Y (1 point each)
36

37. Ans.15
X - Rajnigandha (Pan Masala)
Y - DS Group
37

38. Q.16
There are two stars honoring X on the Hollywood Walk of
Fame.
The first was unveiled in 1961, located on Hollywood
Boulevard near the intersection of Highland Avenue.
After Y was built in 2001, a second was installed, facing the
entrance to the Y.
Identify X and Y. (1 point each)
38

39. Ans.16
X - George Eastman
Y - Dolby Theatre (formerly Kodak Theatre)
39

40. Q.17
The Mirchi _____ Awards, instituted by Radio Mirchi in 2004,
is a platform that lauds the best in radio advertising.
With participation from advertising agencies across the
country, these awards honour the professionals and the
advertising agencies that create the sizzling spots we hear on
air.
Fill in the blank.
40

41. Ans.17
Mirchi Kaan Awards
41

42. Q.18
The logo illustrates the central idea of _______, as articulated
in “The ______ Way” – “man living in harmony with man,
man living in harmony with nature, and man living as part of
nature.”
As a graphic, this logo is a “rebus” or visual pun. On one
hand, it depicts a tree, which is significant as a symbol of
nature, significant because of the Bodhi tree’s importance to
the story of __________, and significant because the tree is a
metaphor for life and of giving. On the other hand, it shows
interlinked figures of the people who have come together to
create this.
Identify.
42

43. Ans.18
Nalanda University
43

44. Q.19
Ad for which brand? X
What’s the name of the collection? Y
Identify X and Y (1 point each)
44

45. Q.19
X - Tanishq
Y - Kolam
45

46. Q.20
This company claims to be an activist against ‘Substandard
Occidental Shit’. The founder and CEO, Jaydeep Barman was
inspired by something he had seen in his hometown of
Kolkata.
According to him, “I was fascinated by the concept of _____.
It’s a bit like a pizza, except that it’s not flat.”
Identify the company.
46

47. Ans.20
Faaso's (Fanatic Activism Against Substandard Occidental
Shit)
47

48. Q.21
“Boom, Like That” is a 2004 single by Mark Knopfler, from
his album Shangri-La.
Who is being talked about in this song?
Exact answer required. Spelling is important.
48

49. Ans.21
Ray Kroc
49

50. Q.22
Hasbro and HBO are teaming up for this 2015 release, a game
that may take you longer to play than it takes X to write the
books.
No word yet on whether defeat-by-beheadings will be an
option, but you have to hope so.
Identify the game. Exact answer please.
50

51. Ans.22
‘Game Of Thrones’ Monopoly
51

52. Q.23
The _________ is a Plains Indian tribe. They were among the
first to acquire horses (from the Spanish) and resisted white
settlers fiercely.
The Boeing–Sikorsky RAH-66 ________ was an advanced
helicopter designed for the United States Army.
Fill in the blank. Images on the next slide.
52

53. 53

54. 54

55. Ans.23
Comanche
55

56. Q.24
Oseltamivir was discovered by scientists at Gilead Sciences
who exclusively licensed their relevant patents to Roche in
1996.
A competing product called Zanamivir was developed by
Australian firm Biota Holdings. Zanamivir is marketed by
GSK under the name Relenza.
Under what name is Oseltamivir marketed by Roche
worldwide?
56

57. Ans.24
Tamiflu
57

58. Q.25
This is the logo of a not-for-profit
organization based in the Netherlands
whose project has received a variety of
criticism, mostly relating to medical,
technical and financial feasibility.
Three Indians have made it to their top
100 list. The promotional video for the
third phase of selection says ‘who has
what it takes to colonize _______ never
to return’.
Identify the organization. Exact name
please.
58

59. Ans.25
Mars One
Mars One wants to establish a permanent human settlement
on Mars. Crews of four will depart every two years, starting in
2024.
59

60. KwizKraft Final
will begin soon
PRAYAAG - 2015