Friends, Romans, marketers, lend me your ears: We come not to pat ourselves on the back, but to give you a hearty high-five. You just helped us hit a major milestone. Last week, the LinkedIn Marketing Solutions Showcase Page reached over 100,000 followers.
We’re grateful so many of you chose to join our Sophisticated Marketer’s community. We think the best way to celebrate is to deliver even more value. So we decided to pull back the curtain and show you how our team nurtured this community and helped it grow.
Over the last two years, we have developed and refined an always-on content strategy that made the Showcase Page a destination for marketers. It’s a plan we encourage you to adopt for your own Company or Showcase Page.
This infographic has a complete timeline of how the page found an audience (and vice versa), from inception right up to now.