1. Disrupt or be disrupted…
Internet of
Everything and
Digital Business
Johan Basson
Business Development Manager IoT
October 2016
2. From Hype to Reality…. “Up and to the Right”
Big Data
It’s Official: The Internet
of Things Takes Over
Big Data As The Most
Hyped Technology.
8/18/2014
Internet
of Things
4. Pace of
Innovation Speed… 2x X2
IT Industry Disruption
Clouds… Private, Hybrid, Public, Fog
Security Challenges
Mobility
Big Data & Analytics
Business + Technology Models
Every Company,
City, Country
Internet of Everything… 5X – 10X Impact of Internet To Date
5. The 5 Waves of Connectivity
Framework of Our New World
BusinessandSocietalImpact
More, Faster and Intelligent Connections
Email
Web Browser
Search
Wave 1
Connectivity
Foundation
1990
3 M Users
New Breed Apps
and Interfaces
Embedded/
Seamless
Wearable Devices
Big Data Wisdom
Predictive
Enhance Outcomes
Now - 2020
? Users/Things
Wave 5
Convergence
Digitize Society
Singularity
Man/Machine
2010
2.4 B Users/Things
Wave 4
Things
Connecting the
Unconnected
Big Data/
Analytics
Sensors
Everywhere
Machine-to-
Machine
Pervasive
Intelligence
Data in Motion
Security
Wave 3
People
Connecting,
Communities,
Sharing, Contributing
“Global Brain”
2004
745 M Users
Web 2.0
Social
Mobility
Cloud
Video
Collaboration
Wave 2
Business
Networked Economy
Efficiency/
Optimization
1997
76 M Users
E-commerce
Digital Supply
Chain
IOE = People, Process, Data, Things
6. Every business, country, and city is
becoming a digital company.
Digital
0100
1011
0100
0100
1011
0100
By 2020,
75%
of businesses
will become
fully digital or
preparing to be.
What is the
#1reason
companies
don’t succeed?
Failure to innovate
and reinvent
themselves.
Only
30%
of these
digitization
efforts will be
successful.
7. The Internet of Everything
Delivering the Right
Information to the Right
Person (or Machine) at the
Right Time
Process
Physical Devices and Objects
Connected to the Internet and
Each Other for Intelligent Decision
Making (Internet of Things)
Things
Using Data in to Create
More Useful Information
for Decision Making
Data
Connecting People
in More Relevant,
Valuable Ways
People
$19T
8. Hosting Applications and Data Everywhere Resulting in a
Growing Network of Small “Centers of Data”
UCS for
Enterpris
e Nexus Family
UCS for
Hadoop
Cisco
Interclou
d
UC
S
Mini
IE
ISRAPIC
EM
CG
R
AP
MS
DATACENTER MOBILE
Enterprise
Applications
Dealer Access
Supplier
Exchanges
On-board Computer
Machine Apps
Customer
Mobile Apps
Mobile Workforce
Applications
CLOUD EDGE
9. As This Expands Across Your Ecosystem,
the Network Has Become the Platform for
Digital Business
10. Explosion of Data at the Edge for Digital Enterprises
Widely Distributed, Streaming, Short Shelf Life, Too Big to Move
*Source: Cisco Consulting Services Global IoT Study, 2014
Three years from now, where will
most data generated by Internet of
Things solutions be processed?“Most data will be
processed at the edge”*
(mobile devices, appliances, routers)
37%
1230 respondents
14. Residential Industrial Commercial
Buildings
Water Parking
Street
Lighting Waste
Environ-
ment People
Street
Furniture
Safety&
Security Traffic
Street
Internet Edge WAN Agg
Wireless WAN
(2G/3G/4G/
Wimax)
DSRC/LMR
Vehicles
Vehicles
Public/Private
WAN
Cisco Solution Architecture for S+C Cities
Safety&
Security
Traffic
ManagementEnvironment
Waste
Management
Lighting
Management
Parking
Management
Water
Management
Transport
Management
Monitoring/
Command Control Centers
Partner Applications
and
Urban Services
Mobile Apps
Apps
City
Location
Services
City Infrastructure Management
City WiFi Network
Internet
15. Mesh AP
POWER
STREET
CABINETControl/monitoring protocol
Individual control
and monitoring
CONCENTRATOR
City Wi-Fi
ISR 819
(bridge to Wi-Fi)
SMART
MODULE (SM)
SM SM
Street
Monitoring/control
of applications
Street Light Management
Installation of smart devices
on light pole provides:
• Continuous power for wireless
APs, video cameras, etc.
• Improved monitoring and control
Benefits include:
• Greater control of street light pole
• Enhanced maintenance
• Lower deployment costs
16. Waste Management
Street
Sensors deployed in recycling
containers monitor waste levels in
real time, send alert, and identify
most appropriate collection method
based on volume and waste type.
