Get Schooled: LinkedIn University Pages

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Jackie Vetrano

LinkedIn recently unveiled University Pages for prospective students to use as a tool when making college decisions.

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GET SCHOOLED:
LINKEDIN UNIVERSITY PAGES
Jackie Vetrano
Web and Social Media Coordinator
Genesee Community College
@JaclynVetrano
#HESMC9

Business Pages v. University Pages

They’re not the same!

Collaboration Ideas
Multiple administrators allows for a variety of content to better
communicate with each target audience
• Career Services Office
• Financial Aid Office

• (Current) Student Ambassadors
• Residence Life (Students and Staff)
• Alumni Office
• Foundation/Campaign
• Admissions Office

The Benefits
• Strong and growing alumni network
• Networking
• Keep audience informed
• Prospective students asking questions

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Get Schooled: LinkedIn University Pages

1. GET SCHOOLED: LINKEDIN UNIVERSITY PAGES Jackie Vetrano Web and Social Media Coordinator Genesee Community College @JaclynVetrano #HESMC9

2. Business Pages v. University Pages They’re not the same!

5. Slideshows

8. Collaboration Ideas Multiple administrators allows for a variety of content to better communicate with each target audience • Career Services Office • Financial Aid Office • (Current) Student Ambassadors • Residence Life (Students and Staff) • Alumni Office • Foundation/Campaign • Admissions Office

10.

11. The Benefits • Strong and growing alumni network • Networking • Keep audience informed • Prospective students asking questions

Hinweis der Redaktion

All pretty familiar with business pages – kinda boring?Update your page, targeted audience option, updates go down there, products tab?This is associated with your work history!
New University page, oooh! Ahh!Status update, still targeted audience or notCover photos/videosNoteworthy alumni is auto-generatedDemographic informationUNIVERSITY, therefore is associated with your education
New University page, oooh! Ahh!Status update, still targeted audience or notCover photos/videosNoteworthy alumni is auto-generatedDemographic informationUNIVERSITY, therefore is associated with your education