1. Planning, Writing, and
Completing Oral
Presentations
© Business Communication Today 8e 15 -
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2. Build Your Career
with Oral Presentations
• Display your skills
• Think on your feet
• Grasp complex issues
• Handle challenges
© Business Communication Today 8e 15 -
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3. Three-Step Process
• Planning
• Writing
• Closing
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4. Planning Presentations
• Analyze the situation
• Gather the information
• Select the medium
• Organize the message
© Business Communication Today 8e 15 -
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5. Analyzing Situations
• Purpose
– Inform
– Persuade
– Collaborate
• Audience
– Emotional state
– Language issues
– Specific circumstances
© Business Communication Today 8e 15 -
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6. Organizing Presentations
• Define the main idea
• Limit the scope
• Choose the approach
• Prepare the outline
• Select
© Business Communication Today 8e 15 -
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7. Writing Presentations
• Formality
• Audience
• Subject
• Message
• Conclusion
© Business Communication Today 8e 15 -
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8. Creating the Introduction
• Arouse interest
• Build credibility
• Preview the presentation
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9. Composing the Message
• Limit the main points
• Connect the ideas
• Engage the audience
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10. Writing the Conclusion
• Restate the main points
• Describe the next steps
• Close the presentation
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11. Completing the
Presentation
• Revise the message
• Edit the content
• Master the delivery
• Prepare to speak
• Overcome anxiety
• Prepare for questions
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12. Practicing Your Delivery
• Memorizing
• Reading
• Impromptu speaking
• Speaking from notes
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13. Preparing to Speak
• Know the location
• Consider the audience
• Adapt the content
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14. Overcoming Anxiety
• Prepare extra • Take deep breaths
material • Be ready
• Rehearse • Get comfortable
• Think positively • Don’t panic
• Visualize success • Stay focused
© Business Communication Today 8e 15 -
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15. Appearing More Confident
• Don’t rush
• Maintain eye contact
• Stand tall
• Control gestures
• Use your voice
© Business Communication Today 8e 15 -
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16. Answering Questions
• Focus on the questioner
• Respond appropriately
• Maintain control
• Survive the hot seat
• Encourage questions
• Conclude the presentation
© Business Communication Today 8e 15 -
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