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Most Important Things Learned in PR Practicum: The Top 10
[object Object],	perfectly as well as  grammatically perfect,  it will likely be trashed. ,[object Object],look at a resume for 15-30 seconds  before deciding whether they will trash it. 10. Resume Formatting/Grammar Must = Perfect
[object Object],everything you want on your resume.  Citing your LinkedIN address directs  potential employers to additional information. ,[object Object],on your LinkedIN profile.   This is undoubtedly something you want  your potential employer to see. 9. Cite LinkedIN Address on Resume
[object Object],it’s noted that organizations  and businesses can improve their  brands by incorporating business transparency. ,[object Object],refers to proper etiquette for social networking  regarding building your organization or brand. 8. Business Transparency is Key
[object Object],your professional information/accomplishments. ,[object Object],your name out there, and you can potentially  get your foot in the door. 7. Take Advantage of LinkedIN
[object Object],of work to your portfolio. ,[object Object],work to the portfolio. ,[object Object],your potential employer looks for  in a portfolio, such as his likes  and dislikes—ex: Include or do not  include plastic sheet protectors, table of contents, etc. 6. Creating a Portfolio—Be Selective
[object Object],to a potential employer, always have  a “leave-behind” ready. ,[object Object],	employer will always keep your portfolio,  so have extra copies of your  best work to leave with him/her. 5. Presenting Portfolio
[object Object],	up-to-date with things in the PR field.   ,[object Object],trade books, listen to podcasts, etc.   If you don’t stay fresh on the continuous  evolution of public relations, you could fall behind. 4. Tips Learned from Informational Interview
[object Object]
Let your potential employer know in your cover letter that you  are familiar with the organization.   Don’t give the impression that  you are seeking the job on a limb. ,[object Object],you will get paid.  You will likely  not be called back for an interview. 3. Searching for a Job
[object Object]

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Most Important Things Learned In Pr Practicum