Benefits include:
• Waste collection consumes less cost and carbon
• Reduced fire/safety risk
• New contracts/SLAs can be defined
Connected
waste vehicle
City Wi-Fi
Monitoring/control
of applications
SENSOR FIELD
AREA NETWORK
T
r
a
T
r
a
t
T
r
a
T
r
a
t
T
r
a
T
r
a
t
Fill sensor
Temp sensor
(fire detection)
18. IP Convergence of Workplace Services
PBX
2005 Late 2000s 2010 20151995
Data
Network
IP Telephony Building Mgmt.
Systems using
low-voltage PoE
IP Cameras Smart
Lighting with
low-voltage PoE
OpEx
Coax
BACnet
High Voltage A/C
Experiences
Cloud
Management
and Analytics
19. PoE-powered Lighting in the Digital CeilingTraditional Lighting
Digital Lighting
Control Driver
Modules
Lighting
Control
Module
Control Network
(DMX, DALI, LonWorks,
BACnet, KNX, RS-485)
A/C Power
Cisco/Partner
Cloud Services
PoE Switches
LED Lighting
WiFi
Access
Point
IP Video
Surveillance
Camera Sensors
Connected Lighting Brings IoT to the Enterprise
• Intelligent, Breaks Silos, Enables Analytics
• New User Experiences and Lower Cost
• Hard Wired
• Siloed, Multiple Networks
21. Energy Management
Lighting
Control
API
Building
Management
Smart
Spaces
API
Cisco Connected Lighting
Network
Infrastructure Cisco
Switches
• CoAP, PoE, PoE+, UPOE
• Security with ISE
• Converge disparate networks (HVAC,
metering, lighting) into one IP network
Digital
Ceiling
Wi-Fi
Access
Point
IP Video
Surveillance
Camera
“Touch” Wall
Switches
Sensors
(Light,
Motion, CO2,
BTLE)
HVAC
Variable
Air Valves
Commercial
LED PoE
Fixtures
Network
Infrastructure
Applications
Lighting
Control
System
LED fixtures/
Components
Intelligent
Driver
Sensors
Big Data / Intelligent
Building platforms
As referenced earlier, The Internet of Things is at the top of the Hype Cycle….
But is it really hype?
I’m about to show you some data, some real industry activities that will underscore just how real this is.
Our mission for the next 3 YEARS is to keep this going up and to the right
<AUTObuild>
The Internet of Everything is the latest stage in the evolution of the Internet. It’s based on converging people, machines, processes, and analytics. It’s setting the stage for better business outcomes that bring value:
Connecting people in more valuable ways.
Using the right process to deliver the right information to the right person or machine at the right time.
Leveraging data for decision making.
Connecting things - physical devices and objects - to the Internet and each other.
The internet of Everything is about enhanced outcomes that bring value – value you can bring to your business and your customers.
Segue: It’s an incredible opportunity, and Cisco has predicted the value of that opportunity…[CLICK]
Countries, cities, industries and businesses around the globe are becoming digital. Today, many organizations are taking their first steps towards digital transformation:
Gartner predicts that by 2020, 75% of businesses will be a digital business or will be preparing to become one
While many organizations have digital business transformation initiatives planned or underway, Gartner also predicts that only 30% of these efforts will be successful due to lack of talent and technical expertise.*
But the number one reason companies do not succeed in their digital transformation efforts is because they fail to reinvent their business from top to bottom before they begin, not recognizing from the start that their digital strategy AND business strategy are becoming one and the same…
So to successfully undergo digital transformation, reinventing the entire business is key! Because it’s recognized that there is tremendous opportunity in the next wave of the Internet - The Internet of Everything – which presents new revenue streams, better customer and citizen experiences, and new operational models to deliver value….
**Gartner: Top 10 Strategic Predictions for 2015 & Beyond: Digital Business Is Driving 'Big Change'
*Gartner Research Consulting – Cisco IoE Engagement Findings
Successful digital transformation enables organizations to capitalize on the opportunity created by the IoE.
Over the next decade, as businesses, cities, and countries digitize to position themselves to extract the value of the Internet of Everything (IoE), the IoE will deliver $19 trillion of value to businesses and countries. Cisco is helping our customers take advantage of the IoE – and organizations that began digital transformations in 2013 captured over $500B in value.
-----More details on IoE-------
Where networked connections become more relevant and valuable than ever before-turning information into actions that create new capabilities, richer experiences, and unprecedented economic opportunity for businesses, individuals, and countries.
The value comes from bringing together information from sources that were never connected before to produce insights, experiences, and better decisions.
People: As the Internet evolves we will be connected in more relevant and valuable ways. Today, most people connect to the Internet through their use of devices (such as PCs, tablets, TVs, and smartphones) and social networks such as Facebook. In the future and according to Gartner, people themselves will become nodes on the Internet, with both static information and a constantly emitting activity system.
