The Academy for Corporate Entrepreneurship (AfCE) helps established organisations to engage employees, accelerate innovation and transform culture, buy creating the world's greatest Corporate Entrepreneurs. We focus on Lean Startup, Design Thinking and Customer Development principles to offer a customised Lean Enterprise Accelerator Program.

1. Copyright © 2015 Academy for Corporate Entrepreneurship I www.afce.co
CREATING THE
WORLD’S GREATEST
CORPORATE
ENTREPRENEURS
We help established organisations to
engage employees, accelerate
innovation and transform culture,
by creating the world’s greatest
Corporate Entrepreneurs.
CORPORATE
ENTREPRENEURSHIP
ACADEMY f o r
NEW VENTURES I FASTER LAUNCHES I HAPPY CUSTOMERS

2. Copyright © 2015 Academy for Corporate Entrepreneurship I www.afce.co
75% of the S&P will be replaced by 2020.
Innocentive
TRANSFORM CULTURE
Today’s digital age is killing off large established companies who fail to innovate, faster than ever before.
On the other hand, entrepreneurship is on the rise. More and more startups practicing lean innovation are
achieving success at record speeds. Unicorns are startups that have achieved a billion dollar valuation. It took
HP 20 years to reach this level and recently Slack joined the club within 8 months of launching!
20 YEARS10 YEARS7 YEARS4 YEARS2 YEARS8 MONTHS STARTUPS TODAY
ARE CREATING VALUE
AND DISRUPTING AT
INCREDIBLE SPEED

3. Copyright © 2015 Academy for Corporate Entrepreneurship I www.afce.co
ACCELERATE INNOVATION
Accelerators and incubators such as Ycombinator, Techstars, 500 Startups and The Founder Institute
offering structured curriculum and mentoring programs are helping to speed up innovation.
When exploring the “unknown”, corporates need to master ”search” principles rather than employing their usual
”execute” principles.
If you know, ”execute”, if you don’t know, ”search”. Teams need to continuously experiment and change direction
along the journey.
Combining Design Thinking, Customer Development and Lean Startup into a structured curriculum supported
by mentoring are the corner stones to de-risking innovation.
WE HELP YOU TO APPLY THE ENTREPRENEURIAL SKILLS AND MINDSET TO ACCELERATE INNOVATION
GO FROM THIS TO THIS
PRODUCT bells and whistles
minimum viable product (get
customer job done)
TEAMS same functional silos diverse & cross-functional
STRATEGY plan everything, build, then launch
plan a bit, build a bit, measure &
learn, plan again
GUIDED BY
mission statements that see into
the future
todays customer behaviour
EMPHASIS
success first-time and avoiding
failure
breaking things and learning from
“failure”
DECISION MAKING
Highest Persons Paid Opinion
(HIPPO) is usually right
data from experiments is usually
rightt
PROCESS
try enough ideas, we’ll hit a “home
run”
entrepreneurship journey tweaking
one idea to find product-market fit

4. Copyright © 2015 Academy for Corporate Entrepreneurship I www.afce.co
ENTREPRENEURS ARE MADE, NOT BORN!ENGAGE EMPLOYEES
Successful entrepreneurs do
share common characteristic
traits but the entrepreneurial
skills need to be learned and
practiced – especially in a digital
age.
By 2020 almost half of the
workforce will be made up by
millennials that want entrepreneur
type challenges. Innovation need
not be restricted to R&D labs
but is everyone’s responsibility.
Now is the time to build an army
of corporate entrepreneurs who
create new opportunities for your
organisation.
71% of millennials at “regular” jobs
would prefer to quit and work for
themselves. 60% of them will likely do
so within two years.
Entrepreneur
The average entrepreneur has 14
years of work experience.
Javelin

