1. Visitors & Members of the Business Community
Emergency
Preparedness & the
DMO

2. Emergency
Preparedness
United Nations World Tourism
Organization
“Besides giving emergency management leaders more tools for
disaster response, greater collaboration can pay dividends for the
tourism industry as well. Hotels and resorts are frequently built in
areas that are especially prone to natural disaster, most notably on
the oceanfront. When disasters like hurricanes or tsunamis do
strike, devastated properties are often rebuilt on precisely the
same land with minimal changes made in design and construction
to mitigate future catastrophe. A better and more formal
relationship with emergency management leaders can help tourism
developers find ways to more adequately prepare for and more
quickly recover from disasters without affecting their attraction to
tourists. Also, if tourism communities can demonstrate a greater
ability to handle and recover from emergency situations, their
reputations among the traveling public will improve thereby
enhancing tourist business.”

3. Emergency
Preparedness
The Destination Management Organization’s Roles in
an Emergency
 Visitor and Related Communications
Databases & Website*
Emails*
Phone lists
Call Center
Events related equipment
 Facilitate Housing/Shelter or Evacuations
Stakeholders
Maps
 Media Relations
Presenting an informed and unified message
State/National/Global Tourism offices
Business Journals and Travel Media
Webcam
Media Rooms, Housing, Filming
Declare incident over
Brand reputation/rebuilding
* Off island back up systems and contractors

4. About the
OrganizationOrganizational Structure
DMO & Chamber of Commerce
501(c)(6) nonprofit organization
Board of Directors (19)
Executive Committee
Staff of 10 (7.5 ftes)
Mission:
To attract visitors and advocate for
commerce on Catalina Island.

5. Emergency
Preparedness & the
DMO
Questions?
Thank You!