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Chapter Plan-2

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Chapter Plan-2

  1. 1. 01 CHAPTER SYNOPSIS 02 PROFESSIONAL DEVELOPMENT 04 COMMUNITY AND SOCIAL IMPACT 05 FUNDRAISING 06 MEMBERSHIP 07 COMMUNICATIONS 08 CHAPTER OPERATIONS 09 CALENDAR OF EVENTS 10 BUDGET
 TABLE OF CONTENTS
  2. 2. CSUF AMA Mission The CSUF AMA mission is to develop marketing leaders by creating opportunities to build professional skill sets that will ensure our members stand out in their careers. We will do this through providing professional speaker events to share current knowledge about marketing, building a community for students that ensures empowerment of members, and creating imperative networking opportunities. We hope that by developing proactive leaders, we can leave a positive impact on our community. Target Market - Primary: Marketing and other related business and communication majors - Secondary: Undeclared Freshmen and undeclared business majors 2014-2015 “Stand Out” Theme This year, AMA students will AMAze themselves by standing out. Our theme, “Standout” (#Standout_CSUF), represents our chapter’s efforts to provide members the opportunity to develop the quality professional skills necessary to “standout” to employers and peers. This theme will be key in motivating members to get involved in order to become true Standouts in the marketing industry. We will use the hashtag #Standout_CSUF to market and generate awareness of our theme and vision for AMA members. Strengths - Strong brand presence at Cal State Fullerton campus - Largest marketing club on campus, second largest business club - Marketing is second largest concentration within the college which creates a natural draw - Strong relationship with marketing department and Mihaylo College of Business and Economics - Adviser has strong professional connections and is active in OCAMA - Awarded Best Business Organization on Campus 2014 Weaknesses - Lack of long-term professional relationships - Very few hands on projects with companies - Lack of system to facilitate sponsorships programs to obtain funds - Lack of consistent communication with previous members - Members are very involved on campus and multiple events can wear them out Opportunities - Able to partner with other clubs on campus to gain publicity and increase turnout to events - Able to use L.E.A.D. certification program to boost attendance to events and add value to member’s resumes - Use new board’s professional contacts to create new relationships with companies and a variety of speakers that come to campus - Create a system to facilitate sponsorships programs to obtain funds Threats - Majority of students who major in business are accounting concentrations and the value of marketing is not assessed - Cost of local and national dues can be daunting to potential members - Other on-campus organizations that have a strong presence that focus on marketing as well - Commuter campus makes it difficult to keep members active
 Overarching Goals - Provide at least 40 professional development opportunities to help our members develop skills and knowledge. - Provide 4 Community/ Social Impact events per semester with a 60% attendance for 1 Community/Social Impact event. - Raise $10,300 in revenue from various fundraising events to support chapter operational expenses. - Recruit 100 members and renew 30 members and have more than 60% active members. - Reach 75% of our target markets with weekly external and internal communications. - Establish at least 15 effective management practices to meet all chapter operation goals. Page 1MEET.GREET.CONNECT. CHAPTER SYNOPSIS #STANDOUT_CSUF
  3. 3. Overall Goal: Provide at least 40 professional development opportunities to help our members develop the skills and knowledge necessary to stand out during the hiring process and throughout their careers. Overall Strategy: Utilize our resources to plan and execute events that align with our overarching goals.
