The document discusses an independent artist's music distribution plan to build awareness and sell their album titled "Setting The Streets On Fire". The plan involves attending local festivals and trade shows, maintaining an online presence through blogs and social media, touring the tri-state area, and licensing music to projects. The album will be available digitally for $7.99, on CD for $11.99, or on USB for $17.99 which includes free entry to future shows. Distribution channels include personal websites, independent stores, and online retailers.
3. Strengths and Weaknesses
โข Strong Web Presence
โข Relatively Unknown artist
โข Moderate Fan Base in
the Tri-State Area โข Limited Funds
โข Street Appeal โข Over saturated genre
4. Building Awareness
โข Attend Local/State Festivals
โข Attend Trade Shows
โข Have a weekly update on of๏ฌcial blog as well as
BlogTV
โข Open mic nights
โข Tri-State tours
โข Licensing to low budget/independent projects
6. โSetting The Streets On Fireโ
โข Available as a digital download for $7.99, a
compact disc for $11.99, or a USB for
$17.99.
โข All purchases of a USB will include a one-
time pass to get into any future show for
free!
7. Distribution
โข Personal websites
โข Independent Music Stores
โข Online Retailers
8. Content Content
Manufacturer
Creator Creator
Independent
Customer
Retailers
Restocking/Payment will take place biweekly and
will be based off the sales in that period.
Sales commission negotiated on a store to store
basis.
Payment Method: CASH
9. Content
Songcast.com Online Retailers
Creator
Customer
Fees: $19.99 set up fee, $5.99 per month
Payment: PayPal