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5Principles to Understand the 
Science of Equity Investing 
KotakSecurities.com/StartNow
Investing in the Stock Market 
Stock market investing is considered one big gamble. It is considered 
highly risky, volati...
#1Buy at lows, sell at highs
Buy at lows, sell at highs 
This is the core stock market principle. You will make money only 
and only if you buy at a lo...
#2It’s all about timing
It’s all about timing 
When you invest in the stock market, you will 
ideally be looking to accumulate stocks of good 
com...
It’s all about timing (Contd.) 
Similarly, you need to sell at the right time to maximize your profits. So, 
you need to b...
#3History always repeats itself
History always repeats itself 
"The four most dangerous words in investing are: 'this time it's 
different.’” Sir John Tem...
Here’s an Example- 
If you decide to buy a stock once you deem the company to be 
valuable, and log into your trading acco...
#4 If the company succeeds, 
so will your stock but not 
in the short-term
If the company succeeds, so will 
your stock but not in the short-term 
As we said earlier, the idea of stock market inves...
Short Term Vs. Long Term 
Stocks will rise and fall in the short term irrespective of their 
inherent value. How much they...
#5Ideas can be profitable
Ideas can be profitable 
There are two parts of the stock market – primary and secondary. 
The secondary market is where s...
Here’s an Example- 
Infosys offered shares for Rs 98 during its Initial Public Offer (IPO) in 
1993. Today, they are worth...
Don’t wait any longer- 
KotakSecurities.com/StartNow
Thank You 
KotakSecurities.com/StartNow 
Get eBooks Website 
Open a DEMAT Account
KotakSecurities.com/StartNow 
Disclaimer: 
Kotak Securities Limited.Reg Off.: 27 BKC, C 27, G Block, Bandra Kurla Complex,...
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5 Principles to Understand the Science of Equity Investing

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Many feel there is no sense to the way the market works. However, understanding the science of equity investing will make you realise that there are some simple rules dictating the market. View the presentation to know more.

Veröffentlicht in: Wirtschaft & Finanzen
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5 Principles to Understand the Science of Equity Investing