 Executive Committee Special Events Committee Goals: Involve 3-4 members in this committee to successfully plan and execute designated special events. Strategies: Announce committee involvement opportunity throughout year and have committee meet bi- monthly to plan and execute events. Alumni Relations Committee Goals: Involve 3-4 members in this committee to successfully plan and execute alumni events. Strategies: Announce committee involvement opportunity throughout year and have committee meet bi- monthly to plan and execute events. Professional Speaker Events Goal: Host 4 speaker events per semester with the attendance of 50 members per professional event. Strategies - Find select guest speakers that can bring value to our members in various ways. Find these speakers using personal contacts, adviser’s contacts, OCAMA, and other marketing professor’s contacts. - Promote these speakers through internal and external communications. Fall Speaker Events - TJX: Marketing Opportunities Within Retail - STARMEN Design Group: Brand Analysis & Strategic Positioning - CSUF Sales Leadership Center: Insurance Sales Seminar - Alumni Panel: Standout to Recruiters Spring Speaker Events (Tentative) - BOP Design: Content Marketing - HouseHunt Inc.: S.E.O. Secrets - Six Degrees LA: Marketing In the Hospitality & Restaurant Industry - Alumni Panel: Standout at Work Hands-On Workshops Goals: Host 3-4 workshops per semester with an average attendance of 50 members per professional event. Strategies: - Find select specialists that can bring value to our members in topic of interest through personal contacts, adviser’s contacts, OCAMA, and other marketing professor’s contacts. - Promote these speakers through internal and external communications. Fall Workshops - TEKsystems: Linkedin Workshop - Adeco: Standout Interviews - ShoutAmp: The Science of Networking - CSUF Sales Leadership Center: Resume Summit - 2nd Annual Etiquette Dinner with the SLC Spring Workshops (Tentative) - !INCRDBL BRANDS: Leadership Workshops - CSUF Career Center: Communicating Your Value - CSUF Marketing Department: Marketing Case Study Workshop Off-Campus Events ProductCamp SoCal Marketing Conference Goals: Have 2 members be selected to present on a marketing topic at the event, and bring at least 20 members to learn and network. Strategies: - Advertise the event 2 months before through announcements, email , and social media. - Develop an interest form and begin to coordinate registration 1 month in advance. - Have at least 3 teams of 2 submit their topic proposals to the site. Company Visits Goals: Provide 2 company visits per semester with an average of 20 attendees per visit. Strategies: - Use personal contacts, professional relationships, OCAMA, faculty and alumni contacts to connect with a company that members would like to learn more about. - Ask our guest speakers for a tour of their company fellowing their speaker presentation. OC AMA Events Goals: Have 15 members attend 1 OC AMA event per semester. Strategies: - Use CSUF AMA advisor to help us get in contact with OC AMA. - Market event on all social media platforms and email communications to spread awareness of event. 
 Page 2MEET.GREET.CONNECT. PROFESSIONAL DEVELOPMENT
  4. 4. SCORE Workshops Goals: Have 20 members attend 1 SCORE Workshop per semester. Strategies: - Market event on all social media platforms and email communications to spread awareness of event. - Develop interests forms and coordinate committed attendance. AMA Certifications Programs Goals: Have 25 members complete each certification program on AMA.org website. Strategies: - Market event on all social media platforms and email communications to spread awareness of certification program. Fall/Spring Programs - Marketing Research Certification - Intro to Sales Certification - Career Development Certificate CSUF Competitions Titan Sales Competition Goals: - Have 4 members participate in sales competition as AMA Team and place top three. Strategies: - Market competition on all social media platforms and email communications to recruit the top candidates. - Involve the CSUF AMA Sales Team at all Sales Training Events hosted by CSUF Sales Leadership Center. BICC Best Business Organization on Campus Goals: To place top three out of the 24 business organizations on campus. Strategies: - Build reports on all events to communicate our results clearly and utilize E-board members to create the BICC annual report to BICC judges. Professional Career Network Internship Database Goals - Showcase at least 30 available positions throughout the year. Strategies - Work with personal contacts, the career center on campus, local businesses as well as faculty and OCAMA to find available positions for our student members and update positions on media platforms. AMA International Collegiate Competitions Goals: Have CSUF AMA members attend the listed competitions below Strategies: - Market event on all social media platforms and