Process: New business process automation and business process transformation will be required to handle the Internet of Everything….. as approaching digital transformation within traditional business structures won’t work. It’s difficult to set quantifiable objectives if the ultimate business model you’re driving toward is unknown. The Internet of Everything will require an approach which is about discovering real breakthroughs in current performance versus marginal improvements. It’s about taking risks and working iteratively against unknown outcomes using agile principles of operating.
Data: Rather than just reporting raw data, connected things will soon send higher-level information back to machines, computers, and people for further evaluation and decision making. This transformation from data to information is important because it will allow us to make faster, more intelligent decisions, as well as control our environment more effectively.
Things: This group is made up of physical items like sensors (e.g. pressure, radio activity, image, temperature, vibration), consumer devices and enterprise assets that are connected to both the Internet and each other. These things will sense more data, become context-aware, and provide more experiential information to help people and machines make more relevant and valuable decisions.
This hyper distributed infrastructure is hosting apps and data everywhere and is resulting in a growing network of small “centers of data’. These centers of data are small computing hubs that people and processes within an organization, and more and more, outside of the organization want to tap into.
It is a computing paradigm that is focused on understanding that economic value comes from bringing together information from sources that were never connected before to produce insights, experiences, and better decisions. It is a move away from solely focusing on integration to focusing on connecting the right “Centers of Data” at the right time in the most contextually appropriate manner.
And as these connections expand beyond your own environment and into your growing ecosystem it becomes increasingly complex and challenging. It is one thing to connect 15 centers of data but when that grows to 1,500 or 15,000 it becomes impossible to think that you can manage these integrations one at a time. In this environment the network must serve as the platform for digital business…helping to not only support applications everywhere but helping to understand and manage all of the relationships between these centers of data.
Everything you’ve done up to now has been great; but now it needs to be augmented.
Market and operational conditions are changing so fast that sometimes moving data back to the data center for traditional analysis is no longer feasible. Massive amounts of data are being created at the edge:
Utility companies may process 1.1 billion data points (.5TB) per day
A large refinery generates 1TB of raw data per day
An airplane will generate 10TB of data for every 30 minutes of flight
A large offshore oil field produces 0.75TB of data weekly
In 2013, global mobile traffic grew by 80%
72 hours of video uploaded every minute to YouTube
Smart grid to grow utility data generation x10
Corporate IT data growing yearly by 60%
The traditional ways of doing Analytics is no longer viable…can’t keep just moving massive amounts of data to centralized data stores – too big, changing too fast, too distributed, etc…
This is the challenge organizations are facing today and what we can fix
Description:
Installation of smart devices on light pole which provides:
Continuous power to devices such as Wifi AP, video camera, etc.
Monitor and control function: dimming per light point, usage per light point
Benefit:
Greater control of street light pole: individual control, schedule based control, dimming, etc.
Enhanced maintenance: monitoring of usage, defects, automatic maintenance process
Reducing cost of deploying Wi-Fi Mesh infrastructure, video surveillance
In several cities, there are strong requirements to monitor loading/unloading zone
If cars park on this zone, delivery trucks will most likely double park and block/disturb traffic
Simple Parking sensor cannot determine if an authorized vehicle (i.e. delivery) has parked
Video camera with Analytics can provide the required Virtual Sensor function (i.e. sending free/busy events and clip)
If renovating or doing a deep retrofit, might as well do it right.
Yes, can use traditional, non-PoE connected lights, but with PoE lights, have added flexibility, and consolidate networks to enable analytics, building/business optimization, and more. It also enables you to reconfigure lights via a code/software vs. making physical changes. So as tech is updated/upgraded, so, too, can the lights be updated without touching the physical light structure.
Stats:
LED lighting offers excellent light quality for both indoor and outdoor uses. It takes 50 incandescent light bulbs or 8 CFL's to equal the lifespan of 1 LED light bulb. (http://www.seesmartled.com/kb/led_faq/)
LED light emits 90% less heat than a conventional bulb therefore producing more light than heat and gaining maximum energy efficiency. (http://www.seesmartled.com/kb/led_faq/)
Cisco takes commercial spaces to the next level with a “Digital Ceiling”
As buildings become smarter, heating, ventilation, lighting, alarms, security, water and power systems are becoming more sophisticated and complex to manage.
Cisco’s ‘Digital ceiling’ simplifies smart building management and design by providing a ubiquitous, standard and reliable network platform that can connect to a wide variety of devices - sensors, exit lights, pathway lighting, beacons, lights, phones, computers, cameras, and alarms.
The Digital Ceiling realizes the promise of a Smart Building with a converged network, powered by POE, marking a full convergence of IT and facilities. Through new lighting and applications, connection of sensors and devices and the integration of all of these into the IT network, businesses can realize the benefits of an intelligent and automated building.
Cisco is the proven leader in IP technology and has been connecting devices over a network for years. We can consolidate multiple protocols via one central control center and enable you to unify your IT teams into one.
The intelligent Digital Ceiling extends throughout the workspace and enables ubiquitous connectivity of a variety of devices anywhere, anytime.