5. Copyright © 2015 Academy for Corporate Entrepreneurship I www.afce.co
WHOWEARE
Corporate Entrepreneurship Experts
Learn from those who have done it before! We work closely with the
best and brightest who live at the intersection of coaching startup
teams and implementing corporate innovation programs. Each mentor
is specifically selected to align with a certain part of our curriculum
depending on their skill set and what each Lean Intrapreneurship Lab
is designed to achieve. Our mentors are at the forefront of the world’s
leading startup accelerator and incubator programs and have vast
experience as innovation catalysts within Fortune 500 organisations.
As we collect more and more experience, we are able to further
enhance the quality of our programs.
Hands-On Experiential Learning
Thanks to our world-class mentors and great advisors, we’ve been
able to adapt and refine the best Silicon Valley techniques to apply
Corporate Entrepreneurship in your organisation. Through hands-on
experiential learning guided by our curriculum and mentors, participants
will develop the entrepreneurial mind set and skills required to bring
new products and services to market faster and more successfully.
We teach the capabilities, help build the support systems and develop
new leadership skills necessary to create a culture of innovation and
entrepreneurship.
Easy to Deploy, Anywhere, Tailored to your Needs
Our approach has been tried, tested and further developed in a number
of Fortune 500 companies, providing us with a reliable Blue Print to
efficiently up-skill employees whilst developing new ideas. In a matter
of days we can customize our approach to make it fit your current
innovation imperative and get started, anywhere in the world!
The Founder Institute has launched over
1,700 startups with an 85% survival rate.
By their very nature, entrepreneurs specialise
in driving results and creating innovative
solutions with a minimal amount of resources.
Employees in organisations of any size can
mindset to do the same within the enterprise.
Seeing entrepreneurship take-off within the
organisation is probably one of the most
Adeo Ressi, CEO & Founder, The Founder
Institute
Co-organisers of the Intrapreneurship Conference

6. Copyright © 2015 Academy for Corporate Entrepreneurship I www.afce.co
1. IDEATION 2. DISCOVERY 3. INCUBATION 4. LAUNCH 5. SCALE
Disruptive ideas Problem-Solution Fit Product-Market Fit Sales Traction Optimise
SEARCH EXECUTE
VALLEY
OF DEATH
The Lean Intrapreneurship Lab is a 2 Day + 12 Week
Part-Time experiential training and mentoring
program for Intrapreneurs and Innovation Catalysts.
A proven structured curriculum provides the
foundation along with continuous mentoring
support with a focus on applying customer facing
lean experiments.
PRODUCTOVERVIEW
Lean Intrapreneurship Labs
Rapid Experiments Pivot & Iterate Sales
PREPARATION MONTH 1
ENGAGE EMPLOYEES
KICK OFF / LEAN INNOVATION WORKSHOP
- Introduction to Intrapreneurship Capabilities
- Multiple Learning’s from Real Customers
- Tested Disruptive Ideas using Experimentation
- Screened Potential Intrapreneurs
- Enhanced Capabilities of Intrapreneurs
- Tested and Validated Business Models
- Pipeline of Investment Ready Ventures
- Ready to launch Lean Innovation Systems
- Leadership driving Lean Innovation Systems
- Scale with “Train the Trainer”
- An Army of Intrapreneurs
- Culture of Lean Innovation & Intrapreneurship
ACCELERATE INNOVATION TRANSFORM CULTURE
DAY 1 DAY 2 MONTH 2 MONTH 3 3 Levels of Certification
GOAL
OUTCOMES
PHASE 1
THE DISCOVERY JOURNEY
PHASE 2
INNOVATION CATALYST PROGRAM
PHASE 3
OUTCOMES OUTCOMES
EXAMPLE GOAL EXAMPLE GOAL EXAMPLE
10 PARTICIPANTS
2 Startup Teams
10 PARTICIPANTS
2 Startup Teams
4 Innovation Catalysts
ProductCustomer

7. Copyright © 2015 Academy for Corporate Entrepreneurship I www.afce.co
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INNOVATION MOJO
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Mojo Newsletter
Reach out to info@afce.co for more
product information and pricing.
When something is important
enough, you do it even if the odds
are not in your favour.
Elon Musk
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