email communications to recruit the top candidates. - Announce competition at 3 professional speaker events. Competitions - AMA Collegiate Case Competition - Northwestern Mutual Sales Competition - SABRE Business Simulations - Marketing Strategy Competition - Website Competition - Chapter T-Shirt Competition Vitamin Water Case Competition Goal: Establish a team of 7 members to compete and present a report for the first time in CSUF AMA history. Strategies: - Market event on all social media platforms and email communications to recruit the top candidates. - Teams will meet once a week to create an effective and innovative marketing strategy Marketing Week Goals: Recruit 15 new members and host one event each day with an average attendance of 25 members per event Strategies: - Use “Get Evolved” theme to entice members and non- members. - Make in-class announcements about events occurring during Marketing Week. - Utilize connections with faculty, marketing department, and Executive Committees to spread awareness of events. Theme: Get Evolved: In alignment with the believe that standing out requires an individual to proactively get involved, this years theme “Get Evolved” puts emphasis on professional growth and knowledge gained through involvement. Events - Engage - Social Influence Marketing - Entice - Styled with Success @ Nordstrom - Emerge - Up&Coming Business Speaker Event with Afters Ice-cream - Empower - Group Mentor Session - Exceed - Laser Tag Social 
 Page 3MEET.GREET.CONNECT. PROFESSIONAL DEVELOPMENT #STANDOUT_CSUF
  5. 5. Overall Goal: Provide at least 4 community and social impact events per semester. Have 60% of our members participate in at least one CSUF AMA community and social impact event. Overall Strategy: Utilize AMA Saves Lives Executive Committee and marketing skills to ensure success of philanthropic services., and track attendance through 
 Executive Committee AMA Saves Lives Committee Goals - Involve 3-4 members in this committee - Successfully plan and execute 3-4 community and social impact events per semester. Strategies - Announce committee involvement opportunity throughout year and have committee meet bi-monthly to plan and execute events. Community Outreach Events Fall Community Events Ronald McDonald House - Trunk or Treat Goals: Send 6 volunteers to provide assistance at the 3 hour Halloween event for kids. Strategy: - Announce opportunity at 2 professional events prior to event. - Market event on all social media platforms and email communications to recruit candidates. Races for Rescues Goals: Have 15 members participate in this event to help raise awareness for animal welfare. Strategy: - Announce opportunity at 2 professional events prior to event. - Market event on all social media platforms and email communications to recruit candidates. Cards for Soldiers Goals: Send a total of 100 cards to soldiers and involve 20 members to participate in this event. Strategy: - Announce opportunity at 2 professional events prior to event. - Market event on all social media platforms and email communications to recruit candidates for making cards. Holiday Food Drive Goals: Collect a total of 200 cans of food to donate to a local food bank and involve 20 members to help collect. Strategy: - Announce opportunity at 2 professional events prior to event. - Organize a tabling schedule to collect food cans - Market event on all social media platforms and email communications to recruit candidates for tabling on campus. Spring Community Events Ronald McDonald House - Baking Goals: Send 6 members to the RMDH to bake breakfast for the children and families at the event. Strategy: - Announce opportunity at 2 professional events prior to event. - Market event on all social media platforms and email communications to recruit candidates. Beach Cleanup Goals: Have 20 members participate in this event. Strategy: - Host social event after beach cleanup to entice more participants - Announce opportunity at 2 professional events prior to event. - Market event on all social media platforms and email communications to recruit candidates. Donate Life: Walk/Run 5k Goals: Have 20 members participate in this event and raise $200 for the Donate Life cause. Strategy: - Announce opportunity at 3 professional events prior to event. - Market event on all social media platforms and email communications to recruit candidates. Donate Life Campus Awareness Day Goals - Plan at least 2 events to help raise awareness of donate life per semester - Sign up a total of 50 donors Strategies - Work with Donate Life organization to setup tabling schedules - Educate students and community of donor dot facts Page 4MEET.GREET.CONNECT. COMMUNITY AND SOCIAL IMPACT #STANDOUT_CSUF
  6. 6. Overall Goal: Raise $10,300 in revenue from various fundraising events to support chapter operational expenses. Overall Strategy: Utilize Executive Committees and marketing skills to ensure success of fundraising efforts.
