1. Landon Borders

2. User Experience Design
 User Experience Design is the creation
and synchronization of the elements that
effect a users experience with the intent
of influencing the perceptions and
behavior
 User Expeeience Design has existed for a
long time but the changing roles of an
experience designer can make it difficult to
define.

3. Wikipedia Definition
 User Experience Design (UXD) is a broad term
used to explain all aspects of a person’s
experience with the system including the
interface, graphics, industrial design, physical
interaction, and the manual. It is also referring to
the application of user-centered design
practices to generate cohesive, predictive and
desirable designs based on holistic
consideration of users’ experience. In most
cases, User experience design fully
encompasses traditional Human-Computer
Interaction (HCI) design and extends it by
addressing all aspects of a product or service as
perceived by users
http://en.wikipedia.org/wiki/User_experienc
e_design

4. Why UX Design
 UX Design places an emphasis on the
relationship the user has with a
particular product. The goal of UX
design is to make customers happy but
more importantly make products that are
engaging that makes peoples lives
easier.
 Think about the iphone holistically and
imagine the impact it has had on people.

5. Who are UX Designers
 UX Designers are usually multi-talented
individuals with a broad range
knowledge about things
 UX Designers now about stuff like:
 Art
 Technology
 Business
 Consumer Trends
 Nerd Stuff

6. Elements of User Design
 Touch (products and packaging)
 Hear (commercials and audio)
 Smell (scent of product or food)
 Interaction (digital interfaces and mobile apps)
 As technology improves we are better able to
integrate each of the elements of user design in new
ways. Imagine how the internet has opened doors
and possibilities!

7. What UX Design Involves
 Creativity
 Prototyping
 User Research
 Scenarios
 Usability Testing
 Art
 Web design
 Business
 Time Management
 Surveys
 Flow Charts
 Marketing
 Psychology
 Design
 Interviews
 Organization

8. What makes a good
design?
 A product that has a good design will
almost always please customers
 GOOD DESIGN = GOOD
EXPERIENCE

9. The Pyramid of UX

11. Things to Avoid
 When designing a product with the user
in mind sometimes we over do it. Here
are some things Ux designers should
keep in mind.
 Feature Creep!
 Design Conflicts
 Target Audience
 Cost

12. UX VISUAL DESIGN
ELEMENTS
 Contrast
 Balance
 Movement
 Consistency
 Utility

13. Working With Companies
 Every company has a different agenda
and different principles that will effect the
UX design process
 If you were designing a new bottle or web
page for Cokeacola what constraints would
you have
○ Color?
○ Shape?
○ Context?

14. A Day at the Office
 When working with a company it may be
necessary for an UX designer to take on
multiple roles. Business love money and
hiring extra help is costly. This is why it
is important for UX designers to have
multiple talents and skill sets to be
successful

15. UX TECHNOLOGY
 The advancement of technology has
opened doors to ux design that were
impossible before.
 With computers we have new ways of
making products/web pages that can be
used to do many things.
 Sell products
 Provide Services
 Share Information

16. UX Web designers
 UX web designers need to be aware of
all the principles of good design. They
also need to know how to code across
multiple formats
 HTML (5)
 FLASH
 AJAX
 JAVA SCRIPT

17. UX Designer Wisdom
 If you built it they will come
 Projects should never be forgotten, they
should be used as spring boards or
inspiration for new projects.
 We all benefit from UX design.