Nine in 10 marketers in North America currently incorporate content marketing into their strategy, and 3 in 5 plan to increase their content marketing budgets over the next year according to 2013 research released by the Content Marketing Institute (CMI) and MarketingProfs.
Has this drive toward the “content era” actually created a new wave of content-focused roles? According to LinkedIn data, content jobs are on the rise.
Explore the infographic to learn more about the make up of the content professional.
Then learn how content marketers are getting more savvy in this infographic: http://marketing.linkedin.com/blog/marketers-get-more-savvy-content-marketing-infographic