Concept presentation for transmedia project from Crossover Labs OZ/EU

2. Synopsis This is the story oftheMoken, an indigenouscommunityofseanomadslivingoffthecoastof Burma and Thailand. They’vebeendivingoffand living in theirtraditionalboats for over 3500 years, so theirmaritime knowledgeis unique. Theyactuallypredictedthe2004 tsunami. If we’dknownthat, thousandsof lives could have beensaved. But, thesepeoplearecitizenless and, like all indigenouspeople, they’re fighting for survival. ProjectMoken has a documentary at itsheart, butalso an online campaign, a Facebookcommunity and a mobile game app. Weaim to engagepeople to contribute to thesurvival and futureoftheMokens. To putthethemonthemap, enablethem to create a sustainablefuture and empowerallofus to make a difference.

6. Online campaign Facebookcommunity TV Documentary Mobile game app Project webpage

7. The Documentary Story Hook is a youngMokenseanomadwhoseindigenousculture is under threat. How canhe live in themodernworldwhileretaining his traditionalidentity? To live as a seanomad, heneeds a traditionalboat, buthedoesn’tknowhow to buildone. In fact, there’squite a bit hedoesn’tknowabout his ownculture. ThereareotherMoken, whocling to theiroldways in thenorthoffthecoastof Burma. Hook thinksthatifhecanget to Burma hecanseekout his cousins, learnhow to build his boat, and be at onewiththesea. The journey to Burma is long and treacherous. On thewayhe must avoid arrest by Burmesemilitarywhopatroltheseas. The Burmesearedirectlyresponsible for Hook’sfather’sdivingsickness resulting from his exploitation by the blast fishingindustry. TheyroutinelyimprisonMokenfishermen for arbitraryreasons. Can Hook reach his relatives in the North and learn more about his culture? Canhegetpermission to remove a tree from the Thai national park to build a traditionalboat? Will his father live longenough to see his son settled and able to continue his culturallegacy, or willtheuniqueknowledgeoftheMoken be lost to usforever?

14. The online campaign Starts 6-8 monthsbefore film is finished To raiseawarenessabouttheproject and create support for the felling of ONE tree to be used in thebuildingof a newKabangboat.

15. Press kit ”Canonetree save a culture? Go to project-moken.com to growtheworldstallest virtualtree and make a difference”

16. Intro text / loader Join us building the world’s largest virtual tree to help the last sea nomads of Asia save their home. The ancient Kabang Boat. Neither the Thai nor Burmese government will allow them access to the trees that have been at the heart of their boat building culture for 1000s of years In 6 months a film crew will present this petition to UNESCO and the Thai government. We want to demonstrate the world is watching.

19. Sign up for newsletter Your email adress JoinourFacebookgroup

20. Support the statelessMoken people and followthe story by becoming a Virtual Citizen Mobile App/fundraiser

22. Weeklytweets and Facebookupdates Monthlynewsletter

23. After 2 months

24. Hold yourbreath and raisefunds for theMoken Time yourselfwhilewatching Hook dive Challenge friends Link to facebook to joincommunity (ifyouare not signedin)

26. and become a citizen

27. Weare setting up the Online MokenEmbassy Apply for the most importantjob in theworld Becometheambassador for theMokenpeople and make sure theirstoriesareheard in theworld Community. Nextstep?

28. Funding

29. Budget Total budget EUR 720.000 Documentary total EUR 550.000 Digital total EUR 170.000 Online campaign EUR 70.000 Project/film homepage EUR 70.000 Mobile App / Game EUR 30.000

30. Financing plan Total budget EUR 720.000 Norwegian Filmfund EUR 75.000 Producers investments EUR 30.000 Realisticextrafunding from Norwegian Filmfund EUR 195.000 Total raised EUR 300.000 Financingneeded EUR 420.000

31. Help usfindout!

32. Creative Team Director Runar J. Wiik An established Norwegian director /D.O.P (cinematographer). The two latest films as a cinematographeronindigenousissues have won awards. Runar has exclusiveaccess to themokencommunity and has spent the last 5 yearsdevelopingthedocumentary. Co-Producer Barbara Orton Is an award-winning producer from true-tv in Scotland producing for the UK and internationalmarkets. She has produced “Bruce goesdancing”, 2x60’ docs for BBC1 and recently a film as part of a co-produced series 5x45’ for ZDF/Arte “Gardens ofDelight”. Co-Producer Sarah Barton Has more thanfifteenyearsexperience as an awardwinningdocumentarywriter, director and producer. She has worked in remoteaboriginalcommunities in Australia, and produced more than 40 hoursoftelevisionaboutdisabilityrights. Interactive Producer Kristian Bye Has worked for15 years as a consultant/partner in major advertising agencies (Bates, D’Arcy, DDB) with a wide mix ofcross media. For the last twoyearshe has beenmanagingdirector in Apt, theleading digital agency in Norway withawards from Cannes Cyberlions, Eurobest, INMA New York and Gulltaggen in Norway. Producer Mette Cheng Munthe-Kaas Works as a producer and editor onindependentdocumentary films. Mette has beendevelopingthisproject for the last 2 years. Her workincludesproducing “Kabang – Nordic Origins”, editing and co-directing “Maritime Women” and “Sailorsofwar” for NRK, and editingthetheatricaldoc “Kings of Oslo”. Producer Christian Lien Jensen Is a producer and founderofHallum & Jensen A/S, established to pursuestories best made as independentproductions. He has previouslyproducedseveral shorts as well as producedcommercials and corporates. His recentmockumentaryproduction has just won a best short film award in Krakow.