2. M u s ic . C o m m u n it y . N ig h t l e .
if
Fre e d om .
Wh a t is t h e b r a n d
E u p h o r ic a b o u t ?
3. Brand pyramid - Euphoric
PERSONALITY Fun-loving, bold,
real, unique, creative,
open to new experiences
VALUES Exceptional EDM,
freedom, like-minded people,
environment, globe, individuality
EMOTIONAL BENEFITS Total nightlife experience –
Music, community, experience
FUNCTIONAL BENEFITS Dancing, Lounging, Drinking, Eating,
Entertainment, Relaxed and friendly vibe
FUNCTIONAL ATTRIBUTES Top International and Local DJs (range of genres),
“International Cuisine”, X Factor, Organic Design in natural setting
4. Euphoric Magazine (Target Group)
• Traits: Edgy | Energetic | Adventurous
• Target Age Group: 18-35
• Audience : Pan India & International
• Brand visibility – over 2,50,000 people
• Main markets – Mumbai, Delhi, Bangalore,
Pune, Hyderabad, Goa, Kolkatta, Chennai
and 27 other cities in India.
5. This year, dance music took control. From traditional hot spots like
Goa, Mumbai, Delhi and Bangalore, electronic music is suddenly
everywhere. And one brand will be in the middle of it all.
THE CULTURE OF E.D.M
new brand identity for the 3year old festival. The all new Euphoric identity is
a reflection of the sound it stands for, the beaches and the experience it
delivers.
THE CULTURE OF SOUND.
6. Euphoric Issue 1
• On the cover – Markus Schulz
(World No. 9)
• Interviews covered – Alex
Morph, Hardwell, Jody
Wisternoff
• Mix CD – by Will Holland
• Events – Bass Camp Festival,
Spring Zouk Festival, Karsh Kale
at Kitty Su
• Magazine sold out within the
1st week in Delhi, Mumbai and
Bangalore
7. Euphoric Issue 2
• On the cover – Sander Van
Doorn (World No. 16)
• Interviews covered – Orjan
Nilsen, Marcus Schossow, Paul
Thomas, Umek, Protoculture,
Arjun Vagale (Jalebee Cartel)
• Mix CD – by Tritonal
• Events – Future Music Festival
Asia, Funkagenda India Tour
• Magazine sold out within the
2nd week in Delhi, Mumbai and
Bangalore
8.
9. Highlights
• Kick start the countdown to the biggest dance music
magazine on our continent, with highly dynamic
interviews by some of the worlds best DJ’s – giving fans
a glimpse of their lives behind the scenes!
• 3 City Tour for the Launch Parties
• Top DJ’s from Europe and India to perform
• 1 Day gigs in each cities
• The best Indoor Venues
• Mumbai, Delhi, Bangalore
• 800 people expected at each venue
10. Nikhil Chinapa Jalebee Cartel
Potential Artists
DJ Pearl B.L.O.T
11. About the Magazine
• Euphoric Magazine, India’s first and
biggest clubbing and electronic dance
music magazine will be the bible of the
new dance music explosion.
• Euphoric magazine promotes and
applauds creative individuals from the
field of music and fashion.
• The magazine has a print run of 20,000+
covering all major cities such as Mumbai,
New Delhi, Pune, Bangalore, Goa,
Hyderabad, Chandigarh, Chennai and 28
other cities.
• The magazine is distributed by one of
India's leading distributors i.e. India
Book House. They distribute magazines
such as GQ, Cosmo, Vogue, Harpers
Bazaar, National Geographic, Top Gear
etc hence it will be available in every
outlet possible.
12. Readership
• Apart from providing interesting and unique
features and visuals, Euphoric also assures the
clients a whole new target audience. It caters to
people who are the opinion formers and leaders
in clubbing - the ones who make the happening
music happen and cool products cool within
their peer groups.
• The median age of a Euphoric reader is 30-42%
male, 58% female- and they tend to be urban,
middle-class to upper-class and single.
• They have high disposable income and a high
propensity to consume items like night out
clothing, new music, the latest mobiles and
gadgets.
• With an escalating Facebook & Twitter presence,
a website, a dedicated events facility, the
magazine is a PERFECT platform for your adverts
and sponsorships.
16. Magazine Adverts
The following are the advertising options:
-
• Back Cover Advertisement: £2,892
• Double Spread Advertisement: £1,850
• Inside Front Cover: £2,315
• Inside Back Cover: £2,315
• Full page ad: £925
All the above rates are for 1 month and
are negotiable.
18. Why partner with Euphoric?
THE RIGHT MARKET
• EDM and Nightlife are THE gateway to connect with Upscale Young Adults (18-34) in Urban India
THE RIGHT BRAND
• Euphoric is THE premier EDM magazine in India and has generated huge loyalty
• It is an Indian brand with global appeal
• It is an aspirational brand beginning to represent the new generation of young Indians
UNPRECEDENTED VALUE
• Euphoric offers unprecedented value to Advertisers through
– Property that consumers have a deep relationship with (Euphoric)
– Muscle in Media offers 360 degree amplification
Partnering with Euphoric on a strategic level can enable Advertisers to make large and
meaningful strides in acquiring consumers and ensuring loyalty
19. Contact Information
Mr. Jaivir Hans
Phone: +919810034777
Email: jaivir.hans@euphoricmag.com
Mr. Akshay Bhalla
Phone: +919871422822
Email: akshay.bhalla@euphoricmag.com