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Similar to 99designs + GeekGirl Meetup present: Overcoming Barriers and Boosting Female Entrepreneurship
Similar to 99designs + GeekGirl Meetup present: Overcoming Barriers and Boosting Female Entrepreneurship (20)
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99designs + GeekGirl Meetup present: Overcoming Barriers and Boosting Female Entrepreneurship
- 2. © 99designs, Inc. 2 LauraMcLeod SeniorMarketingManager,Europe 99designs — ▪︎ Look after 99designs Marketing operations in Europe, from our Berlin office ▪︎ We champion design and entrepreneurship all over the globe. ▪︎ I have worked in startups and digital agencies in the UK, Australia, Germany & the US ▪︎ Former go-kart racer ▪︎ Took my A Levels in an all-boys school ▪︎ No stranger to being the female minority
- 3. © 99designs, Inc. 3 99dannualglobal entrepreneurstudy — Our annual study of over 3,000 global entrepreneurs which we found highlighted some potential challenges women face when growing and scaling their business. Illustrations by Lera Balashove
- 4. © 99designs, Inc. 4 125 employeesin Melbourne, Oakland& Berlin $225M+ paidouttoour community by pmo for Davidjpeterson Wechampioncreativity tobringopportunities topeoplearoundthe world — 500K+ happy customers 24/7 globalsupport across7 languages $60M revenuerun rate
- 5. © 99designs, Inc.Commercial in confidence 5 1million+freelancedesigners
- 6. © 99designs, Inc.Commercial in confidence 6 We’rebuildingthemost trustedplacefor professionaldesigners tofindanddoworkonline — MikeBarnes, Canada Webdesign expert: 378customers BaliWazo,France T-shirt& merchandise expert: 396customers Squidy,Indonesia Brandingexpert: 502customers
- 8. 8 Plusalotmore… Web&app from £459 Business& advertising from £269 from £259 Packaging&label Art&illustration from £229 Book&magazine from £229
- 9. © 99designs, Inc. 9 Ourentrepreneurcommunityknowa lotaboutstartingabusiness.We wantedtoheartheirstories… Howtheyaregrowingandthe challengestheyface… — by a.n.n.a
- 10. © 99designs, Inc.Commercial in confidence 10 by LittleFox InJanuary2018wesentasurveyvia email&had3,061responsesfrom: USA(1,248) Canada(160) Australia(124) UK&NorthernIreland(106) Germany(456) Austria(88) Switzerland(200) Unknown(679) —
- 11. © 99designs, Inc.Commercial in confidence 11 ▪︎ Men are almost TWICE as likely as women to raise at least $100k+ ▪︎ There’s an overall increase from last year’s survey (12% and 6% respectively) ▪︎ However the gender gap when it comes to finding funding still stands. Womenreceiveless fundingthanmen —
- 12. © 99designs, Inc.Commercial in confidence 12 Whichmaybelinkedtosize andscaling… —
- 13. © 99designs, Inc.Commercial in confidence 13 …andweknowthatwomenhave theexperienceand thepassion… —
- 14. © 99designs, Inc.Commercial in confidence 14 Thechallengesmenandwomenfaceare thesame… —
- 15. © 99designs, Inc.Commercial in confidence 15 Attitudestofundingarealsoequal… —
- 16. © 99designs, Inc. Words/questions differformenand women VCInvestorInterviews 16 Theproblemisbig! — * https://hbr.org/2017/05/we-recorded-vcs-conversations-and-analyzed-how-differently-they-talk-about-female-entrepreneurs *** https://hbr.org/2017/06/male-and-female-entrepreneurs-get-asked-different-questions-by-vcs-and-it-affects-how-much-funding-they-get Focuson potential gains Focuson potentiallosses
- 17. © 99designs, Inc. £180B+ Boostingfemale entrepreneurshipinUK 17 Buttheopportunityishuge! — * https://www.gov.uk/government/news/women-in-innovation-awards-2016-15-female-entrepreneurs-honoured *** http://10years.firstround.com/ Participation is1/2levelof men Companieswitha femalefounder performed63%better thanourinvestments withall-malefounding
- 18. 18
- 19. © 99designs, Inc.Commercial in confidence 19 “Women,likemen,shouldtryto dotheimpossible.Andwhen theyfail,theirfailureshouldbea challengetoothers. — Amelia Earhart, American Aviator
- 20. © 99designs, Inc. 20 Thankyou! — Laura McLeod laura.mcleod@99designs.com