Personal Information
Unternehmen/Arbeitsplatz
Kansas City, Missouri Area, Missouri United States
Beruf
FutureCast Prez; Author Mktg to Millennials & Millennials w Kids; Marketer, Pro Speaker, Forbes Contributor
Branche
Advertising / Marketing / PR
Webseite
www.millennialmarketing.com
Info
I personally believe we are living in a new era where sharing and participation are part of a new economy. Future brand value will be defined by functional + emotional + participative benefits divided by the total cost of your goods and or services.
We have to unlearn the old rules of marketing to create new and more powerful schemas that will create engagement with today's empowered consumer that's a prosumer or consumer partner not a traditional consumer.
Further, a Millennial Mindset is something that has begun to take hold with "older" generations that aspire to be tech-savvy, culturally on trend and maintain their "youthful" mindset in an innovation age. Millennials aren't simp...
Tags
millennials
marketing
advertising
consumer trends
parents
millennial trends
retail trends
retailing
generation y
brands
marketers
economy
groccery
millenials
research
future
public speaking
Mehr anzeigen
Präsentationen
(4)Gefällt mir
(7)2013 11 mobile eating the world
Benedict Evans
•
Vor 10 Jahren
Why Millennials Aren't Buying Cars
Lindsey Kirchoff
•
Vor 11 Jahren
You Don't Need a Social Media Strategy (Washington DC Edition)
Eric Weaver
•
Vor 13 Jahren
PSFK Future Of Home Living Report
PSFK
•
Vor 10 Jahren
The Future of Social Media: 12 Provocations
We Are Social Singapore
•
Vor 12 Jahren
Who Are The Millennials?
Backbone Media
•
Vor 11 Jahren
Insanely Useful Advice for Marketing to Millennials
Chris Barbee
•
Vor 11 Jahren
Personal Information
Unternehmen/Arbeitsplatz
Kansas City, Missouri Area, Missouri United States
Beruf
FutureCast Prez; Author Mktg to Millennials & Millennials w Kids; Marketer, Pro Speaker, Forbes Contributor
Branche
Advertising / Marketing / PR
Webseite
www.millennialmarketing.com
Info
I personally believe we are living in a new era where sharing and participation are part of a new economy. Future brand value will be defined by functional + emotional + participative benefits divided by the total cost of your goods and or services.
We have to unlearn the old rules of marketing to create new and more powerful schemas that will create engagement with today's empowered consumer that's a prosumer or consumer partner not a traditional consumer.
Further, a Millennial Mindset is something that has begun to take hold with "older" generations that aspire to be tech-savvy, culturally on trend and maintain their "youthful" mindset in an innovation age. Millennials aren't simp...
Tags
millennials
marketing
advertising
consumer trends
parents
millennial trends
retail trends
retailing
generation y
brands
marketers
economy
groccery
millenials
research
future
public speaking
Mehr anzeigen