  1. 1. 5Principles to Understand the Science of Equity Investing KotakSecurities.com/StartNow
  2. 2. Investing in the Stock Market Stock market investing is considered one big gamble. It is considered highly risky, volatile and complex, and thus, not everyone’s ball game. Many feel there is no sense to the way the market works. However, understanding the science of equity investing will make you realise that there are some simple rules dictating the market. Here are five such principles: KotakSecurities.com/StartNow
  3. 3. #1Buy at lows, sell at highs
  4. 4. Buy at lows, sell at highs This is the core stock market principle. You will make money only and only if you buy at a low price and sell at a higher price. The difference is the profit that you pocket. So, if you are looking to enter the market, don’t cheer when the market is up. Similarly, if the market is falling, don’t fret. Your opportunity lies in a falling market. This is the time to buy stocks that may be cheaply available. If you are already invested and are looking to sell, then a bull market is the best time. KotakSecurities.com/StartNow
  5. 5. #2It’s all about timing
  6. 6. It’s all about timing When you invest in the stock market, you will ideally be looking to accumulate stocks of good companies. These companies will then bear fruits in the long term. However, simply buying a good company’s stock is not enough. You need to get the timing right. This ensures you get the best – and lowest – price possible. KotakSecurities.com/StartNow
  7. 7. It’s all about timing (Contd.) Similarly, you need to sell at the right time to maximize your profits. So, you need to be patient and wait for the right time to buy or sell. Just because the market has risen does not mean it will not continue to rise. So, if you sold just when a market uptrend has started, you would lose out on profits. Similarly, if you buy just when a market downtrend is setting in, you would miss buying at lower prices. Patience is key. Knee-jerk reactions should be avoided. KotakSecurities.com/StartNow
  8. 8. #3History always repeats itself
  9. 9. History always repeats itself "The four most dangerous words in investing are: 'this time it's different.’” Sir John Templeton had famously said. He was one of the biggest names in the investment circles. In the stock market, don’t blindly invest. Look at the past trends in the stock. These could help you identify the cheapest price to buy and the highest price to sell. Don’t get carried away with the market sentiment. KotakSecurities.com/StartNow
  10. 10. Here’s an Example- If you decide to buy a stock once you deem the company to be valuable, and log into your trading account. Fortunately, the market has fallen that day, and you decide to buy. Wait! Check what has been the lowest price in the near-term. Historical low and high prices often act as key levels. Technical analysts call these support and resistant levels. They are important. It may be worthwhile to wait and let your stock touch these levels before buying or selling. KotakSecurities.com/StartNow
  11. 11. #4 If the company succeeds, so will your stock but not in the short-term
  12. 12. If the company succeeds, so will your stock but not in the short-term As we said earlier, the idea of stock market investing is to pick stocks that are likely to give you the best profits in the future. However- Patience is of great essence. Any company, no matter how good, will take time to succeed. So, the stock will also take time to give you returns. This is because the market goes through cycles. KotakSecurities.com/StartNow
  13. 13. Short Term Vs. Long Term Stocks will rise and fall in the short term irrespective of their inherent value. How much they rise or fall depends on the market sentiment. However, in the long term, the stock will rise if the company is valuable. This is because the company would have proven to bear fruits. So, the stock becomes more valuable. KotakSecurities.com/StartNow
  14. 14. #5Ideas can be profitable
  15. 15. Ideas can be profitable There are two parts of the stock market – primary and secondary. The secondary market is where stocks are traded. The primary market is where a new company gets listed on the exchange. At this stage, it may often be a very small company. As an investor, you will basically be betting on the profitability of the idea and the business model, than the company itself. Yet, this can be very profitable. KotakSecurities.com/StartNow
  16. 16. Here’s an Example- Infosys offered shares for Rs 98 during its Initial Public Offer (IPO) in 1993. Today, they are worth Rs 3600. If you had bought 1000 shares during its IPO for Rs 98,000, they would now be worth Rs 36,00,000. KotakSecurities.com/StartNow
  17. 17. Don’t wait any longer- KotakSecurities.com/StartNow
  18. 18. Thank You KotakSecurities.com/StartNow Get eBooks Website Open a DEMAT Account
  19. 19. KotakSecurities.com/StartNow Disclaimer: Kotak Securities Limited.Reg Off.: 27 BKC, C 27, G Block, Bandra Kurla Complex, Bandra (E) Mumbai 400 05. CIN: U99999MH1994PLC134051, Tel No.:+22 43360000, Fax No.: +22 67132430. website:www.kotak.com. Correspondence Address: Infinity IT Park, Bldg. No. 21, Opp Film City Road, A K Vaidya Marg, Malad (East), Mumbai 400097. Tel no:66056825. SEBI Reg Nos: NSE INB/INF/INE230808130, BSE INB 010808153 / INF 011133230, OTC INB 200808136, MCXSX INE 260808130/INB260808135/INF 260808135, NSDL IN-DP-NSDL-23-97, CDSL IN-DP- CDSL-158-2001, AMFI ARN 0164. Compliance officer- Mr. Sandeep Chordia. (Telephone Number 022 6605 6825, Email idks.compliance@kotak.com). In case you require any clarification or have any concern, kindly write to us at below email ids: • For Trading Account related queries: service.securities@kotak.com • For Demat Account related queries:ks.demat@kotak.com. Alternatively, you may feel free to contact our customer service desk at our toll free numbers18002099191 or 1800222299. You may also call at30305757 by using your city STD code as a prefix. In case you wish to escalate your concern / query, please write to us at ks.escalation@kotak.com and if you feel you are still unheard, write to our customer service HOD atks.servicehead@kotak.com Investments in securities are subject to market risk; please read the SEBI prescribed Combined Risk Disclosure Document prior to investing

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