THE FUTURE'S
SO BRIGHT,
OR IS IT?
NEW RESEARCH FOR LINKEDIN
SHINES A LIGHT ON WEARABLES,
VR, AI AND SELF-DRIVING CARS.
IS WEARABLE
TECHNOLOGY
PART OF YOUR DAILY LIFE?
(E.G., FITNESS TRACKER, IWATCH)
IS WEARABLE TECHNOLOGY PART OF YOUR DAILY LIFE?
1%
DON’T
KNOW
64%
NO
35%
YES
MEN AND
WOMEN
ARE JUST AS LIKELY
TO USE WEARABLES
35% 36%
IS WEARABLE TECHNOLOGY PART OF YOUR DAILY LIFE?
HOWEVER, THE USE OF WEARABLE
TECHNOLOGY INCREASES
WITH SENIORITY...
ENTRY
LEVEL 32%
SNRIC 35%
MANAGER 38%
DIRECTOR 42%
IS ...
…AT LEAST IT
DOES TO A
POINT AS IT
TAILS OFF
AMONG THE
ELITE
32%
PARTNER
40%
VP
38%
CXO
IS WEARABLE TECHNOLOGY PART OF YOU...
This goes hand in hand with age, where use of
wearable tech increases - to a point - among
older members
26%
18-24
YEARS
3...
USAGE DIFFERS BY
MARKET BY ALMOST
Brazil is leading
the way
UK sits at the bottom
alongside Australia
46% 31%
20%
IS WEARA...
OTHER USAGE PERCENTAGES BY MARKET
38% 38% 37% 37% 36%37%40% 36% 30%
IS WEARABLE TECHNOLOGY PART OF YOUR DAILY LIFE?
SELF-DRIVING
CAR
WILL YOU PURCHASE A
WHEN THEY BECOME
AVAILABLE?
WILL YOU PURCHASE A SELF-DRIVING CAR
WHEN THEYBECOME AVAILABLE?
28%
DON’T
KNOW
48%
NO
24%
YES
WILL YOU PURCHASE A SELF-DRIVING CAR
WHEN THEYBECOME AVAILABLE?
Openness to buying an SD car
when they become available dr...
WILL YOU PURCHASE A SELF-DRIVING CAR
WHEN THEYBECOME AVAILABLE?
ARE MOST OPEN TO SD CARS
More than 4 in 10
members from
In...
WILL YOU PURCHASE A SELF-DRIVING CAR
WHEN THEYBECOME AVAILABLE?
37% 30% 30% 28% 26% 23% 22% 16% 16%
IN THE REST OF THE WOR...
WILL YOU PURCHASE A SELF-DRIVING CAR
WHEN THEYBECOME AVAILABLE?
Half of all members that are open to
buying an SD car are ...
A VIRTUAL REALITY
HEADSET
DOYOUOWNORINTENDTOPURCHASE
IN THE NEXT 12 MONTHS?
DO YOU OWN OR INTEND TO PURCHASE A
A VIRTUAL REALITY HEADSET IN THE NEXT 12 MONTHS?
11%
YES
66%
NO
23%
DON’T
KNOW
DO YOU OWN OR INTEND TO PURCHASE A
A VIRTUAL REALITY HEADSET IN THE NEXT 12 MONTHS?
11%
YES
66%
NO
23%
DON’T
KNOW
DO YOU OWN OR INTEND TO PURCHASE A
A VIRTUAL REALITY HEADSET IN THE NEXT 12 MONTHS?
THE SWEET SPOT IS STILL THAT
25 - 34 A...
DO YOU OWN OR INTEND TO PURCHASE A
A VIRTUAL REALITY HEADSET IN THE NEXT 12 MONTHS?
A THIRD OF UAE
MEMBERS INTEND ON
BUYIN...
DO YOU OWN OR INTEND TO PURCHASE A
A VIRTUAL REALITY HEADSET IN THE NEXT 12 MONTHS?
WHILEINTHERESTOFTHEWORLD...
25%
16%
15...
ARTIFICIAL
INTELLIGENCE?
ARE YOU CONCERNED
WITH THE RISE OF
ARE YOU CONCERNED WITH THE RISE OF
ARTIFICAL INTELLIGENCE?
10%
DON’T
KNOW
32%
YES
58%
NO
ARE YOU CONCERNED WITH THE RISE OF
ARTIFICAL INTELLIGENCE?
BUT MEN ARE A LITTLE
MORE DEFINITE IN THEIR
THOUGHTS
CONCERN AB...
ARE YOU CONCERNED WITH THE RISE OF
ARTIFICAL INTELLIGENCE?
CONCERN OVER THE RISE OF AI TYPICALLY
41%
18-34
YEARS
37%
25-34...
ARE YOU CONCERNED WITH THE RISE OF
ARTIFICAL INTELLIGENCE?
ARE SERIOUSLY CONCERNED
WITH THE RISE OF AI
48%
44%
38%
34%
32%...
ARE YOU CONCERNED WITH THE RISE OF
ARTIFICAL INTELLIGENCE?
ONE MORE THING...
MORE LIKELY TO CONSIDER
PURCHASING AN SD CAR
...
A VIRTUAL REALITY HEADSET DOYOUOWNORINTENDTOPURCHASE
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A VIRTUAL REALITY HEADSET DOYOUOWNORINTENDTOPURCHASE Study: The Future of VR, AR and Self-Driving Cars

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A VIRTUAL REALITY
HEADSET
DOYOUOWNORINTENDTOPURCHASE
IN THE NEXT 12 MONTHS?

Veröffentlicht in: Marketing
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