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As a brand, you’ve got Finding True North

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As a brand, you’ve got to get to the “why”. You need to have
a handle on who you are in order to properly craft a brand
voice and brand image. It doesn’t matter if you’re large,
small, in retail, or B2B, you have to define your branding
strategy.
Why is finding your “True North” important?

Veröffentlicht in: Marketing, Business
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