 Executive Committee Fundraising Committee Goals: Recruit 3-4 members to help plan and execute 4 fundraising events per semester. Strategies: Announce committee involvement opportunity throughout year and have committee meet bi- monthly to plan and execute events. Sponsorship Committee Goals: Recruit 3-4 members to help obtain sponsors. Strategies: Announce committee involvement opportunity throughout year and have committee meet bi- monthly to plan and execute events. Sponsorships/Partnerships Corporate Monetary Sponsors Goals - Obtain $1000 from local organizations and alumni. - Participate in two partnership events per semester. Strategies - Utilize professional network to reach out to potential corporate sponsors. - Take advantage of sponsorships from the business college. - Create sponsorship packages that provides companies to integrate with CSUF AMA through our newsletters, social media content, and events. Food/Drink Sponsors Goals: Obtain 1 sponsor for food and drink to alleviate costs at CSUF AMA events. Strategies: - Use personal contacts, professional relationships, faculty, and alumni contacts to connect with a sponsor. - Reach out to local businesses. AMA Angeles Tailgate Goals - Raise $3000 by selling ticket and ticket/tailgating packages to students, faculty, and staff to a Los Angeles Angles of Anaheim baseball game. Strategies - Make boosted Facebook posts 3 weeks prior to the event and marketing on all other social platforms. - Announce event at 1 professional event prior to tailgate and make in-class announcements. - Include different ticket packages for members such as cheaper packages that include tailgate only tickets. Benefit Nights Goals: - Host 2 benefit nights per semester. - Raise $500 from partnered local restaurants. - Average attendance of 30 members for each benefit night. Strategies: - Contact local restaurants that are willing to create a fundraising package for CSUF AMA members. - Announce event at 1 professional event prior. - Market event 1 week prior on all social media platforms and email communications. Tentative Benefit Nights: Buffalo Wild Wings, Oggies, Bruxies, Panera Bread, Cheesecake Factory, T.G.I Fridays. NOLA: CSUF Funding Programs Goals: Raise $4,000 from on-campus student body organizations to support NOLA costs. Strategies: - Provide funding proposals to both the BICC and ASI to communicate the value of NOLA for CSUF students. - Involve the sponsorship and fundraising committee in creating proposals. Clothing Garage Sale (Fall/Spring) Goals - Raise $500 each semester by selling used clothes donated by CSUF AMA members to campus students and faculty. Strategies - Involve fundraising committee to assist on the collection of clothing donations. - Strategically plan tabling for 4 days at high-traffic volumes on campus locations to ensure more sales. - Market event on all social media platforms and email communications. Professional Headshot Fundraiser Goals - Raise $1000 by selling professional headshot photography services. Strategies - Use all social media platforms and make in-class announcements to advertise the event one month prior to ensure that all spots are filled. - Create different packages for students to create a variety of pricing and give members discounted rates.
 Page 5MEET.GREET.CONNECT. FUNDRAISING #STANDOUT_CSUF
  7. 7. Overall Goals: Recruit 100 members and renew 30 members and have more than 60% active members. Overall Strategy: Utilize Executive Committees and marketing skills to ensure membership goals are reached.
 Executive Committees Social Events Committee Goals: Recruit 3-4 members to help plan and execute 4 social events per semester. Strategies: Announce committee involvement opportunity throughout year and have committee meet bi- monthly to plan and execute events. Fall Social Events - Beach Bonfire - Laser Tag - Guppie House - Thanksgiving Potluck Spring Social Events (tentative) - Bowling & Billiards - Broom Ball - Go-Kart Racing - Beach Day Recruitment Strategy In-Class Announcements - Executive board members presents in classrooms totaling minimum of 30 marketing, advertising, and sales classes covering over 500 students. Print and Digital Advertisements - Create flyers, handbills, posters, emails, and digital advertisements. On-Campus Tabling and Presentations - Table at Business Courtyard, Days of Discovery, and Freshman Move-in. - Present at New Student Orientation and Transfer Student Orientation. T-Shirts and “Swag” - Provide professionally designed t-shirts to build brand publicity and give out “Swag” to potential recruits. Member Participation & Retention Executive Committees Goals: Create 1-2 executive committees for the following categories: professional development, community & social impact, fundraising, membership & social events, and communications to provide opportunity for members to get involved, take on leadership roles, and stand out. Strategies: Implement the following executive committees: - Special Events - Alumni Relations - AMA Saves Lives - Fundraising - Sponsorship - Social Events - Advertising - Social Media Announce committee involvement opportunities throughout year and have committees meet bi-monthly to plan and execute events. L.E.A.D. Program Goals: Have 80 members be awarded an Active Member Certificate at End of The Year Banquet to encourage attendance at CSUF AMA events. Strategies: Track membership attendance and implement the following point system: - General Meetings - 20 points - Executive Committee Participation - 20 points - Special & Off-campus Events - 20 points - Social/Outreach Events - 15 points - L.E.A.D. Social Media Participation - 5 points Implement and announce the following point-ranking system to identify active members: - Platinum: 360+ points - Gold: 320-355 points - Silver: 280-315 points - Bronze: 240-375 points - Honorable Mentions: 200-235 points Member Of the Month Goals: Award a “Stand Out” member the title “Member of the Month” each month to encourage member participation. Strategies: - Feature member of the month in the monthly newsletter. - Announce winner at meeting to encourage other members to standout. - Executive President and Vice-President coffee date. Membership Renewals Discounts Goals: Have 30 members renew expiring membership. Strategies: Provide discounted membership rate for returning members. Membership Database Goals - Collect and organize data on general contact information, major, minor, academic status, status of dues, and gender from members. Strategies - Board members will distribute membership application forms and surveys during the first three weeks of tabling as well as all of our events hosted during the first month. - Use database to develop and understand demographic information and maintain alumni database to keep members connected after graduating.
