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Building profitable customer loyalty
Key advantages of a loyalty program
A LOYAL CUSTOMER….
o Buys more
o Is less price sensitive
o Requires less marketing spend
o Is more likely to refer new customers
o Is easier to reach
o Generates more profit than a non-loyal customer
o Is more tolerant
Who are we?
iQ offers a combination of marketing professional
services/experience and a technological platform that
is flexible and high performance.
TO HELP
Understand
Communicate
Reward
An expert in developing and managing
loyalty programs.
Some of Our Clients
Coalition
(Latin America)
Automotive
Recreational Vehicles
Retailers Spa & Hospitality
The iQ Solution
Professional services for the
operation and management of
turn-key programs
A high performance, modular
and flexible technological
platform programmed in the
Microsoft environment
A winning combination for a successful loyalty
program and digital marketing
Dealer-specific Services
Complete Loyalty
Program
Automatically
Triggered
Communications
Prepaid Card
Packages
Partnership
Programs
Promotional Cards
B2B Loyalty
Program
MODULAR
SOLUTIONS
FORDEALERS
Targeted Tactical
Campaigns
 Seasonal
 By Category
 Segmented
 With or Without
Rewards
 Communications
 Maintenance
 Dealer Dollars
 Tire Installation,
Wheel Alignment
and Storage
 F & I
 Dealer Dollars
 Credit for New or
Used Vehicles
 Maintenance
Services
 Communications
Stimulus
 Maintenance
 Vehicle Sales
 F & I
 Communications
 For Selling
Wholesale Parts
 Points & Rewards
 Communications
 Web Portal
 Membership Cards
 Lead Management
 Points and
Rewards
 Communications
 Analysis
 Rewards
 Communications
 Segmentation
 Analysis
Support for
Private Sales
 Segmentation
 Communications
 Points & Rewards
 List management
The iQ360 platform enables a wide variety of solutions
designed specifically for Auto and RV Dealerships.
What iQ7/24 Can Do for You
Develop a base benefit package that is relevant and motivating for
customers to provide their phone/email address (create database)
Recommend a promotional/communication program that adds to the
core benefit package
Integrate our platform to your POS systems so as to gather
intelligence (re: customer behavior) quickly and with minimum time
at check out
Deliver intelligence-based communications based on minimum
cost/preferred method requested by customer
Help get buy-in at all levels (corporate & front line)
i.e. member acquisition and data capture = measurable ROI
Questions?
Would you like to know more?
• Please contact:
Jonathan Koncsik
iQ7/24
514-874-9000 ext. 302
jkoncsik@iq724.com

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iQ_Intro

  • 2. Key advantages of a loyalty program A LOYAL CUSTOMER…. o Buys more o Is less price sensitive o Requires less marketing spend o Is more likely to refer new customers o Is easier to reach o Generates more profit than a non-loyal customer o Is more tolerant
  • 3. Who are we? iQ offers a combination of marketing professional services/experience and a technological platform that is flexible and high performance. TO HELP Understand Communicate Reward An expert in developing and managing loyalty programs.
  • 4. Some of Our Clients Coalition (Latin America) Automotive Recreational Vehicles Retailers Spa & Hospitality
  • 5. The iQ Solution Professional services for the operation and management of turn-key programs A high performance, modular and flexible technological platform programmed in the Microsoft environment A winning combination for a successful loyalty program and digital marketing
  • 6. Dealer-specific Services Complete Loyalty Program Automatically Triggered Communications Prepaid Card Packages Partnership Programs Promotional Cards B2B Loyalty Program MODULAR SOLUTIONS FORDEALERS Targeted Tactical Campaigns  Seasonal  By Category  Segmented  With or Without Rewards  Communications  Maintenance  Dealer Dollars  Tire Installation, Wheel Alignment and Storage  F & I  Dealer Dollars  Credit for New or Used Vehicles  Maintenance Services  Communications Stimulus  Maintenance  Vehicle Sales  F & I  Communications  For Selling Wholesale Parts  Points & Rewards  Communications  Web Portal  Membership Cards  Lead Management  Points and Rewards  Communications  Analysis  Rewards  Communications  Segmentation  Analysis Support for Private Sales  Segmentation  Communications  Points & Rewards  List management The iQ360 platform enables a wide variety of solutions designed specifically for Auto and RV Dealerships.
  • 7. What iQ7/24 Can Do for You Develop a base benefit package that is relevant and motivating for customers to provide their phone/email address (create database) Recommend a promotional/communication program that adds to the core benefit package Integrate our platform to your POS systems so as to gather intelligence (re: customer behavior) quickly and with minimum time at check out Deliver intelligence-based communications based on minimum cost/preferred method requested by customer Help get buy-in at all levels (corporate & front line) i.e. member acquisition and data capture = measurable ROI
  • 8. Questions? Would you like to know more? • Please contact: Jonathan Koncsik iQ7/24 514-874-9000 ext. 302 jkoncsik@iq724.com