 Page 6MEET.GREET.CONNECT. MEMBERSHIP & SOCIAL EVENTS #STANDOUT_CSUF
  8. 8. Overall Goals: Reach 75% of our target markets with weekly external and internal communications. Overall Strategies: Utilize online media platforms, email communications and print media to promote AMA. 
 Executive Committees Advertising Committee Goals: Involve 3-4 members in committee and complete flyers for all CSUF AMA events 2 weeks prior. Strategy: Delegate flyer creation to committee members 2 months prior to ensure all flyers are submitted before set deadline. Social Media Committee Goals: involve 3-4 members in executive committee and involve 1 member in the management of each platform. Strategy: Have committee meet bi-monthly to strategize and execute social media posts. E- Board Communication Dropbox - Upload and organize chapter files to provide central location for E-board members to access information. GroupMe Texting - Allows all board members to send and receive message to each other regardless of their mobile device capabilities. Private Facebook Group - Enhance Executive board Facebook group purpose by exchange ideas and help everyone stay in contact. Board Member 2:1 - President and Vice President meet with each E- Board member monthly to discuss progress and provide opportunity to address personal goals. Online Media Platforms Facebook - Goal: Obtain 1,000 likes for fall semester and 1,100 for spring semester. - Strategy: Create Facebook events and wall posts two weeks before schedule. Share photographs from events. Curate marketing articles. Twitter - Goal: 400 followers at the end of Fall semester and 450 for spring. - Strategy: Tweet concerning our upcoming events, live updates, and inspirational or business quotes/tips. Linkedin - Goals: 500 connections at the end of Fall and 550 for spring. - Strategies: Use network to branch out and find past CSUF AMA member and capture. Instagram - Goals: 400 followers at the end of fall semester and 450 for spring. - Strategies: Share Member of the Month, announce meeting reminders, and provide inspiration through aesthetically pleasing images. Website - Goals: Update website once a week with upcoming events, pictures, blog posts, and career opportunities with average of 300 hits. - Strategies: Monitor website traffic and analytics data to understand our website audience to tailor our content. Email Communication Email Updates Goals: Send email reminders to members and alumni about the following categories: speaker events, workshops, social, fundraising, competitions, and career opportunities. Strategies: Work closely with all committees to obtain information for email updates. Monthly Newsletter - MailChimp Goals: increase our subscriber base by 500 in the fall and 300 in the spring and increase open rate by 10%. Strategies - Have laptop for newsletter sign-ups at every CSUF AMA event. - Offer subscriptions on our website and across our social media platforms. - Include rich content that follows a “What’s In It For Me?” theme. Print Media CSUF AMA Annual T-Shirts - Have 75% of officers wear AMA apparel on meeting and workshop days. Handbills - Create handbills for Fall and Spring semester general meetings, large fundraisers, and special events. Business Cards - Create “Stand Out” business cards for all Executive Board Members. Flyers - Create printed flyers to recruit members and promote large general meetings. CSUF AMA Brochure - Create informational brochure for interested students.
 Page 9MEET.GREET.CONNECT. COMMUNICATIONS #STANDOUT_CSUF
  9. 9. Overall Goal: Establish at least 15 effective management practices to meet all chapter operation goals. Overall Strategy: Develop a clear structure with 4 executive levels, establish 3 feedback channels, 2 development processes, and build 6 training sessions.
 Organizational Structure Executive President and Vice President - Manage all executive board members, oversee chapter operations, and ensure execution of all CSUF AMA goals. Department Vice Presidents (5) - Coordinate and lead respective directors and oversee responsibilities and progression of goals. Report weekly updates to Executive President and Vice President. Directors (9) - Lead respective Executive Committees to plan and execute chapter operations. Report weekly updates to respective Department Vice Presidents. Executive Committee Members (24) - Assist Directors in execution of chapter operations and report weekly to respective directors. Executive Board Development Summer Intensive Goals: Provide 7 summer training and planing sessions to prepare executive board members for their CSUF AMA 2014-2015 leadership roles. Strategies: Utilize Executive President, Executive Vice President, and Department Vice Presidents, and professional speakers to host training sessions. Summer 2014 Training Sessions - Team Building/Goal Setting - Semester Planning - Color Energy/Communication - Project Management - Email/Calendar Organization - Membership/Tabling - Executive Board Dinner Winter Intensive Goals: Provide 2 days of winter training, planning, and team building sessions. Strategies: Utilize skills learn from following semester to improve operations for next semester. Individual Development Plan (IDP) Goals: Engage executive board members in creating an Individual Development Plan each semester to achieve success in their leadership and personal goals. Strategies: - Have members fill out an IDP form that will help them identify the following: strengths, improvement areas, source of motivation, and short and long-term goals. - Executive President and Vice President will conduct 2:1 meetings with all Executive Board members to discuss progression on IDP. Transition Binders Goals: Implement transition binders and finalize first addition prior to executive board transition period. Strategies: Create binder that includes all executive board position expectations and important information from previous position holder. Meetings General Meetings Goals: Host bi-weekly meetings with professional speakers and specialists from different industries. Strategies: Secure dates and locations 1 semester in advance and prospect professionals from various industries. Executive Board Meetings Goals: Host bi-weekly executive board meetings to discuss chapter operation progression. Strategies: Secure dates and locations the prior semester. Utilize time to discuss past and future events. Surveys Event Evaluations Goals: Survey event satisfaction at general meetings. Strategies: Create an effective way to encourage members to provide feedback at bi-weekly meetings. Membership Satisfaction Goals: Survey member satisfaction at the end of both semesters. Strategies: Create an effective way to encourage members to provide feedback on all chapter operations and overall satisfaction. Chapter Plan and Annual Report Goals: Create a detailed plan for the coming academic year including events, goals, and strategies. Achieve 90% of all goals listed. Strategies: Involve all officers in the development of all goals and strategies. Executive Committee Members are key in the execution and planing of events. Create an annual report to highlight the years success and use opportunities for improvement for next years plan.
 Page 9MEET.GREET.CONNECT. CHAPTER OPERATIONS #STANDOUT_CSUF
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 JUNE ‘14 Jun 4: Team Building & Goal Setting Jun 18: Color Energy & Communication Styles JULY ’14 Jul 9: Email & Calendar Organization Jul 12: Semester Plan Presentations Jul 23: Project Management AUGUST ‘14 Aug 13: Membership & Tabling Workshop Aug 21: Freshmen Move In Day Aug 22: Resource Fair Tabling Aug 27: Board Meeting SEPTEMBER ‘14 Sept 3: Fall Kick-Off Meeting Sept 5: Back to School Bonfire Sept 10: Board Meeting Sept 15: Days of Discovery Sept 17: TJX: Retail Marketing Sept 17: Guppies Social Sept 24: Board Meeting Sept 30: Newsletter OCTOBER ‘14 Oct 1: Board Meeting Oct 6: Social Media Influence Oct 7: Nordstroms Styled For Success Oct 8: Afters Ice Cream Speaker Oct 9: Group Mentor Session Oct 10: Laser Tag Social Oct 15: TEKSystems Linkedin Workshop Oct 22: Board Meeting Oct 22: Buffalo Wild Wings Benefit Night Oct 25: Company Visit Oct 29: Adecco - Standout Interviews Oct 31: RMDH Trunk or Treat Oct 31: Newsletter NOVEMBER ‘14 Nov 2: Professional Headshot Fundraiser Begins Nov 5: Clothing Collection/ Donations Booth Nov 5: OC AMA Event Nov 6: Clothing Collection/ Donations Booth Nov 12: Cards for Soldiers Nov 12: ShoutAmp: The Science of Networking Nov 13: Alumni Panel Nov 15: ProductCamp SoCal Conference Nov 16: Race for the Rescues Nov 17: Bruxies Benefit Night Nov 19: Board Meeting Nov 19: Thanksgiving Potluck Nov 20: SCORE Email Marketing for Success Nov 31: Newsletter DECEMBER ‘14 Dec 1: Holiday Food Drive Begins Dec 3: STARMEN- Brand Analysis Dec 5: Titan Sales Competition Dec 6: Company Visit Dec 10: Board Meeting Dec 20: Newsletter JANUARY ‘15 Jan 10: Winter Intensive Jan 21: Board Meeting Jan 28: Spring Kick Off Meeting Jan 28: Bowling & Billiards Jan 29: Tabling Jan 30: Newsletter FEBRUARY ‘15 Feb 4: Board Meeting Feb 4: President & VP Elections Feb 7: Field Trip Feb 10: Valentines Fundraiser Feb 11: Valentines Fundraiser Feb 11: Speaker Meeting Feb 12: Valentines Fundraiser Feb 16: Benefit Night Feb 18: Board Meeting Feb 19: Workshop Feb 25: Workshop Feb 27: Newsletter Feb 28: Broom Ball MARCH ‘15 Mar 2: Board Position Interviews Mar 4: Board Meeting Mar 4: NOLA Prep Meeting Mar 11: Workshop Mar 18: Board Meeting Mar 19: NOLA Begins Mar 25: Speaker Event Mar 28: Baking @ RMDH Mar 29: New Board Acceptance Mar 30: Newsletter APRIL ‘15 April 8: Board Meeting April 11: Company Visit April 13: Benefit Night April 15: Speaker Event April 25: Angel’s Tailgate April 29: Alumni Panel April 30: Newsletter MAY ‘15 May 2: Company Visit May 6: Board Meeting May 8: Newsletter
 Page 9MEET.GREET.CONNECT. CALENDAR #STANDOUT_CSUF
  11. 11. STARTING(FUNDS( ( ( ( ( ( ( ( ( ( ( $(3,127( Revenue& Membership&Income&&& & & & & & & & & & $11,300& • Fundraising&Ac<vi<es& o Angels&Baseball&Tailgate& & & & & & & & $3,000& o Benefits&Night&&&&& & & & & & & & & $500& o Professional&Headshot&Fundraiser& & & & & & & $1,000& o Clothing/Garage&Sale&&&&&&& & & & & & & & $1,000& o Sponsorships& &&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&&& & & & & & $1,000& • CSUF&Funding&Programs& o Business&Interclub&Council& & & & & & & & $3,000& o Associated&Student,&Inc.& & & & & & & & $1,000& ( ( ( ( ( ( TOTAL(REVENUE( ( ( ( ( $25,927( Expenses& • Membership&Expenses& & & & & o (130&Members&@47/member)&&&&&&&&&&&&&&&&& & &&& & & & $6,110& o Chapter&Member&TUshirts& & & & & & & & $1,458& o Swag&Materials& & & & & & & & & $1,800& • Fundraising&Expenses& o Angels&Baseball&Tailgate& & & & & & & & $1,000& • Event&Expenses& o Professional&Speakers&& & & & & & & & $600&& o Community&Service& & & & & & & & & $200& o Social&Events& & & & & & & & & & $235& o Marke<ng&Week& & & & & & & & & $406& o Miscellaneous&Giveaways& & & & & & & & $280& • Communica<ons&Expenses& o Adver<sing&Expenses& & & & & & & & & $600& o Business&Cards&& & & & & & & & & $180& o Website&Opera<ons& & & & & & & & & $26& • Miscellaneous& o AMA&Sta<onary& & & & & & & & & $37& o Na<onal&Conference& & & & & & & & & $8,000& ( ( ( ( ( ( TOTAL(EXPECTED(EXPENSES( ( ( ( $20,962( ( ( ( ( ( ( EXPECTED(PROFIT(GAIN( ( ( ( $4,865( 
 Page 10MEET.GREET.CONNECT. BUDGET #STANDOUT_CSUF
  12. 12. #STANDOUT_CSUF

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